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商务英语口语(拓展篇)ProjectOne
MarketDevelopment
Forbusiness,marketdevelopmentisthekeytoincreaseitsmarketshareandsales.Whensalescomingdownorlaunchingnewproduct,sellersalwaystrytoconductmarketresearch,andthenanalyzethesituationfortheirsalesorthefeasibilityofenteringanewmarket.Inthiscase,theycanavoidbusinessriskandtargetbettermarket.Objectives1.Masterthefollowinglanguagepoints:a.Beingfamiliarwithrelatedexpressionsofmarketdevelopment.b.Beingabletouselanguageskillstoconvincenewcustomer.2.Masterprocedureofa.certainproducts’marketresearch.b.makinganalysisofrelatedmarketbasedonresearchinformation.c.developingnewcustomer.3.Begoodatthemannerofconductingmarketsurveyandcustomerdevelopment.4.Havetheabilitytosearchrelatedlanguage&businessinformationfromdifferentchannels.TaskTwoDevelopingNewMarketTaskOneMarketSurvey&AnalysisTaskThreeConvincingCustomersPart
1Warm-upPart
2
ActivitiesPart
3LanguageExpandingPart
4Follow-upPracticePart
5LanguageFocusPart
6PerformanceEvaluationPart
7BusinessCulturePart
1Warm-upPart
2
ActivitiesPart
3LanguageExpandingPart
4Follow-upPracticePart
5LanguageFocusPart
6PerformanceEvaluationPart
7BusinessCultureA1
Workinpairs.Herearesomepossiblereasonsforsalesdecrease,ticksomeofthereasonsanddiscusswithyourpartnerformoredetails.(1)Unstableproductquality(2)Highprice(3)Poorservice(4)Fiercecompetition(5)Off-seasonalproducts(6)Smallpopulation(7)ConsumptionhabitdifferenceA2Howmanytypesofmethoddoyouknowtodomarketresearch?Howabouttheiradvantagesanddisadvantages?A3Aftergatheringtheinformationyouneed,howwouldyouanalyzethem?Whatkindoftoolswouldyouchoosetohelpyoudodataanalysis?Part
1Warm-upPart
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ActivitiesPart
3LanguageExpandingPart
4Follow-upPracticePart
5LanguageFocusPart
6PerformanceEvaluationPart
7BusinessCulture(1)Asianmarket /ˈeɪʃnˈmɑːkɪt/ 亚洲市场(2)feature /ˈfiːtʃə(r)/ n.性能特点(3)targetconsumers/ˈtɑːgɪtkənˈsjuːmə(r)z/ 目标消费(客户)群(4)middleclass /ˈmɪdlklɑːs/ 中产阶级(5)marketsurvey /ˈmɑːkitˈsɜrˌveɪ/ 市场调查(6)whitecollar /waɪtˈkɔlə/ 白领(7)checksth.out /tʃek/ 察看,观察(8)besensitivetoprice/ˈsensətɪv//praɪs/ 介意价格;对价格敏感(9)fiercecompetition/fɪəsˌkɒmpəˈtɪʃn/ 激烈的竞争(10)launch /lɔːntʃ/ v.发起;推出(11)putforward /ˈfɔːwəd/ 提议Activity1WordsandExpressionsActivity2WordsandExpressions(1)CDclockradio /klɔkˈreɪdɪəu/ CD闹钟式收音机(2)inone'sfavor
/ˈfeɪvə(r)/ 对……有利(3)havemoreinformationaboutsth. 对……进一步了解(4)theMiddleEastmarket /ˈmɑːkɪt/ 中东市场(5)salesamount /seɪlzəˈmaʊnt/ 销售额(6)byalargemargin /ˈmɑːdʒɪn/ 大幅度地(7)wakesb.up /weɪk/ 叫醒……(8)keepthemarketshare /ʃeə(r)/ 保持市场占有率(9)profitmargin /ˈprɒfɪt/ 产品利润(10)withafavorableprice /ˈfeɪvərəbəlpraɪs/ ……价格优惠Part
1Warm-upPart
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ActivitiesPart
3LanguageExpandingPart
4Follow-upPracticePart
5LanguageFocusPart
6PerformanceEvaluationPart
7BusinessCulture51324introductoryprice 上市价格;试定价copyproduct 山寨产品expandbusiness 拓展业务winovercompetition 赢得竞争putamodelintoamarket 把……推入市场6879commenton/aboutsth. 评价……getbacktosb. 回复某人;以后再回复某人SouthEastAsiamarket 东南亚市场NorthAmericamarket 北美市场10121113Wefoundthatthepoorsalesinthelastyearwasduetothehighprice.我们发现,去年销售业绩不好主要是因为价格太高。Letmeshowyouthedetailsbylinechart.我用线形图给你展示一下具体细节。Hereismymarketanalysisdata. 这些是我的市场分析数据。SouthAmericamarket 南美市场14161517AccordingtomymarketinvestigationIfoundthat…根据市场调查,我发现……Marketanalysisisimportantandquitenecessaryindoingbusiness.在商业中,市场分析非常重要,也很有必要。Themarketanalysisresultcanhelpustomakethefinaldecision.市场行情分析能帮助我们做出最终的决定。Accordingthemarketanalysis,IthinkwecannottargetMiddleEastmarket.根据市场行情分析,我觉得中东市场并不适合我们。18201921Thesalesisnotsoidealduetothefinancialcrisis.因为碰上了金融危机,所以销售业绩不是很理想。Surveyscanbesplitintotwodifferentgeneralcategories,questionnaireandinterview.市场调查可以分成两大类:问卷调查和访谈。Weneedtoknowaboutothersimilarproduct'sfeature,price,packageetc.我们需要了解其他同类产品的性能特点、价格、包装外观等。Inordertoimprovethesalesamount,weneedtoconductmarketresearchtoknowwhat'sgoingon.为了提高销售业绩,我们需要做一些市场调研以了解行情。22Marketsharecanindicateacompany'ssalesstatus.市场占有率往往显示了一个公司的销售状况。Part
1Warm-upPart
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ActivitiesPart
3LanguageExpandingPart
4Follow-upPracticePart
5LanguageFocusPart
6PerformanceEvaluationPart
7BusinessCulturePractice1TranslationEnglishintoChinese(1)Igotyourcontactinformationfromourwebsiteandwaswonderingifyouhaveanyinterestinourproducts.
我在我们网站上看到了您的联系方式,想知道你是否对我们的产品有兴趣?(2)CanyoutellmeinanutshellwhattheretailmarketislikeinBeijing?
你可以简单地告诉我北京零售市场的现况吗?(3)Ourcompanyhadadeficitof2milliondollarsinthepast3seasonssincetheUSDollarhasbeendown.
因美元持续下跌,我们公司在上三个季度亏损近200万美金。(4)Accordingtomyinvestigation,consumersconcentratemainlyonqualityandprice.
根据市场调查,我发现客户最关注质量和价格。(5)Weneedtoupdatethismodeltowinoverthecompetition.
为了赢得市场,我们需要把目前这个产品升级。Practice1InterpretationChineseintoEnglish(1)根据对中东市场的调查和分析,我认为要改变现在的营销策略。IthinkweneedtochangethecurrentsalesstrategybasedonthemarketresearchandanalysisofMiddleEast.(2)在接受访谈调查的消费者当中有75%的人认为产品非常好用且时尚。Thereare75%oftheinterviewedcustomersthinkthatthisproductisfashionableanduser-friendly.(3)我们公司计划在这个季度推出RCD-X900型号的升级版。OurcompanyisplanningtolaunchtheupdateversionofRCD-X900.(4)下面我想用图表给大家展示一下我对市场的分析。NowIwouldliketoshowthedetailsofmymarketinvestigationbycharts.(5)我们需要在不同的销售平台推出产品宣传广告以增加产品的知名度,从而提高市场占有率。
Weneedtoimprovethereputationandtakemoremarketsharebyadvertisingourproductatdifferentsalesplatform.ThesalesmanagerofHPrequestshisstafftopresentamarketsurveyforthedecreaseofsalesofdesktopcomputerinMarch.(M=thesalesmanagerS=thestaff)M:Well,Ireallyfeelshockedthatthedesktopsalesfellsoquickly.Sinceyouhaveconductedamarketsurvey,pleaseletmeknowthedetails.S:Yes,(1)______________________________________________bywhichwecanseequiteclearly.M:OK,goaheadplease.S:Aswecanseefromthebarchart,(2)_________________________________________________.M:Yes,there'sbigdecreasefromearlyMarch.(3)________________________________________?Practice2WorkinPairsCompleteandpracticethefollowingconversationswithyourpartnerinturn.Conversation1Yes,IhavemadetheminabarchartthesalesfellfromthefirstseasonSowhathashappenedthenS:Well,wealreadygottoknowthat(4)__________________________________________________.M:Qualityproblem?S:Yes,theproductioninMarchhadlittleproblemwithLCDDisplay.M:Mh,inthiscase,weneedto(5)_________________________________________________________andsolvetheproblem.S:Sure,Ialreadytookmeasurestoavoidfurtherproblem.M:Welldone,andIhope(6)_____________________________________________.S:Sincewefoundtheproblemandsolution,Aprilsaleswillsurelygoup.M:Perfect,let'sexpectbettersalesthen.S:OK,lookforwardtothat.Practice2WorkinPairsConversation1themaincausewasthequalityproblemtakequickactiontofindoutthereasonAprilsaleswillbecomebetterthen.JadestarisgoingtolaunchanewproductmodelCD-420inKoreanmarket.ItsstaffJasonandZoeistalkingaboutthedetails.(J=JasonZ=Zoe)J:Hi,Zoe.OurmodelCD-420isreadytobelaunchedinKoreanmarket,doyouthinkit'sagoodchoice?Z:Hi,Jason,Iamnotsure.We'dbetter(1)________________________________________.J:Marketresearch?Youmeanweshouldknow(2)______________________________________andwhatdocustomerlike?Z:Yes,weneedtoknowthemarketsituation.Say,(3)______________________________etc.J:Well,soundsreasonable.Thenlet'sgoforthe(4)___________________________________.Practice2WorkinPairsConversation2conductamarketresearchmoreinformationaboutthemarketstatuswhat'sthehotproductmarketinvestigation(research)Z:OK,therearetwotypesofresearch,say(5)_________________________________,Ithinkinterviewisbetter.J:Yup,let'sdothe(6)__________________________________byinterviewthen.Inthiscase,wecanavoidsomerisksbymarketresearch.Z:Great,wedohopetosucceedwhenputtinganewproductintoapotentialmarket.J:Sure,wewillhaveagreatsuccess.Practice2WorkinPairsConversation2questionnaireandinterviewinvestigation(research)Practice3RolePlayMakedialoguesaccordingtothefollowingsituations.Thenroleplaythemwithyourpartner.
ACELtd.isanopticalfiber(光纤)company.Itisfacedwithadecreasingsalesamountandneedstomakeamarketinvestigationtoseetherealcause,andtheyneedtomakeinterviewswithitsdistributors.Pleaseworkwithyourpartnertomaketheinterviews.
Aftertheinterviewswithitsdistributors,ACELtd.madesomedetailanalysisandgotthecorrespondingreasonsforthedecreasingsalesamount.Pleasedothepairworktopresenttheanalysisforthiscompany.SituationSituationPractice3RolePlay
LGhasalargestockofairconditioners,andtheywouldliketoputthoseproductsinJapanmarket.Beforethat,pleasehelpthemtodothemarketsurveybyinterview.Workwithyourpartnerandmakeaconversation.(Asktheconsumersabouttheirtargetbrand,feature,aftersalesserviceetc.)SituationSituation
SupposeyouarethesalesmanagerofMiyaElectronics,youraudioproductisfacingastrongcompetitioninSouthEastAsiamarketandsalesfallsharply.Pleaseaskyourteammemberstodothemarketsurveyandanalyzethedetailcause,thentakemeasurestosellyourproducts.Practice4“i+1”Practice
IIPC(长城国际电脑)isamultinationalPCcompany.Beforewinningoverthecustomer,theyneedtodosomeinvestigationsofproductsalesstatus,andconsumers’feedback,etc.Andthentheywillgiveaccordinganalysisbasedontheinvestigation.Afterthat,IIPCwillhitthepotentialcustomersbyattractiveadvertisement.Atthesametime,theirsaleswillmakecontactwiththetargetcustomersbydifferentchannels.SupposeyouaretheChiefExecutiveofinternationaldepartmentinIIPC,pleaseassignyourteamstafftodothewholeprocedureofmarketresearchandinvestigation.(Includinginvestigation,dataanalysis,potentialcustomerinformationcollection,contactcustomerandwinovercustomer)Part
1Warm-upPart
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ActivitiesPart
3LanguageExpandingPart
4Follow-upPracticePart
5LanguageFocusPart
6PerformanceEvaluationPart
7BusinessCultureIhavefinishedthesurveyofAsiamarketandherecomesmyanalysis.我完成亚洲市场的调查了,看看我的分析吧。01Imadesomedetailinvestigationsbypiechart,let'scheckthemout.我用饼状图详细展示了我的市场调查,一起来看看吧。02Basedonyourdata,Icangettheideathatitseemsthismarketissensitivetoprice.根据你的数据,我认为该市场似乎对价格很敏感。03Itseemsthatthesituationisinourfavor.情况似乎对我们有利。04HereIwillshowyouthedatabyPPT.接下来我将用PPT向你展示我的数据。05Ithinkourbestadvantageforthissuccessisthat…我认为我们这次成功的有利因素在于……06Consumersalwayslikenewproductwithafavorableprice.消费者总是喜欢价格优惠的新产品。07CanyoutellmeinanutshellwhattheretailmarketislikeinBeijing?你可以简单地告诉我北京零售市场的现况吗?08Themaincausewasthequalityproblem.最主要的原因是质量问题。09Inthiscase,weneedtotakequickactiontofindoutthereasonandsolvetheproblem.在这种情况下,我们需要迅速采取行动,找出原因,解决问题。10Part
1Warm-upPart
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ActivitiesPart
3LanguageExpandingPart
4Follow-upPracticePart
5LanguageFocusPart
6PerformanceEvaluationPart
7BusinessCultureRateyourprogressafterlearningthetask,usingthefollowingSelf-Evaluationtable.ObjectivesExcellentMediumPassFail1.LanguageProficiency
2.MannerPerformance
3.RolePerformance
4.BusinessInformation&Knowledge
Part
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ActivitiesPart
3LanguageExpandingPart
4Follow-upPracticePart
5LanguageFocusPart
6PerformanceEvaluationPart
7BusinessCultureHowtoMakeaMarketSurvey
Marketsurveyisanimportantpartofmarketresearchthatmeasurethefeelingsandpreferencesofcustomersinagivenmarket.Varyinggreatlyinsize,design,andpurpose,marketsurveyisoneofthemainpiecesofdatathatcompaniesandorganizationsuseindeterminingwhatproductsandservicestoofferandhowtomarketthem.Thesestepswillteachyouthebasicsofhowtomakeamarketsurveyandoffertipsforoptimizingyourresults.1.Clarifythegoalofyourmarketsurvey.Beforestartinganyplanning,becertainwhatthegoalofyourmarketsurveyis.Whatdoyouwanttofindout?Doyouwanttotrytoassesshowwellyourmarketwillacceptanewproduct?Maybeyouwanttofigureouthowwellyourmarketingisworkingorreachingitsdesignatedaudience.Whateveritis,besurethatyouhaveacleargoalinmind.2.Determineanddefinethenature,extent,andsizeofyourmarket.Beforeconductingasurveyinagivenmarket,youneedtoknowwhatmarketyou’retargeting.Choosegeographicanddemographicparameters,identifycustomersbytypesofproduct,andgetanideaofhowmanypeoplethereareinthemarket.3.Considerwhataspectsofthemarketyouwanttoinvestigate.Thiswilldependentirelyonyourmarketinggoalsandtherearealargevarietyofoptionshere.Ifyouhaveanewproduct,youmaywanttofigureouthowwellitisrecognizedordesiredinagivenmarket.Alternately,youmaywanttoknowaboutthespecificbuyinghabitsofyourmarket,likewhenandwhereandhowmuchtheybuy.Justbesuretohaveaclearideaofwhatyouwanttofindout.4.Findoutwhereandwhenyoucanreachcustomersinyourmarket.Youmightconductasurveyatthemalloronthestreet,viatelephone,online,orthroughthemail.Yourresultsmaychangebasedonthetimeofdayandyear.Chooseamethodandtimethatbestsuitsyourresearch.5.Determinewhattypeofsurveytouse.Surveyscanbesplitintotwodifferentgeneralcategories,questionnaireandinterview.Theonlydifferenceiswhodoestherecordingoftherespondents’information;inthequestionnaire,therespondentrecordstheirownanswerstothequestions,whereasintheinterview,theinterviewerwritesdownwhattherespondentsays.Beyondthat,thereareotheroptionsastohowthesurveyisadministered,whetherthat’sonlineorinperson.Surveyscanalsobedoneindividuallyoringroups.6.Consideronlinesurveyplatforms.Onlinesurveyplatformsofferacost-effectivewaytoorganizeyoursurveyandsurveyresults.Simplysearchfortheseplatformsonlineandcompareseveralthatyoufindtoassesswhichoneofferstherighttoolsforyoursurvey.Justmakesurethatyourchoicesarereputablesurveyplatforms.Youshouldalsoconsiderwhetherornotyourtargetmarketiscomputer-savvyenoughforonlinesurveystobeeffective.Part
1Warm-upPart
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ActivitiesPart
3LanguageExpandingPart
4Follow-upPracticePart
5LanguageFocusPart
6PerformanceEvaluationPart
7BusinessCulturePart
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ActivitiesPart
3LanguageExpandingPart
4Follow-upPracticePart
5LanguageFocusPart
6PerformanceEvaluationPart
7BusinessCultureE-mail1Tradefair4Telephone2Onlinebusinessplatform3Advertisement5Yellowpage6Others71.Workinpairs.Herearesomewaystodevelopnewmarket(customer),whichwaydoyouprefer?Tickoneorsomeofthemandthendiscussthereasonwithyourpartners.2.Doyouknowotherwayofdevelopingnewmarket?Ifyoudon't,doyouknowwhereyoucanfindtheanswer?Workwithyourpartnerandfigureitout.Part
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ActivitiesPart
3LanguageExpandingPart
4Follow-upPracticePart
5LanguageFocusPart
6PerformanceEvaluationPart
7BusinessCultureActivity1WordsandExpressions(1)developnewcustomers/dɪˈveləpˈkʌstəmə(r)z/ 开发新客户(2)stablecustomers /ˈsteɪbl/ 稳定客户(3)newly-launchedproduct/ˈnjuːlilɔːntʃtˈprɒdʌkt/ 新推出的产品(4)alargestock /stɒk/ 大量库存(5)tradefair /treidfɛə/ 商品展销会(6)GlobalSources /ˈgləʊblsɔːsɪz/ 环球资源(7)convenientandeconomical /kənˈviːniəntˌiːkəˈnɒmɪkl/ 经济又便捷Activity1WordsandExpressions(8)commercialadvertisement /kəˈməːʃələdˈvəːtɪsmənt/ 商业广告(9)productcatalog /ˈprɔdʌktˈkætəlɔg/ 产品目录(10)companyprofile /ˈkʌmpəniˈprəufaɪl/ 公司简介(11)contactinformation /ˈkɒntækt/ 联系方式(12)goldenmembership /ˈgəʊldənˈmembəʃɪp/ 金牌会员(13)submit /səbˈmɪt/ v.提交(文件)(14)hit /hɪt/ 达到(某水平)Activity2WordsandExpressions(1)potentialbuyer /pəˈtenʃlˈbaɪə(r)/ 潜在买家(2)havequestionfor… /ˈkwestʃən/ 对……有疑问 (3)attach /əˈtætʃ/ v.附上(4)cordlesstelephone /ˈkɔːdləsˈtelɪfəʊn/ 无线电话(5)babymonitor /ˈmɒnɪtə(r)/ 婴儿监视器(6)base /beɪs/ n.无线电话的主机(7)page /peɪdʒ/ v.呼叫(8)handset /ˈhændset/ n.无线电话的子机(9)advisesb.ofsth./ədˈvaɪz/ 通知(10)trialorder /ˈtraɪəlˈɔːdə/ 试订单Part
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ActivitiesPart
3LanguageExpandingPart
4Follow-upPracticePart
5LanguageFocusPart
6PerformanceEvaluationPart
7BusinessCulture(1)Howdoyousellyourproduct?你们是怎样销售产品的?(2)Advertisementcanhelpyoupromoteproduct.广告可以帮你推广产品。(3)Wesellproductthroughsupermarket,departmentstoreandonlinestore.我们主要通过超市、百货商场和网店来销售产品。(4)WeuseGlobalSourcestopromoteourproduct.我们使用环球资源推广我们的产品。(5)WhichB2Bplatformdoyouusuallyuse?
你们通常用什么商务平台?(6)WenormallyuseAlibaba,andwearegoldenmembership.我们通常使用的是阿里巴巴,我们是它的金牌会员。(7)Onlineplatformcansellbetterthanphysicalstore.在线商务平台比实体店销售产品更快。(8)Ifyouarearegisteredmemberofonlinebusinessplatform,thenyoucanenjoyitsgreatfunctionofsellingproducts.如果你是在线商务平台的注册会员,那么你便可以享受他们提供的销售特殊功能。(9)Instantmessengerisquitedirectandconvenienttocommunicatewithlongdistancecustomer.即时聊天工具可以非常直观、便捷地和远程客户沟通。(10)Chargebyclickrateisatendencyforonlinebusiness.根据点击率的多少付费是电子商务的趋势。(11)NicetoknowyoufromB2Bplatformandwewouldliketohavemorecooperationonbusinesswithyou.非常高兴通过商务平台认识您,希望我们将来在业务上会有更多的合作。(12)Igottoknowyoufromthe××tradefairandyouinquiredaboutourproducts.我是在××展会认识您的,当时您还询问过我们的产品。(13)It'salongtimefromourlastmeetingandhowareyou?自我们上次见面后有一些时间没见了,你还好吗?(14)Isentyouanemailwithproductinformation,doyouhaveanyimpression?我用邮件发了产品的相关信息给你,不知你有印象吗?(15)WetalkedoverSKYPE(instantmessenger)andIhopetohavefurthercooperation.我们在SKYPE(即时通信工具)上聊过的,希望会有进一步的合作。(16)Consumerstendtobuythingsonlineinsteadofinthephysicalstoresincetheythinktimeandcostisimportant.因为消费者认为时间和成本非常重要,所以他们一般不在实体店消费,而是在网上购物。(17)Igotyouremailwithattachedcatalog,canyougivememoredetailsaboutyourmodel××?我收到你的邮件和附件中的产品目录了,请问能提供××产品的更多具体信息吗?(18)Sure,whatkindofinformationwouldyouliketoknow?当然,请问你想知道哪方面的信息呢?(19)Iwouldliketoknowmoreaboutyourlatestmodel.
我想了解你们最新款产品的信息。(20)Isawthisproductfromyourbooth,canyouoffermeasample?我是在展会上看到你们这款产品的,请问能提供一款样品给我吗?(21)Ireviewedyourcatalogandfoundthatyourmodel××isquitenice.我浏览了你们的产品目录,发现你们的××产品非常不错。(22)Thanksforyourofferandpleasegivemethedetailproductfeature.谢谢你的报盘,请提供产品的详细性能特点信息。(23)Theproductshouldmeetthemarketrequirementandhavenobigdifferenceamongothersimilarproduct.这款产品应该能满足市场需求,而且与同类产品没有太大差异。Part
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ActivitiesPart
3LanguageExpandingPart
4Follow-upPracticePart
5LanguageFocusPart
6PerformanceEvaluationPart
7BusinessCulture只要你是在线商业平台的注册会员,你就可以向买家展示你的公司和产品信息。Practice1Interpretation12345VendorshavemanychoicesofpromotingtheirproductandmostofthemtendtouseB2Bplatform.销售商们推广产品时有多种选择,大多数人往往会选择使用B2B(企业对企业)平台。Samplescanhelpyoutoknowmoreabouttheproduct'sperformance.Consumersinthemodernsocietytendtobuythingsandpaythemonline.Aslongasyouareregisteredmembershipofonlinebusinessplatform,youcandisplayyourcompanyandproductinformationtobuyers.你可以将产品细节信息和电子目录一起发给目标客户。现代社会的消费者习惯在网上购物。样品可以帮助你更好地了解产品的性能。EnglishintoChineseYoucansendthedetailproductinformationtogetherwiththee-catalogtoyourtargetbuyer.Wecanhardlythinkabouttheconsequenceifwekeepthecurrentsituationwithoutanychange.Practice1Interpretation12345我想了解一下你们的最新产品。Iwouldliketoknowyourlatestproducts.这种无线电话不仅具备普通的打电话功能,它还可以作为婴儿监视器使用。大多数人用无线电话时容易忘记把子机放在什么地方了,这款机型可以直接用主机呼叫找到子机。商务平台对金牌会员每年只收取一万五千元。如果我们还维持现状不作出任何改变的话,后果将不堪设想。Thisphoneisnotonlyacordlessphone,butalsoababymonitor.Thegoldenmembershipofbusinesstobusinessplatformonlyneedtopayfifteenthousandyuaneachyear.Mostoftheconsumersforgetabouttheplacewheretheyputthehandsetafterusingthecordlessphone,thismodelcanpagethehandsetbyitsbase.ChineseintoEnglish
SharonworksinNokiyaCompanyandsheusesebaytoselltheirproductmobilephone.Shegotapotentialbuyer.HereisherconversationwiththenewcustomerJelly.(S=SharonJ=Jelly)S:HiJelly,nicetoseeyouhere.Howiseverythinggoing?J:Hi,Sharon.Nicetoseeyoutoo,notbad.Andyou?S:Prettygood,thankyou.AsperyourinquiryIsentthedetailinformationyesterday.(1)___________________________________________?J:Yes,Igotit.Iwaswonderingthefeatureofvideochat.(2)_____________________________________________________________________?Practice2WorkinPairsCompleteandpracticethefollowingconversationswithyourpartnerinturn.HaveyougotmyemailyetConversation1CouldyoupleaseexplainmoredetailsaboutthatS:Well,itmeansthatyoucanusemobilephonetochatwithyourfriendandyoucanseeeachotheraswell.J:OK,Iunderstand.Itseemsagreatfeature.(3)___________________________________________________________.S:Yup,thennomatterhowfarawayyouare,youcanchatwithyourfriendfacetoface.J:Marvelous,then(4)________________________________________?S:Sure,pleasesendmeyouraddressandIwillarrangeasampleforyou.J:Thankyousomuch,andIwillsendyoulater.Practice2WorkinPairsCompleteandpracticethefollowingconversationswithyourpartnerinturn.ThenwecanchatwithpeopleoverlongdistanceConversation1couldyousendmeasampleS:Youarewelcome.Thesamplewillarriveatyourside(5)_________________________________.J:Fourworkingdays?That'sgreat.Iwouldgetbacktoyouforthecommentuponmyreceiptofthesample.S:Yes,please,andIwillwaitforyourfeedback.J:Sure,Iwill(6)________________________________ifthesampleworkswell.S:Ireallyappreciateyourgreatsupport.Practice2WorkinPairsCompleteandpracticethefollowingconversationswithyourpartnerinturn.Conversation1around4workingdaysplaceatrialorderPractice2WorkinPairs
Amterisanelectronicfanfactory.JudyworksinAmterasamarketingmanager,andsheplanstodeveloptheMalaysiamarket.Nowsheisdiscussingwithherteammembersaboutwhichbusinessplatformisbetter.(J=JudyT1=teammember1T2=teammember2T3=teammember3)J:Goodmorning,mydearteammembers.WearegoingtodevelopMalaysiamarketfromAugust.Anygoodadviceforthat?T1:Malaysiaislittlebithotand(1)_______________________________________________________.J:Yes,butwhatshouldwedotomakeMalaysiancustomerknowourproduct?T2:Ithinkwecan(2)______________________________________________.T3:TVadvertisementistooexpensiveand(3)______________________________________________________________________________.electronicfanisacommonlyusedproductthereConversation2trytoplaceTVadvertisementfirstmostofyoungpeopleuseInternetinsteadofwatchingTVPractice2WorkinPairsJ:Yup,TVcommercialcostistoohigh.HowaboutGoogle?T1:Doyoumean(4)______________________________________?J:Yes,weputproductinformationonGoogleand(5)_________________________________________________________.T2:Thenhowdotheycharge?J:Googlechargevendorsbyclickrate.T1:Mh,wecantrythatsincethecostisreasonableandcontrollable.T2:Iagreewiththat,(6)_________________________________________________________________.J:OK,pleasearrangethedetailinformationanddiscusswithGooglesales.T1:IwillassignthetaskandwewillplaceourproductinformationonGooglesoon.J:Great,hopeMalaysiacustomerlikeourproduct.GooglesearchengineconsumerscanfindusbykeywordssearchingWecantryGooglefirsttodevelopMalaysiamarketPractice3RolePlayMakedialoguesaccordingtothefollowingsituations.Thenroleplaythemwithyourpartner.Situation1
AmyworksinGoogleandsheisinchargeofnewcustomerdevelopment.LeonworksinIntelandhehappenstoneedtheGoogleplatformtosellhisprocessor(处理器).Pleaseworkwithyourpartnertodiscussthedetails.Practice3RolePlay
WendyworksinAlibabaasprojectmanager,andshewouldliketodevelopfewpotentialcustomerstouseAlibabaplatformtopromotetheirproducts.Cind
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