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MappingEmbarkationNavigationDestinationResourcesActivereading2DifficultsentencesWordstonotePreviewLanguageinuseActivereading2:ResourcesUsefulexpressionWordformationGrammaticalstructureDifficultsentence1Withacupofcoffee,maybesomebreakfast,theritualofreadingthenewspaperwasthequietbeforethestorm,amomentofpleasureandpeacebeforetheworkingdaybegan.(L3,Para1)ritual:n.
somethingonedoesregularlyandalwaysinthesameway例行公事,老规矩
thequietbeforethestorm:暴风雨前的宁静.Hereinthelightandamusingtone,itmeansmerelyamomentofpeacebeforethebusinessoftheday.对着一杯咖啡,也许还有早餐,看报的仪式是风暴之前的平静,是工作日开始之前的愉快安宁。AnalsTransActivereading2:ResourcesDifficultsentence2AnalsTransIntheUKmostnewspapershavereducedthenewspapertotabloidsize…someofthepapersrefertothenewsizeas“compact”.(L10,Para4)Thelargerbroadsheetnewspapertraditionallyforeducatedreaders.Incasethelowimageoftabloid-sizednewspapersmightdiscouragereaders,theneutraltermcompactisbeingused.Tabloid指通俗小报,少有严肃新闻,多为名人绯闻轶事,其connotation(内涵,隐含意义)含有粗俗的、低端的、质次的,故而更愿意用compact(小型的、袖珍的)中性词。在英国,多数报纸都缩版成为小报开本,意在吸引年轻读者,但是因为“小报”有“低档廉价”之嫌,有些报纸就称新开本为“缩编版”。Activereading2:ResourcesDifficultsentence3…there’snothinganewspapereditorlikesmoreforreassuranceabouttheirworkthanfeedbackandopinions,asdiverseaspossible.(L3,Para5)Thereisnothingsb.likesmorethansth.(feedbackandopinions).
最喜欢的莫过于(反馈和意见)forreassurance
为获得安心、安慰asdiverseaspossible尽可能地不同,as为副词,接
adj,构成as…aspossible/usual/necessary/expected结构,做状语修饰
feedbackandopinions报纸编辑最喜欢的莫过于给他们提供各种不同的反馈和意见,他们能从中得到安慰。AnalsTransActivereading2:ResourcesMoreDifficultsentence3Grammaticalstructure:Thereisnothingmore…than…
没有什么比······更·····Completethesentencesinthecorrespondingsituations.1.没什么比看到你的名字出现在出版物上更令人激动了。
Thereisnothingmore_______________than _________________________________________.2.Thereisnothingworsethannotbeingabletosleepatnight.
没有什么比____________________。Moreexcitingseeingyournameinprint晚上不能睡觉更糟糕了Activereading2:ResourcesDifficultsentence3 Self-test:Matchthecorrectstructureswiththegivensituation. 1.Thereisnothing___________runaway. 2.Thereisnothing___________acoldbeeronahot summerday. 3.Here,justpressthisbutton,thereisnothing________. 4.Thereisnothing____________rumorsabouttheaffair.a.foritbutc.liked.toitb.in/toActivereading2:Resources
a.Thereisnothingforitbutdosth.除了······之外别无他法
b.Thereisnothingin/tosth. 没什么是真实的
c.Thereisnothinglikesth. 没什么比得上
d.Thereisnothingtoit. (oral)很容易Difficultsentence4Trends…includeanincreaseddemandforlocalnews,andthecontinuedexploitationoflifestylejournalism,whichbeganinthelate1980s,esp.withinpersonalfinanceandtravel,willcreatenewrevenuestreams.(L2,Para8)Trendsincludeanincreaseddemand与theexploitationwillcreaterevenuestreams并列,which引导定语从句修饰theexploitationoflifestylejournalism.theexploitationoflifestylejournalism对与生活方式有关的新闻的开发:lifestyle一般为名词,可作为修饰语置于名词前,表达
relatingtolifestyle(与生活方式有关的)。未来报纸发展的趋势包括对本地新闻需求的日益增长,而始于20世纪80年代后期的对生活方式新闻的持续开发利用——尤其在个人理财和旅游方面——将会创造新的收入来源。AnalsTransActivereading2:ResourcesDifficultsentence5Insteadof…,whichis…,newspapersshoulddo…,thatistosay,…Insteadof构成状语,which所引导的定语从句修饰dumbingdown,newspapers所接句子为主句,thatistosay后续部分为smartenup同位语,解释smartenup含义。
smartenup:toimprovetheappearanceofsth.打扮、使整洁;
Wordplay:smart=bothintelligentandwell-dressed(pun).
报纸不应粗制滥造(尽管这是增加市场份额的通常做法),而应该精工细做。也就是说,尊崇以正直、诚实和不偏不倚的态度从事新闻报道的原则。AnalsTrans…insteadofdumbingdown,whichistheusualwayofincreasingone’smarketshare…honourtheprinciplesofintegrityandimpartialityoftheircoverage.(L7,Para8)Activereading2:ResourcesWordstonotePhrases1.revenue2.capture3.compact4.nevertheless5.survey6.integrity7.moreoverclosedowninabidreferto…asNewWordsActivereading2:ResourcesrevenueSituationalquestionsandanswers.Q1:Whatarethethree___________________(收入来源) ofthetraditionalnewspapers?Ans:_____________________________________________. (报摊销售、订购和广告)
Q2:IfyouwereNewYorkTimes,whatnewwayswould
youexploreas____________________?(广告收入下降)Ans:___________________________(网络收费)
n.incomefrombusinessactivitiesortaxes收入revenueresourcesnewsstandsales,subscriptionandadvertisingtheadrevenuefallstochargeforWebaccessMoreActivereading2:ResourcesrevenueexploremoreresourcesofrevenueYes,weneedto…开辟财源扩大财源openupnewresourcesofrevenueallocate20%ofrevenueto…拨出20%的营业收入用于······Yes,weshouldincreaseour…revenuestamp印花税总收额grossrevenue赋税收入taxrevenue国内税收internalrevenue收益债券revenuebond
Activereading2:Resourcescapturevt.tocatchsb.orsb’sattention抓住,捕获n.theactofcatchingsb.orsth
抓住,捕获Identifythedifferentusageofcapture.Thebookcapturedthelittleboy’sheartwithitsbeautifulillustrations(插图). Becomingmorecreativemeanspayingattentiontothatendlessflowofideasyouproduce,andlearningtocaptureandactuponthenewthat’swithinyou.3.Inhistravelingreport,hetriedtocapturethebeautyoftheGreatWaterfalls.4.Thecriminalwascapturedwhentryingtoescapefromthecity. (捕获)(记录下······的壮美)(捕捉脑子里的想法)(使小男孩着了迷)MoreActivereading2:Resourcescaptureone’sheartone’sinterest/attentionone’simaginationatitletheheadlines赢得某人的爱吸引某人激发某人的想象力赢得比赛成为头条capturetobeintheheadlinestohittheheadlinestograbtheheadlinestomaketheheadlinesheadlinenewsmainstorytopstorylead(ing)story头条新闻Identifythemeaningofthecollocations.成为报
纸头条sparkleActivereading2:Resourcescompactn.smallerthanmostthingsofthesamekind小型的,袖
珍的
Groupdiscussion:
Thetextsaidcompactismoreneutralthantabloid.Whataboutyouropiniontowardthetrendofconvertingbroadsheetsintocompactformat?Whatabouttheechoesfromtheworld?
AgreeDisagreeclickclickActivereading2:Resources37percentoflegendarybroadsheetnewspapers’corereaderswouldpreferthenewspaperincompactformat.37%的这些传奇性大版式报纸的核心读者更喜欢看到报纸以小型报纸的面目出现。2.TherecentmovebytheIndependentandtheTimestolaunchdailycompactandbroadsheeteditionshassparkedtheimaginationofpublishersaroundtheworld.最近,伦敦的《独立报》和《泰晤士报》双双推出小报和大报版本,这无疑激发了全世界出版人的想象力。AgreeActivereading2:ResourcesBackYettheevidenceofaglobaltrendofbroadsheetnewspapersconvertingtocompactformatsisinconsistent.但大报向小型版式转变的全球趋势表现出来的却是不
一致的迹象。
Severalbroadsheetpapershavechangedtoasmallerformatrecently,butstillpeoplewouldrathercallthemcompactinsteadof“tabloids”,probablyareputationthing.近来一些大报已将版式改小,但仍然没有人将其称为“小报”,可能与名声有关。Wouldcompacteditionsslowdownthedeclineofnewspapers?Itwouldstillbeabigproblemthatalllargecirculationnewspapershavetobeconfrontedwith.袖珍版报纸真能减慢下滑的趋势吗?这仍将是发行量大的报纸所面临的一个大问题。DisagreeActivereading2:ResourcesBackneverthelessadv.despitetheideathatyouhavementioned尽管
如此,不过Translatesentences.Itisadifficultrace.Nevertheless,nearly1,000runnersparticipateiteveryyear.
这是一项艰难的比赛。尽管如此,每年还是有近1000名赛跑者参赛。2. 亚历山大二世是一位令人难以捉摸但仍很有趣的苏格兰国王。
AlexanderIIwasanobscurebutneverthelessaninterestingScottishKing.Activereading2:Resourcessurvey1.TheUSeconomyremainsweakbuttherearesomefaintsignsthatthepaceofdeclineismoderating,theFederalReservesaidWednesdayinitslatestsurveyonbusinessconditionsaroundthenation.2.ThelatestsurveyconductedbytheFederalReserveWednesdaystruckwithlightlypositivetoneonbusinessconditionsaroundthenation.例1survey沉降到句末,作为状语,显示为次要成分。例2survey为主语,显示为句子的出发点.可以推想:联邦储备局的分析会沉降到第二句话中。n.asetofquestionsthatyouaskalargenumberof
peopleororganizations调查,考察v.toaskpeoplequestionstofindouttheiranswers调查Identifyhow“survey”isplacedinsentences.Activereading2:Resourcesintegrityn.thequalityofalwaysbehavingaccordingtomoralprinciples诚实,正直Translatethefollowingheadlines. 1.Savingnewspapersattheexpenseofintegrity?
2.Integrity:Ourstillcherishedprinciples?
3.Savingnewspaperssufferedatremendouslossof
integrityandrespect.挽救报纸的过程令正直与尊重蒙受巨大的损失。以牺牲正直的代价挽救报纸吗?正直:还是我们珍惜的准则吗?MoreActivereading2:ResourcesintegrityIdentifythemeaningsofthefollowingphrases.amanofintegrity moralintegrity peopleofunyieldingintegrityterritorialintegrityinitsintegrityProfessionalintegrity正直的人骨气,气节硬汉领土完整完整,原封未动职业操守Activereading2:Resourcesmoreoveradv.usedforintroducinganadditionalandimportant
ideatosupportwhatyouhavejustmentioned
此外,而且
TranslatethefollowingsentencesintoChinese.Thereisanincreasingoppositionagainstdeathpenalty.Moreover,thereisnowevidencethatmanyexecutedprisonerswereinnocent.
越来越多的人反对死刑。而且,有证据显示许多被执行死刑的囚犯是无辜的。
2. Therearesomefaintsignsthatthepaceofdeclineismoderating.Moreover,thecustomers’confidencehasbeenrestoredtosomedegree.
有微弱迹象显示衰退的趋势放缓。而且消费者的信心也有某种程度的恢复。Activereading2:ResourcesclosedownTostopdoingbusinessoroperatingpermanently(永久)关闭Fillintheblankswiththeappropriateform.Smallshops__________________(纷纷倒闭)because
ofcompetitionfromlargechains(大型连锁店).Thelocalgovernment______________________(计
划关闭)privatecoalminesinShangxiprovince.areclosingdownplanstoclosedownActivereading2:Resourcesinabidinanattempt企图,努力TranslatethesentenceintoChinese.ThelargechainscutpricesjustbeforeChristmasinabidtosupportsales.大型连锁店在圣诞节前降价促销。SituationaldiscussionDoyouthinkthebidtocutpricesforsalesis
effective?Providemoreadvice.freetaste freebus
feedback goodqualitygoodsalesservice buyone,giveyoutwocateringtocustomers’needs Activereading2:Resourcesreferto…asTomentionsb./sth.whenyouarespeakingorwriting将······看作是······Fillintheblank.Evenasachild,he_______________________________(就称呼父亲为斯蒂夫).Collocations:identifythemeanings.
refertosth. 提及某事;有关、针对某事referbacktosth. 再次提及refersb.tosb. 将某人提交给他人处理referredtohisfatherasSteveActivereading2:ResourcesMorereferto…asListallsimilarphrasesinthesamestructure.
V.+sb./sth.+as… definesb./sth.as… 将······看作是,将······定义为
thinkofsb./sth.as… 将······看作是
regardsb./sth.as… 将······看作是
considersb./sth.as… 将······看作是
conceiveofsb./sth.as… 将······考虑为/构思为
viewsb./sth.as… 将······看作是
takesb./sth.as… 将······看作是
identifysb/sth.as… 辨认,确认Activereading2:Resources1.风暴之前的平静2.愉快平静的一刻3.发行量下滑4.广告收入5.报纸定价6.价格敏感的产品7.恶性循环8.20多年来的长期趋势9.每天读报的人数从…下降到…10.逐分逐秒地监视1.thequietbeforethestorm2.amomentofpeaceandpleasure3.Circulationhasdeclined.4.therevenuefromadvertising5.coverprice6.aprice-sensitiveproduct7.viciouscircle8.along-termtrendof20ormoreyears9.Dailyreadershipfallsf
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