供应链管理-第三版-Unit2-习题与答案

1、精选优质文档-倾情为你奉上精选优质文档-倾情为你奉上专心-专注-专业专心-专注-专业精选优质文档-倾情为你奉上专心-专注-专业Chapter 2Supply Chain Performance: Achieving Strategic Fit and ScopeTrue/False1.A companys competitive strategy defines the set of customer needs that it seeks to satisfy through its products and services.Answer: TrueDifficulty: EasyThe

2、value chain emphasizes the close relationship between all the functional strategies within a company.Answer: TrueDifficulty: ModerateA companys product development strategy defines the set of customer needs that it seeks to satisfy through its products and services.Answer: FalseDifficulty: ModerateA

3、 companys product development strategy specifies the portfolio of new products that it will try to develop.Answer: TrueDifficulty: Easy5.A companys supply chain strategy specifies how the market will be segmented and how the product will be positioned, priced, and promoted.Answer: FalseDifficulty: E

4、asy6.A companys supply chain strategy determines the nature of procurement and transportation of materials as well as the manufacture and distribution of the product.Answer: TrueDifficulty: EasyThe degree of supply chain responsiveness should be consistent with the implied uncertainty.Answer: TrueDi

5、fficulty: EasyThe degree of supply chain responsiveness does not need to be consistent with the implied uncertainty.Answer: FalseDifficulty: ModerateTo achieve complete strategic fit, a firm must ensure that all functions in the value chain have consistent strategies that support the competitive str

6、ategy.Answer: TrueDifficulty: ModerateTo achieve complete strategic fit, a firm must ensure that all functions in the value chain have diverse strategies that support functional goals.Answer: FalseDifficulty: ModerateBecause demand and supply characteristics change, the supply chain strategy must ch

7、ange over the product life cycle if a company is to continue achieving strategic fit.Answer: TrueDifficulty: EasyThe supply chain strategy must be established at the beginning of the product life cycle and not changed if a company is to continue achieving strategic fit.Answer: FalseDifficulty: EasyT

8、o retain strategic fit, supply chain strategy must be adjusted over the life cycle of a product and as the competitive landscape changes.Answer: TrueDifficulty: ModerateThe intercompany scope of strategic fit is essential today because the competitive playing field has shifted from company versus co

9、mpany to supply chain versus supply chain.Answer: TrueDifficulty: ModerateThe intercompany scope of strategic fit is no longer relevant today because the competitive playing field has shifted from company versus company to supply chain versus supply chain.Answer: FalseDifficulty: EasyThe intercompan

10、y scope of strategic fit requires firms to evaluate every action in the context of the entire supply chain.Answer: TrueDifficulty: ModerateThere is a close connection between the design and management of supply chain flows and the success of a supply chain.Answer: TrueDifficulty: EasyMultiple Choice

11、A companys competitive strategy defines the set of customer needs that it seeks to satisfy through its products and services.specifies the portfolio of new products that it will try to develop.specifies how the market will be segmented and how the product will be positioned, priced, and promoted.det

12、ermines the nature of procurement and transportation of materials as well as manufacture and distribution of the product.determines how it will obtain and maintain the appropriate set of skills and abilities to meet customer needs.Answer: aDifficulty: Moderate2.A companys product development strateg

13、ydefines the set of customer needs that it seeks to satisfy through its products and services.specifies the portfolio of new products that it will try to develop.specifies how the market will be segmented and how the product will be positioned, priced, and promoted.determines the nature of procureme

14、nt and transportation of materials as well as manufacture and distribution of the product.determines how it will obtain and maintain the appropriate set of skills and abilities to meet customer needs.Answer: bDifficulty: EasyA companys marketing and sales strategydefines the set of customer needs th

15、at it seeks to satisfy through its products and services.specifies the portfolio of new products that it will try to develop.specifies how the market will be segmented and how the product will be positioned, priced, and promoted.determines the nature of procurement and transportation of materials as

16、 well as manufacture and distribution of the product.determines how it will obtain and maintain the appropriate set of skills and abilities to meet customer needs.Answer: cDifficulty: ModerateA companys supply chain strategydefines the set of customer needs that it seeks to satisfy through its produ

17、cts and services.specifies the portfolio of new products that it will try to develop.specifies how the market will be segmented and how the product will be positioned, priced, and promoted.determines the nature of procurement and transportation of materials as well as manufacture and distribution of

18、 the product.determines how it will obtain and maintain the appropriate set of skills and abilities to meet customer needs.Answer: dDifficulty: EasyWhich of the following determines the nature of procurement of raw materials, transportation of materials to and from the company, manufacture of the pr

19、oduct or operation to provide the service, and distribution of the product to the customer along with follow-up service?Competitive strategyProduct development strategyMarketing and sales strategySupply chain strategynone of the aboveAnswer: dDifficulty: EasyWhich of the following defines the set of

20、 customer needs that a company seeks to satisfy through its products and services?Competitive strategyProduct development strategyMarketing and sales strategySupply chain strategynone of the aboveAnswer: aDifficulty: ModerateWhich of the following specifies how the market will be segmented and how t

21、he product will be positioned, priced, and promoted?Competitive strategyProduct development strategyMarketing and sales strategySupply chain strategynone of the aboveAnswer: cDifficulty: ModerateWhich of the following specifies the portfolio of new products that a company will try to develop?Competi

22、tive strategyProduct development strategyMarketing and sales strategySupply chain strategyall of the aboveAnswer: bDifficulty: EasyA supply chain strategy includessupplier strategy.operations strategy.logistics strategy.all of the abovenone of the above Answer: dDifficulty: ModerateA supply chain st

23、rategy involves decisions regardinginventory.transportation.operating rmation flows.all of the aboveAnswer: eDifficulty: ModerateA supply chain strategy involves decisions regarding all of the following exceptinventory.transportation.new product development.operating rm

24、ation flows.Answer: cDifficulty: ModerateWhich of the following is a key to the success or failure of a company?The competitive strategy and all functional strategies must fit together to form a coordinated overall strategy.Each functional strategy must support other functional strategies and help a

25、 firm reach its competitive strategy goal.The different functions in a company must appropriately structure their processes and resources to be able to execute strategies successfully.All of the above are keys to success.None of the above are a key to success.Answer: dDifficulty: ModerateWhich of th

26、e following is not a key to the success or failure of a company?The competitive strategy and all functional strategies must fit together to form a coordinated overall strategy.Each functional strategy must support other functional strategies and help a firm reach its competitive strategy goal.The di

27、fferent functions in a company must appropriately structure their processes and resources to be able to execute strategies successfully.All of the above are keys to success.None of the above are a key to success.Answer: dDifficulty: ModerateWhich of the following is not a key to the success or failu

28、re of a company?The competitive strategy and all functional strategies must fit together to form a coordinated overall strategy.The competitive strategy and all functional strategies operate independently of each other.The different functions in a company must appropriately structure their processes

29、 and resources to be able to execute strategies successfully.Each functional strategy must support other functional strategies and help a firm reach its competitive strategy goal.All of the above are keys to success.Answer: bDifficulty: ModerateWhich of the following are basic steps to achieving str

30、ategic fit?Understanding the customer and supply uncertainty.Understanding the supply chain capabilities.Achieving strategic fit.All of the above are basic steps to achieving strategic fit.None of the above are a basic step to achieving strategic fit.Answer: dDifficulty: ModerateWhich of the followi

31、ng is not a basic step to achieving strategic fit?Achieving strategic fit.Understanding the supply chain capabilities.Determining the response time that customers are willing to tolerate.Understanding the customer and supply uncertainty.none of the aboveAnswer: cDifficulty: ModerateCustomer demand f

32、rom different segments varies along which of the following attributes?The quantity of product needed in each lot.The response time that customers are willing to tolerate.The variety of products needed.The service level required.all of the aboveAnswer: eDifficulty: EasyWhich of the following is not a

33、n attribute along which customer demand varies?The uniqueness of the product.The quantity of product needed in each lot.The variety of products needed.The desired rate of innovation in the product.All of the above are attributes.Answer: aDifficulty: ModerateThe uncertainty of customer demand for a p

34、roduct is therate of strategic uncertainty.demand uncertainty.implied demand uncertainty.average forecast error.none of the aboveAnswer: bDifficulty: ModerateThe uncertainty that exists due to the portion of demand that the supply chain is required to meet is therate of strategic uncertainty.demand

35、uncertainty.implied demand uncertainty.average forecast error.none of the aboveAnswer: cDifficulty: ModerateWhich of the following customer needs will cause implied uncertainty of demand to increase?Range of quantity required increasesLead time decreasesVariety of products required increasesRequired

36、 service level increasesall of the aboveAnswer: eDifficulty: EasyWhich of the following customer needs will cause implied uncertainty of demand to decrease?Range of quantity required increasesLead time decreasesVariety of products required increasesRequired service level increasesnone of the aboveAn

37、swer: eDifficulty: ModerateWhich of the following customer needs will cause implied uncertainty of demand to increase?Product marginLead time decreasesAverage stockout rate Average forced season end markdownnone of the aboveAnswer: bDifficulty: ModerateWhich of the following characteristics of custo

38、mer demand have a correlation with implied uncertainty?Product marginAverage forecast errorAverage stockout rate Average forced season end markdownall of the aboveAnswer: eDifficulty: ModerateWhich of the following is not a characteristic of customer demand correlated with implied uncertainty?Produc

39、t marginUnpredictable and low yieldsAverage stockout rate Average forced season end markdownNone of the above are correlated with implied uncertaintyAnswer: bDifficulty: ModerateWhich of the following supply chain capabilities will cause supply uncertainty to increase?Frequent breakdownsUnpredictabl

40、e and low yieldsPoor qualityLimited supply capacityall of the aboveAnswer: eDifficulty: EasyWhich of the following supply chain capabilities will cause supply uncertainty to increase?Evolving production processInflexible supply capacityLimited supply capacityUnpredictable and low yieldsall of the ab

41、oveAnswer: eDifficulty: EasyWhich of the following supply chain capabilities will cause supply uncertainty to decrease?Evolving production processInflexible supply capacityLimited supply capacityUnpredictable and low yieldsnone of the aboveAnswer: eDifficulty: ModerateWhich of the following is not a

42、 supply chain capability that will impact supply uncertainty?Evolving production processInflexible supply capacityLimited supply capacityProduct marginUnpredictable and low yields Answer: dDifficulty: ModerateThe first step in achieving strategic fit between competitive and supply chain strategies i

43、s tounderstand the supply chain and map it on the responsiveness spectrum.understand customers and supply chain uncertainty.match supply chain responsiveness with the implied uncertainty of demand.ensure that all functional strategies within the supply chain support the supply chains level of respon

44、siveness.none of the aboveAnswer: bDifficulty: HardThe second step in achieving strategic fit between competitive and supply chain strategies is tounderstand the supply chain and map it on the responsiveness spectrum.understand customers and supply chain uncertainty.match supply chain responsiveness

45、 with the implied uncertainty of demand.ensure that all functional strategies within the supply chain support the supply chains level of responsiveness.none of the aboveAnswer: aDifficulty: HardThe final step in achieving strategic fit between competitive and supply chain strategies is tounderstand

46、the supply chain and map it on the responsiveness spectrum.understand customers and supply chain uncertainty.match supply chain responsiveness with the implied uncertainty of bine customer and supply chain uncertainty and map it on the implied uncertainty spectrum.all of the aboveAnswer: cDifficulty

47、: ModerateSupply chain responsiveness includes the ability to do which of the following?Respond to wide ranges of quantities demandedMeet short lead timesHandle a large variety of productsMeet a very high service levelall of the aboveAnswer: eDifficulty: EasySupply chain responsiveness includes the

48、ability to do which of the following?Handle supply uncertaintyBuild highly innovative productsMeet short lead timesMeet a very high service levelall of the aboveAnswer: eDifficulty: EasySupply chain responsiveness includes the ability to do which of the following?Handle supply uncertaintyUnderstand

49、customers and supply chain uncertaintyMatch supply chain responsiveness with the implied uncertainty of demandEnsure that all functional strategies within the supply chain support the supply chains level of responsivenessnone of the aboveAnswer: aDifficulty: ModerateSupply chain responsiveness inclu

50、des the ability to do which of the following?Understand customers and supply chain Meet a very high service levelMatch supply chain responsiveness with the implied uncertainty of demandEnsure that all functional strategies within the supply chain support the supply chains level of responsivenessnone

51、 of the aboveAnswer: bDifficulty: ModerateSupply chain responsiveness includes the ability to do which of the following?Understand customers and supply chain Match supply chain responsiveness with the implied uncertainty of demandMeet short lead timesEnsure that all functional strategies within the

52、supply chain support the supply chains level of responsivenessall of the aboveAnswer: cDifficulty: ModerateThe cost of making and delivering a product to the customer is referred to assupply chain responsiveness.supply chain efficiency.cost-responsiveness efficient frontier.implied uncertainty.none

53、of the above Answer: bDifficulty: EasyThe curve that shows the lowest possible cost for a given level of responsiveness is referred to as thesupply chain responsiveness curve.supply chain efficiency curve.cost-responsiveness efficient frontier. responsiveness spectrum.none of the aboveAnswer: cDiffi

54、culty: ModerateA firm that is not on the cost-responsiveness efficient frontier can improveboth responsiveness and cost performance.only responsiveness.only cost performance.responsiveness, but not cost performance.neither responsiveness nor cost performance.Answer: aDifficulty: EasyA firm that is n

55、ot on the cost-responsiveness efficient frontier can improveboth responsiveness and cost performance.only responsiveness.only cost performance.either responsiveness or cost performance, but not both.neither responsiveness nor cost performance.Answer: aDifficulty: ModerateA firm that is on the cost-r

56、esponsiveness efficient frontier can improveresponsiveness only by increasing cost and becoming less efficient.cost performance only by reducing responsiveness. both responsiveness and cost performance by improving processes and changing technology to shift the efficient frontier. all of the abovene

57、ither responsiveness nor cost performance. Answer: dDifficulty: ModerateA graph with two axes with implied uncertainty along the horizontal axis and responsiveness along the vertical axis is referred to as theimplied uncertainty spectrum.responsiveness spectrum.uncertainty/responsiveness map.zone of

58、 strategic fit.none of the aboveAnswer: cDifficulty: ModerateThe relationship where increasing implied uncertainty from customers and supply sources is best served by increasing responsiveness from the supply chain is known as theimplied uncertainty spectrum.responsiveness spectrum.uncertainty/respo

59、nsiveness map.zone of strategic fit.none of the aboveAnswer: dDifficulty: ModerateTo achieve complete strategic fit, a firm mustconsider all functional strategies within the value chain.ensure that all functions in the value chain have consistent strategies that support the competitive strategy.ensu

60、re that all substrategies within the supply chain such as manufacturing, inventory, and purchasing be consistent with the supply chains level of responsiveness.all of the abovenone of the aboveAnswer: dDifficulty: HardThe drive for strategic fit should come fromthe supply chain manager.the strategic