c01 the role of financial management.ppt

1、第1章，the role of financial management(财务管理角色)，1.1 What is financial management，Financial management 3360 activities devent(3)When to replace existing assets；(4)When to borrow from banks；(5)When to issue shares(股票)或bonds(债券)；(6)when to extend credit to a customer；(7) how much cash to maintain。1.2 goal

2、 of the firm，the preferable(更可取)goal of the firm 3360 the maximization of the shah Or the maximization of the price of the exisis，1 . 3 legal forms of business organization，1 .独资企业a business owned by a single individual . 2 . partnership(合作伙伴)An association of two or more persons carrying on a busin

3、ess in common for profiness，1 . 3 legal forms of business organization，4 .the role of a companys financial manager财务总监CFO : financial planning，corporate strategic Cash flow(1) Treasure(财务总监): cash and credit，capital expenditure(资本支出)，raising funds，financial plan外汇(2)财务控制器：财务报告，成本会计，1.3法律表单of busines

4、sinteraction between the company and the financial markets(金融市场)Primary market(主市场): securities are offered for sale for the financial markets.1.4 ten principles that form the basis for financial management；1.principle 1 the risk-return trade off : we wont take on additional risk unless we expect to

5、 be compensated(赔偿)With additional return.2增量现金流量： its only what changes that counts . 5 . principle 5 the curse of competitive mamas : why its hard to find exceptionally profitable projectionally，1.4 ten principles that form the basis for financial management(财务管理十大原则)，7 .Principle 7 The agency problem(代理问题): managers wont work for owners unless its in their best interest . 8 . principle 8 taxes bias business9.principle 9 all risk is not equal : somerisk