Module4Unit1reading

1、Advertisements,Sedal Shampoo Everything is possible!,More ads for you to enjoy:,Can you think about a good slogan for each ad?,Protect water, Protect ourselves.,Taiwan, China!,Stop smoking to protect our environment!,Do you know the Chinese names of the following famous trade marks?,1. _ 2. _ 3. _,耐

2、克,雪碧,阿迪达斯,4. _ 5. _,6. _ 7. _,李宁,三星,联想,百事可乐,Watch a video 广告 1,Watch a video 广告2,Find the structure of the text,Listening,the structure of the text,introduction of advertisements,commercial and public service ads,authors opinions/suggestions: be smart,careful reading,Find detailed information and co

3、mpare commercial ads with PSAs,charged,educating people,helpful,Yes to life, no to drugs. Knowledge changes life!etc.,attractive,original,creative,必答题,Competition Time,T / F,1 Advertisements are found in many places. 2 PSAs are only found in newspapers. 3 All advertisements tell the complete truth.,

4、not only,Not all,T,F,F,Question for 5 points:,抢答题,4 PSAs and commercial ads use some of the same methods. 5 Commercial ads can give us valuable information about how to live our lives. 6 An ad warning people against smoking is an example of a PSA.,PSAs,T,T,F,T / F,Question for 5points:,debate,Lets h

5、ave a debate on whether advertising plays a positive or negative role in our daily lives. Group A are for the advertising while Group B are against the advertising.,Is advertising good or bad?,A,B,PK,I think / believe ,because In my / our opinion(s) Personally, I think In fact ,useful expressions:,假

6、如你叫李华，你和你的同学组织了一场讨论。讨论的主题是：广告的利和弊。请你根据下面提供的信息，给中国日报写一封信，介绍你们讨论的结果。,Writing,Today we have a debate about whether ads are good or bad in our daily life. Different students have different opinions. Some students think While other students are against ads. They think In my opinion, every coin has two sides,Writing,Hom