华农mis复习卷和案例答案.docx

Sample: Fall of 2012 MIS Examination Paper (A)华南农业大学期末考试试卷（A卷）2012-2013学年第2学期 考试科目：管理信息系统考试类型：（闭卷）考试 考试时间：120 分钟1 True-False Questions (mark the corresponding letter T ( for True) or F (for False) for the following statement on Answer Sheet, 10 questions, 10 scores in total)1) Information systems literacy describes the behavioral approach to information systems, whereas computer literacy describes the technical approach.2) Deciding whether to introduce a new product line is the responsibility of an operational manager.3) Analytical CRM uses a customer data warehouse and tools to analyze customer data collected from the firms customer touch points and from other sources. 4) Electronic commerce designates the use of the Internet and digital technology to execute all of the activities of the enterprise.5) From the point of view of economics, information systems technology can be viewed as a factor of production that can be substituted for traditional capital and labor.6) IT infrastructure technology is purely a set of physical devices and software applications that are required to operate the entire enterprise.7) Faulty requirements analysis is a leading cause of systems failure and high systems development costs.8) In a pull-based model, production master schedules are based on forecasts of demand for products.9) Object-oriented development is more iterative and incremental than traditional structured development.10) Intangible benefits cannot be immediately quantified but may lead to quantifiable gains in the long run.2 Multiple-Choice Questions (Choose the best answer from the given choices and answer the question on Answer Sheet, 30 questions, 30 scores in total) 1) The use of information systems because of necessity describes the business objective ofA) survival. B) improved business practices.C) competitive advantage. D) improved flexibility.2) Order data for baseball tickets and bar code data are examples ofA) raw input. B) raw output.C) customer and product data. D) sales information.3) Sociologists study information systems with an eye to understandingA) how systems affect individuals, groups, and organizations.B) how human decision makers perceive and use formal information.C) how new information systems change the control and cost structures within the firm.D) the production of digital goods.4 ) Which main business function is responsible for maintaining employee records?A) sales and marketing B) human resourcesC) finance and accounting D) manufacturing and production5) Producing bills of materials is a business process within the _ function.A) finance and accounting B) human resourcesC) manufacturing and production D) sales and marketing6) Which systems are typically a major source of data for other systems?A) transaction processing systemsB) management information systemsC) executive support systemsD) decision-support systems7) Decisions that are unique, rapidly changing, and not easily specified in advance are best suited to which type of system?A) MISB) TPSC) ESSD) DSS8) Which type of system would you use to determine the five suppliers with the worst record in delivering goods on time?A) ESSB) TPSC) MISD) DSS9) The four major enterprise applications areA) SCMs, CRMs, DSSs, and KMSs.B) SCMs, CRMs, ESSs, and KMSs.C) enterprise systems, SCMs, DSSs, and CRMs.D) enterprise systems, SCMs, CRMs, and KMSs.10) The greatest difficulty of bringing about organizational change especially the development of new information systems is:A) computerizing manual systems.B) recruiting qualified employees.C) political resistance.D)perceiving environmental change.11) The costs incurred when a firm buys on the marketplace what it cannot make itself are referred to as:A) switching costs.B) transaction costs.C) procurement. D) agency costs.12) The value chain modelA) categorizes five related advantages for adding value to a firms products or services.B) sees the supply chain as the primary activity for adding value.C) categorizes four basic strategies a firm can use to enhance its value chain.D) helps a firm identify points at which information technology can most effectively enhance its competitive position.13) A virtual companyA) uses the capabilities of other companies without being physically tied to those companies.B) uses Internet technology to maintain a virtual storefront.C) uses Internet technology to maintain a networked community of users.D) provides entirely Internet-driven services, or virtual products.14) A client computer networked to a server computer, with processing split between the two types of machines, is called a(n):A) service-oriented architecture. B) on-demand architecture.C) multi-tiered client/server architecture. D) two-tiered client/server architecture.15) The process of presenting a set of computing resources (such as computing power or data storage) so that they can all be accessed in ways that are not restricted by physical configuration or geographic location is called A) cloud computing.B) autonomic computing.C) virtualization. D) multicore processing.16) SaaS refers toA) supplying online access over networks to storage devices and storage area network technology. B) managing combinations of applications, networks, systems, storage, and security as well as providing Web site and systems performance monitoring to subscribers over the Internet. C) hosting and managing access to software applications delivered over the Internet to clients on a subscription basis.D) none of the above. 17) Which model can be used to analyze the direct and indirect costs to help firms determine the actual cost of specific technology implementations?A) total cost of ownershipB) return on investmentC) breakeven pointD) cost benefit analysis18) _ software is built around thousands of predefined business processes from all functional areas.A) Process managementB) PRMC) ERPD) CRM19) In order to achieve maximum benefit from an enterprise software package, a business A) customizes the software to match all of its business processes. B) uses only the processes in the software that match its own processes. C) changes the way it works to match the softwares business processes. D) selects only the software that best matches its existing business processes. 20) A distortion of information about the demand for a product as it passes from one entity to the next across the supply chain is called the _ effect. A) replenishmentB) bullwhipC) rippleD) exponential21) Companies with effective supply chain management systems can expect A) improved customer service and responsiveness. B) cost reduction.C) reduced inventory levels. D) all of the above.22) Customer relationship management systems typically provide software and online tools for sales, customer service, and A) marketing.B) account management.C) advertising.D) public relations.23) Which of the following statements about business process reengineering is NOT true?A) It is primarily an ongoing effort by a firm that continually readjusts and measures the effectiveness of new procedures. B) It typically focuses on one or two strategic business processes that need radical change. C) BPR projects tend to be expensive and organizationally disruptive. D) To judge effectiveness, the performance of a business process should be measured both before and after reengineering. 24) Which process develops a detailed description of the functions that a new information system must perform?A) feasibility studyB) requirements analysisC) systems designD) test plan development25) Systems design:A) describes what a system should do to meet information requirements.B) shows how the new system will fulfill the information requirements.C) identifies which users need what information, where, when and how. D) is concerned with the logical view of the system solution. 26) In a parallel conversion strategy, the new systemA) is tested by an outsourced company.B) replaces the old one at an appointed time.C) and the old are run together.D) is introduced in stages.27) The primary tool for representing a systems component processes and the flow of data between them is theA) data dictionary.B) process specifications diagram.C) user documentation.D) data flow diagram.28) You have been hired by a pharmaceutical company to evaluate its inventory of systems and IT projects. Which types of projects would be best avoided?A) any high risk projectsB) any low-benefit projectsC) all high-risk, low benefit projectsD) none, any project might be beneficial.29) The level of a projects risk is influenced primarily byA) project size, project structure, and the level of technical expertise.B) project cost, project scope, and the implementation plan.C) project scope, project schedule, and project budget.D) project size, project scope, and the level of technical expertise.30) Which of the following is NOT a responsibility of effective change management? A) integrating legacy systemsB) dealing with fear and anxiety about new systemsC) training users of the new systemD) enforcing user participation at all stages of system development3 Fill in the Blanks (use the exact words to fill in the missing information and answer question on Answer Sheet, 10 questions, 20scores in total)1) In a(n) _ perspective, the performance of a system is optimized when both the technology and the organization mutually adjust to one another until a satisfactory fit is obtained.2) A(n) _ is composed of interrelated components working together to collect, process, store, and disseminate information to support decision making, coordination, control, analysis, and visualization in an organization.3) _ systems span the entire firm, integrating information from multiple functions and business processes to enhance the performance of the organization as a whole.4) _ designates the use of the Internet and digital technology to execute all of the activities in the enterprise. 5) The _ highlights the primary or support activities that add a margin of value to a firms products or services where information systems can best be applied to achieve a competitive advantage.6) _ takes place when a firm contracts custom software development or maintenance of existing legacy programs to outside firms.7) The _ is a network of organizations and business processes for procuring raw materials, transforming these materials into intermediate and finished products, and distributing the finished products to customers. 8) _ are the most successful solutions or problem-solving methods for consistently and effectively achieving a business objective.9) _ is the process of building an experimental system quickly and cheaply for demonstration and evaluation.10) When all organizational activities work toward the adoption, management, and routinization of an innovation, the process is called _.1.5CM4 Essay Questions (answer the following question in English or Chinese on Answer Sheet, 3 questions, 8 scores each item, 24 scores in total)1) Identify and discuss the four major types of information systems that serve the three main management groups within a business. 2) List and describe four competitive strategies enabled by information systems that firms can pursue.3) Describe the activities for systems analysis1.5CM5 Case Reading Questions (after reading case, answer the following question in English or Chinese on Answer Sheet, 2 questions, 16scores in total)UPS COMPETES GLOBALLY WITH INFORMATION TECHNOLOGYUnited Parcel Service (UPS), the worlds largest air and ground package distribution company, started out in 1907 in a closet-sized basement office. Jim Casey and Claude Ryantwo teenagers from Seattle with two bicycles and one phone promised the “best service and lowest rates.” UPS has used this formula successfully for more than 90 years and is now the worlds largest ground and air package-distribution company. Today UPS delivers more than 13.6 million parcels and documents each day in the United States and more than 200 other countries and territories. The firm has been able to maintain leadership in small-package delivery services despite stiff competition from FedEx and Airborne Express by investing heavily in advanced information technology. During the past decade, UPS has poured billions of dollars into technology and systems to boost customer service while keeping costs low and streamlining its overall operations.Using a handheld computer called a Delivery Information Acquisition Device (DIAD), a UPS driver can automatically capture customers signatures along with pickup, delivery, and time-card information. The driver then places the DIAD into the UPS trucks vehicle adapter, an information-transmitting device that is connected to the cellular telephone network. Package tracking information is then transmitted to UPSs computer network for storage and processing in UPSs main computers in Mahwah, New Jersey, and Alpharetta, Georgia. From there, the information can be accessed worldwide to provide proof of delivery to customers or to respond to customer queries.Through its automated package tracking system, UPS can monitor packages throughout the delivery process. At various points along the route from sender to receiver, bar-code devices scan shipping information on the package label; the information is then fed into the central computer. Customer service representatives can check the status of any package from desktop computers linked to the central computers and are able to respond immediately to inquiries from customers. UPS customers can also access this information from the companys Web site using their own computers or wireless devices such as pagers and cell phones.Anyone with a package to ship can access the UPS Web site to track packages, check delivery routes, calculate shipping rates, determine time in transit, and schedule a pickup. Businesses anywhere can use the Web site to arrange UPS shipments and bill the shipments to the companys UPS account number or to a credit card.The data collected at the UPS Web site are transmitted to the UPS central computer and then back to the customer after processing. UPS also provides tools that enable customers such Cisco Systems to embed UPS functions, such as tracking and cost calculations, into their own Web sites so that they can track shipments without visiting the UPS site.A capability called UPS Campus Ship allows employees in multiple offices of a business to process and ship from their computers and has shipping procedures controlled by a central administrator set up by the business. Morris, Schneider and Prior LLC, a top law firm serving the financial services industry, uses this capability to track and control shipping costs. This firm is constantly sending time-sensitive documents from three different locations to clients throughout the United States. UPS tools automate the allocation and reporting of this firms shipping costs and even itemize and detail shipping expenses for each client. Information technology helps UPS reinvent itself and keep growing. UPS is now leveraging its decades of expertise managing its own global delivery network to manage logistics and supply chain management for other companies. It created a UPS Supply Chain Solutions division that provides a complete bundle of standardized services to subscribing companies at a fraction of what it would cost to build their own systems and infrastructure. These services include supply chain design and management, freight forwarding, customs brokerage, mail services, multimodal transportation, and financial services, in addition to logistics services.Birkenstock Footprint Sandals is one of many companies benefiting from these services. Birkenstocks German plants pack shoes in crates that are bar coded with their U.S. destination. UPS contracts with ocean carriers in Rotterdam to transport the shoe crates across the Atlantic to New Jersey ports instead of routing them through the Panama Canal to Birkenstocks California warehouses.UPS trucks whisk each incoming shipment to a UPS distribution hub and, within hours, to 3,000 different retailers. By handing this work over to UPS, Birkenstock has cut the time to get its shoes to stores by half. Along the way, UPS uses barcode scanning to keep track of every shipment until the merchant signs off on it. UPS also handles Internet orders for Jockey International, laptop repairs for Toshiba America, and X-ray machine installation in Europe for Philips Medical Systems.Question：1) What are the inputs, processing, and outputs of UPSs package tracking system? (6)2) How do UPSs systems provide value for the company and its customers? (10)Reference Answer of Sample 华南农业大学期末考试试卷参考答案（A卷）2012-2013学年第2学期 考试科目：管理信息系统考试类型：（闭卷）考试 考试时间：120 分钟1 True-False Questions (10 questions, 10 scores in total)12345678910FFTFTFTFTT2 Multiple-Choice Questions (30 questions, 30 scores in total)12345678910AAABCADCDC11121314151617181920BDADACACCB21