素材库流程图表页

素材库流程图表页第1页/共430页Organizationalchart(includingheadcount).....................….........….........….........….........….........….........….....................….........….........….........….........….........….........….....................….........….........….........….........….........….........….....................….........….........….........….........….........….........….....................….........….........….........….........….........….........….....................….........….........….........….........….........….........…............................第2页/共430页Lists–horizontal(variations)HeadingDetailsHeadingDetailsHeadingDetailsHeadingDetailsHeadingDetailsHeadingDetailsHeadingDetailsHeadingDetailsHeadingDetailsHeadingDetailsHeadingDetailsHeadingDetails1234第3页/共430页Lists–vertical(variations)………………………………………………....................1234第4页/共430页Schedule123456789101112Month1Month2Month3ActivitiesA.B.C.123456789101112Month1Month2Month3ActivitiesA.B.C.12第5页/共430页Setsofguidelines2345Guidelines1Guidelines2Guidelines3Guidelines4Guidelines5Comments1Comments2Comments3Comments4Comments51第6页/共430页第7页/共430页Pyramid(3or4levels)第8页/共430页Pyramid(5levels/centered)第9页/共430页3factors(interwoven)............123第10页/共430页Commonground第11页/共430页4factors(1)第12页/共430页4factors(2)第13页/共430页4factors(3)1234Factor1Factor2Factor3Factor4第14页/共430页4factors(3a–weighted)234Factor1Factor2Factor3Factor4第15页/共430页4factors(3b–dynamic)1234Factor1Factor2Factor3Factor4Fourdynamicfactors第16页/共430页6factors(variation)第17页/共430页Matrix/table

(Horizontal/verticalcomparisonofdata–variations)1234第18页/共430页Specialtypesofmatrix–opportunities/threats…Opportunities…Threats…Opportunities…Threats…Opportunities…ThreatsOpportunitiesThreats……1234第19页/共430页Specialtypesofmatrix–prosandcons………………123第20页/共430页Specialtypesofmatrix–controversy1234第21页/共430页Specialtypesofmatrix–conflict/tension(1)第22页/共430页Specialtypesofmatrix–conflict/tension(2)第23页/共430页Specialtypesofmatrix–bottomup/topdown(1)BOTTOMUPTOPDOWN......第24页/共430页Specialtypesofmatrix–bottomup/topdown(2)......BOTTOMUPTOPDOWN12第25页/共430页Specialtypesofmatrix–equilibrium……第26页/共430页Specialtypesofmatrix–imbalance……第27页/共430页E. Process(1)–Factors,steps第28页/共430页Processes123第29页/共430页Process/phases12345……………Phase1Phase2Phase3………Phase1Phase2Phase3………Phase1Phase2Phase3………1234第30页/共430页Cycles(1)(colorpresentation)第31页/共430页Cycles(2)第32页/共430页Spirals(orthogonal)12第33页/共430页Hurdles第34页/共430页Resistance/obstacles1257346第35页/共430页Filters124536第36页/共430页Changeofmindset/direction1234第37页/共430页Nodes/interfaces143756892第38页/共430页Pressure12第39页/共430页Increase/decrease12345678第40页/共430页Varioustypesofbrackets(tobeusedinsteadofblockarrows)1234567891011第41页/共430页F. Process2–Factors,impact第42页/共430页Consequences(1)...…...…...…...…...…...…第43页/共430页Consequences(1a)...…...…...…...…...…...…第44页/共430页Consequences(2)…………………………第45页/共430页Consequences(3)...…......…...第46页/共430页Consequences(4)...…...…...…...…12第47页/共430页Impact(3factors)QUALITYTIMECOST第48页/共430页Impact(4and6factors)第49页/共430页Impact(4factors)Factor3Factor2Factor4Factor1Genericdescriptionofthe4factors第50页/共430页Impact(5factors)Factor3Factor2Factor4Factor5Genericdescriptionofthe5factorsFactor1第51页/共430页Impact(6factors)Factor2Genericdescriptionofthe6factorsFactor3Factor1Factor5Factor4Factor6第52页/共430页Impact(7factors)Factor3Genericdescriptionofthe7factorsFactor2Factor6Factor4Factor5Factor7Factor1第53页/共430页Impact(8factors)Factor3Genericdescriptionofthe8factorsFactor2Factor6Factor7Factor4Factor5Factor1Factor8第54页/共430页6successfactors…Impactandresult(1)第55页/共430页Impactandresult(2)5successfactors…第56页/共430页VisionVision第57页/共430页Action/reaction…………………第58页/共430页ValuechainCustomerSupplierDevelopmentProductionSalesDistributionCompany第59页/共430页Action/reaction(1)第60页/共430页Action/reaction(2)(transparent–colorpresentation)第61页/共430页Interaction123第62页/共430页Jigsawpuzzle第63页/共430页Spiral第64页/共430页DonotuseblockarrowsUsevariationsinstead12341234BackupBACKUPStufe1Stufe2Stufe3NewContentdesign–Keychangesregarding„lean,linear,literal"…DonotuseshadingorbordersInstead,useunframedcoloredshapesinshadesofkeyblue,foremphasisonly…DonotuseovalsInstead,useAutoShapeswithcornerscompletelyroundedoffDonotusestickerswithlinesInstead,useuppercasestickers

(13point),(keyblueshade1),positionedintheheader

areaDonotputnumbersincirclesInstead,puttheminsquares(keyblueshade1),whitelettering,boldIfboxesareused,第65页/共430页ThereareobviousdisadvantagestopositioningtextbehindgraphicsDonotpositiontextbehindgraphicsPositiontexttothesideofgraphicsinsteadArrowfunctioncanbeswitchedonandoff/positionedtothesideTextiseasytoreadifnotpositionedbehindgraphicsDonotusespeechbubblesInstead,useAutoShapes/callouts/thirdrow(youcanusethearrowfunction!)Donotusebigmulticoloredcartoons/ClipArtInstead,usepictograms(ifnotavailable:convertClipArttolinearmonochromeversions)DonotuseminiaturechartsasnavigatorsInstead,usemathematicalnavigators(keyblueshade1),whitelettering,bold,13point41234NewContentdesign–Keychangesregarding„lean,linear,literal"第66页/共430页 * 资料来源： Unitofmeasure例子HighLowüû–LegendLegendLegendTextTextTextTextTextTitlex–÷+x–÷+TextTextTextTextText第67页/共430页TextTextTextTextTextTextTextTextTextText2X2CUBED * 资料来源： Unitofmeasure第68页/共430页2X2TOWER * 资料来源： Unitofmeasure第69页/共430页PlacePriceProductPackagePositioningpromotionProductoffering5PsMARKETING * 资料来源： Unitofmeasure第70页/共430页StrategySkillsSystemsStaffSharedvaluesStructureStyle7S * 资料来源： Unitofmeasure第71页/共430页ARROW3D * 资料来源： Unitofmeasure第72页/共430页CUBES13D * 资料来源： Unitofmeasure第73页/共430页CUBES23D * 资料来源： Unitofmeasure第74页/共430页 * FootnoteSource: CUBES33D * 资料来源： Unitofmeasure第75页/共430页TextTextTextTextCUTOUT3D * 资料来源： Unitofmeasure第76页/共430页NewentrantSuppliersIndustry

competitorsBuyersSubstitutesFORCESATWORK * 资料来源： Unitofmeasure第77页/共430页TextTextTextTextTextTextTextTextTextTextJOINT * 资料来源： Unitofmeasure第78页/共430页TextTextTextTextLEVELSEPARATE4 * 资料来源： Unitofmeasure第79页/共430页TextTextTextLINEARA3D * 资料来源： Unitofmeasure第80页/共430页TextTextTextTextLINEARB3D * 资料来源： Unitofmeasure第81页/共430页TextTextTextLINEARC3D * 资料来源： Unitofmeasure第82页/共430页TextTextTextLINEARD3D * 资料来源： Unitofmeasure第83页/共430页TextTextTextTextLINEARE3D * 资料来源： Unitofmeasure第84页/共430页TextTextTextLINEARG3D * 资料来源： Unitofmeasure第85页/共430页TextTextLINEARI3D * 资料来源： Unitofmeasure第86页/共430页TextTextTextTextLINEARJ3D * 资料来源： Unitofmeasure第87页/共430页TextTextTextTextLINEARN3D * 资料来源： Unitofmeasure第88页/共430页TextTextTextLINEARP3D * 资料来源： Unitofmeasure第89页/共430页TextTextLINEARQ3D * 资料来源： Unitofmeasure第90页/共430页TextTextLINEARQ3D * 资料来源： Unitofmeasure第91页/共430页PlanImplementSupportLINKS3 * 资料来源： Unitofmeasure第92页/共430页PERSPECTIVE3D * 资料来源： Unitofmeasure第93页/共430页TextTextTextPROPELLER3D * 资料来源： Unitofmeasure第94页/共430页RINGS3D * 资料来源： Unitofmeasure第95页/共430页TextTextSCALE * 资料来源： Unitofmeasure第96页/共430页TextTextSCALES * 资料来源： Unitofmeasure第97页/共430页TextTextTextTextTextTextSIZESIN * 资料来源： Unitofmeasure第98页/共430页SPIRAL13D * 资料来源： Unitofmeasure第99页/共430页SpiralBrakesTubeintubeSPIRAL23D * 资料来源： Unitofmeasure第100页/共430页TextTextTextTextSPOTLIGHT * 资料来源： Unitofmeasure第101页/共430页TextTextTextTextTextTextSTAIRCASE * 资料来源： Unitofmeasure第102页/共430页Stars3D * 资料来源： Unitofmeasure第103页/共430页TextTextWIRECUBES * 资料来源： Unitofmeasure第104页/共430页TextTextTextTextTextTextTextARROWS * 资料来源： Unitofmeasure第105页/共430页TextLEVEL1 * 资料来源： Unitofmeasure第106页/共430页TextTextLEVEL2 * 资料来源： Unitofmeasure第107页/共430页TextTextTextLEVEL3 * 资料来源： Unitofmeasure第108页/共430页TextTextTextTextLEVEL4 * 资料来源： Unitofmeasure第109页/共430页TextTextTextTextTextLEVEL5 * 资料来源： Unitofmeasure第110页/共430页TextTextTextTextTextTextLEVEL6 * 资料来源： Unitofmeasure第111页/共430页TextHeaderHeaderTextFLOW2 * 资料来源： Unitofmeasure第112页/共430页TextTextHeaderHeaderTextFLOW2TITLE * 资料来源： Unitofmeasure第113页/共430页TextHeaderHeaderTextHeaderTextFLOW3 * 资料来源： Unitofmeasure第114页/共430页TextTextHeaderHeaderTextHeaderTextFLOW3TITLE * 资料来源： Unitofmeasure第115页/共430页TextHeaderHeaderTextHeaderHeaderTextTextFLOW4 * 资料来源： Unitofmeasure第116页/共430页TextTextHeaderHeaderTextHeaderHeaderTextTextFLOW4TITLE * 资料来源： Unitofmeasure第117页/共430页TextHeaderHeaderTextHeaderHeaderHeaderTextTextTextFLOW5 * 资料来源： Unitofmeasure第118页/共430页TextTextHeaderHeaderTextHeaderHeaderHeaderTextTextTextFLOW5TITLE * 资料来源： Unitofmeasure第119页/共430页TextTextHeaderHeaderHeaderHeaderHeaderTextTextTextHeaderTextFLOW6 * 资料来源： Unitofmeasure第120页/共430页TextTextTextHeaderHeaderHeaderHeaderHeaderTextTextTextHeaderTextFLOW6TITLE * 资料来源： Unitofmeasure第121页/共430页TextTextTextTextBLADES * 资料来源： Unitofmeasure第122页/共430页TextTextTextTextBOX * 资料来源： Unitofmeasure第123页/共430页TextTextTextTextBOX * 资料来源： Unitofmeasure第124页/共430页TextTextTextCYCLE1 * 资料来源： Unitofmeasure第125页/共430页TextTextCYCLE2 * 资料来源： Unitofmeasure第126页/共430页TextTextTextCYCLE3 * 资料来源： Unitofmeasure第127页/共430页TextTextTextTextCYCLE4 * 资料来源： Unitofmeasure第128页/共430页TextTextTextTextTextCYCLE5 * 资料来源： Unitofmeasure第129页/共430页TextTextTextTextTextTextCYCLE6 * 资料来源： Unitofmeasure第130页/共430页TextTextTextTextTextTextTextCYCLE7 * 资料来源： Unitofmeasure第131页/共430页TextTextTextTextTextTextTextTextCYCLE8 * 资料来源： Unitofmeasure第132页/共430页TextTextTextTextTextTextINCOMING * 资料来源： Unitofmeasure第133页/共430页TextTextTextTextTextRIBBON * 资料来源： Unitofmeasure第134页/共430页TextTextTextTextTextRING * 资料来源： Unitofmeasure第135页/共430页TextTextUPON2 * 资料来源： Unitofmeasure第136页/共430页TextTextTextTextTextTextTextTextCONTINUOUS * 资料来源： Unitofmeasure第137页/共430页TextTextTextTextCUTOUT * 资料来源： Unitofmeasure第138页/共430页TextTextTextLINEARA * 资料来源： Unitofmeasure第139页/共430页TextTextTextTextLINEARB * 资料来源： Unitofmeasure第140页/共430页TextTextTextLINEARC * 资料来源： Unitofmeasure第141页/共430页TextTextTextLINEARD * 资料来源： Unitofmeasure第142页/共430页TextTextTextTextLINEARE * 资料来源： Unitofmeasure第143页/共430页TextTextTextLINEARF * 资料来源： Unitofmeasure第144页/共430页TextTextTextLINEARG * 资料来源： Unitofmeasure第145页/共430页TextTextTextTextLINEARH * 资料来源： Unitofmeasure第146页/共430页TextTextLINEARI * 资料来源： Unitofmeasure第147页/共430页TextTextTextTextLINEARJ * 资料来源： Unitofmeasure第148页/共430页TextTextTextTextTextTextLINEARK * 资料来源： Unitofmeasure第149页/共430页TextTextTextTextLINEARN * 资料来源： Unitofmeasure第150页/共430页TextTextTextLINEARP * 资料来源： Unitofmeasure第151页/共430页TextTextLINEARQ * 资料来源： Unitofmeasure第152页/共430页TextTextTextPROPELLER * 资料来源： Unitofmeasure第153页/共430页TextTextTextTextTextSTEP5 * 资料来源： Unitofmeasure第154页/共430页TextTextTextText2ON1 * 资料来源： Unitofmeasure第155页/共430页TextTextTextTextTextTextAGAINST * 资料来源： Unitofmeasure第156页/共430页TextTextTextTextTextATWORK * 资料来源： Unitofmeasure第157页/共430页TextTextCOUPLEDHORIZ * 资料来源： Unitofmeasure第158页/共430页TextTextCOUPLEDVERT * 资料来源： Unitofmeasure第159页/共430页TextTextTextTextFOCUSED * 资料来源： Unitofmeasure第160页/共430页NewentrantSuppliersIndustrycompetitorsBuyersSubstitutesFORCESATWORK * 资料来源： Unitofmeasure第161页/共430页TextTextTextPARALLEL * 资料来源： Unitofmeasure第162页/共430页TextTextTextTextSPLIT * 资料来源： Unitofmeasure第163页/共430页TextSURROUND * 资料来源： Unitofmeasure第164页/共430页TextTextTWISTED * 资料来源： Unitofmeasure第165页/共430页TextTextUP&AWAY * 资料来源： Unitofmeasure第166页/共430页TextTextUP&DOWN * 资料来源： Unitofmeasure第167页/共430页CustomerClientsDistributorsCompetitorsSuppliers3CsTRIANGLE * 资料来源： Unitofmeasure第168页/共430页SkillsSharedvaluesStrategyStaffStructureSystemsStyleAcoherentsetofactionsaimedatgainingasustainableadvantageovercompetitionTheorganizationchartandaccompanyingbaggagethatshowwhoreportstowhomandhowtasksarebothdividedupandintegratedThepeopleintheorganization,consideredintermsofcorporatedemographics,notindividualpersonalitiesThewaymanagerscollectivelybehavewithrespecttouseoftime,attentionandsymbolicactionsTheprocessesandproceduresthroughwhichthingsgetdonefromday-to-dayThoseideasofwhatisrightanddesirable(incorporateand/orindividualbehavior)whicharetypicaloftheorganizationandcommontomostofitsmembersCapabilitiespossessedbytheorganizationasawholeasdistinctfromtheindividuals.Somecompaniesperformextraordinaryfeatswithordinarypeople3S-4S * 资料来源： Unitofmeasure第169页/共430页Thewaymanagerscollectivelybehavewithrespecttouseoftime,attention,andsymbolicactionsThepeopleintheorganization,consideredintermsofcorporatedemographics,notindividualpersonalitiesTheorganizationchartandaccompanyingbaggagethatshowwhoreportstowhomandhowtasksarebothdividedupandintegratedThoseideasofwhatisrightanddesirable(incorporateand/orindividualbehavior)whicharetypicaloftheorganizationandcommontomostofitsmembersTheprocessesandproceduresthroughwhichthingsgetdonefromdaytodayAcoherentsetofactionsaimedatgainingasustainableadvantageovercompetitionCapabilitiespossessedbytheorganizationasawholeasdistinctfromtheindividuals.SomecompaniesperformextraordinaryfeatswithordinarypeopleStaffSystemsStyleSharedValuesStructureSkillsStrategy2S-5S * 资料来源： Unitofmeasure第170页/共430页CompetitivepositionLowMediumHighProduct/marketattractivenessLowMediumHighBUSSPORTFOLIO * 资料来源： Unitofmeasure第171页/共430页ChangevisionChiefExecutiveLeadershipgroupsDownthelineExternalconstitutionCommitmentConvictionCourageCapabilityIndividualactivityEnablingdevicesCHANGEBOARD * 资料来源： Unitofmeasure第172页/共430页

DeltaP

VisionandLeadershipOrganizationalInfrastructurePerformanceMeasurementPeopleDevelopmentCommunicationsProblemSolvingProcessClientmanagers(particularlymiddlemanagement)have

skilltoleadprogram

implementationChangeinactualbehaviorActionplanssufficienttoachievegoalsAgreementonobjectivesbylinemanagementManagementofhigh-

involvementprocessImplementationor

nearimplementation

ofrequiredstructure

andsystemsFlowof2-waycommunicationsPeople’sunderstanding,beliefandcontributiontoactonvisionandactionplansAccuratemeasurement

ofactionandresultsClearaccountabilitiesEarlywinsVisibledemonstration

ofnewvisionand

valuesbyclient

leadershipDELTAP * 资料来源： Unitofmeasure第173页/共430页NaturalownerRelativeabilitytoextractvalueLowMediumValue-creationpotentialinbusinessunitHighCorporate

centerskills

Business

unitlinkages

Taxation/

valuation

differencesIndustryattractivenessCompetitivepositionRestructuring/rationalizationopportunities“Oneofthepack”RetainandgivetoppriorityRetainandgivepriorityRetainandmanageforcodeorliquidateProbably

divestDivestDivestorliquidateMACS * 资料来源： Unitofmeasure第174页/共430页BusinessStrategyManufacturingStrategyConfigurationSystemsResearchFocusLaborPolicyProductDesignMakevs.BuyOrganizationProcessDesignMANUFACTURINGSTRATEGY * 资料来源： Unitofmeasure第175页/共430页Restructuringframework15432PENTAGON * 资料来源： Unitofmeasure第176页/共430页BenefitPriceCompetitive

disadvantageCompetitive

advantagePRICEBENEFIT * 资料来源： Unitofmeasure第177页/共430页AppraiseperformanceandprospectsDevelopstrategyRedesignpivotaljobsDesigntheskillbuildingprocessAssesschangereadinessTopdownactionprogramsBottomupactionprograms12456783SMILECHART * 资料来源： Unitofmeasure第178页/共430页3.Createandpursueauniqueadvantage2.Resegmentthemarkettocreateaniche4.Exploituniqueadvantageindustrywide

1.DomoreandbetterofthesameWhentocompeteSTRATGAMEBOARD * 资料来源： Unitofmeasure第179页/共430页Stage1Stage2Stage3Stage4Valuesystem

Strategicmanage-mentExternallyorientatedplanningForecastbasedplanningBudgetplanningMeetbudgetandschedulePredictthefutureThinkstrategicallyCreatethefutureSTRATMANAGE * 资料来源： Unitofmeasure第180页/共430页SellingmarginContributionSalesSellingrateSalesAvailablesellingtimeEffectivenessContributionAvailablesellingtimeProductivityContributionTotalsellingcostsEfficiencyAvailablesellingtimeTotalsellingcostsUtilizationAvailablesellingtimeTotalsalestime

SupportintensitySupportcostsTotalsellingcostsSupportleverageTotalsalestimeSupportcostsTREEPRODUCTIVITY * 资料来源： Unitofmeasure第181页/共430页MaximizeshareholdervalueGrowthroughculturalinitiativeRedeployassetsImprovecorebusinessperformanceGrowthroughacquisitionand/ormergerAdoptsoundfinancingapproachVALUECREATION * 资料来源： Unitofmeasure第182页/共430页RealPerceivedClient’srelativeabilitytoextractvalueCorporatecenterskillsLinkagesbetweenbusinessunitsFinancialownershipfitIndustryrestructureInternalcontrollerSharedresourcesTransferofcapabilityVerticalintegrationDifferencesintaxpositionExistenceofnon-casesobjectivesInefficienciesinfinancialmarketsDifferenceinvaluationtechniqueVALUESOURCES * 资料来源： Unitofmeasure第183页/共430页<##><##><##><##><##><##><##><##><##><##><##>HeaderTextGANTT10 * 资料来源： Unitofmeasure第184页/共430页HeaderText################################GANTT15 * 资料来源： Unitofmeasure第185页/共430页TextTextTextTextLEFTTORIGHT * 资料来源： Unitofmeasure第186页/共430页TextTextTextTextTextProcessobjectivesTextSub-objectivesSTUDYOBJECTIVE * 资料来源： Unitofmeasure第187页/共430页TextTextTextTextTextTextTextTOPDOWN * 资料来源： Unitofmeasure第188页/共430页TextTextTextTextTextTextTextTextTextText2X2 * 资料来源： Unitofmeasure第189页/共430页TextTextTextTextTextTextTextTextTextText2X2CUBED * 资料来源： Unitofmeasure第190页/共430页TextTextTextTextTextTextTextTextTextTextTextText2X2EXTENDED * 资料来源： Unitofmeasure第191页/共430页TextTextTextTextTextText2X2TOWER * 资料来源： Unitofmeasure第192页/共430页TextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextText3X3 * 资料来源： Unitofmeasure第193页/共430页TextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextText3X3EXTENDED * 资料来源： Unitofmeasure第194页/共430页TextTextDIFFRACTION * 资料来源： Unitofmeasure第195页/共430页TextTextTextFLOWDOWN * 资料来源： Unitofmeasure第196页/共430页TextTextPASSTHROUGH * 资料来源： Unitofmeasure第197页/共430页Label1Label2Label3AREA * 资料来源： Unitofmeasure第198页/共430页Label1Label2Label3Label4Label5BAR * 资料来源： Unitofmeasure第199页/共430页Label1Label2Label3Label4Label5Label1Label2Label3Label4Label5TitleUnitofmeasureTitleUnitofmeasureBAR2 * 资料来源： Unitofmeasure第200页/共430页Label1Label2Label3Label4Label5BARBUTTED * 资料来源： Unitofmeasure第201页/共430页Label1Label2Label3Label4Label5000000000000000SeriesSeriesSeriesBARSTACKED * 资料来源： Unitofmeasure第202页/共430页Label1Label2Label3Label4Label5000000000000000100%=SeriesSeriesSeriesBARSTACKED100% * 资料来源： Unitofmeasure第203页/共430页TitleUnitofmeasureTitleUnitofmeasureLabel1Label2Label3Label4Label5Label6BUBBLE * 资料来源： Unitofmeasure第204页/共430页Label1Label2Label3Label4Label5COLUMN * 资料来源： Unitofmeasure第205页/共430页Label1Label2Label3Label4Label5Label1Label2Label3Label4Label5TitleUnitofmeasureTitleUnitofmeasureCOLUMN2 * 资料来源： Unitofmeasure第206页/共430页Label1Label2Label3Label4Label5COLUMNBUTTED * 资料来源： Unitofmeasure第207页/共430页Label1Label2Label3Label4Label5SeriesSeriesSeriesSeries000000000000000COLUMNSTACKED * 资料来源： Unitofmeasure第208页/共430页Label1Label2Label3Label4Label5SeriesSeriesSeriesSeries100%=000000000000000COLUMNSTACKED100% * 资料来源： Unitofmeasure第209页/共430页TitleUnitofmeasureLabel1Label2Label3Label4Label5TitleUnitofmeasure100%=000SeriesSeriesSeriesSeriesLabel1COMBOPIESEGMENTCOLUMN * 资料来源： Unitofmeasure第210页/共430页TitleUnitofmeasureTitleUnitofmeasureLabel1Label2Label3Label4Label5COSTCURVE * 资料来源： Unitofmeasure第211页/共430页ARROWS * 资料来源： Unitofmeasure第212页/共430页Thisreportissolelyfortheuseofclientpersonnel.Nopartofitmaybecirculated,quoted,orreproducedfordistributionoutsidetheclientorganizationwithoutpriorwrittenapprovalfromMcKinsey&Company.DISCLAIMERSCLIENT * 资料来源： Unitofmeasure第213页/共430页ThisreportcontainsinformationthatisconfidentialandproprietarytoMcKinsey&CompanyandissolelyfortheuseofMcKinsey&Companypersonnel.Nopartofitmaybeused,circulated,quoted,orreproducedfordistributionoutsideMcKinsey&Company.Ifyouarenottheintendedrecipientofthisreport,youareherebynotifiedthattheuse,circulation,quoting,orreproducingofthisreportisstrictlyprohibitedandmaybeunlawful.DISCLAIMERSINTERNAL * 资料来源： Unitofmeasure第214页/共430页Thisreportissolelyfortheuseofclientpersonnel.Nopartofitmaybecirculated,quoted,orreproducedfordistributionoutsidetheclientorganizationwithoutpriorwrittenapprovalfromMcKinsey&Company.ThismaterialwasusedbyMcKinsey&Companyduringanoralpresentation;itisnotacompleterecordofthediscussion.DISCLAIMERSPRESENTATION * 资料来源： Unitofmeasure第215页/共430页LegendLegendLegendLEGENDS * 资料来源： Unitofmeasure第216页/共430页McKINSEYLOGO * 资料来源： Unitofmeasure第217页/共430页üû–MISC * 资料来源： Unitofmeasure第218页/共430页VeryattractiveAverageVeryunattractiveVeryattractiveAverageVeryunattractiveMOONS * 资料来源： Unitofmeasure第219页/共430页ILLUSTRATIVECONFIDENTIALESTIMATEEXAMPLEFORDISCUSSIONONLYFORDISCUSSIONPRELIMINARYDRAFTSTICKER * 资料来源： Unitofmeasure第220页/共430页CONFIDENTIALDISCUSSIONDRAFTDISGUISEDCLIENTEXAMPLEPRELIMINARYDRAFTPRELIMINARYESTIMATEDISCUSSIONDRAFTDISGUISEDDRAFTFORDISCUSSIONSAMPLEBACKUPHYPOTHESISSTRAWMANTOBECOMPLETEDPROPOSEDREVISEDROUGHESTIMATECONCEPTUALSTICKEROTHER * 资料来源： Unitofmeasure第221页/共430页WORLDMAP * 资料来源： Unitofmeasure第222页/共430页…………Action/reaction……第223页/共430页Action/reaction第224页/共430页Action/reaction第225页/共430页Againstthetide/withthetideAgainstthetideWiththetide..................第226页/共430页Balance/imbalance……第227页/共430页Balance/imbalance……第228页/共430页Balance/imbalance……第229页/共430页BarchartGraphTitle第230页/共430页Chances/risks…………第231页/共430页ChangeofdirectionMomentofdirectionalchange第232页/共430页ChinamapBoxTitleLevel1textLevel2textLevel3text第233页/共430页Circulation(2factors)………………………………………第234页/共430页Circulation(3factors)……………………………………………………第235页/共430页Circulation(4factors)…………………………………………………………………第236页/共430页Circulation(5factors)………………………………………………………………………………第237页/共430页Circulation(6factors)……………………………………………………………………………………………第238页/共430页Circulation(7factors)…………………………………………………………………………………………………………第239页/共430页Circulation(8factors)………………………………………………………………………………………………………………………第240页/共430页Columnsandtables