【答案】《理工学术英语》(昆明理工大学)章节期末慕课答案

【答案】《理工学术英语》(昆明理工大学)章节期末慕课答案有些题目顺序不一致，下载后按键盘ctrl+F进行搜索Module6AcademicVocabulary学术英语词汇单元测验1.单选题：Whatisthedefinitionofsuffix?

选项：

A、Itmeanstheaffix,whichisaddedtotheendofaword,andwhichusuallychangesthepartofspeechofaword.

B、Itmeanstheaffix,whichisaddedtothebeginningofaword,andwhichusuallychangesawordintoanotherword.

C、Itmeanstheaffixwhichonlychangesthemeaningofthewords.

D、Itmeanstheaffixwhichonlychangestheformofthewords.

答案：【Itmeanstheaffix,whichisaddedtotheendofaword,andwhichusuallychangesthepartofspeechofaword.】2.单选题：HowdoEAPscholarsandpractitionersusuallydefinethetermof“academiclanguage”?

选项：

A、Thelanguageofinstitution

B、Thelanguageofschool

C、Thelanguageatwork

D、Theinformalspeech

答案：【Thelanguageofschool】3.单选题：本讲中“Jargon”一词的同义词有________.?

选项：

A、everydayEnglish

B、slang

C、academicEnglish

D、terminology

答案：【terminology】4.单选题：AntConc软件的“Collocates”功能是指？

选项：

A、搭配

B、清单

C、列表

D、同义词对比

答案：【搭配】5.多选题：WhatarethefourmainfunctionsofCOCA?

选项：

A、List

B、Collocates

C、Chart

D、Compare

答案：【List;Collocates;Compare】6.多选题：InMICUSP,whattextualfeaturescanberefinedforyoursearch?

选项：

A、Abstract

B、Literaturereview

C、Methodologysection

D、Acknowledgement

答案：【Abstract;Literaturereview;Methodologysection】7.单选题：“COCA”语料库是通用英语语料库。

选项：

A、正确

B、错误

答案：【错误】8.单选题：Compoundadverbsisnotthecategoryofwordscompoundedbyhyphens.

选项：

A、正确

B、错误

答案：【正确】9.单选题：accident-prone表示“易出事故的”。

选项：

A、正确

B、错误

答案：【正确】10.单选题：MICUSP密西根大学开发的语料库可以只筛选论文的文献综述部分检索。

选项：

A、正确

B、错误

答案：【正确】理工学术英语2024秋-课程考试理工学术英语2024秋-课程考试1.单选题：WhatwasoriginalabouttheME2?

选项：

A、Itcontainedtechnologythathadbeendevelopedforthesportsindustry.

B、Itappealedtoyoungpeoplewhowerekeentoimprovetheirphysicalfitness.

C、Ittookadvantageofacurrenttrendforvideogameswithcolourful3Dgraphics.

D、Itwasahandheldgamethataddressedpeople’sconcernsaboutunhealthylifestyles.

答案：【Itwasahandheldgamethataddressedpeople’sconcernsaboutunhealthylifestyles.】2.单选题：Anemergingdisciplinecalledneuroaestheticsisseekingtobringscientificobjectivitytothestudyofart,andhasalreadygivenusabetterunderstandingofmanymasterpieces.TheblurredimageryofImpressionistpaintingsseemstostimulatethebrain'samygdala,forinstance.Sincetheamygdalaplaysacrucialroleinoufeelings,thatfindingmightexplainwhymanypeoplefindthesepiecessomoving.Couldthesameapproachalsoshedlightonabstracttwentieth-centurypieces,fromMondriansgeometricalblocksofcolour,toPollock'sseeminglyhaphazardarrangementsofsplashedpaintoncanvas?Scepticsbelievethatpeopleclaimtolikesuchworkssimplybecausetheyarefamous.Wecertainlydohaveaninclinationtofollowthecrowd.Whenaskedtomakesimpleperceptualdecisionssuchasmatchingashapetoitsrotatedimage,forexample,peopleoftenchooseadefinitivelywrongansweriftheyseeothersdoingthesame.Itiseasytoimaginethatthismentalitywouldhaveevenmoreimpactonafuzzyconceptlikeartappreciation,wherethereisnorightorwronganswer.AngelinaHawley-dolan,ofBostonCollege,Massachusetts,respondedtothisdebatebyaskingvolunteerstoviewpairsofpaintings-eitherthecreationsoffamousabstractartistsorthedoodlesofinfants,chimpsandelephants.Theythenhadtojudgewhichtheypreferred.Athirdofthepaintingsweregivennocaptions,whilemanywerelabelledincorrectly-volunteersmightthinktheywereviewingachimp'smessybrushstrokeswhentheywereactuallyseeinganacclaimedmasterpiece.Ineachsetoftrials,volunteersgenerallypreferredtheworkofrenownedartists,evenwhentheybelieveditwasbyananimalorachild.Itseemsthattheviewercansensetheartist'svisioninpaintings,eveniftheycan'texplainwhy.RobertPepperell,anartistbasedatCardiffUniversity,createsambiguousworksthatareneitherentirelyabstractnorclearlyrepresentational.Inonestudy,Pepperellandhiscollaboratorsaskedvolunteerstodecidehowpowerfultheyconsideredanartworktobeandwhethertheysawanythingfamiliarinthepiece.Thelongertheytooktoanswerthesequestions,themorehighlytheyratedthepieceunderscrutiny,andthegreatertheirneuralactivity.Itwouldseemthatthebrainseestheseimagesaspuzzles,andtheharderitistodecipherthemeaning,themorerewardingisthemomentofrecognition.AndwhataboutartistssuchasMondrian,whosepaintingsconsistexclusivelyofhorizontalandverticallinesencasingblocksofcolour?Mondrian'sworksaredeceptivelysimple,buteye-trackingstudiesconfirmthattheyaremeticulouslycomposed,andthatsimplyrotatingapieceradicallychangesthewayweviewit.Withtheoriginals,volunteers'eyestendedtostaylongeroncertainplacesintheimage,butwiththealteredversionstheywouldflitacrossapiecemorerapidly.Asaresult,thevolunteersconsideredthealteredversionslesspleasurablewhentheylaterratedthework.It'sstillearlydaysforthefieldofneuroaestheticsandthesestudiesareprobablyonlyatasteofwhatistocome.Itwould,however,befoolishtoreduceartappreciationtoasetofscientificlaws.Weshouldn'tunderestimatetheimportanceofthestyleofaparticularartist,theirplaceinhistoryandtheartisticenvironmentoftheirtime.Abstractartoffersbothachallengeandthefreedomtoplaywithdifferentinterpretations.Insomeways,it'snotsodifferenttosciencewhereweareconstantlylookingforsystemsanddecodingmeaningsothatwecanviewandappreciatetheworldinanewway.Pleasereadthemandthenchoosethecorrectletter,A,B,CorDforeachquestion.1.Inthesecondparagraph,ashape-matchingtestismentionedtoillustrate___________.

选项：

A、thesubjectivenatureofartappreciation

B、therelianceofmodernartonabstractforms

C、ourtendencytobeinfluencedbytheopinionsofothers

D、acommonproblemencounteredwhenprocessingvisualdata

答案：【ourtendencytobeinfluencedbytheopinionsofothers】3.单选题：MAKINGTHEMOSTOFTRENDSExpertsfromHarvardBusinessSchoolgiveadvicetomanagersMostmanagerscanidentifythemajortrendsoftheday.Butinthecourseofconductingresearchinanumberofindustriesandworkingdirectlywithcompanies,wehavediscoveredthatmanagersoftenfailtorecognizethelessobviousbutprofoundwaysthesetrendsareinfluencingconsumers'aspirations,attitudes,andbehaviors.Thisisespeciallytrueoftrendsthatmanagersviewasperipheraltotheircoremarkets.Manyignoretrendsintheirinnovationstrategiesoradoptawait-and-seeapproachandletcompetitorstakethelead.Ataminimum,suchresponsesmeanmissedprofitopportunities.Attheextreme,theycanjeopardizeacompanybycedingtorivalstheopportunitytotransformtheindustry.Thepurposeofthisarticleistwofold:tospurmanagerstothinkmoreexpansivelyabouthowtendscouldengendernewvaluepropositionsintheircoremarkets,andtoprovidesomehigh-leveladviceonhowtomakemarketresearchandproductdevelopmentpersonnelmoreadeptatanalyzingandexploitingtrends.Onestrategy,knownas‘infuseandaugment’,istodesignaproductorservicethatretainsmostoftheattributesandfunctionsofexistingproductsinthecategorybutaddsothersthataddresstheneedsanddesiresunleashedbyamajortrend.AcaseinpointisthePoppyrangeofhandbags,whichthefirmCoachcreatedinresponsetotheeconomicdownturnof2008.TheCoachbrandhadbeenasymbolofopulenceandluxuryfornearly70years,andthemostobviousreactiontothedownturnwouldhavebeentolowerprices.However,thatwouldhaveriskedcheapeningthebrand’simage.Instead,theyinitiatedaconsumer-researchprojectwhichrevealedthatcustomerswereeagertoliftthemselvesandthecountryoutoftoughtimes.Usingtheseinsights,Coachlaunchedthelower-pricedPoppyhandbags,whichwereinvibrantcolors,andlookedmoreyouthfulandplayfulthanconventionalCoachproducts.Creatingthesub-brandallowedCoachtoavertanacross-the-boardpricecut.Incontrasttothemanycompaniesthatrespondedtotherecessionbycuttingprices,Coachsawthenewconsumermindsetasanopportunityforinnovationandrenewal.AfurtherexampleofthisstrategywassupermarketTesco'sresponsetoconsumers'growingconcernsabouttheenvironment.Withthatinmind,Tesco,oneoftheworld'stopfiveretailerintroduceditsGreenerLivingprogram,whichdemonstratesthecompany’scommitmenttoprotectingtheenvironmentbyinvolvingconsumersinwaysthatproducetangibleresults.Forexample,Tescocustomerscanaccumulatepointsforsuchactivitiesasreusingbags,recyclingcansandprintercartridges,andbuyinghome-insulutionmaterials.Likepointsearnedonregularpurchases,thesegreenpointscanberedeemedforcash.Tescohasnotabandoneditstraditionalretailofferingsbutaugmenteditsbusinesswiththeseinnovations,therebyinfusingitsvaluepropositionwithagreenstreakAmoreradicalstrategyis‘combineandtranscend’.Thisentailscombiningaspectsoftheproduct'sexistingvaluepropositionwithattributesaddressingchangesarisingfromatrend,tocreateanovelexperience-onethatmaylandthecompanyinanentirelynewmarketspace.Atfirstglance,spendingresourcestoincorporateelementsofaseeminglyirrelevanttrendintoone’scoreofferingssoundslikeit'shardlyworthwhile.ButconsiderNike’smovetointegratethedigitalrevolutionintoitsreputationforhigh-performanceathleticfootwear.In2006.theyteamedupwithtechnologycompanyAppletolaunchNike+,adigitalsportskitcomprisingasensorthatattachestotherunningshoeandawirelessreceiverthatconnectstotheuser’siPod.BycombiningNike’soriginalvaluepropositionforamateurathleteswithonefordigitalconsumers,theNike+sportskitandwebinterfacemovedthecompanyfromafocusonathleticappareltoanewplaneofengagementwithitscustomers.Athirdapproach,knownas‘counteractandreaffirm’,involvesdevelopingproductsorservicesthatstressthevaluestraditionallyassociatedwiththecategoryinwaysthatallowconsumersoppose—oratleasttemporarilyescapefrom—theaspectsoftrendstheyviewasundesirable.AproductthataccomplishedthisistheME2,avideogamecreatedbyCanada’siToys.Byaffirmingthetoycategory'sassociationwithphysicalplay,theME2counteractedsomeofthewidelyperceivednegativeimpactsofdigitalgamingdevices.Likeotherhandheldgames,thedevicefeaturedahostofexcitinginteractivegames,afull-colorLCDscreen,andadvanced3Dgraphics.Whatsetitapartwasthatitincorporatedthetraditionalphysicalcomponentofchildren'splay:itcontainedapedometer,whichtrackedandawardedpointsforphysicalactivity(walking,running,biking,skateboarding,climbingstairs).Thechildcouldusethepointstoenhancevariousvirtualskillsneededforthevideogame.TheME2,introducedinmid-2008,cateredtokids’hugedesiretoplayvideogameswhilecounteringthenegatives,suchasassociationswithlackofexerciseandobesity.Onceyouhavegainedperspectiveonhowtrend-relatedchangesinconsumeropinionsandbehaviorsimpactonyourcategory,youcandeterminewhichofourthreeinnovationstrategiestopursue.Whenyourcategory’sbasicvaluepropositioncontinuestobemeaningfulforconsumersinfluencedbythetrend,theinfuse-and-augmentstrategywillallowyoutoreinvigoratethecategory.Ifanalysisrevealsanincreasingdisparitybetweenyourcategoryandconsumers'newfocus,yourinnovationsneedtotranscendthecategorytointegratethetwoworlds.Finally,ifaspectsofthecategoryclashwithundesiredoutcomesofatrend,suchasassociationswithunhealthylifestyles,thereisanopportunitytocounteractthosechangesbyreaffirmingthecorevaluesofyourcategory.Trends-technological,economic,environmental,social,orpolitical-thataffecthowpeopleperceivetheworldaroundthemandshapewhattheyexpectfromproductsandservicespresentfirmswithuniqueopportunitiesforgrowth.6Intheparagraph,thewritersaysthatmostmanagers___________.

选项：

A、failtospotthekeyconsumertrendsofthemoment

B、makethemistakeoffocusingonlyontheprincipalconsumertrends

C、misinterpretmarketresearchdatarelatingtocurrentconsumertrends

D、areunawareofthesignificantimpactthattrendshaveonconsumers'lives

答案：【areunawareofthesignificantimpactthattrendshaveonconsumers'lives】4.单选题：Accordingtothethirdparagraph,Coachwasanxiousto___________.

选项：

A、followwhatsomeofitscompetitorsweredoing

B、maintainitspricesthroughoutitsrange

C、safeguarditsreputationasamanufacturerofluxurygoods

D、modifytheentirelookofitsbrandtosuittheeconomicclimate

答案：【safeguarditsreputationasamanufacturerofluxurygoods】5.单选题：WhatpointismadeaboutTesco’sGreenerLivingprogramme?

选项：

A、ItdidnotrequireTescotomodifyitscorebusinessactivities.

B、Itsucceededinattractingamoreeco-consciousclientele.

C、Itsmainaimwastoraiseconsumers'awarenessofenvironmentalissues.

D、ItwasnotthefirsttimethatTescohadimplementedsuchaninitiative.

答案：【ItdidnotrequireTescotomodifyitscorebusinessactivities.】6.单选题：WhatdoesthewritersuggestaboutNike'sstrategy?

选项：

A、Itwasanextremelyriskystrategyatthetime.

B、Itwasastrategythatonlyamajorcompanycouldaffordtofollow.

C、Itwasthetypeofstrategythatwouldnothavebeenpossibleinthepast.

D、Itwasthekindofstrategywhichmightappeartohavefewobviousbenefits.

答案：【Itwasthekindofstrategywhichmightappeartohavefewobviousbenefits.】7.单选题：AngelinaHawley-Dolan'sfindingsindicatethatpeople___________.

选项：

A、mostlyfavourworksofartwhichtheyknowwell

B、holdfixedideasaboutwhatmakesagoodworkofart

C、areoftenmisledbytheirinitialexpectationsofaworkofart

D、havetheabilitytoperceivetheintentionbehindworksofart

答案：【havetheabilitytoperceivetheintentionbehindworksofart】8.单选题：ResultsofstudiesinvolvingRobertPepperell'spiecessuggestthatpeople_________.

选项：

A、canappreciateapaintingwithoutfullyunderstandingit

B、finditsatisfyingtoworkoutwhatapaintingrepresents

C、varywidelyinthetimetheyspendlookingatpaintings

D、generallypreferrepresentationalarttoabstractart

答案：【finditsatisfyingtoworkoutwhatapaintingrepresents】9.单选题：WhatdotheexperimentsdescribedinthefifthparagraphsuggestaboutpaintingsofMondrian?

选项：

A、Theyaremorecare