企业信息化拓展管理变革空间（Enterprise informatization, development, management, change space）

1、企业信息化拓展管理变革空间（Enterprise informatization, development, management, change space）The era of knowledge economy, the development of information technology is changing our economic and social life, the Internet also brings a new business model and marketing model, the rapidly growing popularity of e-com

2、merce is creating a global scope of the new economic era, the new economy is the use of information technology (the Bray Deng Zhenghong column) operation, to enable enterprises to obtain new values, new growth, new opportunities, new management, data shows that the developed countries enterprises ha

3、ve 50% - 70% of the business is on the Internet, although in recent years, the development of electronic commerce China is also very quickly, but the management idea and construction Chinese the enterprise is seriously lagging behind, unable to effectively integrate information resources inside and

4、outside enterprises.Deng Zhenghong pointed out that the future survival of the enterprise management theory, enterprise survival environment is the survival state, should maintain a flexible and changeable environment abnormal potential is the first requirement to the enterprise survival. At present

5、, the world is changing, the world economic competition in the way of change, changes in the pattern of the resource control. Experts and enterprise survival management future survival management theory founder Mr. Deng Zhenghong believes that in such a changing world, enterprises should remain succ

6、essful, only the original control resources is not enough, only good (the Bray Deng Zhenghong column) good management and technology is not enough, the key to business survival is to have to adapt to the changing environment in advance awareness and ability to change. The enterprise only by informat

7、ion technology, which makes such changes may become a reality and the success of information management technology will support the enterprise continuous change and improvement, will greatly improve the management, management ability, and will reduce the complex enterprise management management, mak

8、e the organization develop to flat and networked direction the information management technology, will also provide strong support and greater development space for enterprise management reform.Before the Internet and computer remote networking possible market information transfer only by phone, fax

9、, mail, processing company is difficult to provide, many dealers from the market a large number of original information, information enterprises response to extremely slow. In that case, the channel structure of Pyramid shape is beneficial for processing information. With the development of informat

10、ion technology, (now the Deng Zhenghong Bray column) generation network technology and powerful marketing management software to a large amount of information feedback, many dealers for rapid processing, and information through the Internet will be the cluster of enterprises in the same time to the

11、information transmission of all objects passed to the dealers. Therefore, transfer and disposal problems encountered in the process of flat channel information, can be smoothly done or easily solved through modern information technology, which greatly promoted the development of flat channel trends.

12、Because of energy, knowledge, experience, Pyramid management mode can manage the number of subordinates is limited. With the increase of the number of subordinates, the amount of information and the management difficulty will grow exponentially, while the number of subordinates is increased to a cer

13、tain extent, beyond the managers could effectively manage. When the number of an organization is determined, the effective management of amplitude limit, it is necessary to increase the management (the Bray Deng Zhenghong column level). Middle and senior level managers of enterprises, which is a Pyr

14、amid shaped structure. The top decision makers in Pyramid top, their instruction through the management level of a final transfer to the executive; the basic information through screening, filtering layers, and finally reached the top decision makers.In the competitive market environment, demand man

15、agement mode and thinking of enterprises to adapt to the changing environment, the application of information technology, will greatly enhance the core competitiveness of enterprises, the competitiveness of enterprises is an important manifestation of the tube (the Bray Deng Zhenghong column) greatl

16、y improve the efficiency of the high, companies will use information technology to provide real-time and sharing and justice, to standardize and optimize the management process of enterprises, reduce business costs and improve the efficiency of the target,It can be said that the reform of the enterp

17、rise management management information system will bring, is an important means to improve the efficiency of enterprise management.IBM management at the most was as high as 18 layer IBM, the top decision-makers in the instruction, through 18 layers of management to transfer to the most basic executi

18、on, not only the transfer speed is very slow, but in the process of transfer of information distortion is very large. The bottom has aliasing intentions of top managers; on the other hand, (the Bray Deng Zhenghong column) dynamic information transfer to the top of the bottom will change. The flat or

19、ganization structure, reduce the distortion of managers downward transmission of information, reduce the distortion of the underlying transmission of information to the upper layer, reduce the distortion of the market and customer information, to assist managers to accurately grasp the market, timel

20、y understanding of various work operation layer; reduce the huge waste of time resources, great to improve the efficiency of enterprises.In order to adapt to the economic globalization and the rapid changes in the fierce competition environment, in order to quickly adapt to the change of the market

21、or the market expected, the organizational form of enterprises is undergoing significant change, from the original vertical functional organization architecture into organization based on the process, this article from the transverse (bray Deng Zhenghong column) structure, in order to achieve the fl

22、at of organization. One is based on work flow rather than the functions of the Department to establish a mechanism, the traditional department boundary is broken; two is the level of mechanism to change the shape of the Pyramid, cancel the intermediate level, to achieve flat vertical level; three is

23、 the management of the tasks entrusted to a lower level of operation, management decision-making authority at the bottom of the four is for the organization to increase; the structure design of horizontal flow work, must be based on customer requirements and customer oriented.Deng Zhenghong believes

24、 that the future survival of the enterprise management theory, organization flexibility, flat is the future trend of enterprise survival, the implementation of the flat is of great strategic significance for the future survival of the enterprise management, but the key lies in the implementation of

25、the flat, that is efficiency for enterprises to win precious time (the market competition from Deng Zhenghong vPro column), so and establish the flat organization structure is the same, but according to the requirements of the flat management operation is another thing. That is, a strategic move fla

26、t, but also the implementation of flat tactical measures to efficiency as the core. The enterprise always remember, efficiency is a flat life.The efficiency of information exchange directly affects the efficiency of enterprise organization, improve the efficiency of the organizations always need inf

27、ormation channel system as simple, in order to reduce the cost of information, improve the efficiency of information transmission. Different channels of information and information processing in different ways, showing the efficiency of different organization (the Bray Deng Zhenghong column). With t

28、he development of enterprises, the management level and the institutions are constantly expanding, the management process is more complex, resulting in a large number of redundant and bureaucratic style, the use of information technology, can make the enterprise organization management tends to be f

29、lat, process is simple and clear, improve the efficiency of transaction, the process is open and transparent.Information technology process design to strengthen the enterprise internal control system, reduce the human factors, regulate the operation behavior, reduce human errors and deviations, spec

30、ial information management is open and transparent, can discover and solve problems, to avoid losses. The information technology for the enterprise (the Bray Deng Zhenghong column) provides comprehensive information management and business status in real time, makes the enterprise managers can make

31、the enterprise production situation, market and customer response in the first time. The power of information will enable managers to fully grasp the comprehensive information management, safety production, etc.The enterprise to use information technology can timely information collection, processin

32、g, processing, analysis, rapid response, proposed contingency measures, so as to improve the competitiveness of enterprises. The essence of enterprise innovation is a process of information processing, information is the basis of enterprise technology innovation and the guarantee of success, thus to

33、 promote the enterprise technology innovation process, reduce the risk of,To improve the success rate, we must optimize the information security system of enterprise technology innovation, enterprise information management, the optimization of enterprise technology innovation (the vPro Deng Zhenghon

34、g column information security system) through the effective source of information, access to internal and external information, laid the foundation for decision-making, development, implementation and diffusion of enterprise technology innovation, with modern information technology, research and Ana

35、lysis on large amount of information collected by qualitative and quantitative processing, refine, and make it systematic and adaptation, so as to form the support of innovative information research.On November 14, 2007, staff of the general assembly in Greater China IBM, an employee asked Peng Ming

36、sheng (IBM Sam Palmisano global CEO IBM): what is the most courageous initiatives in the past 45 years? Peng Mingsheng thought for a moment and said, the most courageous action is done three or four years ago, the first is to establish a efficient supply chain; two is the establishment of a model of

37、 efficiency research.In the past 10 years, IBM has integrated supply chain. Before each product department is independent of the supply chain, have their own factories, and even the unloading machine procurement team. IBM spent less than 10 years, all (the Deng Zhenghong Bray column) factorys purcha

38、sing and supply chain together, all departments of all global procurement by the procurement center unified procurement. The integration of the supply chain in the global deployment of resources with the foundation. In 2002 the improvement of supply chain management, hardware cost $2 billion 500 mil

39、lion, customer solutions support IGS procurement savings of $1 billion 500 million.Not only is the supply chain, financial model and sales model integration. IBM face customers directly from the industry departments, each department no longer fight the enemy separately. IBM there are tens of thousan