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[模拟]商务英语中级模拟61
READINGPARTONE,Lookatthestatementsbelowandthe
informationonoutdooradvertisingontheopposite
page.,Whichsection(A,B,C,orD)doeseachstatement
1—7,referto?,Foreachstatement1-7,markone
letter(A,B,C,orD)onyourAnswerSheet.,Youwill
needtousesomeoftheselettersmorethanonce.
A
Salinasoutlinesthekeyqualitiesofgoodmanagementinthis
autobiography.Hebelievesthatdecisionsshouldbebasedonfacts,not
opinions;thatpeople5sstrengthsshouldbeexploited;andthat
disagreementissometimesnecessary.Butthemainpointhemakesisthat
leadershipmeansperformingwellatalltimesandsettingagoodexample.
B
Inthiscollectionofessays,topbusinessleaderspredicthow
businesseswillchangeoverthenextfewyears.Theyanalysechangesin
businessandsocietyandtheireffectsonjobmarkets,aswellastaking
alookatpossiblestrengthsandweaknessesofleadingeconomicsandtheir
currencies,Thiscollectionoutlinesavisionoftomorrow,sbusiness
worldandthetypeofleadersthatwillberequired.
C
Thisbookisawell-researchedstudyoftheproblemofleadershipin
globalquotedcompanies.160internationalbusinessleaderswereasked
howtheyaddedvaluetotheircompaniesandtheiranswersformthemain
partofthisbook.Bothmanagersandcompaniesareanalysedinorderto
showhowtheycopewithdifficultissues.Ausefulbookforallsenior
managers.
D
100well-knownUSbusinessleadersthroughthiscenturyaredescribed
inthisbook,whichanalyseshowtheirfortunesweremadeandsometimes
lost.Thebackground,businesscareercharacterandpersonallifeofeach
individualareoutlined,creatinganimpressivecollectionofbiographies
andanexcellentreferencework.
第1题:
Thisisanaccountofonebusinessleader,sexperiences.
参考答案:
1
A
详细解答:
段落A中第一句话中的autobiography“自传”是关键词,符合题目中“商
业领导个人经历的介绍”。故选A。[拓展]account作为名词有以下
几个意思“账目,账单;”“报告,叙述;”作为动词与for构成固定短语account
forsth.的意思是“解释……的原因”。
第2题:
Thisbooksuggestsprobabletrendsinthebusinessworld.
参考答案:
B
详细解答:
问题中的“probabletrends”指的是“可能的发展趋势”,从段落B中第
"句话“topbusinessleaderspredicthowbusinesseswillchangeoverthe
nextfewyears.”可得知这个系列的书中会预测以后几年商业领域的发展趋势。
故选B。
第3题:
Inthisbookyoulearnaboutthelivesofbusinessleadersfromthepast.
参考答案:
D
详细解答:
从段落D中“Thebackground,businesscareercharacterandpersonal
lifeofeachindividualareoutlined.v可知这本书把公司领导人的职业经
历和个人生活经历都列了出来。故选D。
第4题:
Thewriterofthisbookgiveshispersonalviewsofwhatmakesagood
businessleader.
参考答案:
A
详细解答:
根据段落A中第一句话"Salinasoutlinesthekeyqualitiesofgood
managementinthisautobiography.v可以推断出Salinas在自传中列出了作
为一个好领导的基本素质。故选A。
第5题:
2
Thisbooklooksathowlargecompaniesdealwithvariousproblemareas.
参考答案:
c
详细解答:
本题中有两个关键词"largecompaniesv和“problemareas”。段落C中
“globalquotedcompanies”指的就是世界知名的大公司,“howtheycopewith
difficultissues"就是指"如何处理难题”。故选C。[拓展]题目
中的dealwith和文中的copewith意思均是"处理”,此外动词handle也有
这个意思,需要注意的是handle作为“处理”是及物动词,可以直接接宾语。
第6题:
Thisbookisbasedoninterviewswithbusinessleaders.
参考答案:
C
详细解答:
根据段落C中第2句话“160internationalbusinessleaderswereasked
howthevaddedvalueto…”可以推测,这本书是根据对一些公司领导进行的
采访编辑成的。故选C。[拓展]baseon"以……为基础”。
第7题:
Thisbookdescribesbothsuccessesandfailures.
参考答案:
D
详细解答:
D段中的关键句是“whichanalyseshowtheirfortunesweremadeand
sometimeslost”。其中谈到了公司领导人如何成功积累财富及财富又如何散去。
故选Do
PARTTWO•Readthearticlebelowabout
banks.,Choosethebestsentencefromtheoppositepage
tofilleachofthegaps.,Foreachgap8—12,markone
letter(A—G)onyourAnswerSheet.,Donotuseany
lettermorethanonce.
AnassistantstoremanageratCostcoWholesaleCorp,filedafederal
civilrightslawsuitagainsttheretailchainTuesday,allegingthatshe
3
waspassedoverforapromotion_8_.
_9_Thesuitclaimsthatfemalesrarelygethigh-level
managementjobs.
Theleadattorneyinthecase,BradSeligman,executivedirector
ofthenonprofitImpactFund,isalsosuingWal-MartStoresInc.,alleging
thattheArkansas-basedretailerpayswomenlowerwagesandpromotesthem
lessthantheirmalecounterparts._10_.
Butitisstalledinanappealscourt,andthemeritshavenot
beenlitigated.
TheCostcocaseconcernsShirley〃Rae〃EllisofAurora,Colo,who
washiredsixyearsagoamidwhatshesayswerepromisesofapromotion
withinayearfromherassistantmanagerposttoanin-storemanagerat
oneofthechain,s320U.S.-basedoutlets.
_11_〃Iwouldputmymanagementabilityagainstanymanager,〃
shesaid.Issaquah,Wash,-basedCostco,whichemploysabout103,000
peopleworldwide,didnotimmediatelyreturncallsforcomment.
Thesuit,whichfocusesonin-storeassistantmanagerandmanager
positions,claimsthat50percentofthechain'semployeesarefemale,
butthemanagement〃isvirtuallyallmale.〃
Thesuitsaysonly12percentofCostco,sstoremanagersandtwo
of30upper-levelexecutivesarewomen.
Ellisisseekingunspecifieddamages,includinglostwages,and
wantsthecompanytopostitsmanagerialpositionstoitsemployees.
Nohearinghasbeensetforajudgetodeterminewhetherthe
lawsuitwillrepresentallcurrentandformerfemaleemployees_12_.
Assistantmanagersreceiveabout$65,000ormore,andmanagers
getmorethan$100,000plusbonuses,accordingtoSeligman.Hesaidthe
suitwasabout"changingthewayCostcodoesbusiness.〃
Costcosharesrose39centsto$41.21TuesdayontheNasdaqStock
Market.
[A].whomighthavebeenwronglypassedoverforapromotionto
assistantmanagerormanager
[B].thatcase,whichwasgrantedclass-actionstatus,represents
asmanyas1.6millioncurrentandformerfemaleWal-Martemployees
[C].becausethecompany,spoliciesdiscriminateagainstwomen
inuppermanagement
[D].shesaidtheretailerdoesnotpostjobofferingsforits
managerialposts
[E].filedafederalcivilrightslawsuit
[F].obviouslythemanagersdon,tpromotefemaleemployees
[G].shewassupportedbymostofthefemaleemployeesinthe
company
[H].Thesuitseeksclass-actionstatustorepresentwhatthe
plaintiff'slawyerssaycouldbe650women
4
第8题:
参考答案:
C
详细解答:
根据第一段,公司在提升中没有考虑她,空上需要一个从句表示公司这样做
的原因,C项是由because引导的从句。注意从句中的短语discriminate
against表示“对...有歧视”。故选C。
第9题:
参考答案:
H
详细解答:
联系下文,“Thesuitclaimsthatfemalesrarelygethigh-level
managementjobs.”可知,这一诉讼表现出女性获得高层工作的趋势,所以选H
“这个诉讼,是代表650位女性追求社会地位的行动”。故选H。
第10题:
参考答案:
B
详细解答:
第三段讲的是这起诉讼的主律师起诉沃尔玛的事,最后一句话应该是对这一
事件进一步说明。故选B。
第11题:
参考答案:
D
详细解答:
根据下文中“Iwouldputmymanagementabilityagainstanymanager.”
可知她的能力不比任何一位经理差,但是却没有被委以重任,可以推测这家公司
并没有按照员工的能力分配工作。故选D。
第12题:
参考答案:
A
5
详细解答:
根据文章第9段的题意,“还没有举行听证会让法官裁定这一诉讼是否代表
现在和以前的女员工未被提升为经理助理或者经理的情况。空上应为一个从句用
来修饰限定"allcurrentandformerfemaleemployees.”故选A。
PARTTHREE•Readthearticlebelowabouteffectsof
taxation,andthequestionsontheoppositepage.•For
eachquestion13—18,markoneletter(A,B,C,orD)onyour
AnswerSheetfortheansweryouchoose.
BusinessandSocialResponsibility
Todaymoreandmorepeoplebelievethatbusinessshouldplayan
activeroleinimprovingsocietyandsolvingsocialproblems.For
example,weexpectthatbusinesseswilltakecarenottopollutetheair
webreatheorthewaterwedrink.Wealsoexpectthemtoofferfairwages
andemployeebenefitsandtoprovideasatisfactoryproductorservice
atareasonableprice.Manycompaniesrecognizethisandhavestated
publiclythattheywillactasagoodcitizen.Theysupportlocalarts,
buildparks,raisefundsforcharities,andtrytoputbacksomeoftheir
profitsintothecommunitythathasmadetheirsuccesspossible.
Agoodreasonforbusinessestobesociallyresponsibleisthat
societygivesbusinessorganizationstherighttoexist.Asocialsetting
orenvironment,withitslaws,customs,andothersocialandcultural
norms,allowsbusinessestoformandfunction.Itisonlyrightfor
businessestoparticipateinmakingthecommunityinwhichtheyoperate
abetterplace.
Tobesociallyresponsiblealsobenefitsbusinesses.Inmanycases,
acompanywillmakegreaterprofitsinthelongrunifitconsiders
benefitstosociety.Customersactuallyvoteforproductsandcompanies
whentheymakeapurchase.Ifaproductisofgoodqualityandpricedfairly,
theywillprobablybuyitfromtimetotime.Butwhencustomersfindout
thatamanufacturerproducesonlyinferiororshoddyproductswhichcheat
themoutoftheirmoney,theymaybecomesoangrythattheywillnever
purchasetheirproductsanymore.Consumersmayalsoshunfirmsthat
pollutetheenvironmentorengageinunethicalpracticesbynotpurchasing
theirproducts.Whenenoughpeoplebelieveabusinessnolongerserves
society,sbestinterests,theymaypressurethefirmintoitsdoomby
boycottingitsgoodsorservices,influencingofficialsagainstit,
condemningitinthemedia,orpatronizingotherfirms.
Abusinesswhoseaimistomaximizeitsprofitsisnotlikelyto
actoutofasenseofsocialresponsibilityalthoughitsactivitieswill
probablybelegal.Onlybusinessesthatareconcernedaboutsocietyas
wellasaboutmaintainingprofitabilityarelikelytoinvestvoluntarily
insociallyresponsibleactivities.Forexample,theformerpresidentof
6
PizzaHut,OrrGunther,implementedaprogramcalled〃Book—it.〃This
programrewardedchildrenwithafreepizzaforreadingacertainnumber
ofbooks.Suchabusinessmaywinthetrustandrespectofitscustomers
andinthelongrunwillincreaseprofits.
Inordertosucceed,abusinessmustdeterminewhatcustomersand
societywantorexpectintermsofsocialresponsibility.Althoughsocial
responsibilitymayseemanabstractidea,managersconsideritonadaily
basisastheydealwithrealissues.Abusinessmustmonitorchangesand
needsinsocietyinordertobehaveinasociallyresponsibleway.
第13题:
Thearticlemainlyfocuseson
A.howtodobusiness.
B.thebusiness,socialresponsibility.
C.whatcustomersandsocietywant.
D.culturalandsocialresponsibility.
参考答案:B
答案解析:
本题考查文章的主,由于这篇文章通篇都在谈公司的社会责任,所以此处B为最
佳答案。故选B。
第14题:
Totakesocialresponsibility,abusinessshould
A.helpsolvesocialproblems.
B.playanactivepartinimprovingthequalityoflifeinthe
community.
C.protecttheenvironment.
D.allofabove.
参考答案:D
答案解析:
本题题意为“承担社会责任,公司应该做到……”.根据文章第一段,“weexpect
thatbusinessesWilltakecarenottopollutetheairwebreathe…”可
知公司应承担保护环境的社会责任。“Theysupportlocalarts,buildparks,
raisefundsforcharities…”是在解决社会问题,提高人们的生活质量。故
选D。
第15题:
Accordingtothetext,abusinessshouldbesociallyresponsiblebecause
A.societyrequiresit.
B.sociallawsandcustomsdemandit.
C.itowesitsexistencetosociety.
D.itisindebtedtothecommunityinwhichitoperates.
7
参考答案:C
答案解析:
本题问的是公司要承担社会责任的原因。根据文章第二段第一句话“Agood
reasonforbusinessestobesociallyresponsibleisthatsocietygives
businessorganizationstherighttoexist."可知社会赋予公司存在的权利。
故选Co
第16题:
Manybusinessorganizationsarewillingtotakesocialresponsibility
becausethepracticealsodoesgoodto
A.theneedsofconsumers.
B.thestabilityofsociety.
C.theprotectionofenvironment.
D.theprofitsofabusiness.
参考答案:D
答案解析:
本题题意为“许多公司愿意承担社会责任因为这一行为对……有好处”。根据第
三段第~句话“Tobesociallyresponsiblealsobenefitsbusinesses^可
知.这一行为对公司也有益。故选D。
第17题:
Fromparagraph4,wecaninferthatthosewhodonotactoutofasense
ofsocialresponsibilityare
A.shortsighted.
B.farsighted.
C.concernedaboutsociety.
D.likelytoincreaseprofitsinthelongrun.
参考答案:A
答案解析:
本题意为“从第四段我们可以推断不承担社会责任的公司是……”第四段最后一
句话“Suchabusinessmaywinthetrustandrespectofitscustomersand
inthelongrunwillincreaseprofits”从反面回答了这个问题。即从长远
来看社会责任是有利的,而不承担社会责任从长远来看是目光短浅的。故选A。
第18题:
Toactinasociallyresponsibleway,abusinessmust
A.rewardchildrenwithfood.
B.observechangesandwantsinsociety.
C.buildparksforpeople.
D.maximizeitsprofits.
参考答案:B
8
答案解析:
本题题意为“以承担社会责任的方式做事,公司必须……”根据文章最后一段第
~^句话“abusinessmustdeterminewhatcustomersandsocietywantorexpect
intermsofsocialresponsibility.”故选B。
PARTFOUR•Readthenewsbelow.•Choosethebest
wordorphrasetofilleachgapfromA,B,C,orDontheopposite
page.•Foreachquestion19—33,markoneletter(A,B,
C,orD)onyourAnswerSheet.
WritingEffectiveJobDescriptions
Ajobdescriptiondescribesthemajorareasofanemployee5sjob
orposition.Agoodjobdescriptionbeginswithacareful_19_ofthe
importantfactsaboutajob,suchastheindividualtasks_20_themethods
usedtocompletethetasks,thepurposeandresponsibilitiesofthejob,
the_21_ofthejobtootherjobs,andthe_22_neededforthejob.It's
importantto_23_ajobdescriptionpracticalbykeepingitdynamic,
functional,andcurrent.Don,tgetstuckwithaninflexiblejob
description!Apoorjobdescriptionwill_24_youandyouremployeesfrom
tryinganythingnewand_25howtoperformtheirjobmoreproductively.
Awell-written,practicaljobdescriptionwill_26_youavoidhearing
arefusaltocarryoutarelevantassignmentbecause〃Itisn,tinmyjob
description.〃Realisticallyspeaking,manyjobsare_27_tochangedue
eithertopersonalgrowth,organizationaldevelopment,ortheevolution
ofnewtechnologies._28_jobdescriptionswillencourageyouremployees
togrowwithintheirpositionsandlearnhowtomakelarger_29_toyour
company.Forexample:Isyourofficemanagerstuck_30_orderingoffice
suppliesforthecompanyandkeepingthestorageclosetwellstockedor
ishe_31_andimplementingasystemoforderingofficesuppliesthat
promotescostsavingsand_32withintheorganization?
Whenwritingajobdescription,keepinmindthatthejob
descriptionwill_33_asamajorbasisforoutliningjobtrainingor
conductingfuturejobevaluations.
第19题:
A.management
B.analysis
C.resume
D.contract
参考答案:B
答案解析:
根据上下文的意思,“好的工作描述是对一份工作重要方面的分析”所以此处选
Bomanagement管理;resume简历;contract合同。故选B。
9
第20题:
A.involved
B.engaged
C.accepted
D.met
参考答案:c
答案解析:
根据上下文的意思,“好的工作描述是对一份工作重要性的分析,比如,个人要
接受的任务。”故选C。
第21题:
A.partnership
B.development
C.relationship
D.arrangement
参考答案:C
答案解析:
从搭配上来看只有relationship和arrangement能和to连用,从句意上看,这
里说的是“这份工作与其他工作的联系”。故选C。
第22题:
A.degree
B.qualifications
C.quality
D.limitation
参考答案:B
答案解析:
本句话要表达的意思是“做这份工作的资格”,degree程度;quality品质,特
性;limitation限制。故选B。
第23题:
A.make
B.let
C.have
D.put
参考答案:A
答案解析:
根据上下文的意思,“一份动态的、有用的以及有时效性的正作描述。”故选A。
第24题:
10
A.allow
B.keep
C.require
D.send
参考答案:B
答案解析:
本题考查的是词语搭配,keepsb.fromdoingsth.使某人不能做某事。这句活
的意思是“一份失败的工作描述会使你和你的员工不能尝试新鲜事物,无法学习
如何高效地工作”。故选B。
第25题:
A.showing
B.doing
C.expecting
D.learning
参考答案:D
答案解析:
这里需要一个引导宾语从句"howtoperformtheirjobmoreproductivelyv
的动词,根据题意这里指“学习如何高效地工作”。故选D。
第26题:
A.enable
B.help
C.stop
D.make
参考答案:B
答案解析:
这里考查动词的使用,enablesb.todosth.使某人有做某事的能力;helpsb.
(to)dosth.帮某人做桌事;stopsb.fromdoingsth.阻止某人做某事,make
sb.dosth.使某人做某事。本句话的意思是“一份好的工作描述可以帮你避免
听到员工拒绝做相关工作的信息”。故选B。
第27题:
A.subjected
B.attached
C.forced
D.asked
参考答案:A
答案解析:
此处考查的是subjectto"经历,遭受”。根据句意“每份工作都会经历变故,
11
或者是个人的发展或者是组织的发展或者是新技术革命”。故选A。
第28题:
A.Fixed
B.Changed
C.Flexible
D.Various
参考答案:c
答案解析:
从后面的句意“会鼓励你的员工在各自的岗位上成长……”可以推测此处要求用
一个褒义词。故选C。
第29题:
A.distribution
B.donation
C.demands
D.contribution
参考答案:D
答案解析:
此处考查的是“makecontributionto”"作出贡献”这个固定短语的用法。此
句话是说“一份灵活的工作描述可以使你的员工为你的公司作出更大的贡献。”
故选Do
第30题:
A.routinely
B.reasonably
C.hardly
D.virtually
参考答案:A
答案解析:
这里需要一个副词修饰“orderingofficesuppliesforthecompany”。
routinely"例行公事地";reasonably"合理地";hardly"几乎不";virtually
“实际上”。这里的意思是“你的办公室主管会不会例行公事地为公司订购办公
室用品”。故选A。
第31题:
A.researching
B.developing
C.advertising
D.thinking
12
参考答案:B
答案解析:
这里需要一个以“asystemOforderingofficesupplies”作为宾语的动词。
根据题意只能选B“发展和实施订购办公用品的体系”。故选B。
第32题:
A.capability
B.expense
C.payment
D.efficiency
参考答案:D
答案解析:
这里需要一个和“costsavings”并列的成分作“promotes”的宾语,这句话的
意思是“这一系统可以降低花销,提高组织内部的工作效率”。故选D。
第33题:
A.offer
B.work
C.serve
D.take
参考答案:C
答案解析:
serveas"作为……使用”,此处是说“工作描述是工作培训或以后工作评估的
重要基础”。故选C。
PARTFIVE,Readthetextbelow.,Inmostofthe
lines34-45thereisoneextraword.Itiseither
grammaticallyincorrectordoesnotfitinwiththemeaning
ofthetext.Somelines,however,arecorrect.,Ifaline
iscorrect,writeCORRECTonyourAnswerSheet.,Ifthere
isanextrawordintheline,writetheextrawordinCAPITAL
LETTERSonyourAnswerSheet.
IncreasingCustomerLoyalty
Customersarenotrevolutionaries.Theyareattractedtothe
certaintyofknowingthat
whattheybuyitwillbegoodvalueformoneyorwillperforma
particulartaskeffectively.
34.Theyarecautiousbuttheirloyalty,withoutonceachieved,
isthekeytobusinesssuccess.
35.Brandscanhelptocreatecustomerloyaltybyprovidingthem
13
asignposttocertaintyand
36.safety.Ideally,whenacustomerseesaproduct,itleadsto
arangeofpositivethoughts
37.sothattheproductisbought.Unluckily,onlyasmallnumber
ofproductshave
38.reachedtothislevel.Whileeveryoneinbusinessisaware
oftheneedtoattractand
39.retaincustomers,thattheyoftenoverlookthesecond,more
important,halfofthe
40.equation.Intheexcitementofbeatingagainstthecompetition
andsecuringorders,
41.managersoftencannotensurethatthecustomerremainsa
customer.Ithasbeen
42.estimatedthatsincetheaveragecompanylosesbetween10%
and30%ofitscustomers
43.everyyearandthisonlyrecentlyhaveorganisationsstarted
towakeuptotheselost
44.opportunitiesandtocalculatethefinancialimplications.
Establishedcustomersoftenbuy
45.lotmoreand,andinaddition,theymayalsoprovidefree
word-of-mouthadvertising.
第34题:
参考答案:
WITHOUT
详细解答:
根据句意“一旦得到了他们的忠心”,所以表示否定意义的“without”应
该去掉。
第35题:
参考答案:
THEM
详细解答:
本题考查的是provide的使用,一般来讲“为某人提供某物”时用providesb.
withsth,或者providesth.forsb.。因而此处的them应该去掉。
第36题:
14
参考答案:
CORRECT
详细解答:
第37题:
参考答案:
CORRECT
详细解答:
第38题:
参考答案:
TO
详细解答:
这里考查的是动词reach的用法,作为及物动词,后面可以直接接宾语。
“reachthelevel”这里指“达到这种水平”。故此处to应去掉。
第39题:
参考答案:
THAT
详细解答:
that作为连词用来引导从句,在“Whileeveryoneinbusiness***halfof
theequation”这个句子中,“while”引导的是状语从句,“theyoftenoverlook
thesecond,moreimportant,halfoftheequation”是整个句子的主句,不
用that引导。
第40题:
参考答案:
AGAINST
15
详细解答:
“beat”“表示击败、战胜对手”,是及物动词,后面可以直接接“andsecuring
orders”作宾语。故此处去掉against。
第41题:
参考答案:
CORRECT
详细解答:
第42题:
参考答案:
SINCE
详细解答:
这句话的主体框架是"Ithasbeenestimatedthat…""it"作句子的形
式主语。"that"引导的主语从句"thecustomerremainsacustomer”作句
子的真正主语。
第43题:
参考答案:
THIS
详细解答:
这道题考查的是only+副词+部分倒装,意为“直到最近一些组织才开始意识
到错失的机会,计算经济损失。”
第44题:
参考答案:
CORRECT
详细解答:
第45题:
16
参考答案:
LOT
详细解答:
根据题意“长期顾客买的东西多,另外他们也成为你免费的口头广告”。所
以此处应去掉loto
WRITINGPART-ONE
第46题:
PARTONE
•YouaretheResearchandDevelopmentDirectorofanengineering
company,whichisasubsidiaryofalargercorporation.TheChairmanof
thecorporationisvisitingyourcompanynextweek.
•Writeamemotoallyourstaff:
•informingthemofthevisit
•tellingthemwhythevisitoriscoming
•tellingthemwhenhewillarriveandaskingthemtobeatthewelcome
receptionforhim.
•Write40-50words.
Memo
To:Allstaff
From:ResearchandDevelopmentDirector
Subject:TheComingVisitor
Date:May8th,2008
参考答案:
[参考范文]Thememohereistoremindyouofthevisitingofthe
Chairmanofthecorporation.TheChairmaniscomingtoconductthejob
evaluations.Hewillarrivehereat9am.nextMonday.Pleasebeatthe
welcomereceptionat8:55fortheChairman.[妙句]TheChairmanis
comingtoconductthejobevaluations.
详细解答:
PART-TWO
第47题:
PARTTWO
•Youareresponsibleforplanningthemagazineadvertisingofyour
company,snewproduct,whichispolishforcars.Youhavejustreceived
17
theletterbelowfromthemagazinethatyouaregoingtoadvertisewith.
YouhavealsoreceivedamemofromyourMarketingManageraboutthe
advertisingcampaign.
•WritealettertoMr.Ellwoodatthemagazine,tellinghimabout
thechangestotheadvertisementbooking,andaskinghimforanyother
informationthatyourequire.
•Write128-140words.
DearMs.Beddington,
Thankyouforyouradvertisementbooking,thedetailsofwhichIconfirm
below.
NameofCompany:AutocarProducts
NameofProduct:Supergloss
DetailsofAdvert.1/2-pageblackandwhite
AdvertWillAppearin:June,JulyandAugustissuesofthemagazine
CostofAdvert,$350perissue(3issues=$1050)
Discount:5%forearlybooking
TotalCost:$997.50
Wetrustthatthisissatisfactory.
Yourssincerely,
Memo
To:CathyBeddington
From:JohnHumphrey
Re:NewProductAdvertising
TheManagingDirectorhasapprovedanincreaseofbudgetonthiscampaign,
sowecangoforcolouradvert,sixissues.Couldyoucontactthemagazine
andgetthemtochangethis?Pleasecheckthepriceandthepossibility
ofabiggerdiscount.Alsotellthemtogettheproductnameright一
Supagloss.
Thanks
参考答案:
[参考范文]DearMr.Ellwood.Thankyouforyourlastletter.Here
arethechangestotheadvertisementbooking.BecausetheManaging
Directorhasapprovedanincreaseofbudgetonthiscampaign,wecanchange
theblackandwhiteadverttoacolouradvert.Inst
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