第二章战略性人力资源管理ppt课件.ppt

第二章Chapter2 战略性人力资源管理StrategicHumanResourceManagement 为什么要有战略 德鲁克 每个单位都有理念 任务 目标 结果的评价 顾客 顾客的期望战略就是要把这套理念转化为效益使一个组织在一个不可预测的环境中去取得他所希望的结果对理念加以测试 战略性人力资源管理StrategicHRmanagement 战略性人力资源管理是指组织在员工的帮助下赢得和保持竞争优势 StrategicHRmanagementreferstoorganizationaluseofemployeestogainorkeepacompetitiveadvantageagainstcompetitors ThreeMainQuestionsofSM WhoamI 我是谁 Wheretogo 到哪里去 Howtogo 怎么去 SM的三项主要内容 First findconsumers找到需求Second defeatthecompetitor与对手竞争Third improvemyself不断提高自己 战略人力资源管理外部环境分析 经济环境政治法律环境社会文化环境劳动力市场状况 战略人力资源管理内部环境分析 组织内部资源组织战略与文化员工期望 核心竞争力Corecompetency 核心竞争力是组织区别于竞争对手并能产生较高价值的独有能力 Acorecompetencyisauniquecapabilitythatcreateshighvalueanddifferentiatestheorganizationfromitscompetition Hrasacorecompetency AttractingandretainingemployeeswithuniqueprofessionalandtechnicalcapabilitiesInvestingintraininganddevelopmentofemployeesCompensatinginwaysthatretainandkeepthemcompetitivewiththeircounterpartsinotherorganization 企业文化OrganizationalCulture 员工共同拥有的价值观和信念被称为企业文化 Thesharedvaluesandbeliefsofaworkforceiscalledorganizationalculture 生产率Productivity 生产率常常用来衡量已完成产品的数量和质量 也可以用来衡量价值方面的投入产出比 Productivityisameasureofthequantityandqualityofworkdone consideringthecostoftheresourceused Itisalsousefultoviewproductivityasaratiobetweeninputsandoutputsthatindicatesthevalueaddedbyanorganizationorinaneconomy 单位劳动成本Unitlaborcost Unitlaborcostiscomputedbydividingtheaveragecostofworkersbytheiraveragelevelsofoutput 用来衡量组织人员生产率的有效方法 提高生产率IncreasingProductivity 外包Outsourcing通过投资设备使得员工的工作效率更高Makingworkersmoreefficientwithcapitalequipment用设备代替人力Replacingworkerswithequipment帮助工人更好的工作Helpingworkersworkbetter重新进行工作设计Redesigningthework 组织战略和人力资源战略的关系TherelationshipbetweenstrategyandHR 成本领先战略 适用于较稳定的商业环境 沃尔玛是代表Cost leadership appropriateinarelativelystablebusinessenvironment suchasWal Mart差异化战略 适用于迅速变化而动荡的商业环境 英特尔 微软为代表Differentiation appropriateinamoredynamicenvironmentcharacterizedbyrapidchangesandrequirescontinuallyfindingnewproductsandnewmarkets SuchasIntelandMicrosoft Linkageoforganizationalandhrstrategies 人力资源规划Humanresourceplanning 人力资源规划是一个分析和确认人力资源供求状况以满足组织目标的过程 Humanresourceplanning whichistheprocessofanalyzingandidentifyingtheneedforandavailabilityofhumanresourcessothattheorganizationcanmeetitsobjectives 人力资源规划的过程Hrplanningprocess 考虑组织目标战略Consideringtheorganizationalobjectivesandstrategies内外部人力资源供求状况进行评估ExternalandinternalassessmentofHRneedsandsupplysources预测Forecasting HRIS 人力资源供求关系的确认Identifytherelationshipbetweensupplyanddemandofhumanresource制定人力资源战略和规划HRstrategiesandplans 监测外部环境Scanningtheexternalenvironment 政府影响Governmentinfluences经济条件Economicsconditions地理和竞争因素Geographicandcompetitiveconcerns劳动力构成和工作模式Workforcecomposition 对组织的劳动力进行内部评估Internalassessmentoftheorganizationalworkforce 分析工作岗位与技能Auditingjobsandskills组织能力清单Organizationalcapabilitiesinventory1 员工个人的人口统计特征Individualemployeedemographics2 员工的职业发展Individualcareerprogression3 个人绩效信息Individualperformancedata 缩减规模的方法downsizingapproaches 自然损耗和停止聘用Attritionandhiringfreezes提前退休措施Earlyretirementbuyouts临时解雇layoffs stakeholders Astakeholderisanypersonororganizationlikelytobeaffecteddirectlyorindirectlybyachangeinanorganization Shareholders institutionandindividualswhoownastakeinacompany Employees thosewhoworkforanorganisationDirectorsandmanagers thosewholeadorganizationsCommunities thosewhoareaffectedbytheorganization e g bylivingtheneartheworkplace stakeholders Government whichimposesregulationsandcollectstaxes Customers whobuytheproductsorservicesSuppliers whoproviderawmaterialsandservicesFinanciers forexamplebankswholendorganizationsmoneyUnions whoprovidesupporttoemployees 愿景Vision Visionstatementwouldindicatewherethecompanywantstobeinthefuture theyshouldbeframedinawaythatgivesacleardirectiontotheorganization Includes WhatthecompanywantstodoWhereitwantstodoitWithwhomitwishestowork 使命Mission Amissionstatementoftenstatesthepurposefortheorganization scontinuedexistence Itisadescriptionofthecultureofanorganizationanddefinestheassumption valuesandbeliefsregardsasimportantbythosemanagingtheorganization Itisastrategictool adisciplinethatforcesmanagerstothinkcarefullyaboutthegoalstheyshouldbepursuing Ithelpsthemtoformulateplansforachievingthem EXAMPLES WycliffeBibleTranslatorsHongKongVisionBy2025 aBibletranslationprogramwillbeinprogressineverylanguageneedingone MissionThroughspreadingthevisionofandprovidingtraining enablethechurchesinHongKongparticipatinginBibleTranslationbyprayer donationandservicestoalltheneededareas Swotanalysis Inanalysingthesituationanorganizationfindsitselfin sometimescarryoutaSWOTanalysis Theorganization sstrengthsandweaknessesandopportunitiesandthreatsWeaknessesgenerallyfromananalysisofitsint