新编剑桥商务英语unit-2省公开课一等奖全国示范课微课金奖课件

UnitTwoCompanyBenefits企业福利1/63AnOverviewofUnitTwo2/632.1BusinessTopicCompanyBenefits3/63Discuss:Whatismostimportanttoyouwhenchoosingajob?animpressivejobtitletrainingandstaffdevelopmentagoodsalaryapensionflexibleworkinghoursopportunitiestotravelopportunitiesforpromotionparentalleavedaysoffandlongholidaysacompanycarVocabulary:BenefitsandIncentives一个显要头衔培训和员工发展可观收入养老金灵活工作时间旅游机会升职提拔机会育儿假短假与长假企业配车4/63员工福利(EmployeeBenefits)形式：1.法律保障权利(LegallyRequiredBenefits)，包含社会保障(SocialSecurity)、失业赔偿(UnemploymentCompensation)、工伤赔偿(Workers’Compensation)等。2.与退休相关福利(Retirement-relatedBenefits)，比如退休金计划(PensionPlans)等。3.与保险相关福利(InsuranceRelatedBenefits)，包含健康保险(HealthInsurance)、人寿保险(LifeInsurance)、意外事故和伤残保险(AccidentandDisabilityInsurance)等。4.带薪休假福利，包含带薪公假和带薪休假(PaidHolidaysandPaidVacations)。、其它福利，比如交通补助(LocalConveyanceAllowance)、住房补助(HousingAllowance)、伙食补助(MealAllowance)、旅游津贴(HolidayBonus)。无形福利：老板奖赏、晋升可能性、舒适工作环境等。奖励办法(incentives)：一个红包、一顿饭、一瓶酒、一次旅行机会5/63ListeningListentofiveshortrecordings.Whichofthebenefitsandincentivesinexercise1iseachpersonreferringto?Speaker1:____________________Speaker2:____________________Speaker3:____________________Speaker4:____________________Speaker5:____________________companycarflexibleworkinghoursparentalleaveanimpressivejobtitleapension6/63ListeningscriptSpeaker1It’sgreatbecauseusuallyitmeansmywifecanusetheoneathomeandweeventakemineawayatweekends.Iworkforquitearelaxedcompanyandtheydon’tseemtomindhowIuseitforleisure.Speaker2Ithoughtitwouldn’tchangethewayIworkedafterthefirstsixmonths,butastheygotolderitactuallybecamemorecomplicatedwithgettingthemtoschooloriftheywantedtodoactivitiesintheafternoon.ButmybosshasbeenreallygoodaboutitandsomedaysIcandoahalfdayifIwantandthenImightworklateronotherdays–orItakeworkhome,whichIdon’tlikedoing,butit’stheonlyway…Speaker3It’sactuallythelawnowsotheyhadtoletmehaveit.ItwasonlytwoweeksbutatleastIhadtimetohelpmywifeout.Mindyou,afterallthelatenightsandcryingIwasreallyhappytogetbacktoworkforawhileandhavearest!7/63Speaker4I’vejustbeenpromotedformAssistantITTechniciantoChiefOperationalNetworkAdministrator.ItmeansIgetabitofapayriseandnewbusinesscardswithmynameon.I’mnotsureifIgetmyownofficethough.Speaker5TheproblemformeisthatIwon’thaveenoughtoliveonwhenI’m60andIcan’taffordaprivateplan.SoI’llprobablytryandkeepworkingforafewmoreyears,andanyway,Iheardthegovernmentisplanningtorisetheageofretirement.8/639/63Reading:IsWorkingforXeroxTooGoodtoBeTrue?

WhatalovelyplaceXeroxistowork!KimMoloney,aclientservicesexecutive,can’tsayenoughnicethingsaboutheremployer.‘It’saveryspecialenvironment,’shesays,‘PeopledescribeXeroxasafamilyandIwasamazedatthenumberofpeoplewhohaveworkedhereforsolong.’1It’stemptingtotakeMoloney’scommentswithapinchofsalt,especiallyconsideringthatwhenyou’vebeenworkingsomewhereforonlytwoyears,asshehasatXerox,everyoneseemsoldandestablished.Butthere’struthbehindherenthusiasm.2TakeCarolePalmer,thegroupresourcesdirector.ShejoinedXeroxin1978asatempandhasbeeninherpresentroleforsevenyears.‘Xeroxhasbeengoodtomeovertheyears,’shesays.‘Ithassupportedmethroughqualifications…andlastyearItookpartin

thevice-presidentincumbentprogramme.’3HumanresourcesistakenseriouslyatXerox,Palmersays,andthecompanyhasapolicyofpromotingfromwithin(whichwouldexplainMoloney’samazementathercolleagues’longevity).ThecompanytakesononlyfifteentotwentygraduateseachyearandMoloneywaspartofanintakewhojoinedhavingalreadyacquiredacoupleofyears’workexperience.10/6311/6312/634ShestartedasaprojectmanagerforXeroxGlobalServicesbeforemovingintosales.Nowherresponsibilityisto‘growandmaintaincustomerrelationships’.5MoloneyisbasedattheheadofficeinUxbridge.‘It’sgreatintermsofworkingenvironment,’shesays.‘We’vejusgotanewproviderinthecanteenand…wehavebrainstormingroomsandbreakoutareas.’6MuchofMoloney’sroleisvisitingclients,soshedoesn’thaveapermanentdeskatheadoffice.‘I’mahot-desker,whichisgoodbecauseyougettositwithdifferentpeopleinthehot-deskareas.Andyou’regivenaplacetostoreyourthings.’7Headofficestaffnumbersbetween1,200and1,500people,Palmersays.ThecompanyhasfourothermainofficesintheUK.Thenatureoftheorganization,whichencompassessalesandmarketing,globalservices(thebiggestdivision),developingmarkets,researchanddevelopmentandmanufacturing,meansthattheopportunitiesatthecompanyvaryfromserviceengineerstosalesrolesandconsultants.

13/6314/638Perksincludeafinal-salarypensionschemeandvariousdiscountschemes.Therewardandrecognitionschemeisalittledifferent,andrathernice:‘Eachmanagerhasabudgeteveryyeartorecognizeandrewardstaff,’Palmersays.‘Itcanbeintheformofamealfortwo,orabottleofwine.Itcanbeupto￡1,000.There’stherecognition,andthenthere’sputtingmoneybehindit.’9Moloney,however,likesthenon-cashrewards.‘Xeroxtakescareofallitsstaffbutitalsorecognizesthepeoplewhoputintheaddedeffort,’shesays.‘Itoffersonce-in-a-lifetimeincentivetrips,andrecentlyIorganizedasailingtripfromyteam.’10Theideaofworkingabroadwiththecompanyappealstoher,andshesaysthathercareergoalistobepartoftheseniormanagementteam.Here’sanotheremployee,itwouldseem,whoisinitforthelonghaul.Back15/6316/63OpportunitiesforpromotionTrainingandstaffdevelopmentApensionArewardandrecognitionschemeTask1:Readthefollowingarticle.WhatbenefitsandincentivesdoesthearticlementionforemployeesatXerox?17/6318/63Task2:Choosethebestanswer,A,BorCforquestions1-5abouttheXeroxarticle.1.ThejournalistofthisarticlethinksthatA.staffatXeroxarenottellingthetruthaboutthecompany.

B.Xeroxoffersgreatbenefitstostaff.C.peoplehaven’tworkedatXeroxlongenoughtoknowifit’sagoodcompany.2.Wheredoesthecompanytendtofinditsnewmanagers?A.Fromexistingstaff.B.Ontrainingcourses.C.Onlyfromgraduates.3.Whydoesn’tKimMoloneyhaveherowndesk?A.Becausesheisn’timportantenough.B.Becausethereisn’tspaceatheadoffice.C.Becausesheoftentravelsandisawayonbusiness.4.Aswellasrecognizingitsstaffthroughpromotion,XeroxA.givescashbonuses.B.providesanumberofperks.C.givesunpaidleavetotaketripsofalifetime.5.OnecommonfeatureofXeroxstaffisthattheytendA.toworkhard.B.togetpromoted.C.nottochangeemployer.Back19/6320/6321/6322/6323/6324/63常见与take搭配短语：1.takeafter与……相像

eg.Thebabytookafterhismother.2.takedown记下

eg.Takedownthenoteswhileyouarelistening.3.tobetakenfor被误认为

eg.tobetakenforaforeigner4.takeoff打折

eg.Shopearlyandwe’lltakeoff20percent.5.takeon负担

eg.totakeonnewresponsibilities6.takeforgranted认为……理所当然

eg.Weoftentakethesethingsforgranted.25/63Grammar普通过去时26/630.Q:why/like/thecompany?Whydoyoulikethecompany?A:It’slikeafamily.1.Q:long/working/thecompany?________________________A:Twoyears.2.Q:when/join?______________________________________A:In1978.3.Q:was/firstjob?____________________________________A:Aprojectmanager.4.Q:what/responsible?________________________________A:Growingandmaintainingcustomerrelationships.5.Q:where/based?____________________________________A:AtUxbridge.6.Q:would/like/inthefuture?__________________________A:Workabroadandbepartoftheseniormanagementteam.Speaking:AskingquestionsaboutjobsHowlonghaveyoubeenworkingforthecompany?Whendidyoujoin(thecompany)?Whatwasyourfirstjob?Whatareyouresponsiblefor?Whereareyoubased?Whatwouldyouliketodointhefuture?27/63Writing:ALetterofApplication1.在信中你必须简明表示你对应聘工作感兴趣原因。2.告诉收信人你是从何处得悉招聘信息，比如报纸广告或电台、广告牌等。3.告诉对方你教育背景、工作经验，甚至是与此相关个人兴趣、癖好等。假如刚离开校门，也不妨告诉对方你曾做过何种暑期兼职员作，即使并不一定相关联，但起码向对方表示你含有一定工作能力。4.提供你个人资料，比如年纪、种族、婚姻情况、兴趣兴趣、你所参加团体活动等。5.必要话提供两三个推荐人姓名及其电话号码。他们对你为人及工作情况应有所了解，最好是你前雇主或以前老师。6.表示你很想取得面试机会，假如你前往面试时间有所限制，也需于信中说明，但不要把时间限制得太紧。7.措辞要礼貌，但不要太过分谦卑或拐弯抹角。表示尽可能显得客观，不要过于自夸品学兼优、工作态度认真等，这些应该是推荐人说话，不是你自己说话。8.以上内容要依据实际情况进行增删。28/63求职信惯用句式表示：Beginning开头（1）Withreferencetoyouradvertisementin(newspaper)ofMay2foraclerk,Ioffermyselfforthepost.（2）Inreplytoyouradvertisementintoday’s(newspaper)foranaccountant,Iamwritingtoapplyforthepost.（3）Ishouldliketo/Iwishtoapplyforthepositionmentionedinyouradvertisementin(newspaper)ofJuly22.Introducingoneself:aboutageandexperience

介绍自己年纪和经验（1）Ihavehad5years’experiencewithacompanyasasalesman.（2）Iam25yearsofage,andhavehadtwoyears’experienceinmypresentpost,whichIamleavingtobettermyself.29/63Aboutpersonalability

叙述个人能力(1)IamagoodaccountantandhaveathoroughknowledgeoftheEnglishlanguage.(2)Ihavereceivedagoodeducation,andknowEnglish,Spanishandshorthand.(速记)Aboutenclosure

附件Youwillfindenclosedanoutlineofmyeducationandbusinesstrainingandcopiesoftwolettersofrecommendation.Enclosedpleasefindaresumeandaphoto.Iattachscheduleofmyqualificationandexperience.Aboutsalary

薪酬待遇Iamquitewillingtostartwithasmallsalary.Ishouldrequireasalaryof4,500amonthtobeginwith.ThesalaryIshouldrequirewouldbe60,000ayear,plus1%commissiononallsales.30/63Reasonsforleaving

离职原因MyreasonforleavingthecompanyisthatIwishtogetintotheadvertisingbusiness.Iamleavingourofficetobewithmymotherandcareformyagedmotherinadistantcity.(3)MyreasonforleavingmypresentemploymentissimplebecauseIseenochanceofadvancement.Ending:requestforaninterview

结尾：请求面谈Ifyoudesireaninterview,Ishallbemosthappytocallinperson,onanydayandatanytimeyoumayappoint.Shouldyouthinkfavorablyofmyapplication,kindlygrantmeaninterview.Ihopethatyouwillbekindenoughtoconsidermyapplicationfavorably.恳请惠予考虑本人之申请为盼。31/631.Readtheapplicationforajob.Writetheverbinbracketsinthepastsimple,presentperfectorpresentperfectcontinuous.

DearSirorMadam,IsawyouradvertforthepostofClientServicesExecutiveinyesterday'snewspaperandIwouldliketoapplyfortheposition.

AsyoucanseefrommyattachedCV,Ihavebeenworkingformycurrentcompanyforovertwoyears.IjoinedMackintyreandCoinandsincethen,Ihavehadmanyopportunitiestodevelopmyskills.However,Ihavebeenconsideringacareerchangewithanewchallengeforanumberofmonthsandthisseemsliketheperfectmomenttomakethatmove.

IseefromrecentpressreportsthatyourcompanyhasexpandeditsoperationsinChinaandthereforeIwouldliketodrawyourattentiontomydegreeinOrientalStudiesandMandarinwhichIcompletedin.CombinedwithmycurrentMBA,whichIhavebeenstudyingforpart-timeatthelocaluniversity,IfeelthatIwouldbeanassettoyourcompany.Pleasealsonotethatmycurrentmanagerhasagreedtowriteareferenceandcanbecontactedon02078576785.Ilookforwardtohearingfromyou.

YoursfaithfullyDanielLewis

32/6333/63

2.Readthisadvertforajob.Youwouldliketoapplyforitandhavewrittensomenotesaboutyourexperience.Usethenotestowritealetterofapplication(120-140words)similartotheoneabove.

PersonalAssistanttoOverseasSalesManager

Wearecurrentlyseekingsomeonetoworkinabusyandexpandingdepartment.Youwillhaveexperienceinsecretarialduties.GoodknowledgeofEnglishandatleastoneotherlanguagesispreferred.YouwillneedtotravelabroadwiththeSalesManagerandorganizeschedules.Opportunitiesforpromotion.completedcourseatcollegeworked2yearsasreceptionistandsecretarybeenworkingfortravelagencyforlast6monthslivedinRomesummer–fluentItalian34/63PossibleAnswer

DearSirorMadam,IsawyouradvertforthepostofPersonalAssistanttoOverseasSalesManagerinyesterday’snewspaperandIwouldliketoapplyfortheposition.AsyoucanseefrommyattachedCV,Ihavebeenworkingforatravelagencyforthelastsixmonths,whichIhavereallyenjoyed.BeforethatIworkedasareceptionistandsecretaryfortwoyears.IhaveagoodknowledgeofEnglishasIcompletedacourseatcollegeandIamalsofluentinItalianhavinglivedinRomeforthesummerin.Pleasenotethatmycurrentmanagerhasagreedtowritemeareference.Ilookforwardtohearingfromyou.Yoursfaithfully[student’sname]35/63DearSirorMadam信首称呼语，普通用于正式信件中，在正式商务信函中普通称呼对方为DearMr.…或DearMs.…Isawyouradvertforthepost…Iwouldliketoapplyfor…(不能用Iwanttoapplyfor，语气显得太生硬)attachedCV所附履历。CV为CurriculumVitae缩写。workforatravelagencyworkasareceptionistandsecretaryPleasenotethat…一个惯用句型，在信件中用于提醒收信人注意事项。Ilookforwardtohearingfromyou.盼早日回复。这是信件结尾惯用表示法。Yoursfaithfully…在正式商务信函中，普通要写上姓名，不能单单使用名字，更不能用昵称。36/6337/632.2BusinessSkillsPresentingYourCompany38/63Background

向投资者、合作人、用户或未来员工等介绍你企业，这是企业通向成功关键一步（mostcriticaldoorwaytobusinesssuccess)。不少人认为，只要企业拥有有目共睹先进技术和巨大市场份额，投资者和合作者自然会看出无限商机而决定与贵企业合作。听众感受将决定未来是否深入与贵企业合作（moveforwardwithyoutothenextstage).假如你无法激发听众兴趣，你就没有机会介绍贵企业先进技术（technology)、试验数据（testdata)、产品展示（demo),以及骄人专利（patents)或是精干技术团体（technicalteam).39/63Vocabulary:CompanyTermsWorkinpairs.Playthisgame.Youeachhavefivewords.Preparethreedefinitionsofeachwordbutonlyonedefinitioniscorrect.Forexample,ifthewordis“turnover”,yourthreedefinitionsmightbe:A.acompany’stotalprofitsB.acompany’stotalcostsC.acompany’stotalspendingYourpartnershouldguessthatanswerAiscorrect.Hereareyourfivewordseach:

StudentA:

distributioncenter,warehouse,holdingcompany,callcenter,plant

StudentB:

headquarters,subsidiary,branch,corporation,division40/6341/63Listening:APresentationaboutXerox

Task1:CanyousayallthefollowingfiguresfromthekeyfactsabouttheXeroxCorporation?KeyFacts:16,000,000,000____________________________978,000,000____________________________160____________________________55,000____________________________½____________________________4____________________________6____________________________5,000,000,000____________________________2,000,000,000____________________________1906____________________________112,000,000,000___________________________XeroxFact

Sheetsixteenbillionninehundredandseventy-eightmilliononehundredandsixtyfifty-fivethousandhalffoursixfivebilliontwobillionnineteenohsixonehundredandtwelvebillion42/63Task2:Listentothepresentationandwritewhateachrefersto.Fact

SheetXeroxKeyFacts:16,000,000,000____________________________978,000,000____________________________160____________________________55,000____________________________½____________________________4____________________________6________________________________________________________5,000,000,000____________________________2,000,000,000____________________________1906____________________________112,000,000,000___________________________turnoverfinalincomecountriesemployeeshalfof55,000intheUSAdivisions6%ofrevenuededicatedtoresearch&developmentdollarsrevenueinEuropedollarsrestofworldrevenuecompanyfoundedtotalmarket43/63ListeningScript

Extract1:Goodmorningandthanksforcoming.TodayI’dliketotellyouabouttheworld’slargestdocumentmanagementcompany.WithaturnoverofnearlysixteenbilliondollarstheXeroxCorporationdevelopsandmarketsinnovativetechnologieswithproductsandsolutionsthatcustomersdependupontogetthebestresultsfortheirbusiness.Inmybriefpresentationwe’llbeginbylookingatsomeofthekeyfiguresbehindthecompany’ssuccessandhowthecompanyisstructured.（简明说明演讲框架）44/63ThenI’llgiveanoverviewofXeroxaroundtheworldandfinallyI’dliketotalkaboutsomeofthetrendsaffectingourmarketanditsfuturegrowth.Ifyouhaveanyquestions,I’llbehappytoanswerthemattheend.So,hereyoucansee,theturnoverforlastyearwasnearlysixteenbilliondollars,withafinalincomeof978milliondollars.WeoperatedfromourheadquartersinRochesterNewYorkStatein160countrieswith55,000employees,withoverhalfofthoseintheUSA.Thisnextchartshowsyouhowthecorporationissplitintofourdivisions.Firstofallthere’sXeroxGlobalServices…45/63

Extract2:Andfinallythere’sXeroxInnovationwithfivecentersintheUnitedStates,CanadaandEurope.Notethatsixpercentofrevenuewasdedicatedtoresearchanddevelopmentlastyearasthekeypartofourmissionstatementis,andIquote,‘tohelppeoplefindbetterwaystodogreatwork’.Ok,let’smoveontolookatXeroxaroundtheworldinalittlemoredetail.Takealookatthischart,whichshowsrevenuebyregion.SoabouthalfourrevenueisfromtheUSmarket.ThenEuropewithoverfivebilliondollarsandtherestoftheworldwithovertwo.OnethingI’dliketopointoutis…46/63

Extract3:Finally,howisthemarketforthedocumentindustrylooking?Wellitwouldbeunrecognizabletothepeoplewhofoundedtheoriginalcompanyin1906andevencomparedtothesecondhalfofthetwentiethcentury.Moreandmoreofficesaremovingfromblackandwhiteprintingtocolor,andfrompaperdocumentstoelectronicdocuments.Theseareclearlythefutureopportunitiesandareasofgrowthinwhatisatotalmarketworthanestimated112billiondollars…

Sothatbringsmetotheendofmypresentation.Thanksforlistening.Ihopeit’sbeenofinterest.Arethereanyquestions?

(怎样自然地结束演讲？）47/63StructureofthePresentationAIntroducingthepresentationBExplainingthestructureofthepresentationCPresentingthefirstpartDPresentingthesecondpartEPresentingthefinalpartFEndingthepresentationIntroductionFindingsconclusionRecommendations48/63Task3:ListenandmatchstagesA-Ftotheexpressionsbelow.Writetheletteraftertheexpression.1.TodayI’dliketotellyouabout…_A_2.Sothatbringsmetotheendofmypresentation.____3.Arethereanyquestions?____4.OK,let’smoveontolookat…____5.Goodmorningandthanksforcoming.____6.Hereyoucansee…____7.FinallyI’dliketotalkabout…____8.Ifyouhaveanyquestions,I’llbehappytoanswerthemattheend.____9.ThenI’llgiveanoverviewof…____10.OnethingI’dliketopointoutis…____11.Takealookatthischart,whichshows…_____12.Withaturnoverof…thecompanydevelops/manufactures/markets…____13.Inmybriefpresentationwe’llbeginbylookingat…____14.Firstofallthere’s…/andfinallythere’s…_____15.Thanksforlistening._____FFDACBBBDDABCF49/63Introduction(汇报介绍）Theaim/purposeofthisreportisto…Thisreportsetsoutto…Findings(调查结果）Itwasfoundthat……clearlyshow(s)that…Usefulpatternsforpresentation50/63Recommendation(s)(提议):Wewouldrecommendthat…Itisrecommended/proposed/suggestedthat有些人提议…,提议…Conclusion(s)(结论)Itwasconcluded/decided/agreed/feltthat…得出结论是／做出决定是／一致决定／一致认为Noconclusionswerereachedregardingthe…关于…没有得出结论Inconclusion…结论是51/63Addingideas

(增加内容)Furthermore/Moreover/Inaddition而且Contrastingideas(观点转折）However/Although/Despite/Inspiteof…while/whereas…Makingcomparisons(进行比较）Both/Neither…Like/Unlike…Linkingcauseandeffect(连接因果）Becauseof/asaresultof/dueto/owingto因为／因为Thismeans这意味着…52/631.Createyourdreamcompany.Completethecolumnofthetablewithkeyfactsaboutyourcompany.Speaking:GivingapresentationYourcompanyYourpartner’scompanyYourdreamcompany:•Whatisyourcompanycalled?•Whatproductorservicedoesitoffer?Figuresforlastyear:•Whatwasitsturnover?•Howwasthisdividedupbyregion(country)?•Whatwasitsfinalincome?•What%wasspentonResearch&Development(R&D)?Structure:•Whereistheheadquarters?•Howmanydivisionsarethere?•Howmanypeopleareemployed?(Bydivision?Country?)Trends:•Whatarethefuturetrendsandchangesfortheindustry?•Whatareyourcompany’splans?53/632.Nowprepareashortthree-partpresentationforyourpartner.Createsomesimplevisualaidsifnecessary.Usetheexpressionsonpage24andtheinformationabove.Whenyouareready,taketurnstogiveyourpresentation.Yourpartnertakesnoteswhilelisteningandcompletesthesecondcolumnabove.3.Foryournextlesson,prepareafull-lengthpresentationaboutacompanyyouknowwell.(Homework)Page3254/63Writing:AMemo1.Amanagerhassentthismemo.Answerthefollowing.1.whoisthememoto?2.whowillbeinterestedintheinformation?3.whathashappened?4.whatishappeningasaresult?5.whatactionisneeded?2.StudytheSubjectlineofthememobelow.Thewriterhastakenthefourkeywordsfromthemainmessage.Underlinethosewordsinthebodyofthememo.55/63

To:AllstaffFrom:JamesShepherdDate:23JuneSubject:PresentationonchangestopensionschemeDuetorecentchangesingovernmentpensionlaws,theHeadofFinancewillgiveapresentationonTuesday1Julyat5.30pminthecanteentooutlineanyeffectonthecurrentcompany-basedpensionscheme.Staffwiththispolicyarewelcometoattend.MEMORANDUM