2025-2026学年云南省昆明某中学高二上学期10月月考英语试题

高级中学名校试卷PAGEPAGE1云南省昆明某中学2025-2026学年高二上学期10月月考英语试题第一部分听力(略)第二部分阅读(共两节，满分50分)第一节(共15小题;每小题2.5分，满分37.5分)阅读下列短文，从每题所给的A、B、C、D四个选项中选出最佳选项。ATherearemanyappsouttherethatclaimtohelpusorganizeourlives,butfindingthereallyusefulonesisnoteasy.Herearesomegreatappsthatgetyouonthewaytostartorganizingyourlife.1.MyFitnessPalWhetheryou’retryingtoloseweightorsimplywanttokeepaneyeonday-to-dayfood,MyFitnessPalisamust-havetool.Inadditiontogivingyouthecaloriecountofanymealyouplugin,thefreeappwillalsogiveyouitsprotein,fatandcarbohydrates.Italsoallowsyoutoinputwaterintake,trackyourdailyexerciseandweight,andgetacleargraphtovisualizeprogress.2.MicrosoftToDoPeopletodayarejuggling(同时应付)morethaneverbefore.EnterMicrosoftToDotomakesurenothingslipsthroughthecracks.Thankstothisfreetaskmanagementapp,it’sextremelysimpletocreateto-dolistsandreminders.Forexample,flaganemail,andit’llthenbeautomaticallyaddedtoyourto-dolist.Or,highlightpartofanemailandthesamethingwillhappen.Noreferringbackandforthbetweenmultipleplatformstostayorganized!3.LastPassEverythingseemstorequireapasswordnow,andthepasswordsrequiredgetmorecomplicated,thusdifficulttoremember.LastPassisanappthatstoresallyourpasswordsinoneplace.Actuallythisstoragespaceisitselfpassword-protected,whichmeansyouonlyneedtorememberonemasterpasswordtoaccessLastPass.LastPassworkseverywhere,evenacrossbrowsersandoperatingsystems.Thebasicplanisfree,buttherearepaidoptionsthatallowmultipleusersandmorestorage.1.WhatcanMyFitnessPalhelppeopledo?A.Knowabouttheirfoodintake. B.Protecttheireyes.C.Learntomakecleargraphs. D.Domorebodyexercise.2.Whatwillhappenifyouhighlightpartofanemail?A.Itwillslipthroughthecracks. B.Itwillbeinyourto-dolist.C.Itwillbeautomaticallysent. D.Itwillbebetweenmultipleplatforms.3.Whatdothethreeappshaveincommon?A.Theyaretotallyfreeofcharge. B.Theyrequiremuchstorage.C.Theyareveryeasytofind. D.Theyhelppeopletobeorganized.BIwasdrivingwhenIreceivedanewemail.Filledwithexpectation,Ipulledoverandeagerlyopenedit.MyemotionsquicklychangedasIlearned,forthesixthandfinaltime,thatIhadbeenrefusedapromotiontofullprofessor.IwassadthattheplaceIworkedindidn’tseemtovaluewhatIbroughttothetable.WhenItoldmyfamilythatnewsatnight,mychildrenofferedasurprisingresponse.TheywereexcitedtoseewhatIwasgoingtodonext,theysaid.TheyclearlyknewlongbeforeIdidthatlosingmyapplicationforapromotionwouldturnouttobethebestthingthatcouldhavehappenedforme.Tomysurprise,havingafinalanswerbroughtawelcomesenseofclosure.Onceitwasallover,Irealizedhowtiringtheprocesshadbeen.For15months,Ihadspenthourseverydaytryingtoprovemyworthtomyuniversity.Iwasunderweight.Myself-worthwasatanall-timelow.Ijustwantedtoregainmyfitnessandhappiness.Iwrotealetterofresignation(辞职)—butinsteadofsendingit,Isaveditonmydesktop,readytoattachittoanemailatanymoment.BecauseIloveworkinginacademiccirclestoomuchtoquietlyquit,Idecidedtocarryoninmyexistingpositionforawhilebutputmyownvaluesfirst.Ibegantosaynotoworkthatwasn’tpersonallyrewardingsoIwouldhavemoretimetospendwithmychildren,exercise,eatwell,andsleepmore.Idisconnectedfrompeopleinmylifewhoareagainstmyvalues,anddevelopedmyrelationshipswiththosewhobringoutthebestinme.Asmymentalhealthimproved,Irethoughtaboutmyinstitutionandconcludeditwasnolongerservingmewell.Amonthafterthatemail,Ifoundmyselfinthecaragain,experiencinganothercareer-definingmoment.Thistimetheemailbroughtajobofferwithapromotiontofullprofessorandmoresalariesfromafamousuniversity.4.What’sthechildren’sattitudetotheauthor’snews?A.Uncaring. B.Doubtful. C.Positive. D.Unclear.5.Whatdidtheauthordoafterbeingrejected?A.Hepostedaletterofresignationimmediately.B.Hepreparedforthenextapplication.C.Heturnedtohisfriendsformorehelp.D.Hefocusedmoreonpersonalhealthandjoy.6.Whichwordcanbestdescribetheauthor?A.Unadaptable. B.Flexible. C.Imaginative. D.Generous.7.Whatlessoncanbelearnedfromtheauthor’sexperience?A.Hardworkwillpayoff. B.Experiencemustbebought.C.Hewhodoesnotadvancelosesground. D.Misfortunemaybeanactualgoodturn.CWhenyouseesomeonetakethatfirstsipoffreshlymademilktea,theirfacelookslikepurejoy.Today,millionsofpeopleenjoythisexperience.Acrosstheworld,customersflocktotheirfavoritespotstomeetwithfriendsandsavorsipsofthesetastydrinks.Intheearly2000s,though,milkteawasjustcomingonthescene.Thefewbrandsthathadsuccessfullyestablishedthemselvesintheindustryweredearlyconcerned:Wouldmilkteajustbeanotherfashionfood?Sure,peopleareenjoyingittoday,butwouldtheystillbeinayear,orfiveyears?Andwithsomuchnewexcitementforthisproduct,wouldpeoplebeabletodistinguishmilkteacompanies?ThesearethequestionsthatSerenitea,aManila-basedmilk-teacompany,facedin2014.Whilesuccessfullyopening60stores,theyfoundthemselvesinastrategicfog,whichledthemtoresearchintothedeep,unexploredpsychologyofmilktea.LikeAirbnb,Sereniteapartneredwithanagency,CIABootlegManila(CBM),thatspecializesindrillingdowntothedeepconsumer“why”.Theagencyconductedaseriesofintensive,psychological-basedtechniquesinitsmarketresearch.Specifically,theyprobedtheconsumer’sdeeper,emotionalconnectionstomilktea,includingtheirearliestchildhoodmemoriesofmilkandtea.Whattheyfoundwasthatmilkteawasacomplextopic.Theirresearchrevealedthatmilkteaproducesthreeconsistentpsychologicalresponses.Peopleconnectedtomilkthroughtheconceptofnurturing(滋养);theyfondlyrememberedtheirchildhoodandbeingcaredforbytheirmothers.Next,consumersconnectedteatoitshealingproperties.Respondentswouldrecallreceivingteawhentheyhadstomachacheorseeingtheirparentsdrinkingherbalteaforhealthreasons.Lastly,theyassociatedmilkteaitselfwithteenagefun:aguiltypleasureoftheiryouth.Theyhaduncoveredthethreepsychologicalcornerstones(基石)ofthemilkteaexperience:nurturing,healing,andteenagefun.Thissetofinsightswascrucial.Byintegratingthemintothecoreoftheirbrandstrategy,theystruckoutanentirelynewpath.8.Whichisclosestinmeaningto“probed”inparagraph4?A.Applied. B.Related. C.Demonstrated. D.Investigated.9.Whatcanwelearnfromthepassage?A.Serenataplannedtodistinguishitselffromcompetitors.B.Sereniteaoutperformeditsopponentsinresearchfield.C.Sereniteasufferedatemporarystrategicfailurein2014.D.Sereniteapartneredwithaleadingpsychologicalagency.10.WhatcanSereniteadowiththefindingsfromtheirresearch?A.Offerasmanynewflavorsaspossible.B.Createayouthfulandplayfulbrandimage.C.Redesignstoresbyaddingromanticelements.D.ConductintensivemarketresearchwithCBM.11.Whichcanbeasuitabletitleforthetext?A.ANewPathtoBusinessSuccess B.ThreeCornerstonesofMilkTeaC.SharingthePureJoyofMilkTea D.RevealingMilkTeaPsychologyDJasonM.Allenwasalmosttoonervoustoenterhisfirstartcompetition.Now,hisaward-winningimageisstirringdebatesaboutwhetherartcanbegeneratedbyacomputer,andwhat,exactly,itmeanstobeanartist.InAugust2022,Allen,a39-year-oldgamedesignerwholivesinPuebloWest,Colorado,tookfirstplaceinthe“digitalarts/digitallymanipulatedphotography”categoryattheColoradoStateFairFineArtsCompetition.Hiswinningimage,titledThéâtreD’opéraSpatial,wasmadewithMidjouney—anartificialintelligencesystemthatcanproducedetailedimageswhenfedwrittenprompts(提示).Allen’swinningimagelookslikeabrightcrossbetweenaclassicalandmodernpainting.It’soneofthreesuchimageshesubmittedinthecompetition.AllenexcitedlypostedhiswinonAugust25,alongwithpicturesofhisthreeentries.Itspreadquicklyonline,withmanyartistsfeelingangryaboutAllen’swinbecauseofhisuseofAItocreatetheimages.“Hejustpressedafewbuttonstomakeadigitalartpiece,”oneonlineuserwrote.“We’rewatchingthedeathofartunfoldbeforeoureyes.”However,togetthefinalthreeimages,Allentookover80hours.First,heplayedaroundwithphrasingthatledMidjourneytogenerateimagesofwomeninnicedressesandspacehelmets.Overtime,withslightadjustmentstohiswrittenprompts,hecreated900repetitiveprocessesofwhatledtohisfinalthreeimages.HegavethefinaltouchestothosethreeimagesinPhotoshop.ThenherantheimagesthroughanothersoftwareprogramcalledGigapixelAIthatcanimproveresolution(分辨率)andhadtheimagesprintedatalocalprintshop.AllenisgladthatthedebateoverwhetherAIcanbeusedtomakeartisgettingsomuchattention.“Ratherthanhatingthetechnologyorthepeoplebehindit,weneedtorecognizeit’sapowerfultooanduseitforgoodsowecanallmoveforward,”Allensaid.12.WhatdoweknowaboutThéâtreD’opéraSpatial?A.Itsbeautyiswidelyappreciated. B.Itscreationisaneasyprocess.C.Itshowsthedeathoftraditionalart. D.Ithascausedalotofarguments.13.WhatdidAllendotocreatehisentries?A.Hesearchedforsmartwrittenprompts. B.HeeditedhisfinalimagesinPhotoshopC.HefedfamouspaintingstoMidjourney. D.HedevelopedthesoftwarenamedGigapixelAI.14.WhatisAllen’sattitudetotheAI-createdart?A.Worried. B.Indifferent. C.Positive. D.Annoyed.15.What’sthemainideaofthetext?A.AIbeatshumanartistsintheartfield.B.TheartistfromPuebloWestisdefendinghisworks.C.AnartistwontheStateFairArtContestandlaughed.D.AnAI-createdimagewonanartcontestandsparkedheateddebates.第二节(共5小题;每小题2.5分，满分12.5分)OceanParkHongKongisoneofHongKong’sgreatvisitorattractions.____16____Itisapublicservice,andconstructionwasfundedbydonationsbytheHongKongJockeyClub.Sotheparkismuchmoresuitedtoeducationandwildlifeconservationresearch,andtheytakebettercareoftheanimals.Thesearethethingsspecialandexcellentthatreallystandoutfromsimilarparks.Forthesizeandthequality,youwillfindthepricesarelower.____17____Sotrytobetherebeforetheparkopensat10anddefinitelyavoidthebusyholidaysandweekends.Trytopurchaseyourticketsdirectlyonlineorthroughagentsbeforeyougo.Forpublictransport,werecommendtakingthesubwaytoOceanParkStation.ThetransferstationfortheTsuenWanLine(throughTsimShaTsui)andtheIslandLine(fromCentralStation)isAdmiraltyStation.Simplygo1stopinabout20minutes.____18____HongKongisfairlyuniqueintheworldbecauseyoucanpurchaseacardthatyoucanswipe(刷卡)topayforsubwayandbusfares.____19____Thecardallowspeopletotravelwithoutstandinginlinetobuytickets.Cardholderssimplyswipetheircardsandtheirfaresarededucted(扣除)electronically.Youcanbuytheseatthesubwaystationticketwindowsandthenusethemformoreconveniencetopayforthingsinthepark.NoIDisrequiredtobuyone.____20____A.Gotherewhenitisn’tbusy.B.Largecrowdsofvisitorsarrivelaterinthemorning.C.It’sagoodplacewhereyoucandoresearchintorareanimals.D.Unlikeotherthemeparks,thisparkisn’tforaprofitbusiness.E.However,taxisfromCentralarerelativelyquickandinexpensive.F.Andyoucanaddmoneyasyouwishandreturnthecardtoastationwindowforsomemoneyback.G.Itcanalsobeusedtopayformanyotherthingssuchaspurchasesatsupermarkets,conveniencestoresandrestaurants.第三部分语言运用(共两节，满分30分)第一节(共15小题;每小题1分，满分15分)阅读下面短文，从每题所给的A、B、C、D四个选项中选出最佳选项。Ilovewildlife.Sowhenmyfriendsaidthatwehadachanceto___21___brownbearsintheHighTatras,Ididn’tthinktwiceaboutit,andwe___22___arrangementstogothefollowingweek.Thetripwasagreat___23___!Wewalkedforhoursandstayedina___24___mountainhut(小屋)whichwasusuallyreservedforparkrangers(公园管理员).Itactuallycausedussometroubleeventolocateit.Assoonaswearrived,ourguide___25___thatwewouldbefullyintegratedintotheirresearchprogrammeandwouldbetrackingthe___26___ofbearswearingGPStransmitters.Onthefirstday,wewerewokenupatsunriseand,after___27___somewarmclothes,setoffintotheforest.Ourguidewalkedvery___28___andwehadtroublekeepingupwithhim.Suddenlyhe___29___acrossasmallhill.Hemusthavecaughtsightofabear.Wefollowedhimasfastaswecould,butbythetimewereachedhim,thebearhad____30____intothebushes.Laterintheweek,though,wedidmanagetoobserveseveralbearsfeedingonberries.Weweresoexcited.Yet,____31____hurryingtotakephotos,we____32____ourbreath,stayedabout30metersawayandjustwatchedthem.Ourguideinsistedthatweshouldkeepour____33____fromthebearssoasnotto____34____them.Observingbearsintheirnaturalhabitatwasreally____35____.Ihadneverexperiencedanythinglikethatbefore.IfIhadn’thadtogobacktoschool,Iwouldhavehappilystayedonforseveralmoreweeks.21.A.hunt B.feed C.protect D.track22.A.made B.changed C.cancelled D.quit23.A.honor B.danger C.success D.pity24.A.safe B.comfortable C.remote D.beautiful25.A.predicted B.explained C.admitted D.reported26.A.habits B.performances C.numbers D.movements27.A.throwingon B.tidyingup C.watchingover D.takingoff28.A.cautiously B.rapidly C.steadily D.casually29.A.gazed B.wandered C.paced D.dashed30.A.disappeared B.looked C.fallen D.crashed31.A.dueto B.insteadof C.apartfrom D.asfor32.A.drew B.held C.released D.saved33.A.intention B.fear C.bravery D.distance34.A.attack B.train C.disturb D.detect35.A.fascinating B.boring C.exhausting D.challenging第二节(共10小题：每小题1.5分，满分15分)阅读下面短文，在空白处填入1个适当的单词或括号内单词的正确形式。Around160expertsattendedtheInternationalForumonCaveTempleConservationinChongqing___36___August19to21toexploreopportunitiesforcooperationandmethodstoprotectrockcarvingsincavetemplesaroundtheworld.Thecarvingsruntheriskofdamageovertimeasaresultofweatheringandclimatechange.LiQun,directoroftheNationalCulturalHeritageAdministration,___37___(say)intheopeningceremonythatChinesecavetemplesdisplayedremarkablecharacteristicsintermsoftheirsubjectmatter,andartisticstyle,whichreflectedthe___38___(peace)natureofChinesecivilization.TheChongqingforumwasheldtoimprovethepreservationofcavetemplesanduncovertheirvalueandhistoricalsignificance,___39___(contribute)tothepreservationofhumanity’sintellectualachievements.Expertsagreed___40___(promote)theprotectionofcavetemplesinlightofglobalclimatechange,developnewmaterials,buildearlywarningsystems,andcreateaglobaldatabaseofhistoricalimages,___41___theyhopewouldhelpfuturegenerationsappreciatetheirbeauty.“Waterandwindaretheprimaryfactorscausingdamagetothecavetemplesandstonecarvings___42___(global),”saidanexpert,addingthatclimatechangehadledtotheincreasinguncertainty___43___(cause)bynaturalthreats.Hecalledforin-depth___44___(study)oncorefactorssuchaswater-relateddamageandthegeologicalenvironment.Moreover,effortsshouldbedirectedtowardstrengtheningarchaeologicalinvestigations____45____exploringthevaluesofthesesites,aswellasmanagingtourism.第四部分写作(共两节，满分40分)第一节(满分15分)46.假定你是李华，你所在的古典音乐社团正在招收新成员。请给你的留学生朋友Jack写信邀请他加入，内容包括：(1)社团介绍;(2)报名方式及截止日期。注意：写作词数应为80个左右。参考词汇：招募recruit____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________第二节(满分25分)47.阅读下面材料，根据其内容和所给段落开头语续写两段，使之构成一篇完整的短文。Grandpa’sOldChairItwastheannualcleaningdayforthefamily.Johnandhismomwerebusycleaningthehouse.Theycleanedupstairs,downstairs,insideandoutsideuntileverythingwasspotless.Exhausted,theysankintothecouch.Justthen,John’smomnoticedanoldchairthatwasfadedandworn.ThatchairwasforJohn’sgrandpa,whohadlivedwiththemsinceJohn’sgrandmahaddied.“John,comeandhelpme.”John’smomsprangtoherfeet.“We’lltakethechairtothecurb(路边).Thegarbagetruckispickinguponourblocktomorrow.”Astheyattemptedtomovethechair,John’sgrandpamadehiswaythroughthedoor.Seeingwhatwashappening,hequicklytriedtostopthem.“No!”heprotested.“Youcan’ttakemychair.”“Butit’ssoold...”John’smomargued.“We’llbuyyouanewone.”“No,”hepersisted,tryingtopushhischairbackintoplace.John’smomfinallyletgoofthechairandlefttheroom.Withasighofrelief,theoldmansankintohischairandclosedhiseyes.“Grandpa,whywon’tyouletusgetridofthechair?”Johnasked.“Youdon’tunderstand,John.”Hisgrandpashookhisheadandsaid,“IsatinthischairwithyourgrandmarightherewhenIaskedhertomarryme.AndIsatinthischairthenightyourfatherwasborn.Manyyearslater,”Grandpa’svoicebroke,“Isatinthischairwhenthedoctorcalledandtoldmethatyourgrandmawasill.Iwaslostwithouther,butthechairgavemecomfortandwarmth.”Theoldman’ssadnessseemedtogrowasherecalledthatfatefulday.“Iunderstandnow.”Johnlookedathisgrandpaandsaid,“Thisisnotjustanyoldchair.Itismorelikeafriend.”“Yes,”henodded.“We’vegonethroughalottogether.”However,thatnight,whenJohnandhisgrandpawereasleep,John’smomanddadcarriedthechairoutside.Itwasastarlessnight.SnowfellsilentlyfromtheblackskyandcoveredGrandpa’schairinablanketofwhite.注意：1.续写词数应为150左右；2.请按如下格式在答题卡的相应位置作答。Paragraph1:Thenextmorning,Johnwaswokenbythegarbagetruckpullinguptothehouse.____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________Paragraph2:Hearingthis,John’smomlookedathisgrandpaandslowlywalkedtowardshim.____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________云南省昆明某中学2025-2026学年高二上学期10月月考英语试题第一部分听力(略)第二部分阅读(共两节，满分50分)第一节(共15小题;每小题2.5分，满分37.5分)阅读下列短文，从每题所给的A、B、C、D四个选项中选出最佳选项。ATherearemanyappsouttherethatclaimtohelpusorganizeourlives,butfindingthereallyusefulonesisnoteasy.Herearesomegreatappsthatgetyouonthewaytostartorganizingyourlife.1.MyFitnessPalWhetheryou’retryingtoloseweightorsimplywanttokeepaneyeonday-to-dayfood,MyFitnessPalisamust-havetool.Inadditiontogivingyouthecaloriecountofanymealyouplugin,thefreeappwillalsogiveyouitsprotein,fatandcarbohydrates.Italsoallowsyoutoinputwaterintake,trackyourdailyexerciseandweight,andgetacleargraphtovisualizeprogress.2.MicrosoftToDoPeopletodayarejuggling(同时应付)morethaneverbefore.EnterMicrosoftToDotomakesurenothingslipsthroughthecracks.Thankstothisfreetaskmanagementapp,it’sextremelysimpletocreateto-dolistsandreminders.Forexample,flaganemail,andit’llthenbeautomaticallyaddedtoyourto-dolist.Or,highlightpartofanemailandthesamethingwillhappen.Noreferringbackandforthbetweenmultipleplatformstostayorganized!3.LastPassEverythingseemstorequireapasswordnow,andthepasswordsrequiredgetmorecomplicated,thusdifficulttoremember.LastPassisanappthatstoresallyourpasswordsinoneplace.Actuallythisstoragespaceisitselfpassword-protected,whichmeansyouonlyneedtorememberonemasterpasswordtoaccessLastPass.LastPassworkseverywhere,evenacrossbrowsersandoperatingsystems.Thebasicplanisfree,buttherearepaidoptionsthatallowmultipleusersandmorestorage.1.WhatcanMyFitnessPalhelppeopledo?A.Knowabouttheirfoodintake. B.Protecttheireyes.C.Learntomakecleargraphs. D.Domorebodyexercise.2.Whatwillhappenifyouhighlightpartofanemail?A.Itwillslipthroughthecracks. B.Itwillbeinyourto-dolist.C.Itwillbeautomaticallysent. D.Itwillbebetweenmultipleplatforms.3.Whatdothethreeappshaveincommon?A.Theyaretotallyfreeofcharge. B.Theyrequiremuchstorage.C.Theyareveryeasytofind. D.Theyhelppeopletobeorganized.BIwasdrivingwhenIreceivedanewemail.Filledwithexpectation,Ipulledoverandeagerlyopenedit.MyemotionsquicklychangedasIlearned,forthesixthandfinaltime,thatIhadbeenrefusedapromotiontofullprofessor.IwassadthattheplaceIworkedindidn’tseemtovaluewhatIbroughttothetable.WhenItoldmyfamilythatnewsatnight,mychildrenofferedasurprisingresponse.TheywereexcitedtoseewhatIwasgoingtodonext,theysaid.TheyclearlyknewlongbeforeIdidthatlosingmyapplicationforapromotionwouldturnouttobethebestthingthatcouldhavehappenedforme.Tomysurprise,havingafinalanswerbroughtawelcomesenseofclosure.Onceitwasallover,Irealizedhowtiringtheprocesshadbeen.For15months,Ihadspenthourseverydaytryingtoprovemyworthtomyuniversity.Iwasunderweight.Myself-worthwasatanall-timelow.Ijustwantedtoregainmyfitnessandhappiness.Iwrotealetterofresignation(辞职)—butinsteadofsendingit,Isaveditonmydesktop,readytoattachittoanemailatanymoment.BecauseIloveworkinginacademiccirclestoomuchtoquietlyquit,Idecidedtocarryoninmyexistingpositionforawhilebutputmyownvaluesfirst.Ibegantosaynotoworkthatwasn’tpersonallyrewardingsoIwouldhavemoretimetospendwithmychildren,exercise,eatwell,andsleepmore.Idisconnectedfrompeopleinmylifewhoareagainstmyvalues,anddevelopedmyrelationshipswiththosewhobringoutthebestinme.Asmymentalhealthimproved,Irethoughtaboutmyinstitutionandconcludeditwasnolongerservingmewell.Amonthafterthatemail,Ifoundmyselfinthecaragain,experiencinganothercareer-definingmoment.Thistimetheemailbroughtajobofferwithapromotiontofullprofessorandmoresalariesfromafamousuniversity.4.What’sthechildren’sattitudetotheauthor’snews?A.Uncaring. B.Doubtful. C.Positive. D.Unclear.5.Whatdidtheauthordoafterbeingrejected?A.Hepostedaletterofresignationimmediately.B.Hepreparedforthenextapplication.C.Heturnedtohisfriendsformorehelp.D.Hefocusedmoreonpersonalhealthandjoy.6.Whichwordcanbestdescribetheauthor?A.Unadaptable. B.Flexible. C.Imaginative. D.Generous.7.Whatlessoncanbelearnedfromtheauthor’sexperience?A.Hardworkwillpayoff. B.Experiencemustbebought.C.Hewhodoesnotadvancelosesground. D.Misfortunemaybeanactualgoodturn.CWhenyouseesomeonetakethatfirstsipoffreshlymademilktea,theirfacelookslikepurejoy.Today,millionsofpeopleenjoythisexperience.Acrosstheworld,customersflocktotheirfavoritespotstomeetwithfriendsandsavorsipsofthesetastydrinks.Intheearly2000s,though,milkteawasjustcomingonthescene.Thefewbrandsthathadsuccessfullyestablishedthemselvesintheindustryweredearlyconcerned:Wouldmilkteajustbeanotherfashionfood?Sure,peopleareenjoyingittoday,butwouldtheystillbeinayear,orfiveyears?Andwithsomuchnewexcitementforthisproduct,wouldpeoplebeabletodistinguishmilkteacompanies?ThesearethequestionsthatSerenitea,aManila-basedmilk-teacompany,facedin2014.Whilesuccessfullyopening60stores,theyfoundthemselvesinastrategicfog,whichledthemtoresearchintothedeep,unexploredpsychologyofmilktea.LikeAirbnb,Sereniteapartneredwithanagency,CIABootlegManila(CBM),thatspecializesindrillingdowntothedeepconsumer“why”.Theagencyconductedaseriesofintensive,psychological-basedtechniquesinitsmarketresearch.Specifically,theyprobedtheconsumer’sdeeper,emotionalconnectionstomilktea,includingtheirearliestchildhoodmemoriesofmilkandtea.Whattheyfoundwasthatmilkteawasacomplextopic.Theirresearchrevealedthatmilkteaproducesthreeconsistentpsychologicalresponses.Peopleconnectedtomilkthroughtheconceptofnurturing(滋养);theyfondlyrememberedtheirchildhoodandbeingcaredforbytheirmothers.Next,consumersconnectedteatoitshealingproperties.Respondentswouldrecallreceivingteawhentheyhadstomachacheorseeingtheirparentsdrinkingherbalteaforhealthreasons.Lastly,theyassociatedmilkteaitselfwithteenagefun:aguiltypleasureoftheiryouth.Theyhaduncoveredthethreepsychologicalcornerstones(基石)ofthemilkteaexperience:nurturing,healing,andteenagefun.Thissetofinsightswascrucial.Byintegratingthemintothecoreoftheirbrandstrategy,theystruckoutanentirelynewpath.8.Whichisclosestinmeaningto“probed”inparagraph4?A.Applied. B.Related. C.Demonstrated. D.Investigated.9.Whatcanwelearnfromthepassage?A.Serenataplannedtodistinguishitselffromcompetitors.B.Sereniteaoutperformeditsopponentsinresearchfield.C.Sereniteasufferedatemporarystrategicfailurein2014.D.Sereniteapartneredwithaleadingpsychologicalagency.10.WhatcanSereniteadowiththefindingsfromtheirresearch?A.Offerasmanynewflavorsaspossible.B.Createayouthfulandplayfulbrandimage.C.Redesignstoresbyaddingromanticelements.D.ConductintensivemarketresearchwithCBM.11.Whichcanbeasuitabletitleforthetext?A.ANewPathtoBusinessSuccess B.ThreeCornerstonesofMilkTeaC.SharingthePureJoyofMilkTea D.Reveali