湖北省高三英语二轮复习 第3模块 阅读理解 专题4 广告型阅读理解精品课件.ppt

2012届高三英语二轮复习精品课件 湖北专用 第3模块阅读理解专题4广告型阅读理解 专题四广告型阅读理解 专题四 专题导读 广告作为信息的载体 与人们的生活密切相关 广告具有浓郁的生活气息和强大的感染力和表现力 使其成为日常生活中一道亮丽的风景 广告英语与普通英语存在许多差异 广告具有鲜明的目的性 即说服顾客进行购买 这种目的性决定了其语言的特色和风格 使其独立于其他文体 广告的题材包括旅游广告 招聘广告 生活指南 通知告示 使用规则 注意事项 商品说明等 广告的语言特点是人名 地名 专有名词多 生词多 缩略词 独词句 祈使句 省 专题四 专题导读 略句多 词汇较生僻 语言不规范 结构不完整 此类文章主要考查考生提取信息和处理信息的能力 既注重特定细节的筛选 类比 综合 又注重推理判断题的考查 题目设置较容易 答题时要耐心细致 当问题与材料相同时 要学会 对号入座 当问题与原文不同时 要学会同义变换 解析概念 归纳事实 专题四 真题典例 2011 全国卷 wanted someoneforakisswe relookingforproducerstojoinusonthesoundoflondonkiss100fm you llworkonthestation smusicprogrammes musicproductionexperienceinradioisnecessary alongwithrichknowledgeofmoderndancemusic pleaseapply 申请 inwritingtoproducervacancies kiss100 fatherchristmaswe relookingforaveryspecialperson preferablyover40 tofillourfatherchristmassuit 专题四 真题典例 workingdays everysaturdayfromnovember24todecember15andeverydayfromdecember17todecember24exceptsundays 10 30 16 00 excellentpay pleasecontact 联系 theenterpriseshoppingcentre stationparade eastbourne accountantsassistantwhenyoujointheteaminourrevenueadministrationunit youwillbeprovidingassistancewithinallpartsoftherevenuedivision dealingwithpostandothergeneralduties ifyouareeducatedto 专题四 真题典例 gcsegradeclevelwewouldliketotalktoyou thispositionisequallysuitableforaschoolleaverorforsomebodywhohasofficeexperience wealdendistrictcouncilsoftwaretrainerifyouareaged24 45andhaveexperienceinteachingandtraining youcouldbethepersonwearelookingfor youshouldbegoodatthecomputerandhavesomeexperienceinprogrammewriting youwillbeallowedtomakeyourowndecisions andtodesigncoursesaswellaspresentthem payupwardsof 15 000fortherightperson pleaseapplybysendingyourcv 简历 tomrsr oglivie palmlacelimited 专题四 真题典例 1 whoshouldyougetintouchwithifyouhopetoworkinaradiostation a producervacancies kiss100 b mrsoglivie palmlacelimited c theenterpriseshoppingcentre d wealdendistrictcouncil 2 welearnfromtheadsthattheenterpriseshoppingcentreneedsapersonwho a isagedbetween24and40b maydosometrainingworkc shoulddealwithgeneraldutiesd canworkforaboutamonth 专题四 真题典例 3 whichpositionisopentorecentschoolgraduates a producer londonkiss b fatherchristmas c accountantsassistant d softwaretrainer 4 whatkindofpersonwouldprobablyapplytopalmlacelimited a onewithgcsegradeclevel b onewithsomeofficeexperience c onehavinggoodcomputerknowledge d onetrainedinproducingmusicprogrammes 专题四 新题预测 要点综述 全文向我们介绍了四则广告 分别是 电台招聘 圣诞老人招聘 会计助理招聘和软件培训师招聘 这四则招聘广告告诉了我们各个职位招聘的条件以及待遇等 1 a细节理解题 由第一则广告中最后一句话可知 a最合适 2 d从第二则广告我们知道 在这个购物中心从11月24日工作到12月24日 因此大约是一个月的时间 专题四 新题预测 3 c细节理解题 从第三则广告中的 thispositionisequallysuitableforaschoolleaverorforsomebodywhohasofficeexperience 我们知道 刚出校门的毕业生可以做这项工作 4 c细节理解题 从最后一则广告中的 youshouldbegoodatthecomputerandhavesomeexperienceinprogrammewriting 我们知道 要申请palmlacelimited的工作 你必须有很好的计算机知识 专题四 新题预测 everyone satit evenmyneighbors ithoughtimightbetheonlypersonleftintheworldwhohadn tdoneanebaydeal soidecidedtotrymyhandatonlineauction buyingforbeginners signuponwww ebay co uk mostitems e g tables computers andbooks readyforauctionwillcomewithapictureandashortdescription othersmaybemarkedwith buyitnow andhaveafixedprice youcanbuytheserightaway 专题四 新题预测 iftheitemisbeingauctioned youofferthehighestpriceyouarepreparedtopayandebaybidsforyou thebidwillbeincreasedlittlebylittleuntilitgoesbeyondyourhighestbid thenyouareemailedandaskedifyouwouldliketobidagain auctionslastupto10days andwhentheyfinishyougetane mailtellingyouwhetheryouhavewontheitem howtopay sellersdecidehowtheywouldliketobepaidandyouneedtocheckthisbeforeplacingabidasyoumightnotwanttopostachequeorpostalorders theeasiestwayisthroughpaypal anonlinepaymentsystemthattakesthemoneyawayfromyourcreditcard 专题四 新题预测 sellingmadesimple ifyouplantosellonebay ithelpstoincludeapictureoftheitem ifollowedmyfriends adviceandputuptheitemsiwantedtosellfora10 dayauction startingonathursday thiswaybuyershadtwoweekendstobid thebigthingsinlife it seasytopostasmallitem butfurnitureisabigpartofebayandthishastobecollectedorsentbydeliverymen checkthewaysofdeliverybeforeyoubid 1 whatisthepassagemainlyabout a howtomakepaymentonline b waysofmakingdeliveryonline c advantagesofanonlineauctionsystem d howtouseanonline auctionsystem 专题四 新题预测 2 afterbiddingforanitem abuyer a can tbuyotheritemsanymoreb shouldmakepaymentimmediatelyc haschancestomakehigherbidsd mustgiveyourcreditcardtotheseller 3 youshould iftheitemisbeingauctioned a makeloudnoisesb gettheothersnottobidc asktheotherpeople spriced offerthehighestpriceyouarereadytopay 专题四 新题预测 4 theeasiestwayofmakingpaymentmentionedinthepassageis a throughanonlinepaymentsystemb throughalocalba