2024年全球智能家居行业市场前景及投资研究报告：小米SU7

ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢀꢁꢂꢃꢄꢅꢂꢃꢊꢋꢂꢃꢆꢇꢂꢃꢈꢉꢀꢀꢁꢉꢊꢋꢌꢍꢎꢏꢉꢊꢋꢌꢍꢎꢏꢉꢊꢋꢌꢍꢎꢏꢁ2ꢐꢑꢷꢫꢐꢑꢻꢫ•ꢐꢑꢿꣀꢿꣀ꣄ꣅꢂC•ꢐꢑꢒꢓ/ꢒꢔ•ꢂꢃ•••ꢐꢑꢕꢖꢒꢐꢑꢘꢙ•ꢐꢑꢸꢹꢺ•ꢐꢑꣁꣂꣃꢃꢄꢐꢑꢗꢒꢄ•••ꢼꢽꢺꢝꢾꢚꢚ…ꢅꢚꢚ…ꢚꢚ…ꢂꢃꢃꢌꢍꢎꢂꢃꢏꢐꢑꢒꢂꢃꢓꢔꢅBꢆꢆ/ꢉꢊꢋꢌꢍꢎꢏꢉꢊꢋꢌꢍꢎꢏꢉꢊꢋꢌꢍꢎꢏꢂCꢐꢑꢛꢜꢝ•ꢐꢑꢨꢩ•ꢐꢑꢯꢰꢱꢃꢆ••••ꢄꢇꢞꢟꢠꢡꢝꢐꢑꢪꢫꢐꢑꢲꢳ••••••ꢈꢢꢣꢠꢡꢝꢐꢑꢬꢭꢐꢑꢴꢵꢝꢜꢤ/ꢥꢤꢦꢧꢝꢐꢑꢮꢩꢐꢑꢲꢶꢚꢚ…ꢚꢚ…ꢚꢚ…2ꢀꢁINDEXꢀꢁꢂꢃꢄꢅꢊꢋꢀꢁꢂꢃꢀꢁꢂꢃꢌꢍꢀꢁꢂꢃꢌꢍꢆꢇꢈꢉꢌꢍꢆꢇꢇꢎꢏꢐꢑꢂꢒꢓꢔꢕꢖꢗꢘꢙꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉ014ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢀꢁꢂꢇꢄꢀꢁꢂꢅꢆꢀꢁꢂꢃꢄꢀꢁꢂꢇꢈꢉꢊꢏꢐꢑꢒꢀꢁꢂꢃꢄꢅꢆꢇꢈꢂꢃꢪꢫꢬ封ꢭꢖꢗꢜꢇꢖꢗꢝꢞꢍꢎꢹꢮꢜꢮꢯꢰꢱ尽ꢺꢖꢗꢚꢟꢖꢗꢜꢠꢡꢢꢵꢛꢥꢖꢗꢲꢳꢱ尽ꢜꢮꢲꢳꢱ尽ꢖꢗꢣꢅꢖꢗꢗꢈꢤꢁꢀ务ꢃꢂꢁꢂꢉꢊꢋꢌꢍꢎꢋꢌꢃꢇꢈꢋꢌWiFiꢀꢁꢓꢔꢑꢒꢻBluetoothꢀꢁZigBeeꢀꢁꢮꢛꢥꢖꢗꢦꢧꢤꢁꢍꢎꢨꢩꢜꢮꢴꢵꢺꢵꢄꢅꢆꢜꢇꢴꢵꢍꢎꢆꢏꢐꢑꢒꢓꢍꢎꢔꢕꢖꢗꢘꢙꢚꢛꢇꢭꢨꢩꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢶꢷꢸꢑꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒ封ꢓꢇꢔꢕꢖꢗ꣇ꢫꢬꢭꢮ꣈꣉꣊ꢬꢀꢁꢂꢃWIFIꢄꢅꢆꢇꢈꢉꢊꢋꢃꢖꢗꢘꢙꢚꢛꢜꢝꢞꢟꢠꢡꢢꢣØꢌ研ꢄꢅꢉꢍꢎꢏꢐꢑꢒꢓꢔꢕꢃ2.4GHzꢀ

5GHzꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢅꢀꢁꢂꢃ

àꢍꢎꢏꢐ尼ꢑꢒꢓꢔꢕꢖꢅꢃꢄꢗꢘꢙꢚꢛꢜꢀꢁꢂꢃꢄꢅꢝꢞꢟꢠꢅꢈꢉꢡꢢꢀꢣꢤꢥꢦꢧꢨꢩꢪꢅꢎꢄꢅꢆꢇ

àꢈꢉꢊꢋ

àWiFi-5WiFi-6WiFi-7ꢏꢫꢬꢭꢮꢯꢰꢈꢉꢱꢛꢔꢲꢳꢴ3.5Gbit/s9.6Gbit/s40Gbit/sWiFi6ꢵꢶꢷꢸꢹꢺꢻ研ꢼꢽꢾꢿ封ꣀꣁꣂꢕ201320192024Eꢔꢙꢚꢅꢎꣃꢁꢂ꣄ꢯꣅꢅꢆꢇꢙꢚꢬ꣆꣇ꢫꢬꢭꢮ꣈꣉꣊ꢬꢗꢘꢄꢝꢤꢥꢦꢧꢨꢈꢉ封ꢩꢪꢃØ꣋꣌ꢙꢚꢍ꣍ꢯ务ꢬ꣆ꢗ꣎ꢅ꣏꣐꣑ꢯꢰ꣒꣓ꢫꢆꢇꢬꢭꢮꢯꢃꢰꢱꢲꢄꢌꢍꢎꢊ

àꢏꢐꢑꢒ

àMEMS꣔ꢬꢅ꣔꣕ꢬ꣖꣗ꢯꢝꢤꢳꢭꢴꢵꢗꢘꢙꢚꢶꢷꢟꢠꢸꢫꢳ尊ꢹꢣꢆꢇꢈꢂꢃꢉꢊ꣏꣘꣙꣚꣛꣜꣝꣞꣟꣠꣞꣡꣢꣣꣤꣥ꢊ꣦

꣨ꢅMEMSꢄꢝꢤꢡꢺꢻ꣩꣩ꢎꢏ꣪ꢯꢰ꣇꣫ꢫꢬꢭꢮ꣬ꢦꢔ꣘꣭꣝•

ꢼꢘꢽ꣮꣎꣪ꢫꢬꢭꢮꢙꢚꢔ꣯꣰ꢽ꣱ꢅꣲꣳ꣮꣎꣪ꢓꢔꢕꢖ

àꢾꢿꣀꣴ

ꣶꣷꢅ꣒꣑꣫ꢫꢬꢭꢮꢔ

꣹••

ꣁꣂꣃMeetIntelligenceꢀꢁ6AGIꢀꢁꢂꢃ封ꢄꢅꢆꢇꢈꢉꢊꢋꢀꢌꢍꢎꢏꢐꢑꢒꢓꢃꢔꢕꢞꢂꢃꢉꢟꢠꢡChatGPTꢠꢢꢣꢤꢏ

NPLꢥꢀꢁꢂꢃꢦꢧꢨꢏꢩ愿ꢧꢪꢫꢬꢭꢘꢮꢯꢋꢌꢘꢰꢱꢀꢁꢂꢃꢲꢭꢳꢴꢵꢶNPLꢷꢸꢹꢞꢏꢺꢻꢼꢽ

ꢿꣀꣁꣂꣃ꣄ꣅꢏ꣆꣇ꢭꢘ꣈꣉꣊꣋꣌꣍꣊꣎ꢺꢠꢍ꣏꣐ꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢀꢝ꣑꣒ꣅꢑ꣆ꢏ꣓꣔꣋꣕꣖ꢎꢏꢌꢐꢑ务ꢒꢓꢔꢁAGIꢂꢀꢁꢂꢃꢄꢅꢆꢇꢀꢁꢂꢃꢄꢅAGIꢃꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢄꢅꢓꢔꢕꢈꢖꢗꢘꢙꢚꢀꢊꢦꢧꢨꢩꢪꢓꢔꢍꢫꢕꢝꢀꢊꢬꢭꢮꢯꢕꢰꢟꢄꢍꢀꢁꢍꢎꢆꢏꢂꢐꢑꢒꢆꢇꢛꢜꢝꢞꢟꢠꢡꢂꢃꢢꢣꢄꢅꢤꢥꢴꢅꢳꢵ

ꢶꢷꢸꢕꢹꢺꢅꢳꢠꢡꢻꢼ꣈꣋ꢵ

ꢶꣀꢂꢃ꣌꣍ꢄꢅꢠꢡꢂꢃꢢꢣꢅ2023ꢀꢁꢂꢃꢄꢅAIꢆꢇAlexaꢈꢉꢁꢆꢱꢲꢅꢳꢂꢃ꣉꣊꣕꣖꣗ꢊꢴꢽꢔꢾꢿꣀꢂꢃꢧꣁꢨꣂꣃꢕ꣄ꣅ꣆꣇ꣀ꣈ꢠꢴ꣎꣏ꢀꢁ꣐꣑ꢂꢃꢕ꣒꣓ꢠꢡꣀꢻ꣔꣌꣍ꢴ꣚꣛ꢾꢿꢂ꣜꣝ꢭꢕ꣖꣞꣟꣠꣡ꢊꢋꢌꢍAlexaꢎꢏꢐꢑꢒꢓꢔꢕꢖꢁꢇꢗꢘꢙꢚꢛꢜꢝꢞꢎꢟꢠꢁꢡꢢꢣꢤꢔꢥꢦꢧꢨꢹꢺ꣘꣙꣕꣖꣗ꢊꢍꢎꢆꢓꢏꢂꢐꢔꢕ2023ꢀꢁGoogleꢩꢪGeminiꢫꢬꢥꢈꢉꢊꢉꢟ꣗ꢴ꣘꣙ꢉꢊꢠ꣚

꣜꣝꣞꣟ꢐꢘ愿꣠ꢘꢕ꣡ꢳ꣢

꣑ꢟꢏ꣣研꣤꣚꣗ꢒ꣥꣐ꢠ꣦ꢤ꣧ꢭꢮꢯꢰꢭꢁGoogleassistantꢱꢲ꣎꣨ꢍ꣩꣪ꢏꢑꢒ꣕꣖ꢏ

꣜ꢠ꣫꣚ꢍꢖ

ꢏꢧꢪ꣭꣮꣯ꢓꢠꢖ꣕꣰꣎꣱ꢎꢆꣲꣳꣴꢶꢏꣵꣶ꣊ꢳꢊꢴꢵꢶꢁꢷꢸꢎꢹꢺꢧꢕꢻꢁꢼꢎꢈꢏꢽꢈꢾ

ꣀꣁꣂ务ꢍꣃ꣄ꣅ꣆꣇ꢎꢉ꣈研꣉꣊ꢍ꣋꣌꣍꣎ꢐ꣏꣐꣑꣒꣓꣔ꢶꢮ꣢꣤꣥꣦꣧꣨꣩ꢯꣀ꣪꣫ꢓꢔ꣣ꢮ꣢ꢊꢴ꣭꣥꣦꣣꣨꣩ꢯꣀ꣪꣫ꢓꢔꢕ꣮ꢑ꣯꣰꣱ꢋꢆꢇꢖꢀꢗꢘꢍꢎꢆꢏꢙꢚꢛꢜꢝꢲꣲ꣱ꢉꣳ꣱ꢂꣴ꣱ꣵꣶꣷꢓꢔ꣸꣹꣺ꣻ꣆ꢌꢆ꣕꣖꣗꣘꣙꣚ꢎ꣛꣜꣝ꢐ

꣟꣠ꢁ꣡꣢ꢓꢔ꣼ꢏꤋ꣗ꤌꤍ꣤꣟ꣽꣾ꣧ꣿ

꤁꤂ꢕ꣼ꢏ꤃꤄ꢴ꤅꤆꣣꤇꤈꣖꤉ꣽꣾꢤ

꤁꤂ꢕ꣼ꢏ꤃ꤊꢇ꣣꣤꣥꣦꣧꣨꣩꣪꣫ꢁꢐ꣗꣘꣙꣬꣭ꢴꢴ꣭꣹꣺ꢂꣴ꣪꣫꣱ꢲꣲꤏꤐ꣱ꢉꣳꤑꤒꣷ꣮

꣟꣯

꣚AI

Floor

Detect꣱ꢲꣲꢤ꣟꣬꣭ꤎꢾ꣣꣨ꤋ꣗ꣿꢼꤋ꣗ꣿꢼꢱꢲꣳꣴꣵꣶꣷꢭ꣇꣛꣸ꣀ꣹

꣟꣺ꣻMeetIntelligenceꢀꢁ7ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢊꢑꢒꢓꢔꢄꢅ封ꢕꢏꢒꢖꢗꢘꢙ2022-2023ꢂꢗꢘꢃꢄꢅꢆꢙꢚꢛꢈꢌꢍ

30ꢜ+ꢀꢁꢂꢃꢄꢅꢆꢇꢈ去ꢉꢊꢋꢌꢍꢎꢏ

ꢐꢑ()10ꢂꢝꢞꢒꢟꢖꢠꢡꢢꢣꢤꢥꢥꢦꢧꢃꢄꢅꢆꢇꢈꢉꢊꢀꢁꢀꢂꢃꢁꢄꢀꢅꢆꢇꢈꢐꢑꢇꢈꢞꢨꢩꢪꢫꢬꢪꢭꢮꢯꢰꢠꢡꢢꢣꢤꢱꢲꢋꢌꢍꢎꢏꢳꢴꢵꢶꢷꢸꢏꢃꢄꢅꢆꢹꢺꢻꢼꢞꢽꢾꢿꣀꢓꢔꢛꢜꢝꢞꢟꢠꢡ封ꢢꢒꢀꢂꢓꢔꢕꢖꢗꢘꢙꢚ2022ꢊꣁꢦꣂꣃ꣄13,800ꢣꢤꢥꢦꢧꢨ务ꢀꢂꣅꢞ꣆꣇

ꢠꢡꢢꢣꢤ꣉ꢞ꣊꣋ꢏ꣌꣍ꢛꢒꢈꢪ꣎꣏꣐꣑ꢛꢈꢪ꣒ꢼꢅ꣐ꢛ꣓ꢥꢥ꣔ꢃꢄꢓꢔꢕꢩꢓꢔꢪꢫꢬ2022ꢭꢮꢌꢍꢎ

ꢯꢰꢱꢲꢟꢠꢡ封ꢓ꣕ꢅꢆ꣖꣗ꢞꢽ꣘꣙꣚ꢃꢄꢹ꣛꣜去ꢏ꣝꣞꣄ꢔ꣊꣟꣠꣡ꢞ

꣣꣓꣤ꢹꢶ꣊꣋ꢏ꣥ꢈꢛꢈꢞꣂꢓꢔꢕꢩꢓꢔꢳꢴꢵ2023ꢭꢶꢌꢍꢎ

ꢄꢀꢡ封ꢷꢸꢹꢺꢨꢻꣃ꣥꣦꣧꣨꣩ꢘ꣄꣪꣫

꣜ꢞ꣓꣬꣙ꢶ꣊꣋ꢏꢍ꣭ꢦꢧꢇꢈ꣄模ꣃꢜ名꣄ꣅ꣆ꢝꢞꢢꢔꢼꢽꢾꢔꢼꢿꣀꣁ202210,500的꣇꣈꣉ꢍ꣭꣮ꢦ꣯ꢃꢄꢅꢆꢛꢈ꣰꣱ꢶꣲꣳꢏꢍꣴꢞꣵꣶꢶꣷ

꣸封ꢪ꣍꣹꣥꣦꣺ꣂꣃꣻ꣼ꢞꣽꢣꢕꢟꢠ꣏꣐ꢓꢔ꣊ꢓꢔ꣌꣍꣎202220,000ꢤꢛꢈꣾ

ꣻꣿꢃꢄꢅꢆꢇꢈ꣆꤀꣔ꢝ封꤁꣄ꢖ的꣑꣒꣓ꢭ꣔ꢓꢔꢄ꣙封꣚꣈꣉的꣇꣚ꢓꢔ꣊꣋ꢓꢔ꣕꣖꣗꣘ꣁ2022500的꣑꣛꣜ꢷꢍ꣝꣞꣟ꢔꢽꢾ꣡ꢗꢘꣁ20235,900ꢄꢀꢡ封ꢷꢸꢹꢺꢨꢻꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉMeetIntelligenceꢊꢋ8ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉ封ꢊꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔꢕꢖꢗꢍꢎꢏꢐꢑꢒꢓꢔꢕꢐꢂꢃꢄꢅꢆꢇꢖꢗꢘꢙꢚ封ꢛꢐꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢜ2022ꢎꢝꢞꢟꢠꢡꢘ20%ꢢꢣꢤꢋꢌꢚꢥꢦꢧꢨꢩꢪꢐꢂꢃꢄꢅꢆꢇꢫꢬꢋꢌꢚꢥꢭꢮꢯꢈꢄꢰꢀꢁꢂꢃ(ꢄꢅꢆ)YoYꢇꢈ(%)(ꢉꢊ)ꢋꢌꢍꢎꢀꢁYoYꢇꢈꢱꢲꢐꢳꢴꢏꢵꢶꢠꢡꢷꢸꢹꢤꢺꢌꢦꢻꢝꢐꢂꢃꢄꢅ

ꢳ

ꢾꢿꣀꣁꣂꢤꣃ

ꣅ꣆꣇꣈

꣉ꢧ꣊꣋꣌꣍务꣎꣏ꢺ꣐ꢤ꣆꣇ꢆꢇꢩꢪꢐꢴꢏꢹꢎ꣑32.5%2,125ꢲꢶ꣒ꢏꣁ꣓꣔ꢤꢈꢉ꣕ꢋꢌꢐꢩꢧ꣊封ꢛ务ꢤ꣆1,9351,740꣇ꢆꢇꢩꢪꢐ꣖

ꢲꢵꢶ꣗꣘封ꢛ꣙꣚ꢐꣁ꣛꣜꣝ꢦ26.5%1,5441,34817.7%16.6%1,1451,0338.6%14.5%12.7%4.8%11.2%4.8%78010.8%9.8%4.7%6696.9%4.7%20234.2%2.8%-1.4%20222019202020212024E2025E2026E2027EꢀꢁꢂꢃMeetIntelligenceꢄꢅ9ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊ封ꢋꢌꢍ--

ꢀꢁꢂꢎꢏꢉꢊꢐꢑꢒꢓꢔꢕꢁꢖꢗꢘꢏꢉꢊꢙꢚꢛꢜꢝꢞꢟꢠꢡꢢꢣꢤꢥꢑꢒꢓꢀꢁꢅꢆꢇꢈꢔꢕꢓꢀꢁꢋꢌꢀꢁꢍꢎꢖꢗꢓꢀꢁꢁꢂꢃꢄꢀꢁꢉꢊꢀꢁꢏꢐꢀꢁꢂꢃꢄꢅꢔꢕꢀꢁꢖꢗꢘꢙ

ꢛꢜ

ꢞ封ꢟꢠꢅꢍꢀꢁ꣚꣛ꢾ꣘ꢀꢁ꣯ꢜ

封ꣶꣾꣿꢩꤑꢆꢇꢈꢉ

ꢋꢌꢍꢎꢉꢏꢐꢍꢉ

ꢑꢒꢓ꣝꣞ꢀꢁ꣘꣟꣠

꣡꣢꣣꣤꣥꣦꣧꣨꣈ꣿꤒꢔꤓꤔꤕ꣯封ꣶꢛꤖꤗꢀꢁꣾꣿꢩꤑꢛꢪꢫꢘ꣩꣪ꢛ꣫꣢꣬꣭꣮ꢱ꣯꣰ꢉ꣱ꣲꣳꢜꢘ꣥ꢉ꣯ꢝꤘꤙꤚ꤄ꢫꢛꣃꢜꢝꤛꤜꢡꢢꢣꢛꢤꢝꢥꢦꢧꢨꢩꢪꢫꢐꢬꣵꢄꢳ封ꣶꣷ꣸ꢔ聆ꢭꢮꢯꢰꢱꢠꢲꢅꢭꢮꢯꢰꢱꢠꢄꢅꢭꢮꢯꤝ꣔ꢠꢅꢳꢴꢵꢭꢮꢯꢤꢶꢎꢉꢷꢸꢍꢉ

ꢋꢌꢘ꣧꣤꣥꣹꣺ꣻꢛꢤ꣼ꣽꣀꣁꢘꢾ

ꢉ꣏ꣾꤞꤟ꣰ꢉꤠꤡ务꣧꣤꣥ꢄꤢꢘꢜꢝꢛꤣꤤꢹꢺꢻꢼꢠꢽꢶꢾ

ꣀꣁꢘꣂꢺꢛꣃꢄꢅꣿ꤀ꢲ꣓꤁꣢꣤꤂꣮ꢱꢈꢛ꣋꣌꤃꣢꤄꣟ꤥ꣢ꢭꢮꢯ务

ꢇꢛꢹꢺ꣎ꤧꣾꣿꤙꢶꢩꢘ꣄ꣅꢂꢃ꣆꣇꣈ꢳ꣉꣊꣋꣌꣹꣺务ꤑ꣍꣎ꣁ꣏꣐ꢽꢥ꣘ꢦ꣙ꢟ꣍꣎꤁꣏꤅ꣁ务ꢝꢥꤨꤩꤙꢶ模ꢿꢥ꣑꣒ꢄ꣓ꢛꣃ꣔ꢐꢶꢀꢁ꣕꣖ꢛ꣗꤆꤇꤈꤉ꤊ꣦ꤋꢘꤌꤍꤎꢽ꣈꣍꣎꣘ꢦꢂꣿꤒꢔ꤈封ꣶꢛꤪꢴ

ꢥꣾꣿ꤫研ꢪꢫꢘꢃꢛꤏ꣨ꤐꢳ꣒꣗ꢥ꣍꣎ꣷ

ꢛ꤬꣫ꣵ꣗꣍꣎꣗꣤꤂ꣵ꤭ꢞ封MeetIntelligenceꢀꢁ10ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢁꢂꢉꢊØ

ꢀꢁꢍꢎꢗꢝꢞꢖꢟꢠꢡꢢꢣꢤꢥꢦꢧꢚꢤꢨꢩꢪꢫꢬ

ꢭꢮꢯꢰꢱꢲꢳꢴꢵꢶꢷꢪꢸꢹꢺꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔꢕꢀꢁꢉꢊꢗꢝꢻꢼꢽꢾꢿꢧꢪꣀꣁꣂꣃ꣄ꣅ꣆ꣅꢢꢪ꣇꣈꣉꣊꣋꣌꣍ꢣ꣎꣏꣐꣑ꢱ꣒꣓꣆ꢪꢩ꣔Ø꣕确꣖꣗ꢤ꣘ꢛꢜ꣙

꣚ꢳ꣋꣛

꣝Ø

ꢻꢍ꣞ꢋꢑꢪ꣋꣌ꢚ送꣟ꣂꣃ

꣡꣢ꢼꢽ꣈꣣꣤꣥꣦꣧꣨꣩ꢪ꣪ꢠꢣꢀꢁꢋ

ꢪ꣫꣬꣭꣮꣯꣰Øꢍ꣞务ꢀꢁꢍꢓꢨꢖꢪꢛꢢ꣱ꢆꣲꣳꣴꢇꣵꣶꢚꣷꢗꢅꢆꣵꣶꢪꢥꢦꢑꢒꢀꢁꢍꢓꢔꢕꢖꢗꢘꢙꢚꢛꢜ(ꢀꢁꢂꢃ:

ꢄꢅꢆ,

2019’-2023’

CAGR

%,

2023’-2027’

CAGR

%)ꢀꢁꢍꢎꢀꢁꢏꢐꢀꢁꢉꢊꢀꢁꢋꢌꢀꢁꢅꢆꢇꢈꢀꢁꢁꢂꢃꢄ+12.6%845+20.6%526+12.7%448+12.5%329+19.7%277+19.5%206+7.4%+12.4%248+13.2%+11.9%+18.4%+19.5%18018513513513811610182882023

2027E594320192023

2027E20192023

2027E20192023

2027E20192023

2027E20192023

2027E2019ꢀꢁꢂꢃMeetIntelligenceꢄꢅ11ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢀꢁꢰꢱꢀꢁꢂꢲꢊꢋꢳꢌꢞꢴꢵꢶꢷ(ꢀꢁꢂꢃꢄꢅ

%)ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔꢕꢖꢗꢘꢙ务ꢎꢚꢛꢜ2027ꢀꢁꢁꢺꢻꢼꢗꢝꢞꢜ4ꢟꢉꢐꢑꢠꢡꢢ6.5%6.4%6.0%ꢣꢤꢥꢦꢎꢀꢁꢧꢨꢉꢒꢓꢩꢪꢫꢬꢭꢮꢯꢢꢀꢁꢽꢾꢿꣀ20.2%21.0%21.1%ꢀꢁꢸꢹ15.1%15.0%15.5%ꢀꢁꣁꣂꢀꢁꢧꢨ8.8%8.6%8.7%8.5%10.0%12.3%39.0%202339.7%2027Eꢀꢁꢂꢃ37.1%2019ꢀꢁꢂꢃMeetIntelligenceꢄꢅ12ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋ0213ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢊꢓꢔꢕꢖꢉꢊꢋꢀꢁꢌꢍꢎꢏꢐꢑꢒ20%ꢓꢄꢔ务ꢕꢐꢂꢃꢄꢅꢖꢗꢋꢘꢙꢚꢛꢈꢜꢝꢞꢟꢠꢡꢢꢣꢤꢓꢥꢗꢦꢧꢨꢩꢪ模ꢀꢫꢬꢓꢭꢮꢯꢰꢨꢢꢝꢱꢲꢳꢀꢴꢵꢶꢓꢷꢸꢋꢹꢹꢺꢻꢼꢽꢾꢑꢿꢄꢔꢢꣀꣁꢂꢃꢄꢅꢥꢗꢥꣂꣃ꣄ꢠ务ꣅ꣆꣇

ꢋꢂꢃꢄꢅꢓꢚꢛꢈ꣉꣊꣋꣌꣍ꢠ꣎꣆꣏2025꣐ꢋꢚꢛꢈ꣉ꢐ꣑꣒꣓20%ꢋ꣔꣏2-3꣐꣕꣖ꢬ꣗꣌꣍꣘꣙30%ꢠꢀꢁꢂꢃꢄꢅꢆꢇꢈ(ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢈꢍꢎꢏꢃꢈꢍꢌꢐꢑ)28.8%25.1%21.8%18.9%16.4%202314.2%202212.3%202110.7%20209.3%20192024E2025E2026E2027EꢀꢁꢂꢃMeetIntelligenceꢄꢅ14ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢇꢌꢍꢎꢏꢐꢑꢒꢓꢔꢕꢖꢗꢘꢋꢙꢚꢊꢇꢄꢋꢌꢅꢆꢇꢄꢅꢈꢉ去ꢅꢆꢆꢇꢀꢁ3.0

–ꢀꢁꢂꢃꢄꢅꢆꢀꢁꢄꢅ2.0

–ꢀꢁꢂꢃ1.0

-ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢂꢃꢋꢌꢄꢅꢆꢇꢍꢎꢄꢅꢏꢅꢐꢑꢒꢊꢓ匹ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌ

ꢎꢏꢐꢑꢒꢓꢔꢕꢀꢁꢂꢃꢄꢅ꣉ꢇꢈꢉꢊꢋꢳ

꣎ꢇꢜꢝꢼꢽꢘꢙꢜꢝꢀꢁꢂꢃꢄ꣯ꢈꢉ务꣰ꢘꢙꢜꢝꢞ꣱ꣲꣳꢸꣴꣵꢐ꣐匹WIFIꢖꢗꢀꢁꢘꢙꢚꢛꢜꢝꢞꢟꢠꢈꢉꢊꢋꢌ

ꢡꢏꢢꢣꢤ꣏꣐匹ꢞ꣑꣒꣉ꢾꢿꢥ匹꣓匹ꢖꣶꣷꢐ愿꣸꣹ꢯꢓ꣉꣺ꢀꢁꢞꣻ꣩

ꣽꢏꢢꣅꣾꢞꣿ꣩ꢥꢦꢧꢘꢙ꤀꤁꤂꤃ꢨꢩꢪꢫꢄ꣔꣕꣖꣑꣒꣉ꢾꢿꢜꢝꢞꢲ꣗꣘ꢾꢶꢏ꣙꣚ꢨꢩꢪꢫꢄꢬꢆꢭꢯꢰꢱꢣꢞꢲꢳꢚꢛꢜꢝꢴꢵꢌꢥ꣔ꢉꣂꢞꢬ꣎꣛ꢛꢸ꣜꣑꣒꣝꣞ꢨꢩꢨꢩꢪꢫꢄ

꤅ꢳꢔ꤆꤇꣐匹ꢜꢝꢊꢋꢞꢨꢩ꣝꣞ꣂ꣬ꢍꢶꢏꢥꢷꢩꢸ꤈ꢴꢵꢏꢢꢹ

ꢃꢄ꣟꣠ꢌ

꣡꣢꣣ꢞꣅ

꣤

ꢃ꣥꣦ꢡ꣒꣗ꢼꢽꢏꢢꢹ

ꢃꢄꢺ

ꢼꢽꢥꢾꢿꣀꣁꣂꣃꢞꢖ꣄ꣅ

꣇꣈꣉ꢥꣀꣁꣂꢞ꣧꣨ꣅ

ꢣ꣩ꢜꢝꢞꢬꢈꢉꣂ꣪

꣧꣗꣫꣬ꢏꢢꢹ

ꢃꢄꣅ

꣬꤉꣟꣠ꢥꢾꤊꢐꤋꤌꢐꢡ꣙꣚ꢾꤊꢞꢇAPPꢞ꣊ꢜ꣋꣌꣍ꢴꢵ꣭ꢅꤍ꤉ꢊꤎꤏꣷꢧꤐꤑꢸ꣬MeetIntelligenceꢀꢁ15꣜꣢꣐꣨ꤚꢹ꣈ꤛꢑꢫ꣄ꢦꢈꤏꤜꢳꢴꢟꢻꢹꢺꢻꢼꢀꢁꢂꢃꢄꢅꢆꢇꢂꢈꢉꢊꢋꢌꢍꢇꢎꢏꢐꢑꢒꢓꢔꢕꢖꢗTAꢘꢙꢚꢛꢜꢝꢞꢟꢀꢁꢂꢃꢄꢅꢆꢂꢇꢈꢍꢎꢋꢌꢏꢐꢑꢒꢓꢔꢕꢖꢗꢘꢙꢚꢏꢛꢜꢝꢞꢟꢠꢡꢟꢨꢩꢪꢫꢬꢭꢮꢯꢰꢱꢲꢳꢞꢟꢔꢕꢖꢏꢴꢵꢐꢶꢝꢢꢣꢤꢙꢏꢥꢛꢜꢦꢧꢆꢷꢵꢴꢵꢸꢹꢺꢻꢼꢽꢾꢆꢿꣀꣁꣂꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢆꢋꢌꢆꢿꣀꢮꢳꢑꢒ塑꣏꣐꣑꣒꣓꣔ꣂ꣕ꢩ꣖ꢯꢙꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢙꢀꢔꢚꢛꢜꢝꢞꢟꢠꢜꢝꢩꢪꢫꢕꢬꢭꢮꢯꢹꢺꢻꢼꢜꢝꢻꢼꢽꢾꢯꢿꣀꢘꢫ꣘꣐꣙꣘꣚꣛ꢩ꣜꣝ꢯ꣞꣟꣠ꢊꢃꢋꢌꢍꢎꢏꢐꢑꢒꢈꢡꢈꢢꢔꢚꢣꢤꢖꢥꢦꢰ研ꢱꢲꢯꢳꢴꢦꢵꢈꣁꣂꣃꢈ꣄ꢃꣅ꣆꣇ꣂꢹ꣈ꢳꢴ꣉꣡ꢩ꣢꣣꣤꣥꣉

ꢦ꣦꣧꣇ꣂꢹ꣈ꢓ

ꢁ匹ꢔ匹ꢕꢖꢗꢘꢟꢒꢧꢨꢞꢳꢴ

匹ꢶꢖꢥꢷꢸꢦ꣋꣌꣍ꣁ꣎ꣃꢙꢀꢫꣁ꣎ꣃꢵ꣪ꣳ

꣩ꢉꢊꢋꢌꢍꢎꣃ꣄ꢠꢡꢢꢣꢤ

ꣅ꣆꣇ꢬꢳ꣈ꢬꢴꢵꢯ꣉

꣋ꣅꢈꣀ꣐꣗꣘꣆꣙ꢬ꣚研꣛꣜ꢯ꣉

ꢏ꣝꣞꣟꣠꣎꣡ꢏꢐꢂꢑꢒꢔꢕꢖ꣢ꢏ꣌꣍꣎꣏ꢝ꣐ꢤ

ꢥꢛ꣒꣓꣔꣕꣖꣣

岁

ꢴꢵꢠꢡꢢꢣꣁꣂꢏ꣦꣧꣨꣩꣮꣯ꣁ꣰꣱ꣲꢵ꣪ꢐꢶ꣫꣬꣭꣚研꣛꣜꣗꣘꣆꣙ꣅ꣆꣇ꣂꣻꢹ꣈ꢙꢀꢫꤘ映ꢳꤗꤙꣅ꣆ꢙ

ꢫ꣎꤆ꤌ

ꢳ꣹ꢩ꣊ꤎꢈꣴꢃꣵꣶꣷꣻꢸꢫꣲꣳ꣎꤆ꤏꤐꤑꤒ꣝

ꤓ꣢꤀ꤏꤔꣂꤕꢈ꤀ꢥ꤁꤂ꣂ꣕꤃ꢈ꤄꤅ꤝꤞꤖꤟꤠꢧꤡꢫ꣞꣟ꤢꤣꤤꣂ模꣮꣯ꢫ꣰꣱ꢈ꣄ꢹꢺꢻꢼꣲꣳꢩꢆꤖꢳꤗ꣎꤆ꢰ研꤇꤈꤉꣢ꤊꤋꢣꤥꤚꢳꤗꤦꤧꤨMeetIntelligenceꢀꢁ16ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔꢕꢖꢗꢘꢙ2022ꢀꢁꢂꢃꢄꢅꢆꢇꢅꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔMatterꢙꢚꢲꢳꢴꢵꢶꢷ

ꢸꢹꢕꢖꢌꢗꢺꢲꢱꢕꢖꢌꢗꢘꢑꢙꢚꢁꢛꢜꢝꢞꢟꢠꢡꢢꢣꢠ福ꢤꢥꢦꢧꢨꢢꢩꢪꢁ模ꢫꢘꢬꢘꢑꢁꢭꢮꢯꢰꢱMatterꣃꣵꣶꣷ꣸꣬꣭꣮꣯ꢫ꣰ꢘꢬꢙꢚꢢꢓꢔꢻꢼꢢꢽꢾꢿꢕꢖꢌꢗꣀꣁꢢꣂꣃ꣄ꣅ꣆꣇꣈꣄ꢁ꣉꣊ꢕꢖꢌꢗꢜ꣋꣌꣍务ꢢ꣎꣏꣐꣑꣒꣓꣔꣕ꢱ

꣖꣗꣉꣊꣘꣙

ꢡ꣚꣛ꣂ꣜꣝꣞ꢢꢣ

꣟꣠꣡꣢꣣ꢢꢀꢁꢂꢃꢄꢅꢁꢆꢇꢈꢉꢊꢀꢁꢂꢃꢋꢌꢍꢎꢏꢐꢑꢒꢈꢉꢓꢔꢕꢖꢌꢗꢥꢦ务ꢁ꣤꣥ꢿ꣘

ꢡ꣑꣠ꢕꢖꢌꢗ꣦꣧ꢢ꣨꣩ꣅ꣪꣫ꢱꢕꢖꢗꢘꢙꢚꢛꢏꢜꢝSamsungSmartThingsꢞAmazonAlexa꣱ꣲꣳꢘꢬꢟꢠꢡꢢꢊꢣꢤꢥꢋꢌꢦꢧꢨ研ꢏꢩꢪꢫꢬꢭꢮꢈꢉꢄꢅꢯꢋꢌꢰꢱꢨ研ꢏꢲꢳꢏꢀꢁꢂꢃꢋꢌꢴꢵꢶꢷꢸꢣꢹꢺꢻꢨ研ꢼꢽꢾꢿꣀꣁꢏꣂꢫꢬꢭꣃ꣄ꣅ꣆꣇ꢊꢀꢁ꣈꣉ꢯꢠ꣊ꢙꢚꣴ꣛ꢀꢁ꣋꣌꣍꣎ꢷ꣏꣐꣊ꢏꢝWi-Fiꢞ꣑꣒ꢞZigbeeꢞZ-Wave꣓ꢏꢈꢷ꣏꣐꣊꣔꣕匹ꢷꢵ꣖ꢈꢉꢓꢔꢞꢈꢉ꣗꣘ꢊꢄꢅꢵꢶ匹꣙ꢷ꣏ꢯ꣐꣚ꢏ꣛꣜ꢵ꣝研꣞꣟ꢊ꣠꣡ꢯ꣢꣣꣤꣥꣦꣧ꢟ꣨ꢄꢅꢏ꣩ꢠꣅ꣆꣇ꢊꢀꢁꢂꢃꢚꢛMeetIntelligenceꢀꢁ17ꢀꢁꢂꢃꢄꢅ封ꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔꢕꢖꢗ封ꢘꢙꢚꢍꢄꢅꢛꢜꢝꢞꢖꢟꢠꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢁꢊꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢉꢓ꣔꣕

ꢤ꣖10꣗꣘꣙去꣚꣛ꢎꢡꢢꢣꢤꢔꢊꢋꢎꢕꢖꢗꢘꢙꢚꢛꢜꢝꢞꢟꢠꢡꢢꢣꢤꢥꢦꢧꢨꢩꢪꢫꢬꢞꢭꢮꢯꢫꢬꢰꢱꢲꢳꢴꢵꢣꢶꢷꢸꢂꢃꢹꢺꢻꢼꢞꢽꢵꢣꢾꢱꢺꢡꢿꣀꣁꢎꣂꣃ꣄ꣅ꣆ꢔ꣇ꢼꢞꢧꢨ꣈ꢩ꣉ꢉꢧꢨꢧꢨꢩ꣉ꢧꢨ꣊꣋꣊꣋ꢉꢧꢨ꣌

꣎꣏꣐

꣑务ꢎꢡ

ꢤ꣇꣒ꢮ꣓ꢲꢧꢨ꣌꣍MeetIntelligenceꢀꢁ18ꢀꢁꢂꢃꢄꢅ封ꢆꢇꢈꢉꢊꢀꢁꢂꢃꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔꢕꢖꢗꢀꢁꢂꢃꢘꢙꢚꢛꢜꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢅꢆꢐꢑꢒꢓꢔꢕꢖꢗꢘ22-23ꢀ务ꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋ15+64%2023ꢆ务ꢇꢈꢉꢊꢋꢇAMAZONꢈꢌTop15ꢈꢉꢌ务ꢂꢃꢄꢍꢎꢏꢐ45%ꢀꢁꢂꢃꢀꢁꢀꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢀꢂ2022100ꢒꢓ厨ꢔꢕꢖꢗ2022602023ꢆ务ꢇꢈꢉHeisenberg

RoboticsFurbulousꢔꢕꢘꢙ20222023ꢎꢏꢐꢑꢒꢀꢓꢎꢏꢐꢑꢒꢀꢓ60%ꢊꢋꢇAMAZONꢈꢌTop15ꢈꢉꢔꢕꢘꢙꢀꢁꢄꢅꢚꢛꢜꢝꢔꢕꢘꢙ2023ꢎꢏꢐꢑꢒꢀꢓꢞꢟꢜꢝꢔꢕꢘꢙ202320234.21ꢠꢡꢔꢕꢔꢕꢢꢣꢤꢥꢦꢧGlazeroꢔꢕꢖꢗ2023ꢎꢏꢐꢑꢒꢀꢓꢨꢩꢔꢤꢑꢪꢔꢕ20235ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋMeetIntelligenceꢌꢍ19ꢀꢁꢂꢃꢄꢅ封ꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔꢕꢖꢗꢘꢙꢚꢕꢛꢜꢝꢀꢁꢂꢃꢄꢅꢆꢇꢈꢅꢆꢉꢊ-

2017ꢀꢁꢂꢃꢄꢅꢆꢇ1ꢀꢈꢉꢊAMAZON-

2017ꢀꢁꢂꢃꢄꢅꢆꢇ1ꢀꢈꢉꢊAMAZON-

2016ꢀꢭ꣔꣕꣖-

2019ꢀꢋꢉꢌꢍꢎꢏꢐꢑꢒꢓ

Top3-

2020ꢀꢓ

꣌꣍2ꢙꣃꢚ-

2018ꢀꢉꢊWalmartꢇ꣗꣘꣙꣚꣛꣜Kickstarter-

2023ꢀꢕꢖꢗꢘ86.54ꢙꢚꢇ

ꢜꢝꢞ30.5%-

2021ꢀ꣎꣏A꣐꣑꣒4000꣓ꢚ-

2023ꢀꢇ꣝꣞꣟꣠꣡ꢬ

꣢꣣꣤꣥42.29ꢀꢁ300꣈ꢱ꣉꣊꣋148꣈ꢱ꣉꣊꣋ꢂ+ꢂ+2023ꢟꢄꢅꢆꢘꢉꣃ꣄ꣅ꣆APP꣇2023ꣃ꣄ꣅ꣆APP꣇2023ꢠꢡꢢꢣꢇꢤꢥ2400+ꢦꢧꢨꢩꢬ

꣦꣧꣨꣩ꢇ꣪꣫ꢆ꣬꣭꣮꣍ꢲꣷ꣸ꢜ꣹꣺ꣂꣻ꣼ꢴꢪꢠꢫꢋꢬꢭꢮ封ꢯ去ꢇꢮ封ꢰꢱꢲꢳ7.15%ꢱ꣙꣚ꣾꣿ꤀꤁

꣔꤂꣋ꢇ꣚꤃꣒꤄꣍300꣯꣰ꢗꢓꢇ꣱ꣲꣳꣴꣵꣶ꣋62.3꣓ꢬꢭꢴꢵꢶꢇꢷꢸꢹꢺꢻꢼꢽꢾꢿꣀꣁꣂ꣓ꣃꢚꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋMeetIntelligenceꢌꢍ20ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢀꢁꢑꢒ去ꢓꢔꢕꢖꢀꢁꢂꢃꢄꢅꣂꣃ꣄ꢥꣅ꣆ꢆꢇꢈꢉꢊꢋꢌꢍꢎꢁꢂꢏꢐꢑꢒꢓꢈꢔꢕꢖꢗꢘꢙꢚꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢃꢏꢐꢀꢛꢜꢝꢞꢓꢟꢈꢠꢡꢢꢣꢤꢥꢦꢧꢨꢀꢩꢪꢈꢫꢬꢭꢃꢑꢆꢒꢓꢔꢕ映ꢖꢗꢘꢙꢚꢛꢅꢆꢜꢝꢮꢯꢰꢞꢓꢞꢟꢆꢠꢡꢢꢣꢆꢢꢤꢥꢦꢧꢨꢩꢃꢪꢫꢱꢣꢈꢀꢁꢂꢲꢳꢴꢱꢃꢄꢞꢓꢈꢔꢕꢖꢗꢏꢵꢛꢶ

ꢭꢬꢭꢮꢆꢒꢓꢯꢰꢥꢬꢡꢱꢲꢳꢆꢴꢨꢕꢟꢁꢂꢷꢸꢈꢹꢛꢺꢮꢻꢼꢽꢟꢔꢕꢾꢿꣀꣁꢵꢶꢷꢸꢨꢹꢫꢺꢧꢤꢆꢻꢍꢼꢽꢪꢫꢴꢓꢮꢽ꣇ꣅ꣆꣈ꢓꢅꣂꣃ꣄ꢥꣅ꣆ꢆꢇꢉꢒ꣉ꢊꢋ꣊꣋꣌ꢎꢁꢂ꣍꣎꣏꣐꣑꣒꣓ꢈꢠꢡꢢꢣꢤꢥꢔꢕꢖꢗꢘ

ꢦ꣔

꣕

꣖꣗꣘ꢁꢟ

꣋꣚ꢕꢈꢾꢿꣀꣁꣂꣃ꣄ꢊꢬꣅꢣ꣆꣇꣈꣉꣊꣋ꢆ꣛꣜꣝研꣞꣟ꢫ꣠꣡꣢ꢮꢽ꣇꣣꣤꣥ꢻꢟꢘ

꣦꣧꣌꣍粉꣎꣏꣐

꣑꣒ꢣꢅꢆꢜꢝ꣓꣔꣕꣖ꢕꢆ꣗ꢷ꣘ꢡꢱ꣙꣚ꢼꢽꢒ

ꢆ꣛꣜꣝꣞꣟꣠ꢱꢣꢈꢏ꣧ꢔꢕꢖꢗꣀꣁ꣨꣩꣛꣜꣪ꢥ꣫꣬꣭꣞꣈꣮ꢾ务ꢷ꣘꣡ꢑ꣢ꢇꢈꢘ꣣꣓꣊꣝ꢖ盟ꢘꢙ꣤꣯ꣅ꣆꣣꣤ꢈ꣰꣱ꣲꣳ꣣꣤ꣴꣵꢖ꣣꣤ꣴꣶꢖ꣣꣤ꣴꣷ粉꣥꣦ꢆ꣧꣨꣩꣪꣫ꢕ映ꢷꢸ꣬꣭꣝꣮꣸꣣꣤꣑ꢈꢴꢱ꣹꣺ꣻ꣼ꢟꢖꢗꣽꣾ꣯ꢬ꣧꣨MeetIntelligenceꢀꢁ21ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢀꢁꢉꢊꢋꢌꢍꢎꢏꢐ去ꢑꢒꢓꢔꢕꢖꢗꢘꢙꢚꢛꢁꢜꢝꢞꢟꢠꢆꢡꢢꢣꢀꢁꢂꢃꢄꢅꢆ1.0

–ꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢓꢌꢔꢕꢖꢗꢘꢙꢚꢛꢉꢝꢆꢇꢈꢉꢊꢞꢟꢒꢠꢊꢍꢜꢝꢞꢌꢟꢠꢛꢡꢢꢏꢣꢡꢢꢣꢤꢥꢦꢧꢨꢩꢪꢒꢀꢁꢂ

100%ꢫꢬꢭꢮꢋꢯꢰꢱꢲꢮꢀꢁꢂꢃꢄꢅꢳꢴꢵꢋꢶꢍꢓꢷꢸꢆꢇꢈꢉꢊꢋꢆꢇꢌꢍꢋꢆꢇꢎꢏꢐꢑꢒꢓꢓꢀꢁꢂꢄꢇꢂꢅꢆ2.0

–ꢎꢏꢐꢑꢒꢓꢤꢓꢥꢦꢆꢎꢏꢧꢨꢛꢞꢌꢟꢠꢏꢣꢍꢗꢘꢩꢪꢝꢔꢕꢊꢖꢗꢞꢟꢒꢢꢫꢬꢗꢭꢮꢔꢯꢰꢆꢱꢲꢳꢴꢍꢏꢵꢶꢞꢷꢸꢎꢏꢹꢺꢻꢛꢼꢹ研ꢺꢻꢼꢽꢾꢿꣀꣁꢀꢁꢂ

50-60%ꢽꢾꢿꣀꣁꣂ

꣄

꣆ꢬ꣇ꢒꢣ꣈꣉꣊꣋꣄ꣂ

꣌ꢤ꣍꣎ꢀꢁꢂ

ꢄꢅ꣏꣐ꢒ꣑ꢣ꣈꣒꣓

꣆ꢔꢕꢊꢖꢗꢋꢆꢇꢘꢙꢚꢋꢆꢇꢛꢜꢊ꣔꣕ꢋ꣖ꢛꢓ꣗꣘ꢀꢁꢂꢈꢉꢂꢅꢆ3.0

–ꢎꢏꢐꢑꢒꢓꢏꢵꣂ研ꢾꢿꣀꣁꣃ꣄ꣅ꣆꣇ꢞ꣈ꢯꢰ꣉꣊ꢍ꣋ꢮꢗꢘ꣌꣍ꢍ꣎꣏ꣂ研ꢗꢘꢮ꣐ꢯꢰ꣑꣒ꣁꢦꢊꢛ꣓꣔ꢝꢆꢇ꣙꣚ꢞꢟꢒ꣛ꢧAI꣝꣞꣟ꢠꢡ꣠꣡ꢬꢀꢁꢂ

10%꣇ꢋ꣢꣣꣤꣥꣦꣧꣨꣣ꢀꢁꢂꢃꢄꢅ꣩ꢣ꣈꣪꣫꣬꣣꣭ꢆꢇ꣮꣚ꢋꢆꢇ꣯꣚MeetIntelligenceꢀꢁ22ꢀꢁꢂꢃꢄꢅꢆꢇꢄꢅꢈꢉꢊꢋꢌꢍꢆꢎꢏꢐꢑꢒꢓꢔꢕꢖꢗꢘꢎꢙꢚꢛꢜꢆꢂꢃꢇꢈꢉꢊꢆꢂꢃꢑꢒꢉꢊꢋꢌꢍꢎ

$4-10ꢂꢃꢄꢅꢂꢃꢏꢐꢋꢌꢍꢎ

$70-100vs

10ꢀꢁꢀꢁvs

1060%~75%75%~85%ꢆꢂꢃꢕꢖꢉꢊꢆꢂꢃꢗꢖꢉꢊꢆꢂꢃꢟꢠꢡꢉꢊꢋꢌꢍꢎꢋꢌꢍꢎꢋꢌꢍꢎꢂꢃꢓꢔꢂꢃꢘꢙꢚꢛꢂꢃꢃꢜꢝꢞ$2000-3000$50-100$140-190vs

10ꢀꢁvs

10ꢀꢁvs

10ꢀꢁ50%55%30%~40%ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊAMAZONꢊMeet

Intelligence

ꢋꢌ23ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢂꢉꢊ0324ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢑꢒꢓꢀꢁꢔꢕꢖꢆꢇꢈꢉꢊꢋꢗꢘ务ꢙ务ꢚꢛꢜꢝꢞꢟꢠꢊꢋꢡꢢꢣꢗꢑꢒꢘꢤꢄꢅꢖꢆꢇꢈꢉꢊꢋꢥꢦ封ꢧꢨꢩꢗ告ꢪꢫꢬꢕꢖꢭꢮꢯꢰꢗꢱꢲꢆꢇꢈꢉꢳꢴꢵꢶꢎꢊꢋꢷꢸꢗꢦꢩꢑꢒꢘꢤꢄꢅꢹꢺꢻꢼꢽꢩ封ꢧꢾꢿꢡꣀꣁꣂꣃꢒꢄꢅ꣄ꣅ封꣆ꢗꢆꢇꢈꢉ封ꢧ粉ꢗ꣇꣈

ꢆꢇꢈꢉ꣉꣊ꢖ封ꢧ꣋꣌꣍

꣎꣏꣐꣑꣒꣓꣔꣕꣖ꢗ꣗꣐ꢻ꣙꣚

꣛꣜꣝ꢖꢊꢋꢡꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐ(ꢀꢁꢂꢃ:

ꢄꢅꢆꢇ2023-2027

CAGR

%ꢈ+13.8%869+10.3%+11.2%541518578390354+9.6%+13.4%+13.8%52432027E36342027E262120232027E20232027E20232027E20232027E20232023ꢀꢁꢂꢃꢄꢁꢅꢆꢁꢇꢃꢈꢁꢀꢁꢂꢃMeetIntelligenceꢄꢅ25ꢀꢁꢂꢃꢄꢅꢆꢇꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉTop

10ꢎꢁꢏꢐꢑꢒ(ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢇ%)2023ꢎꢏꢐꢑꢒ2027ꢓꢎꢏꢔꢕ23’-27’CAGR10.2%ꢊꢋꢌꢂꢃꢄꢅꢍꢎꢏ封ꢐꢑꢒꢆꢇꢓꢔꢒꢕ研ꢖꢀꢀꢁ347164ꢁꢗꢏꢆꢇꢘꢉꢙꢚꢛꢜꢝꢔꢏꢄꢞꢟꢠꢡꢀꢁ1/4ꢢꢣꢤꢥꢏꢦꢧꢨꢡꢄꢩꢪꢎꢒ务ꢋꢫꢬꢭꢮꢒꢯꢰ14.2%务ꢁꢂꢁ27660193ꢀꢁꢱꢲꢔꢏꢂꢃꢄꢅꢳꢴꢆꢇꢵ12.9%9579786315.6%ꢃꢄ633610.0%ꢅꢁ12.3%ꢍꢁ373011.2%ꢆꢇ569.7%10.0%10.7%资ꢈꢉ千ꢊꢁ33

1531

14ꢋꢌꢈ28

14ꢀꢁꢂꢃMeetIntelligenceꢄꢅ26ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢀꢁꢂꢃꢁꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢀꢁꢆꢇꢈꢉꢊꢋꢓꢈꢎꢁꢏꢐꢑꢒTop

10(ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔꢕꢑꢖꢗꢘꢌꢑꢖꢕꢙꢚ)2023ꢎꢏꢐ2023ꢑꢒꢓꢔ

(厅ꢃꢕ)ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢅꢒꢊꢋꢓꢈꢔꢕꢖꢗ封ꢘꢙꢚꢛꢜꢝꢞꢟꢓꢠꢡꢓꢗꢆꢇꢈꢉꢊꢋꢢꢒꢙꢜꢝꢅꢣꢤꢥꢦꢙꢀꢁ54%51%48%44%$95.3ꢂꢁꢃꢁꢈꢧꢨꢩꢪꢫꢬꢭꢮꢥꢯꢆꢇꢈꢉꢰꢱꢞꢲꢓꢜꢝꢊꢋꢒꢳꢴꢵꢑꢅꢶꢷꢸꢹꢆꢇꢈꢉꢺꢻꢼ$62.7$346.7ꢽꢾꢿꢙꢞ资ꢄꢅ千ꢆꢁ$33.3$78.238%ꢇꢈꢄꢉꢊꢋꢁ务ꢁꢌꢍ36%$27.731%$79.323%19%$31.0$276.39%$56.4ꢀꢁꢂꢃMeetIntelligenceꢄꢅ27ꢀꢁꢂꢃꢄꢅꢆꢇꢅꢈꢀꢁꢂꢃ

ꢄꢅꢆꢇꢈꢉꢊꢋꢌ꣌꣪ꢿ

ꣀꢁꢔ务ꢫꢢꢅꢆꢔꢞ꣫ꢩꢟꢠꢧꢨꣁꢚ(ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐ)ꢍꢎꢏꢈꢐꢑꢒꢆꢇꢈꢓꢔꢕꢀꢁ8%ꢗꢁꢖꢁ务ꢁꢂꢃ

ꢄꢁꢘꢙꢚꢛꢜꢝꢅꢆꢔꢞꢟꢠꢡꢢꢣꢤꢥꢁꢔꢦꢧꢨꢅꢆꢆꢇꢈꢉ4%6%6%6%ꢩꢪꢫꢬꢭ封ꢮꢯꢰꢱꢲꢦꢳꢴꢵ11%14%ꢅꢆꢊꢋꢌꢍ16%•ꢡ务ꢂꢄꢶꢷꢸꢁꢔ务ꢫꢅꢆꢔꢕꢹꢺꢻꢼꢽꢾ18%ꢦꢿ

ꣀꢫ

ꢠꣁꢚꣂꣃ꣄ꣅꢀ꣆꣇꣈꣉꣊꣆ꢧꢨ26%꣋꣄꣌

ꢅꢆ꣎ꢊꢋꢌꢍꢦ

ꢾ꣏꣋ꢛ꣐꣑꣒31%22%15%꣓ꢣꢤ

ꢦ꣔꣕ꢧꢨ꣖꣗ꢿ

꣋꣄꣘꣙ꢵꢅꢆꢔꢞ17%ꢅꢆꢎꢏ•16%ꢠꢦ

ꢾꢫ告꣚꣛ꢮ꣜꣝꣞ꢦ꣇꣟5%10%ꢅꢆꢐꢑ5%8%18%11%9%ØØØꢀꢁꢺꢻꢼꢱꢲ꣖꣐ꢿ

꣠ꢅꢆꢎꢏ8%ꢅꢆꢒꢓꢗꢁꢺꢻꢼ

꣄꣢꣣꣤ꢔ꣥꣘꣙ꢦꢅꢆꢵ13%ꢖꢁꢺꢻꢼ太꣖꣐꣦꣧ꢫ꣨꣩ꢆꢇꢌꢍ11%13%10%10%11%10%53%ꢅꢆꢔꢕ48%41%33%29%28%ꢀꢁꢂꢃMeetIntelligenceꢄꢅ28ꢀꢁꢂꢃꢄꢅꢆꢂꢇꢈꢉꢊꢀꢁꢂꢁꢃꢁ29ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢅꢍꢖꢋꢌꢗꢘꢙꢎꢏꢐꢑꢀꢁꢚ2023ꢛꢜꢂꢃꢝꢞ350ꢄꢅꢆꢟꢅꢍꢎꢏꢐꢑꢒꢓꢀꢁꢂꢃꢔꢇꢕꢎꢏꢐꢑꢠꢋꢅꢡꢢꢞꢣꢤꢥꢦꢧꢙꢨꢩꢚ2023ꢛꢪꢫꢬꢭꢮꢙ(ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢇ%)ꢅꢍꢐꢯꢡꢢꢰꢱꢎꢏꢐꢑꢲꢳꢟꢴꢵꢣ2026ꢛꢚꢶꢷꢸꢹꢺꢙꢐꢯꢻꢰꢱꢼꢽꢾꢿꢎꢏꣀ

ꢟꢉꣁꣂꢫꢰꢱꢙꢐꢯꣃ꣄ꢚꣅ꣆꣇ꢀꢁꢂꢃ(ꢄꢅꢆ)YoYꢇꢈ(%)(ꢉꢊ)ꢋꢌYoYꢇꢈꢐ꣈꣉꣊ꢎꢏ꣋꣌ꢖ꣍꣎ꢙ꣏꣐ꢟ$511ꢠꢢꣃꢙꢮꢛ꣑ꢚꢅꢍꢙꢎꢏꢐꢑꢀꢁꢪꢻ꣒꣓꣔ꢉꢤꢈꢙꢇꢕꢟ$471$430ꢴꢵꢣ2027ꢛꢚꢒꢓꢀꢁꢂꢃꢻꢫ꣕ꢬ꣖500ꢄꢅꢆꢟ24.0%$284$388$34719.9%$217$3098.8%ꢀꢁꢂꢃꢄꢅꢆ$2295.5%202012.3%11.8%10.8%9.5%8.5%2023ꢇ2.9ꢀ47.9%ꢀꢁꢂꢃꢄꢂ20192021202220232024E

2025E

2026E

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ꢴꣀꣁꣂꣃ꣄ꣅꢄꢅꢆꢇꢈꢉꢊꢋØ

ꢣꢐꢑ꣆

꣈꣉ꢪꢂꢃꢄꢅꢆꢇꢉ

꣊ꢤꢀꢁꢏꢐꢑꢊꢋꢪꢒꢓꢔ꣋꣌30%ꢫꢴꣀ

꣍ꢤ꣆

꣈ꢪꢈꢉꢣꢀꢁꢧꢲ꣎꣏꣐꣑꣒ꢁꢄꢰ꣓꣔ꢩꢪ꣕꣖ꢊꢋꢤꢀꢁ꣕꣖꣗꣘꣙꣚

ꢂꢃꢄꢅ꣛꣜ꢪ꣝꣞ꢤꢐ

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%)(2023ꢇꢈꢉꢊꢋ

(厅ꢌꢍ)ꢎ2027ꢇꢏꢐ

(厅ꢌꢍ)0%5%10%15%20%25%30%35%95%100%ꢂꢃꢄꢕ$99.5$52.718.9%ꢀꢁꢂꢂꢃꢖꢗꢂꢃꢘꢙ$34.8

$4.025.7%ꢃꢄ$33.5$14.228.9%ꢂꢃꢞꢟ$61.2$30.329.7%ꢅꢆꢂꢂꢃꢚꢛꢜꢝ$91.2$47.332.9%ꢃꢄꢂꢃꢃꢠꢡꢢ$26.4

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ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉØ

ꢀꢁꢢꢣꢤꢕꢅꢆꢉ务Ø

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ꢑꣂꢛꢪꣃ꣄ꣅꢊØ

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ꢑꢨ研ꢩꢪꢂꢏꢎꢏ

ꢑꢕꢨꢴꢵꢶꢇꢊꢇꣀꢶꣁꣂꢛꢪꣃ꣄ꣅꢊꢓ꣉Ø

꣏꣐ꢭGoogleꢮꢂꢐꢑEcobee꣑꣒Ø

ꢀꢁꢔꢃꢄꢕꢅꢆꢉ务ꢫꢅꢆ⼝ꢬꢊꢭRokuꢮꢛꢖꢂꢕꢅꢆꢷ

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ꢏꢆꢇꢐꢓꢘꢙꢐꢄꢚꢍꢇꢐꢥꢇꢦꢧꢨꢩꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢆꢇꢂꢈꢊꢇꢋꢌꢪ务ꢫꢬꢭꢮꢯꢇꢰꢱꢲꢳꢴ尽ꢂꢃꢬꢭꢮꢯꢉꢵꢶꢷꢸꢹꢺꢻꢼꢜꢄꢽ务ꢾꢿꢍꣀꢵꣁꣂ

ꢦꢬꢭꢮꢍꢶꢲꢙꢂꢃꢲꢳ꣄ꣅ꣆ꢐ꣇꣈ꢋꢦꢧꢚꢛꢒꣾ꣈꣙ꣿ꤀꤁꣈ꢴ꤂ꢶ꤀꤁꤃꤄꣋꣌

꤅ꢥ꣺ꢸꢮꢉꢬꢭꢮꢯꢈꢭ꤆꤇꣐ꢨꢩꢚꢛꢒ2B-2Cꢐꢬꢭꢄꢅꢍ

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꣋꣌ꢂꢃ꣚꣛꤀꣎ꢠꢡꢂꢃꢢꢣꢚꢛꢒ꣉ꢬꢭ꣋꣌

꣍꣎꣏ꢶꢬꢭꣂ꣐꣑꣒务꣓ꢆ꣏꣔꣕/꣖ꢆ꣗꣘ꢇꢦꢶꢬꢭꢄꢅꢍꢋꢜꢝ

ꢤꢥ(&)꣙ꢂꢃ꣚꣛꣎꣏꣜꣝ꢶ

ꢦ꣞ꢜꢋꢨ꣟꣠꣡ꢞ꣢꣣꣤ꢶ

ꢦꢱꢬꢭꢄꢅ

ꢦ꣥ꢌ꣦ꢂꢃ꣧꣨꣩꣪ꢈ꣫꣬꣭꣮ꢐꢍꢙꢚꢛꢒ(ꢜꢝ&ꢞꢟ)ꢉꢊ꣋꣌

꣍ꢉꢊ꣑꣒务꣓ꢆ꣏꣔꣕/꣖ꢆꢬꢭꢄꢅꢍ

꣙꣯ꢬꢭꢄꢅ

ꢦ꣥꣦ꢂꢃ꣧꣨꣩꣪ꢈ꣫꣬꣭꣮ꢐꢉꢓꢔꢒꢊ/ꢕꢖꢗꢘ꣰ꢗꢍ꣱封

/ꢋꣲꢴ尽꣍ꢂꢃꣳꢉ꣰ꣴꣵꣶꣷꢂꢃꢬꢭꢄꢅ꣸ꢉ꣋꣌꣙꣥꣦꣹ꢪ务꣺ꢷꢶꣻ꣈꣼ꢬꢭꢄꢅ

ꢦꣽ꣱ꢞ꣢ꢀꢁꢂꢃꢄꢅMeetIntelligenceꢀꢁ33ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌ务ꢍꢎꢏꢃꢄꢐꢑꢒꢓꢃꢔꢀꢁꢕꢖꢗꢘꢙꢋꢚꢚꢛꢜꢜꢝꢀꢁꢂꢞꢟꢠꢔꢀꢁꢂꢃꢉꢎꢏꢐꢈꢉ/ꢊꢋꢌꢍꢀꢁꢂꢃꢄꢅꢀꢆꢇꢃꢄꢅꢑꢒꢓꢍꢔꢕꢄꢅꢔꢖꢄꢅꢗꢘꢙꢚꢛꢔꢙꢚ63%60%45%40%14%11%12%23%ꢎ对/ꢏ对ꢐꢍ5%ꢀꢁꢇꢈꢡꢢꢍꢣꢤꢋꢢꢥꢦꢧꢨꢩꢪꢛꢫꢧꢬꢭꢮꢯꢰꢱꢋꢲꢳꢴꢵꢶꢷꢂꢡꢢꢸꢹꢀꢁꢌ务ꢍꢺꢻꢼꢒꢽꢌꢤꢋꢾꢿꣀꣁꣂꣃ꣄ꣅ꣆꣇ꢔꢄꢅꢆꢇꢠꢡꢢꢣ千ꢤꢒꢀꢑꢳꢍꢴ11%9%8%6%5%45%ꢜꢝꢞꢝꢟ络30%ꢥꢦꢤꢧꢨꢩꢪꢤꢫꢬꢭꢮꢤ号ꢡꢯ号ꢤꢰꢍꢱꢲꢰꢍꢑꢳꢍꢴꢒꢀꢱꢲ24%17%5%53%17%ꢗꢘ9%ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢉꢍꢀꢁꢂꢃGWI,MeetIntelligenceꢄꢅ34ꢀꢁꢂꢃꢀꢁꢂꢃ务ꢄ25-44ꢅꢆꢇꢈꢉꢊꢂꢃꢋꢌꢍꢎꢏꢄꢅꢆꢇꢈꢉꢊꢋꢀꢁꢂ

ꢃꢐꢑꢒꢓꢔꢉꢊꢕꢖꢗꢘꢙꢚꢛꢜꢝꢞꢟꢠꢡꢆꢢꢣꢤꢥꢄꢦꢧꢀꢨꢩꢪ务ꢫꢎꢬꢎꢭꢮꢂꢏꢌꢍꢎꢏ16-24ꢀ25-34ꢀ35-44ꢀ45-54ꢀ55-64ꢀ65+ꢀꢁ务ꢂꢃꢄ务ꢂꢃꢊꢆꢂꢃꢅꢆꢂꢃꢇꢈꢉꢂꢃ12%1%ꢋꢌꢍ务ꢎꢌꢍꢄꢌꢍ15%27%21%22%24%23%18%17%55%33%ꢏꢄꢌꢍ20%19%9%ꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍØ

꣎꣏ꢆ꣐꣑꣒꣓Ø

꣔꣕ꢆ꣐꣑꣖꣗ꢐꢯꢰꢱꢲꢩꢳꢴꢱꢲꢩꢵꢶꢷꢰꢸꢑꢘꢙꢥꢦꢧꢨꢩ导ꢪꢒꢹꢺꢻꢮꢼꢽꢻꢮꢓꢔꢚꢛꢫꢬꢭꢮ研ꢯꢰ筛ꢱꢜꢝꢞꢟꢲꢳ

ꢧꢨꢩꢾꢿꢸ꣊꣋꣌꣍ꢱꢲꢩꢕꢴꢵꢶ

ꢷꢉꢸꢖꣀꣁꣂꣃ꣄ꣅꢩ꣆꣇꣈꣉ꢩꢗꢠꢡꢢꢣꢤꢴꢵꢹꢺꢉꢸꢻꢟꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢀꢁꢂꢃꢄGWI,MeetIntelligenceꢅꢆ35ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢀꢁꢂꢃꢌꢍꢎꢏꢀꢁꢀꢁꢂꢃꢀꢁ2023꣌꣍꣎꣌꣍꣎2023꣏ꢘꢃꢋ꣐ꣅ꣑꣒꣓꣔꣕꣖꣏ꢘꢃꢋ꣐ꣅ꣑꣒꣓꣔꣕꣖37%60%+15%

vs

2020+14%vs

2020ꢀꢁꢄꢅꢆꢇꢈꢉꢡꢢꢣ研ꢤꢥꢦꢧꢨꢩꢪꢫꢬꢭꢮꢯꢀꢁꢂꢃꢄꢅꢆ39%43%36%ꢇꢈꢉꢊꢃꢋꢌꢍ34%34%ꢎꢏꢈꢐ34%30%ꢰꢱꢲꢳꢴꢵꢶꢷ33%29%ꢑꢒꢓꢔꢕꢖꢗꢎꢏꢘꢙ16%11%8%ꢸꢹꢺꢻꢼꢽꢾꢿ26%26%25%ꢎꢏꢚꢛꢜꢝꢞꢟꢠꣀꣁꣂꣃꢯ꣄

꣆꣇꣈꣉꣊꣋ꢀꢁꢂꢃꢄYouGov,MeetIntelligenceꢅꢆ36ꢀꢁꢂꢃꢄꢅꢆꢂꢇꢈꢉꢊꢀꢁꢂꢁꢃꢁ37ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔꢍꢀꢁꢇꢕꢖꢗꢘꢀꢁꢅꢆꢇꢈ꣓꣔ꢎꢏ꣕꣖ꢪ꣍꣎ꢙꢚꢛꢅꢆꢇꢈꢜꢝꢞ(ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢇ%)ꢀꢁꢟꢠꢡꢢꢅꢆꢣꢍꢇꢕꢤꢥꢦꢧꢍꢨꢩꢪꢫꢬꢞꢭꢙꢚꢇꢕꢢꢮꢯꢫꢜꢝꢍꢰꢱꢲꢳꢪꢗꢙꢚꢇꢕꢴꢵꢍꢝꢶꢷꢸꢖꢹꢂꢀꢁꢅꢅꢆꢇꢈ(厅ꢉꢊ)YoYꢋꢌ(%)(ꢍꢎ)ꢀꢁYoYꢋꢌꢆꢇꢈꢎꢏꢭꢺ封ꢻꢍꢼꢽꢾꢿꢞꣀꣁꣂꣃꢐꢀꢁꢍꢅꢆꢇꢈꢎꢏ꣄ꢭꢺꢔꣅ

꣇ꢹ꣈꣉ꢌꢮꢃꢄ꣊39.1%$155.0꣋꣌꣊ꢍ꣍꣎ꢐ封ꢻ꣏꣆꣐꣑꣒ꢞ$140.1$124.713.7%$109.715.0%$95.420.2%$47.0ꢀꢁꢂꢃꢄꢅꢆ23.3%$77.4$72.62023ꢇ$52.212.3%10.6%3.3ꢀ11.1%53.5%6.6%2022ꢀꢁꢂꢃꢄꢂ2026ꢇꢈꢉ20192020202120232024E

2025E

2026E

2027E3.4ꢀ84.8%ꢀꢁꢂꢃꢄꢂꢀꢁꢂꢃꢄMeetIntelligenceꢅꢆ38Ø

ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢉꢀꢁꢌꢍꢎꢏꢐꢑꢒꢓꢔꢕꢖꢗꢘꢙꢚꢛꢉꢜꢝꢞꢟꢠꢡꢢ封ꢣꢐꢇꢈꢤꢥꢦꢧꢨꢩꢃꢪꢫꢬꢀꢁꢂꢃꢀꢁꢌꢍꢭꢎꢮꢯꢰꢱꢲꢳꢉꢴꢵꢐꢒꢶꢀꢁꢷꢸꢹꢧꢙꢺꢄꢅꢆꢇꢈꢉꢊꢋØ

ꢠꢻꢐꢀꢁꢼꢽꢾꢿꢁꣀꣁꣂꢉꣃ꣄ꣅ꣆ꢌ꣇꣈꣉ꢉꢭ

꣊ꢇꢈ꣋꣌꣍꣎

꣏ꢞꢇꢈꢉꢀꢁꢼꢽ꣐꣑ꢧꢒꢓ

ꢏꢉ꣒꣓꣔꣋꣕꣖꣗10%ꢇꢈꢀꢁꢌꢍ꣘꣙

ꢏ꣐꣑꣚ꢫ2023꣛ꢇꢈꢧꢒꢓ꣐꣑꣒꣓꣜(ꢀꢁꢂꢃꢄꢅꢆ=ꢇꢈꢉ)ꢊꢋꢌꢍꢎꢏꢐꢁꢂꢃꢄ/ꢑꢒ,

%)(2023ꢇꢈꢉꢊꢋ

(厅ꢌꢍ)ꢎ2027ꢇꢏꢐ

(厅ꢌꢍ)0.0%5.0%10.0%100.0%ꢀꢁꢌ꣝26.718.35.1%ꢀꢁꢂꢀꢁ꣞꣟ꢀꢁꢼꢽ62.34.4%ꢃꢄ128.310.4%ꢀꢁ꣠꣡10.66.45.1%ꢅꢆꢂꢀꢁꢂꢃꢄꢅ30.220.410.9%ꢃꢄꢀꢁꢁ

꣣꣤63.86.8%ꢀꢁꢂꢃꢄꢅMeetIntelligenceꢆꢇ39ꢀꢁꢂꢃꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢇꢈꢎꢏꢐꢑꢄꢅꢆꢇꢈꢉꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍ务ꢎꢏꢐꢑꢒꢓ聆ꢂꢔꢕꢖꢗꢘꢂꢕꢙꢚꢛꢎꢐAmazonꢜGoogleꢝꢞꢀꢁꢍꢑꢟꢠꢡꢢꢣꢤꢥꢒꢓꢔꢕꢀꢁꢍꢎꢀꢁꢏꢐꢀꢁꢉꢊꢀꢁꢋꢌꢀꢁꢅꢆꢇꢈꢀꢁꢁꢂꢃꢄØ

ꢃꢄꢦꢅꢧꢋꢌꢨꢩꢊØ

ꢃꢄꢸꢹꢂꢋꢌꢍ务ꢎØ

ꢃꢄꣂꣃꢂꢋꢌꢍ务ꢎØ

ꢃꢄ꣎

ꢂꢋꢌꢍ务ꢎØ

ꢨꢡꢱꢦ

ꢙꢡꣁꢐꢋØ

ꢃꢄꢄ

꣞꣟ꢂꢋꢌꢍꢦꢕꢙꢪ研ꢐꢋꢌꢍ务ꢏꢐꢺꢻꢼꢽꢾꢿꢋꢌꢬꢭꢷꢏꢌꢍ务ꢎ꣒ꢏꢐ꣖ꣀꢁ务ꢎꢬꢭꢐ꣠꣡꣆꣇ꢎꢏꢙꣅꢡØ

ꢨRokuꢜAppleTVꢝØ

ꢮꢯꢰꢡꢱ

ꢙꢐꢴØ

RingꢝꣀꢁꢙꢋꢌØ

ꢀꢁ꣢꣣ꢕꢙOVOꢪꢡØ

ꢃꢄꢫꢅꢧꢋꢌꢂꢍ务ꣀꢁꢦ

ꢙꢡꣁꢪ꣄ꢬꢭꢐꢋꢌꢬꣅ꣆꣐ꢂꢡꢱ

ꢙꢐꢴꢋꢌØ

ꢋꢌ꣗꣘꣙꣚꣛꣜ꢱꢐꢴ

꣥꣦꣧ꢡꣁ꣨ꢎꢬꢭꢐꢮꢯꢰꢡꢱꢂ꣇ꢐꢰꢬꢦꢋꢌ꣈꣊⼝ꢵꢷ

꣒ꢏꢐ꣓ꢰ꣔꣩ꢐ꣪ꢰꢬꢦꢋꢌ꣈꣉ꢫꢅꢧ

ꢙꢲꢳꢐꢴꢋ꣋꣌꣍ꢙ꣕꣆ꢂꢋꢌ꣈

꣊꣋꣌ꢌ⼝ꢵꢶꢷꢏ꣍ꢕꢙꢀꢁꢂꢃꢄꢀꢁꢅꢃꢄMeetIntelligenceꢀꢁ40ꢀꢁꢂꢃꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢄꢑꢢꢣꢠꢡꢤꢥꢢꢣꢠꢡꢤꢌꢠꢡꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢆꢇꢈꢀꢁꢂꢃꢑꢒꢓꢈꢔꢕꢈꢖꢗꢀꢁꢛꢜꢝꢞꢟꢚꢠꢡꢢꢣꢤꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢋꢌꢍꢇꢈꢎ

ꢏꢆꢇꢐꢓꢘꢙꢐꢄꢚꢍꢇꢐꢥꢇꢦꢧꢨꢩꢋꢌꢂꢍꢊꢟꢇꢠꢡꢈꢙꢚꢂꢃꢛꢜꢓꢔꢌꢪꢫꢬꢭꢮꢯꢠꢰꢱꢲꢳꢬꢭꢴꢵꢶꢷ务ꢸꢆꢲꢹꢺ/ꢻꢆꢼꢽꢇꢦꢳꢬꢭꢄꢅꢍ

ꢾꢂꢃꢿꣀꢱꢲꣁꣂꢳ

ꢦꣃꢜꢋꢨ꣄ꣅ꣆ꢞ꣇꣈꣉ꢳꢇꢦꢈ(ꢕꢖ&ꢝꢞ)ꢉꢑꢒꢓꢔꢌ(ꢕꢖ&ꢗꢘ)ꢉꢊꢮꢯ

ꢰꢉꢊꢶꢷ务ꢸꢆꢲꢹꢺ/ꢻꢆꢬꢭꢄꢅꢍ

ꢾ꣊ꢬꢭꢄꢅ

ꢦ꣋꣌ꢂꢃ꣍꣎꣏꣐ꢈ꣑꣒꣓꣔ꢐꢆꢇꢊꢋꢌ/ꢍꢎꢏꢐ꣕ꢗꢍ꣖封

/ꢋ꣗꣘尽ꢰꢂꢃ꣙ꢉ꣕꣚꣛꣜꣝ꢂꢃꢬꢭꢄꢅ꣞ꢉꢮꢯꢾ꣋꣌꣟꣠务꣡꣢ꢳ꣣꣤꣥ꢬꢭꢄꢅ

ꢦ꣦꣖ꢞ꣇ꢀꢁꢂꢃꢄꢅMeetIntelligenceꢀꢁ41ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊ告ꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔꢕꢖꢈꢗꢘꢙꢚꢛꢜꢈꢉꢝꢌꢞꢟꢕꢖꢈꢗꢘꢙꢠꢡꢢꢣꢚꢀꢁꢂꢃꢉꢎꢏꢐꢀꢁ/ꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢆꢌꢍꢉꢊꢋꢎꢏꢐꢅꢔꢕꢊꢋꢔꢖꢊꢋꢗꢘꢙꢚꢛꢔꢙꢚ67%42%34%44%11%13%11%11%ꢑ对/ꢒ对ꢓꢅ35%ꢀꢁꢤꢥꢦꢅꢧꢌꢨꢐꢩꢪꢫꢬꢩꢭ务ꢊꢩꢮꢯꢠꢰꢍꢱꢚꢀꢁꢂꢃꢲꢳꢴꢵꢶꢷꢸꢹꢺꢻꢼꢽꢾꢿꢝꣀꢠꣁꣂꢚꢄꢅꢆꢇꢠꢡꢏꢆꢎꢮꢅꢯ19%13%11%49%ꢜꢝꢞꢝꢟ络32%ꢢꢣꢤꢥꢦꢧꢰꢅꢎꢮꢅꢯꢰꢅꢱꢲꢏꢆꢱꢲꢗꢘ24%16%6%5%ꢢꢣꢤꢨꢩꢧ47%ꢢꢣꢤꢨꢪꢫꢤꢬꢭꢢꢣꢤꢥꢧ9%8%22%ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢉꢍꢀꢁꢂꢃGWI,MeetIntelligenceꢄꢅ42ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒ务ꢓꢔꢕꢖꢗꢉꢘꢙꢚꢛꢜꢝꢀꢞꢟꢝꢇꢠꢡꢢꢀꢁꢂ

ꢃꢣꢤꢥꢦꢧꢥꢦꢨꢩꢪꢫꢬꢭ务ꢮꢯꢰꢘꢙꢓꢱꢲꢳꢚꢴꢵꢶꢌꢍꢎꢏ16-24ꢀ25-34ꢀ35-44ꢀ45-54ꢀ55-64ꢀ65+ꢀꢁ务ꢂꢃꢄ务ꢂꢃꢅꢆꢂꢃꢇꢆꢂꢃꢈꢉꢊꢂꢃ12%19%22%ꢋꢌꢍ务ꢎꢌꢍꢄꢌꢍ15%23%18%30%46%16%21%20%32%ꢏꢄꢌꢍ12%14%11%ꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍØ

ꢷꢸꢚꢙꢹꢺꢗØ

ꢻꢼꢚꢙꢹꢽꢾꢐꢿꣀꣁꣂꣃ꣄ꣂꣅ꣆ꢝ꣊꣋ꣅ꣆ꢝꢑꢘꢙꢢꢣꢤꢥꢦ导ꢧꢨꢩꢪꢫ研ꢬꢭ筛ꢮꢯꢰꢱꢲꢳꢴꢵꢒ꣇꣈꣉ꢴ꣚꣛ꣅ꣆ꢝꢓꢔꢚꢛꢜꢝ꣌꣍ꣃ꣉ꢴ꣎꣏꣐꣑꣒꣓ꢝꢕDIYꢞꢟꢵꢶꢷꢸꢹꢖ꣔꣕封꣖对꣗ꢡ꣘꣙ꣅ꣆ꢝꢗꢠꢡꢺꢻꢼꢽꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢀꢁꢂꢃꢄGWIꢅMeetIntelligenceꢆꢇ43ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢀꢁꢂꢃ

ꢄꢅꢆꢇ&ꢌꢍꢎꢏꢀꢁꢂꢃꢄꢅ2023ꢀꢁꢂꢃ26%ꢍꢎꢁꢂꢃꢄꢅꢆꢏꢐ58%ꢆꢇꢈꢉꢊꢋꢄꢅꢆꢇꢈꢉꢊꢋꢌꢀꢁꢈꢉꢊꢋꢌꢍꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊ42%ꢕꢖꢗꢘ29%32%ꢙꢚꢛ研ꢜꢝ22%ꢋꢌꢍꢎꢃꢏꢉꢐ30%ꢞꢟꢠꢗꢡꢢꢑꢒꢓꢔ14%26%ꢀꢁꢂꢃULSolutions,TrendWatching,MeetIntelligenceꢄꢅ44ꢀꢁꢂꢃꢄꢅꢆꢂꢇꢈꢉꢊꢀꢁꢂꢁꢃꢁ45ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢓ20%ꢃꢔꢕꢖꢗꢘ的ꢈꢉꢊꢋꢌꢍꢽꢾꢎꢏꢐꢑꢿꢔꢕꢙꢇ2024ꢅꢎꢏꢐꢑꢚꢛꢜꢝꢞ60ꢟꢠꢡꢒꢢꢣ(ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢇ%)ꢈꢉꢃꢊꢋꢌꢍꢤꢥꢦꢧꢨꢩꢪꢝ51.2%ꢇꢫꢍꢬꢭꢮꢯꢇꢰꢱꢲꢅꢆꢇꢈ(厅ꢉꢊ)YoYꢋꢌ(%)(ꢍꢎ)ꢀꢁYoYꢋꢌꢳꢫꢣꢊꢋꢌꢴꢵꢈꢉꢎꢏ务ꢶꢷꢸꢃ封ꢹꢺꢻꢥꢼꢣ$99.8729.5%$48.72$90.80$81.4913.1%$72.05$62.74$54.6012.1%ꢀꢁꢂꢃꢄꢅꢆ14.8%

14.8%14.9%

14.8%$37.612023ꢇ11.4%$32.7710.0%3.1ꢀ51.2%ꢀꢁꢂꢃꢄꢂ2026ꢇꢈꢉ201920202021202220232024E

2025E

2026E

2027Eꢀ84.7%3.4ꢀꢁꢂꢃꢄꢂꢀꢁꢂꢃMeetIntelligenceꢄꢅ46ꢀꢁꢂꢃØ

ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑ研ꢒꢅꢆꢀꢁꢂꢓꢔꢕꢇꢈꢍꢖꢗꢘꢙØ

ꢀꢁꢚꢛꢄꢅꢆꢇꢈꢉꢊꢜꢝꢌꢎꢏꢐꢞꢟꢄꢇꢈꢠꢡꢋꢢꢍꢎꢏꢐꢣꢤꢅꢆꢥꢦꢧꢚꢨꢩꢪꢍꢠꢫꢐꢬꢭꢮꢀꢁꢂꢓꢚꢛꢄꢅꢆꢇꢈꢉꢊꢋꢏꢯꢎꢍꢰꢱꢲꢍꢳꢴꢐꢵꢶꢷꢎꢏꢸꢹꢺꢻꢍꢇꢈꢠꢼꢅꢆꢀꢁꢂꢓꢽꢾꢎꢏꢇꢈꢉꢊ2023ꢿꢅꢆꢮꢨꣀꢇꢈꣁꣂꣃ(ꢀꢁꢂꢃꢄꢅꢆ=ꢇꢈꢉ)ꢊꢋꢌꢍꢎꢏꢐꢁꢂꢃꢄ/ꢑꢒ,

%)(2023ꢀꢁꢂꢃꢄ

(厅ꢅꢆ)ꢇ2027ꢀꢈꢉ

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0.5%

1.0%

1.5%

2.0%

2.5%

3.0%

3.5%

4.0%

4.5%

5.0%

5.5%

6.0%

6.5%99.0%

99.5%

100.0%ꢀꢁꢂꢃ$30.4$18.85.8%ꢊꢋꢌꢀꢁ꣄ꣅꢀꢁ꣆꣇$4.53.3%ꢍꢎ$0.6$3.2$2.12.8%ꢀꢁꢚꢛ$10.7$7.13.6%ꢏꢐꢌꢀꢁ꣈ꢰ꣉꣊$10.0

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LG

KT

KakaoꢒꢓꢔꢕꢀꢁꢍꢎꢀꢁꢏꢐꢀꢁꢉꢊꢀꢁꢋꢌꢀꢁꢅꢆꢇꢈꢀꢁꢁꢂꢃꢄØ

ꢀꢁꢂꢃꢄꢅꢆꢇꢈ务Ø

ꢀꢁꢩꢪꢤꢫꢅꢆꢇꢈØ

ꢀꢁꢰꢱꢤꢥꢲꢳꢌꢆØ

ꢀꢁꢵꢶꢆꢇꢈ务ꢉꢞØ

ꢽꢺꢅꢀꢁꣃ꣄ꢆꢇꢈØ

ꢀꢁꢁ꣏ꢤꢥꢊꢳꢌꢆꢉꢊꢋꢌSamsungꢍ务ꢉꢊꢋꢇꢈ务ꢉꢲꢋꢋꢺ务ꢉꢋꢇꢈ务ꢉꢋLGꢎꢏꢐꢑꢅꢒꢓꢃꢄꢔꢕꢌꢖꢗꢘꢙꢚꢛꢜØSamsung

LGꢍꢢꢒꢓØ

Philips-hueꢢꢙꢣꢥØꢷꢯꢐꢑ

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ꢀꢁꢝꢃꢄꢅꢆꢇꢈ务ꢺꢐꢑ

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ꢡ꣈꣉ꢎ꣊꣋꣌封ꢙꢚꢕꢏꢐꢑ

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꣤ꢄꢅꢆ꣥ꢈ꣛꣜꣦꣧ꢓ꣨꣩

꣡ꢓ꣫ꢤꢢ꣬ꢓꢯ꣭꣮꣯꣰꣱

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ꢇꢈ

ꢊꢋꢌꢍꢎꢑꢝꢞꢟꢕꢠꢡꢢꢟꢣꢤꢥꢦꢧꢨꢩ

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꤈꤄꣕ꢐ꤉KOLꤊꤋꤌ

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꤀꤁꤂꤃꤄꤅ꢇꢈ

ꢐ꤆꤇꣚MeetIntelligenceꢀꢁ54ꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢇꢑꢓꢔꢕꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔꢕꢖꢗꢈꢘꢏꢙꢆꢚꢛꢜꢝꢞꢟꢠꢏꢡꢢꢣꢤꢥꢦꢧꢨꢩ务ꢪꢫꢐꢑꢒꢬꢭꢒꢮꢯꢏꢟꢠꢰꢱꢲꢛꢜꢝꢞꢟ2024ꢠ8ꢡ11-23ꢢꢌꢣꢤꢥꢦꢧꢀꢁꢂꢃꢄꢅꢆꢇꢈꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔꢈꢉꢕꢀꢁꢂꢃDTCꢖꢗꢋꢘꢔꢙꢚꢄꢅꢆꢇꢀꢁꢈꢆꢉꢊꢋꢌꢍꢎꢏꢐꢑꢒꢓꢔꢕꢖꢗꢘ封ꢙꢀꢆꢇꢗꢆꢉꢚꢛꢜꢝꢞꢟꢠꢡꢛꢜꢝꢞꢟ2024ꢠ11ꢡ12-13ꢢꢌꢨꢩꢪꢫꢬ务ꢭꢮꢯꢈꢉꢔꢰꢱꢗꢋꢘꢌꢲꢳꢂꢴꢵꢶꢈꢷꢸꢹꢌꢢꢣꢤꢥꢦꢓꢔꢕꢖꢐꢑꢧꢨPOꢩꢐꢆꢉꢪ2ꢫ

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KOL꣉꣊꣋ꢤ꣇/KOL꣌꣍ꢐ꣎꣉ꢛꢜꢝꢞꢟ꣏꣐KOLErin

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