剑桥商务英语BEC高级阅读题精讲

剑桥商务英语BEC高级阅读题精讲

为了让大家更好的预备商务英语BEC考试，我给大家整理了商务

英语BEC高级阅读题精讲,下面我就和大家共享，来观赏一下吧。

商务英语BEC高级阅读题精讲1

Readthearticlebelowaboutexpandingaretailbusiness.

Choosethecorrectwordtofilleachgapfrom(A,B,Cor

D)ontheoppositepage.

Foreachquestion21-30,markoneletter(A,B,CorD)on

yourAnswerSheet.

Thereisanexampleatthebeginning,(0)

Shouldyouopenasecondbranch?

Choosingtoexpandyourbusinessbyopeningasecond

locationcanbeoneofthebestdecisionsyou'11ever(0),

oroneoftheworst.Beforeyou(21)atadecision,there

areseveralthingsyoushouldchecktoseeifyouarereadyto

takethisbigsteptowardsexpansion.

Firstly-yourcashflow.Likestartingupanybusiness,

asecondlocation(22)alargeinitialinvestmentand

usuallytakesalongtimetoturnaprofit.Lookatyourfirm's

accountscarefully.Ifthese(23)thatyoucannotafford

along-termdrainonyourfinancialresources,thenitis

千里之行，始于足下。

probablybettertowait.

Secondly-yourpersonnelandsystems.Ifyoudon'thave

amanagementteam(24)placealready,youshouldprobably

thinkaboutestablishingonebeforecpeningasecondbranch.

Thesame(25)____inthecaseofoperatingsystemsandcontrols.

Thebetterorganizedyourbusinessnow,thebetterorganized

yoursecondlocationwillbe,too.

Also,youneedtothinkaboutyourmarket.Isyourcurrent

sitedoingasmuchbusinessasitcan(26),orarethere

waysyoucouldgrowwithoutopeningasecondbranch?Try

expandinginternallyfirst.Similarly,don't(27)that

justbecauseyourbusinessissuccessfulinonetown,itwill

immediatelysucceedina(28)community.Researchyour

potentialmarketsbeforesettingupshop,and(29)yournew

branchtoanswerthespecificneedsofthesemarkets.

Final1y,berealisticaboutthotimeyouneedtoinvestto

makeasecondlocationwork.Youdon,twanttotake(30)

somuchworkthatyoucan,thonouryourcommitments.

Example:

AhaveBdecideCdoDmake

0ABCD

21AarriveBcomeCreachDapproach

22AcontainsBincludesCinvolvesDconsists

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23AtellBpresentCshowDexhibit

24AatBinCbyDto

25AappliesBrefersCconcernsDrelates

26AdealBholdChandleDcope

27AassumeBtrustCrelyDcount

28AconnectingBneighbouringCsurroundingDmatching

29AinventBamendCdesignDinnovate

30AthroughBupCdownDon

商务英语BEC高级阅读题精讲2

Readthetextofthejobadvertisementbelow.

Inmostofthelines41-52thereisoneextraword.It

iseithergrammaticallyincorrectofdoesnotfitinwiththe

senseofthetext.Somelines,however,arecorrect.

Ifalineiscorrect,writeCORRECTonyourAnswerSheet.

Ifthereisanextrawordintheline,writetheextraword

inCAPITALLETTERSonyourAnswerSheet.

Theexercisebeginswithtwoexamples,(0)and(00)

千里之行，始于足下。

0

Example:

COMMERCIALD1TECTORREQUIRED

0Weareadynamicandambitiousfoodmanufacturer

supplyingthegrocerysector

00andareenteringanextremelyexcitingperiodofnew

changeaswefocusonour

41strategyhowtoachievemarketleadership.Weareat

presentseekinge,new

42commercialdirector.Ifyouarethetypeofapersonwho

candemonstratethe

43energyandinsighttodriveabusinessforwardlooking

aspartofateam,thismay

44wellbetheperfectopeningforyou.Weneedappointa

committedprofessionalwho

45willassumefullresponsibilityforthecompany?s

entirecommercialoperation.The

46commercialdirectorwillhavereportdirectlytothe

generalmanagerendwillbe

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47expectedtoprovidewithbothleadershipandhands-on

coachingtothestaff.This

48high-profilerolewillinvolveintheimplementingand

developingofcommercial

49strategiesthatwillmakemaximizetheprofitablegrowth

ofthecompany.The

50personappointedwillalreadyhavedemonstratedsure

successatasenior

5icommerciallevelforaminimumofthreeyearstimein

afoodmanufacturing

52companyandwillpossessexceptionalleadership

qualitiesandcommercialskills.

商务英语BEC高级阅读题精讲3

0Lackofself-confidencewillputyouatadisadvantage

inanegotiation.

0ABCDE

1.Thiscompanyhasbeeninvolvedindiversifyingits

businessactivities.

2.Althoughthiscompanyisdoingwell,ithasanumberof

internaldifficultiestodealwith

千里之行，始于足下。

3.Thiscompanyhasreducedtheprofitsitmakeson

individualitems

4.Onestatisticisalessaccurateguidetothiscompanyrs

performancethananother

5.Theconditionswhichhavehelpedthiscompanyarelikely

tobelessfavourableinthefuture

6.Thiscompany'ssharepricehasbeenextremelyvolatile

overthelasttwelvemonths

7.Thiscompanyislikelytobethesubjectofatakeover

bidinthenearfuture

8.Thiscompany?sperformanceexemplifiesawidelyheld

belief

AChemicalCompany

Masterson?sinterimpre-taxprofitsgrowthof20%was

somewhatinflatedasaresultoftheincomereceivedfromthe

disposalofseveralofthecompanyJssubsidiaries.The

underlying8%riseinoperatingprofitsisamorerealistic

gaugeofthecompany'strueprogress.However,Masterson?s

impendingmergerwithBentleyandKnightanditsappointment

ofanewchiefexecutiveshouldmeanthatthecompanywillbe

abletosustaingrowthfortheforeseeablefut5ure.Theshare

pricehasvariedlittleduringthecourseoftheyearandnow

standsat£6.75

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BHotelGroup

DuringthepastyeartheBowdenHotelGrouphasacquired

77newproperties,thusdoublinginsize.lastweekthegroup

reportedpre-taxprofitsof£88millioninthefirstsix

monthsoftheyear,aheadofexpectationsandhelpedbyastrong

performancefromitsLondon-basedhotelsandnewlyexpandedUS

business.However.Thereisstillsomewaytogo.Integration

ofthenewacquisitionsisstillnotcompleteand,whilethe

sharepricehasrisenrecently,majorproblemswithintegration

haveyettobesolved.

CHigh-techCompany

ThistimelastyearashareinUsertechwasworthjustever

£1.sixmonthsagoitwasworth£40.todayitispricedat

under£8.ifproofwereneed,hereisanillustrationofhow

muchofalotterythetechnologymarketcanbe.Butsome

technologycompaniesarefightingbackandUsertechisoneof

them.Whathasrenewedexcitementinthecompanyistheopening

ofitsnewAmericanofficesinDallasanditsambitiousplans

toexpanditsuserbaseinbothNorthandLatinAmerica.

DBuildingCompany

Renton'ssharepricehasrisengraduallyoverthepast

yearfrom£2.4to£3.8.Thecompanyhasbeensuccessfulin

choosingprimelocationforitsbuildingsandhasbenefited

fromthebuoyantdemandforhousing.Whilstthisdemandis

expectedtoslowdownsomewhatduringthenextyear,investors

areencouragedbythecompany'sdecisiontomoveintobuilding

千里之行，始于足下。

supermarkets.WorkhasalreadybegunontwositesinLondon,

andthecompanyisexpectedtosignacontractwithinthenext

monthforbuildingfourlargesupermarketsinScotland.

EPotteryManufacturer

MiltonDisheshasbeenthroughashake-upoverthepastyear.

Thegroup,whichhasbeencuttingmarginsandimproving

marketing,maypostasmallprofitthisyear.Themanymembers

oftheMiItonfamily,whobetweenthemown58percentofthe

business,havebeenwatchingthesharepricerisesteadilyand

severalarelookingtosell.TraderivalRuskinhasboughtup

justover17percentofthesharesandcouldwellbespurred

intofurtheractionbythesignsofarecoveryatthefirm.

商务英语BEC高级阅读题精讲4

Readthetextaboutcareer-planningservices.

Choosethebestsentencefromtheoppositepagetofilleach

ofthegaps.

Foreachgap9-14,markoneletter(A-H)onyourAnswer

Sheet.

Donotuseanylettermorethanonce.

Thereisanexampleatthebeginning.(0)

YourCareerPathCanLeadYouAnywhere

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Weusedtobeadvisedtoplanourcareers.Weweretoldto

makeaplanduringthelaterstagesofoureducationand

continuewithitthroughourworkinglives.(0)somepeople

stillseecareersinthisway.However,topursueasingle

optionforlifehasalwaysbeenunrealistic.

Planningforasinglecareerassumesthatwesetoutwith

afullunderstandingofourlikesanddislikesandthe

employmentopportunitiesopentous.(9)Formostpecple

thisdegreeofcertaintyaboutthefuturedoesnotexist.

Ourinitialchoiceofcareerpathandemployerisoften

basedoninadequateknowledgeandfalseperceptions.Butwith

ageandexperience,wedevelopnewinterestsandaptitudesand

ourprioritiesalter.Thestructurecftheemploymentmarket

and,indeedofemploymentitself,issubjecttochangeasboth

newtechnologiesandnewworksystemsareintroduced(10)_

Wemustfacetheuncertaintiesofaportfoliocareer.

Itisclearfromtherecentpastthatwecannotforeseethe

changeswhichwillaffectourworkinglives.Thepaceofchange

isaccelerating,asaresultofwhichtraditionalcareerplans

willbeofverylimiteduse.(11)Theywillneedupdating

toreflectchangesinourowninterestsaswellasinthe

externalworkenvironment.Flexibleworkersalreadyaccount

forabouthalftheworkforce.(12)Wearelikelytoface

periodsascontractworkers,self-employedfreelances,

consultants,tempsorpart-timers.

Manyemployersencouragestafftowriteapersonal

developmentdevelopment(PDP)(13)Althoughsomepeople

千里之行，始于足下。

useitonlytoreviewtheskillsneededfortheirjob,aPDP

couldbethenucleusofwidercareerplan-settingout

alternativelong-termlearningneedsandaplanof

seif-development.

AreportissuedbytheInstituteofEmploymentStudies

advisespeopletoenhancetheiremployabilitybymovingfrom

traditionaltechnicalskillstowardst