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1、Chapter Four UtilityChapter FourUtilityPreferences - A Reminderx y: x is preferred strictly to y4.x y: x and y are equally preferred.x y: x is preferred at least as much as is y.pfPreferences - A ReminderCompleteness: For any two bundles x and y it is always possible to state either that x y or that
2、 y x.ffPreferences - A ReminderReflexivity: Any bundle x is always at least as preferred as itself; i.e. x x.fPreferences - A ReminderTransitivity: If x is at least as preferred as y, and y is at least as preferred as z, then x is at least as preferred as z; i.e. x y and y z x z.fffUtility Functions
3、A preference relation that is complete, reflexive, transitive and continuous can be represented by a continuous utility function.Continuity means that small changes to a consumption bundle cause only small changes to the preference level.Utility FunctionsA utility function U(x) represents a preferen
4、ce relation if and only if: x x” U(x) > U(x”) x x” U(x) < U(x”) x x” U(x) = U(x”).fppUtility FunctionsUtility is an ordinal (i.e. ordering) concept.E.g. if U(x) = 6 and U(y) = 2 then bundle x is strictly preferred to bundle y. But x is not preferred three times as much as is y.Utility Function
5、s & Indiff. CurvesConsider the bundles (4,1), (2,3) and (2,2).Suppose (2,3) (4,1) (2,2).Assign to these bundles any numbers that preserve the preference ordering; e.g. U(2,3) = 6 > U(4,1) = U(2,2) = 4.Call these numbers utility levels.pUtility Functions & Indiff. CurvesAn indifference cur
6、ve contains equally preferred bundles.Equal preference ? same utility level.Therefore, all bundles in an indifference curve have the same utility level.Utility Functions & Indiff. CurvesSo the bundles (4,1) and (2,2) are in the indiff. curve with utility level U ? 4But the bundle (2,3) is in the
7、 indiff. curve with utility level U ? 6.On an indifference curve diagram, this preference information looks as follows:Utility Functions & Indiff. CurvesU ? 6U ? 4(2,3) (2,2) (4,1)x1x2pUtility Functions & Indiff. CurvesAnother way to visualize this same information is to plot the utility lev
8、el on a vertical axis.Utility Functions & Indiff. CurvesU(2,3) = 6U(2,2) = 4 U(4,1) = 43D plot of consumption & utility levels for 3 bundlesx1x2UtilityUtility Functions & Indiff. CurvesThis 3D visualization of preferences can be made more informative by adding into it the two indifferenc
9、e curves.Utility Functions & Indiff. CurvesU ? 4U ? 6Higher indifference curves containmore preferred bundles.Utilityx2x1Utility Functions & Indiff. CurvesComparing more bundles will create a larger collection of all indifference curves and a better description of the consumers preferences.U
10、tility Functions & Indiff. CurvesU ? 6U ? 4U ? 2x1x2Utility Functions & Indiff. CurvesAs before, this can be visualized in 3D by plotting each indifference curve at the height of its utility index.Utility Functions & Indiff. CurvesU ? 6U ? 5U ? 4U ? 3U ? 2U ? 1x1x2UtilityUtility Function
11、s & Indiff. CurvesComparing all possible consumption bundles gives the complete collection of the consumers indifference curves, each with its assigned utility level.This complete collection of indifference curves completely represents the consumers preferences.Utility Functions & Indiff. Cu
12、rvesx1x2Utility Functions & Indiff. Curvesx1x2Utility Functions & Indiff. Curvesx1x2Utility Functions & Indiff. Curvesx1x2Utility Functions & Indiff. Curvesx1x2Utility Functions & Indiff. Curvesx1x2Utility Functions & Indiff. Curvesx1Utility Functions & Indiff. Curvesx1Ut
13、ility Functions & Indiff. Curvesx1Utility Functions & Indiff. Curvesx1Utility Functions & Indiff. Curvesx1Utility Functions & Indiff. Curvesx1Utility Functions & Indiff. Curvesx1Utility Functions & Indiff. Curvesx1Utility Functions & Indiff. Curvesx1Utility Functions &
14、; Indiff. Curvesx1Utility Functions & Indiff. CurvesThe collection of all indifference curves for a given preference relation is an indifference map.An indifference map is equivalent to a utility function; each is the other.Utility FunctionsThere is no unique utility function representation of a
15、 preference relation.Suppose U(x1,x2) = x1x2 represents a preference relation.Again consider the bundles (4,1), (2,3) and (2,2).Utility FunctionsU(x1,x2) = x1x2, so U(2,3) = 6 > U(4,1) = U(2,2) = 4; that is, (2,3) (4,1) (2,2).pUtility FunctionsU(x1,x2) = x1x2 (2,3) (4,1) (2,2).Define V = U2.pUtil
16、ity FunctionsU(x1,x2) = x1x2 (2,3) (4,1) (2,2).Define V = U2.Then V(x1,x2) = x12x22 and V(2,3) = 36 > V(4,1) = V(2,2) = 16 so again (2,3) (4,1) (2,2).V preserves the same order as U and so represents the same preferences.ppUtility FunctionsU(x1,x2) = x1x2 (2,3) (4,1) (2,2).Define W = 2U + 10.pUti
17、lity FunctionsU(x1,x2) = x1x2 (2,3) (4,1) (2,2).Define W = 2U + 10.Then W(x1,x2) = 2x1x2+10 so W(2,3) = 22 > W(4,1) = W(2,2) = 18. Again, (2,3) (4,1) (2,2).W preserves the same order as U and V and so represents the same preferences.ppUtility FunctionsIf U is a utility function that represents a
18、preference relation and f is a strictly increasing function, then V = f(U) is also a utility function representing . ffGoods, Bads and NeutralsA good is a commodity unit which increases utility (gives a more preferred bundle).A bad is a commodity unit which decreases utility (gives a less preferred
19、bundle).A neutral is a commodity unit which does not change utility (gives an equally preferred bundle).Goods, Bads and NeutralsUtilityWaterxUnits of water are goodsUnits of water are badsAround x units, a little extra water is a neutral.Utility functionSome Other Utility Functions and Their Indiffe
20、rence CurvesInstead of U(x1,x2) = x1x2 consider V(x1,x2) = x1 + x2. What do the indifference curves for this “perfect substitution” utility function look like?Perfect Substitution Indifference Curves55991313x1x2x1 + x2 = 5x1 + x2 = 9x1 + x2 = 13V(x1,x2) = x1 + x2.Perfect Substitution Indifference Cu
21、rves55991313x1x2x1 + x2 = 5x1 + x2 = 9x1 + x2 = 13All are linear and parallel.V(x1,x2) = x1 + x2.Some Other Utility Functions and Their Indifference CurvesInstead of U(x1,x2) = x1x2 or V(x1,x2) = x1 + x2, consider W(x1,x2) = minx1,x2. What do the indifference curves for this “perfect complementarity
22、” utility function look like?Perfect Complementarity Indifference Curvesx2x145ominx1,x2 = 8358358minx1,x2 = 5minx1,x2 = 3W(x1,x2) = minx1,x2Perfect Complementarity Indifference Curvesx2x145ominx1,x2 = 8358358minx1,x2 = 5minx1,x2 = 3All are right-angled with vertices on a ray from the origin.W(x1,x2)
23、 = minx1,x2Some Other Utility Functions and Their Indifference CurvesA utility function of the form U(x1,x2) = f(x1) + x2 is linear in just x2 and is called quasi-linear.E.g. U(x1,x2) = 2x11/2 + x2.Quasi-linear Indifference Curvesx2x1Each curve is a vertically shifted copy of the others.Some Other U
24、tility Functions and Their Indifference CurvesAny utility function of the form U(x1,x2) = x1a x2b with a > 0 and b > 0 is called a Cobb-Douglas utility function.E.g. U(x1,x2) = x11/2 x21/2 (a = b = 1/2) V(x1,x2) = x1 x23 (a = 1, b = 3)Cobb-Douglas Indifference Curvesx2x1All curves are hyperbol
25、ic, asymptoting to, but never touching any axis.Marginal UtilitiesMarginal means “incremental”.The marginal utility of commodity i is the rate-of-change of total utility as the quantity of commodity i consumed changes; i.e. Marginal UtilitiesE.g. if U(x1,x2) = x11/2 x22 thenMarginal UtilitiesE.g. if
26、 U(x1,x2) = x11/2 x22 thenMarginal UtilitiesE.g. if U(x1,x2) = x11/2 x22 thenMarginal UtilitiesE.g. if U(x1,x2) = x11/2 x22 thenMarginal UtilitiesSo, if U(x1,x2) = x11/2 x22 thenMarginal Utilities and Marginal Rates-of-SubstitutionThe general equation for an indifference curve is U(x1,x2) ? k, a con
27、stant. Totally differentiating this identity gives Marginal Utilities and Marginal Rates-of-Substitutionrearranged isMarginal Utilities and Marginal Rates-of-Substitutionrearranged isAndThis is the MRS.Marg. Utilities & Marg. Rates-of-Substitution; An exampleSuppose U(x1,x2) = x1x2. Then soMarg.
28、 Utilities & Marg. Rates-of-Substitution; An example MRS(1,8) = - 8/1 = -8 MRS(6,6) = - 6/6 = -1.x1x28616U = 8U = 36U(x1,x2) = x1x2;Marg. Rates-of-Substitution for Quasi-linear Utility FunctionsA quasi-linear utility function is of the form U(x1,x2) = f(x1) + x2. soMarg. Rates-of-Substitution for Quasi-linear Utility FunctionsMRS = - f (x1) does not depend upon x2 so the slope of indifference curves for a quasi-linear utility function is constant along any line for which x1 is constant. What does that make the indifference map for a quasi-line
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