M10U4project.doc

Module 10 Unit 4 Project教学案. Look through the passage and find out the main idea for each partPart 1 _ intellectual propertyPart 2 _ protecting intellectual propertyPart 3 _ piracy that we are facingPart 4 _ the problem. Read the passage carefully then answer the following questions.1. What is intellectual property? How many kinds of intellectual property are there? Intellectual propertyIndustrial propertyCopyright Inventions Trade marks Industrial designs Novels Films Music Artwork Architectural designs2. Why do you think it necessary to protect intellectual property? 3. As consumers, what can we do to protect intellectual property? . Language points:1. which applies to novels, films, music, artwork (L6)We should apply the theory to practice.The teaching method doesnt apply to my students.2. Laws have been passed in most countries that make it illegal to copy intellectural property without paying the inventor or creator. (L9)3she deserves to be paid for it.(L11)deserve sth. / to do sth.What had he done to deserve this punishment? They certainly deserved to win that match.sb deserves a medalget what you deserve / deserve all you get 罪有应得4. Research and development is very important in todays business world, and ideas are more valuable than many material things. (L14) When and where to go is unknown.Trial and error is very important.The writer and actor is popular.5. - - - one of the conditions of belonging to the organization is that these laws must be enforced in member countries. Because of this, the Chinese government has added its signature to several laws protecting intellectual property. (L27)6. In 2005 alone, film companies in Hollywood (L37)alone 仅仅，单，只 (用于名词或代词后以加强语气)Superman alone can save the world in the film. The price alone was enough to make me change my mind. 7. In 2003, it was estimated that 35 per cent of software on computers worldwide was pirated, which equaled a loss of $29 billion for the original producers. Even more widespread is the copying of music, especially with the development of new computer programs. (L39)8. People who do these things cost worldwide industries billions of dollars annually. (L45)The sofa really cost. 那沙发可真值钱。 The best goods cost much money.How dear the lesson costs! 这个教训的代价真大啊！The work cost me much time and effort.The mistake alone almost cost him his life.cost n.价格, 成本, 费用 ,代价, 损失 At last I bought the film rights of a novel at a reasonable cost.The scientific books will be sent without cost.I promise all costs will be readily returned.We must finish the work at all costs before midnight.9. We should remember that many companies expecting payment for their copyright material will not simply accept an apology. (L55). Useful expression:1. 处于法律的困境 be in legal straits (L21)2. 假冒或盗版产品 fake or pirated goods (L23)3. 品牌手表的廉价复制品 (L23) cheap copies of designer watches4. 促进国际贸易平稳发展 to smooth the progress of international trade (L25)5. 有版权的材料 copyright materials (37)6. 对构成严峻的挑战 (L48) to pose a serious challenge to 7. 打击盗版 to discourage piracy (L52)8. 为了帮助反盗版斗争更加深入 to help further the fight against piracy (L53)9. 耗尽的生命力Im very worried about my business. Many people are moving away from the city center, which is sucking the life out of my shop. Dont teach your grandmother to stuck eggs.不要班门弄斧。.【巩固练习】一.用方框内所给词语的适当形式填空apply to pirated be faced with classify into illegal instead of creator welcome aboard take to court architectural Since China was _1_ the World Trade Organization in 2001, China has already passed several laws that make it _2_ to copy intellectual property without paying the inventor or _3_. Intellectual property can be _4_ two categories industrial property and copyright, which _5_ novels, films, music, artwork and _6 _ design. Some people may think that intellectual property does not affect them if they are not running a business or stealing business ideas. However, now almost everyone _7_ about how to respect intellectual property. As consumers, we should buy CDs and DVDs in trustworthy shops _8_ downloading them illegally or buying _9_ versions. Currently, many companies have made money by producing fake or pirated goods. They should be fined and _10_ for piracy. 二汉译英1定义为 2被分两类 3适用于 4 值得他人为此付费 5被欢迎加入该组织 6 面对 7免费下载 8仅2005年一年 9随着-的发展 10带来严重的挑战 11深入反盗版斗争 12诉至法庭 It is defined as ideas, including inventions, writing, artwork, symbols and designs used in business.Because it means protecting the inventors or creators benefits.Firstly, we must pay to download music that is protected by copyright. Secondly, we should not