2023年9月三级公共英语考试阅读压轴训练

2023年9月三级公共英语考试阅读压轴训

练

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RelationshipBanking

oneofthemoredissemblestrendsinthe

financial-serviceindustryinrecenttimeshasbeenthe

adoptionofprogramsdesignedtoencouragemore

personalizedrelationshipsbetweenan

institution'semployeesanditsclients,

particularlythosewhoaremajordepositors.The

expressionmostcommonlyusedtodescribethetypeof

programisrelationshipbanking.Agooddefinitionis

providedinthe1985bookMarketingFinancialServices:

Inrelationshipbankingtheemphasisison

establishingalong-term,multiple-service

relationship;onsatisfyingthetotalityofthe

client'sfinancialneed;onminimizingtheneedor

desireofclientstosplintertheirfinancialbusiness

amongvariousinstitutions.

Implicitwithinanydefinitionofrelationship

bankingisrecognitionthatthefinancial-service

requirementsofoneinpidualorrelationshipgroup.A

successfulrelationship-bankingprogramis,therefore,

independentinpidualinalargepartonthedevelopment

ofaseriesoffinancial-servicepackage,eachdesigned

tomeettheneedsofidentifiablyhomogeneousgroups.

Anotherdimensionofrelationshipbankingisthe

developmentofhighlypersonalizedrelationships

betweenemployeeandclient.Inmostfinancial

institutionstodaytheclientisservicedbyany

employeewhohappenstobefreeatthetime,regardless

ofthenatureofthetransaction,personalized

relationshipsarethereforedifficulttoestablish.In

afullrelationship-bankingprogram,however,the

clientknowsthereisoneinpidualwithinthe

institutionwhohasintimateknowledgeofthe

client'srequirementsandpreferencesregarding

complextransactions,overtime,theclientdevelops

ahighlevelofconfidenceinthisemployee.Inshort,

apersonalizedrelationshipevolvesbetweenclientand

employee.

1.Withwhatsubjectisthepassagemainly

concerned?

A.thedeclineofthefinaneial-serviceindustry

B.varietywithinfinancialservices

C.awaymakingmorepersonal

D.increasingeverydaybankingtransaction

2.Whichofthefollowingcanbeinferredfromthe

passageaboutrelationshipbankingprograms?

A.theyhaverecentlybeendiscontinued

C.theywillshortlyused

D.theywillbeusedinthedistantfuture

3.Whatisthemeaningofthewordinstitutionsin

thefirstparagraph?

A.banksB.schools

C.hospitalsD.policestations

4.Accordingtothedefinitionofrelationship

bankingquotedinthepassage,oneofthemainaimsof

thistypeofbankingistoencourageclientsto.

A.consultwitheachotherconcerningtheir

finances

B.keepalltheirbusinesswithasinglebank

C.recognizetheirownbanking

D.keeptheirfinancialrequirementtoaminimum

5.Accordingtothepassage,whatisanecessary

firststepininstitutingrelationshipbanking?

A.resigningbankbuildings.

B.hiringcongenialstaffwhomakeclientswelcome.

C.recognizingtheneedsofgroupsandinpiduals.

D.teachingbankemployeestobemoreconfident.

解析：

1.C本文主要讲解并描述的是使银行服务更加特性化

的方法。文章的开头就点明白主题。oneofthemore

dissemblestrendsinthefinancial-serviceindustryin

recenttimeshasbeentheadoptionofprogramsdesigned

toencouragemorepersonalizedrelationshipsbetween

aninstitutionsemployeesanditsclients

2.B第一段提到了，由此可以推断关系银行这一项目

已经得到了采纳。

3.A指公共机构，在本文中指的是银行。

4.B其次段最终一句，Inrelationshipbankingthe

emphasisisonminimizingtheneedordesireofclients

tosplintertheirfinancialbusinessamongvarious

institutions.

关系银行的目的是把客户分散资金到不同银行中的需

求和期望降到最低，使他们只在一个银行进行交易，只与一

个银行保持业