当代商务英语听说教程学生用书2（第二版）课件：Let me tell you more about our product

123Part1PracticalListening&Speaking4Part2BusinessSpeakingPart3ListeningPracticePart4FunListeningUnitGoalsMakingasalespresentationDemonstratingaproductLearningthreePsforpresentationsMakingasalespresentationUnderstandingtipsforasuccessfulpresentationPart1AWordstudyWorkwithyourpartnertofillintheblanksusingthewordsontheleft.Listenandcheckyouranswers,andthenfollowtherecording.(1)Ourserviceisexcellent.Weprovideon-sitemaintenanceservicewithin24hoursafterreceivingcustomers’call.(2)Thesalespersongaveusaofthemachinetoshowhowitworked.(3)Don’tyourchairbacksofar.Itmightfallover.(4)Ifyoubuyaproduct,youwillsavesomemoney.after-sales_________agentsanddistributorsworldtop500certificatecost-effectiveafter-salesservicegoodvalueformoneyfunctionsandfeaturesslidesdemonstration_____________cost-effective____________tilt___AWordstudy(5)Youwillenjoyotherifyoubuythisproduct.Forexample,wewillgiveyouabagasagift.(6)Sowhataretheofthisproduct?Couldyoushowmehowitworks?(7)Pleasehavealookattheofthischair.It’sverysoft.Pleasesitdownandhaveatry.(8)ADCisamultinationalamongthe.benefits_______agentsanddistributorsworldtop500certificatecost-effectiveafter-salesservicegoodvalueformoneyfunctionsandfeaturesslidesfunctions________features_______and___cushion_______world_____top___500____AWordstudy(9)WehaveobtainedaforthisproductfromISO.Hereitis.(10)Heis.Youcantrusthimforanyjob.(11)Thismachineis.Youcan’tfindanyotherproductlikethisone.(12)Thischaireasilybecauseitswheelsareverysmooth.(13)Wehavemany.Theysellourproductstocustomersfromallovertheworld.certificate_________cushiontiltbenefitsdemonstrationtrustworthytrustworthy__________money______good_____value_____for___slides_____distributors__________agents______and____BFunctionallisteningTaskOne(Makingasalespresentation):Listentotherecordingandfillintheblanks.

Goodmorning,andwelcometoB&DCorporation.I’mFrankHopson,theSalesManager.(1)

somebasicinformationaboutourcompanyandproducts.Theaimofmytalkistogiveyou_____________________________BFunctionallisteningNowletmestartwiththecompany.B&DCorporationwasfoundedin1970.Atthattime,therewereonly6peopleworkinginthecompany,butnowwe(2)

in12countries.Wealsohavemanyagentsanddistributorsacrosstheworld.Ourturnoverincreasedfrom5milliondollarsin1970to900milliondollarslastyear.Morethanhalfofourclientsare(3).TheyincludeBAYER,BMW,NOKIA,etc.employ2,500peoplein50branches_______________________________amongtheworldtop500______________________BFunctionallistening(4).NowI’dliketotellyouaboutourproducts.Wehavebeenspecializinginofficefurnitureformorethan35years.Wesellworkstations,desksandallkindsofchairs,whichareverycost-effective.AllofthemhavegotISO’scertificates.Wealsoprovide(5).Wepromisetoprovideon-sitemaintenancewithin24hoursafterreceivingourclients’call.That’sallaboutthecompany_________________________ourcustomerswithexcellentafter-salesservices__________________________________________BFunctionallistening

Inconclusion,weareatrustworthycompany.Ifyouchooseourproducts,youwillfindtheyaregoodvalueformoney,andyouwillenjoywonderfulservicesfromus.(6),Iwillbehappytoanswerthemnow.Ifyouhaveanyquestions_______________________BFunctionallisteningTaskTwo(Demonstratingaproduct):Listentotherecordingandcheck(√)

TrueorFalse.ScriptTrueFalse(1)Thebestthingaboutthechairisthatit’s

costeffective.(2)Thechairisnotheavyandeasytocarry.(3)Thechairisnotsuitablefortrainingrooms.(4)Thechairhassixcolors.√√√√Asyoucansee,thischairlooksverymodern.Yes,Iknow,butit’salsoveryexpensive.Doesithaveanyspecificfunctions?Yes,itslideseasily.Thewheelsareverystrongandsmooth.Thebestthingaboutthischairisthat,ifyouleanagainstit,bothitscushionandbackrestwilltiltatthesametime.Itmakesthesitterfeelverycomfortable.Youmayhaveatrynow.Yes,itfeelsgood.Whatarethefeaturesofthisproduct?It’slightandveryeasytocarry.It’smadeofimportedmaterials.DoyouthinkIcanuseitfortrainingrooms?Yes,ofcourse.Ithinkthischairissuitableforallkindsofrooms,suchasmeetingrooms,cubiclesandtrainingrooms.Doyouhaveanyothercolors?Yes,wehaveyellow,whiteandgray.ScriptSalesman:

Customer:

Salesman:

Customer:

Salesman:

Customer:Salesman:Customer:Salesman:Ifwebuy500units,whatbenefitscanweenjoy?Ifyoubuy500units,wecouldofferyoua30%discount.Andyouwillenjoya5-yearwarrantyperiod.OK.Thankyouforyourdemonstration.You’rewelcome.Customer:

Salesman:

Customer:

Salesman:

CLanguagecheckGreetingandIntroducing:Goodafternoon,everyone.Letmeintroducemyself.MynameisJamesLee,andIworkasasalesperson(1)

theABCCorporation.Purpose:

Theaim/subjectofmytalkis(2)

giveyousomeinformationabouttheproductwecanofferyou.Workwithyourpartnertocompletethefollowingexpressions,andthenlistenandcheckyouranswers.for___TaskOne:MakingapresentationBeginningapresentationto__CLanguagecheckStructure:

I’mgoingto(3)

threepoints.First,Iwilltalkabouttheproduct’sfeatures.ThenIwilltellyouaboutitsfunctions.(4),Iwillcometothebenefitsoftheproduct.make_____DuringapresentationFirstpoint:

I’dliketostartwiththefeaturesofourproduct.Secondpoint:

Well,that’sallforthefeatures.NowI’ll(5)

ontothesecondpoint:

thefunctions.Thirdpoint:

That’sallforthesecondpoint.Mythirdpointis(6)

thebenefitsofourproduct.about_____Finally______move_____CLanguagecheckConclusion:

Inconclusion/Inaword,Ihave(7)

threemainpointsinmypresentation.Theyarethefeatures,functionsandbenefitsoftheproduct.Answerquestions:

Ifyouhaveanyquestions,I’dbepleased/happyto(8)

themnow.Thanking:

Iwillstophere.Ihopethishasgivenyouanideaofourproduct.Thankyouforyour(9)

/time.Endingapresentationcovered_______attention________answer______CLanguagecheckThenumberincreased(1)

4,500to5million.Therewasanincreaseinthe(2)

from4,500to5million.Thenumberdroppedfrom4,500to3,000.Therewasa(3)inthenumberfrom4,500to3,000.TaskTwo:Describingatrendfrom_____number_______drop____CLanguagecheckWhatarethe(1)

ofthisproduct?Whatarethe(2)

ofthisproduct?Whatarethe(3)

ofthisproduct?Whatarethe(4)

ofthisproduct?TaskThree:

Demonstratingaproductuses____functions________features_______benefits_______DControlledpracticeYouareasalesperson,andyourpartnerisaclient.Makeasalespresentationaccordingtothefollowingprompts.Listentotherecordingofamodelanswer,andthenfollowit.ScriptOpeningGreeting.Introducingyourself:

PatrickWangfromADC.Theaim:

introduceADC’ssecurityservices.3mainpoints:

price,rangeofservicesandquality.Point1:Price:

Atthemoment,theclientspends1,500poundsamonthonsecurity.ADC’spriceis20%lessforthesameservice.DControlledpracticePoint2:Point3:Ending:

Rangeofservices:

Atthemoment,theclientisworkingwith3differentcompanies.ADCcanprovidealltheservices.

Quality:

ADCwaselectedasnumberonesecurityfirminthisregion.

Inconclusion:

alowerprice,simpleradministrationandgoodquality.Thanktheaudience.Invitequestions.Script(Male:)

Goodafternoon.Letmeintroducemyself：I’mPatrickWangfromADC.Theaimofmytalkistogiveyousomeinformationabouttheserviceswecanofferyou.Iwilltalkabout3mainpointsaboutourservices：price,rangeofservicesandquality.Firstofall,Iwillstartwiththeprice.Iknowthatyou’recurrentlyspendingaboutonethousand,fivehundredpoundsamonthonsecurity.I’dliketodrawyourattentiontothisdiagram,whichshowshowwecanofferthesamelevelofserviceforabouttwentypercentless.Mysecondpointisaboutourrangeofservices.Atthemomentyou’reworkingwiththreedifferentcompanies.ADCcanofferyouthewholerangeofservicesyouneed,allfromjustonecompany.Thirdly,I’dliketotalkaboutquality.Thesedays,asyouknow,securityismoreandmoreimportant.I’msureyou’llbegladtohearthatlastyearADCwaselectedasnumberonesecurityfirminthisregion.So,inconclusion,myofferisalowerprice,simpleradministrationandapartneryoucantrustforyoursecurityneeds.Thankyouforyourattention.Now,ifyouhaveanyquestions,I’llbepleasedtoanswerthem.EBusinesscultureWorkwithyourpartnertoanswerthefollowingquestions.Thenlistentotherecording,andfillintheblanks.(1)Haveyouevermadeabusinesspresentation?Ifyouhave,whatwasitabout?(2)

Howshouldyouprepareabusinesspresentation?(3)

Whatshouldyoupayattentiontoduringapresentation?EBusinesscultureThreeP’sforPresentations:Plan,PrepareandPracticePlanwhatyou’regoingtosay:

Writethe(1)

ofyourtalk.Findoutwhatyour(2)

areandwritethemdown.Findoutaboutyouraudience(听众):whoarethey?(3)

ofthemwillbethere?Whatdotheyknowaboutyouand(4)?Whatdotheyexpect?Aretheyinterestedinyourtopic?Prepareyourtalk：

Writethepresentationout(5)

.Thentakeoutthemainpointsandputthemonnotecards.Uselarge(6)

sothatyoucanreadyournoteseasily.(7)

thecardsclearly.aim____main_____points______many_____How____topic_____your_____Number_______writing_______clear_____full___in__EBusinesscultureAreyougoingtousevisualaids（视觉辅助设备）：projector,computer,andwhiteboard?Ifso,prepareeverything(8)

.Testtheequipmentbeforethetalkandmakesureeverything(9)

properly.Anticipate（预料）thequestionsyoumaybeasked.Prepareanswerstothem.Makeyouranswer(10)

fortheaudiencetounderstand.in__advance_______possible_______easy____as__as__works______EBusinessculturePracticegivingapresentation：

Youmay(11)

apresentationinfrontofyourfriendsorcolleagues.Theycanaskyouquestionsand(12)

yousome(13)

onyourtalkandyourbodylanguage.Ifpossible,askyourfriendstomakea(14)

ofyourpresentation.Whenyouarepracticing,don’treadyournotes.Youcanrefertoyournoteswhiletalking.Andalsoremembertoputpassionintoyourtalk.Ifyouhavenopassion,audiencewillbebored.practice_______making_______give____video_____suggestions__________APairworkTaskOne:Workinpairstopracticeusingtheexpressionsforopeningapresentation.Oneofyouasksthequestionsontheleft,andtheotherprovidesaproperreply.Thefirstonehasbeendoneasanexampleforyou.Afterthispractice,changetheroles.Part2A:Whatistheexpressionforgreetingtheaudienceinaninformalsituation?A:

Whatistheexpressionforgreetingtheaudienceinaformalsituation?B:

Morning,everyone.B:

Goodmorning,ladiesandgentlemen.A:

Whatistheexpressionforintroducingthepresentationtopic?A:

Whatistheexpressionforstructuringyourtalk?B:

Theaimofmytalkistogiveyousomeinformationabouttheproductwecanofferyou.B:

I’mgoingtocoverthreepoints.TaskTwo:Workinpairstopracticeusingtheexpressionsforopeningapresentation.Oneofyouasksthequestionsontheleft,andtheotherprovidesaproperreply.Afterthispractice,changetheroles.A:Whatistheexpressionforsummarizingyourpresentation?A:Whatistheexpressionforsayingwhenyouarereadyforquestions?A:Whatistheexpressionforclosingyourpresentation?A:Whatistheexpressionforthankingtheaudience?B:

Inconclusion,Ihavecoveredthreemainpointsinmypresentation.B:

Ifyouhaveanyquestions,I’dbepleasedtoanswerthemnow.B:

Iwillstophere.Ihopethishasgivenyouanideaofourproduct.B:

Thankyouforyourattention.TaskOne:

Makeaminipresentationon“Howtomakeagoodpresentation”accordingtothetablebelow.BRoleplayTopic:Opening:Howtomakeagoodpresentation(1)

Introduceyourself.(2)

Introduceyourtopic:

howtomakeagoodpresentation.(3)

Makethreepoints:

tipsforopening,deliveringthebody,andending.Point1:Tipsforopening

Gettheaudience’sattention.

Keepitshortandsimple.

Makeagoodfirstimpression.BRoleplayPoint2:Point3:Ending:Tipsfordeliveringthebody

Putpassionintoyourtalk.

Maintaineyecontactandlookfriendly.

Keeptoyourstructure.Tipsforending

Giveaclearandshortsummary.

Thankyouraudienceandinvitequestions.

Bepolitewithallquestioners,evenifthey

askdifficultquestions.(1)Summarize3points.(2)Inviteandanswerquestions.(3)Thanktheaudience.(1)Whyaretheresomanypeoplestudying

English?(2)WhyisitsodifficulttoimproveEnglish?(3)Whyisitsodifficultforafreshgraduatetoget

agoodjob?(4)Whydoescampusloveoftenfail?(5)Whydowomenlivelongerthanmen?(6)WhyaretheresomanyChineseladiesmarrying

Westerners?TaskTwo:

Workinsmallgroups.Discusswithyourpartnersandprepareashorttalkononeofthetopicsbelow.Thentaketurnstodeliverthetalk.AListeningfocusTaskOne:Listentothepassagetwiceandfinishthediagramwiththeinformationyouhear.Part3Diagrams(graphs,charts,tables),wastedisposal6%,14%,,industry,carsheating_______Powerplants____________17%____60%____3%___ScriptScriptThereisobviouslyaveryseriousproblemofpollutioninourcitiesnowadays.Airpollutionhasincreased.Whatcausesairpollution?Ifyoulookatthediagram,you’llseethatinthecitytherearefivemainsourcesofairpollution.Wastedisposalistheleastimportant—itcausesonly3%ofthetotalpollution.Heatingaccountsfor6%.Thenextmostimportantsourceispowerplants—theyaccountfor14%,and17%ofthepollutionintheaircomesfromindustry.Butbyfarthemostseriouscauseofairpollutioniscars;carsalonecause60%ofairpollutioninmostlargecities.Peoplehaverealizedtheseriousnessofthisproblem.Whatshouldwedotocontrolorreduceairpollution?Weobviouslyhavetodosomethingaboutthecarsinourcities.TaskTwo:

Lookatthechartsbelow.Theyshowthesharepriceforeightdifferentcompaniesduringamonth.Youwillhearfivesentencestodescribe5charts.Listencarefullyanddecidewhichcharteachsentencedescribes.AListeningfocus(1)(2)(3)(4)(5)C___F___D___A___H___ScriptAListeningfocusAListeningfocusScript1.Thesharepricereacheditspeakaroundthemiddleofthemonthandthendroppedsharply.2.Thesharepriceclimbedsteadilybeforefallingslightlytowardstheendofthemonth.3.Thesharepricefellsharplybeforeslowlyrecoveringtothesamelevelasatthebeginningofthemonth.4.Exceptforaslightfallaroundthemiddleofthemonth,thesharepriceshowedlittlechange.5.Thesharepriceshowedagreatimprovementafterthemiddleofthemonth.TaskThree:

Listentofourstudentstalkingabouttheirfutureplans.Asyoulisten,fillinthetablewithwhatyouhear.Speaker1Speaker2Speaker3Speaker4Whatdotheywanttobeinfuture?Whataretheydoing/goingtodonow?Tobecomeadoctor._________________Goingonaholiday.________________Tobeafashioneditor__________________Gettingexperience.________________Toworkinmanagement._____________________Havingsomefun./HeadingforAsia.______________________________Tobecomeafilmdirector._____________________Workingasawaiter________________women’smagazine.foralotofvideosinhisfreetime.andmakingaScriptAListeningfocusAListeningfocusScriptSpeaker1Myparentsarebothdoctorsandtheyreallywantmetobecomeadoctortoo,butI’mnotsosure.I’mabouttogoonholidaytothinkthingsover.Whoknowswhat’llhappenwhenIgetback!Speaker2I’mhopingtoworkinfashion.IdeallyI’dliketobeafashioneditorforaglossywomen’smagazine.Mydegreewon’tbemuchhelp—Istudiedmedievalhistory!SoIcan’tworkinfashionuntilI’vegotmoreexperience.AListeningfocusSpeaker3I’vejustfinishedacourseinBusinessStudiesandIintendtoworkinmanagementeventually.ButfirstI’vedecidedtohavesomefun,soI’mheadingforAsiaforafewmonths.Speaker4IdidFilmStudiesandI’mhopingtobecomeadirector.I’mworkingasawaiteratthemoment,butI’malsomakinglotsofvideosinmyfreetime,asI’mdeterminedtomakefilmsoneday.TaskOne:Listentotheshortpassagetwiceandfillintheblankswiththemissingwordsorsentences.BDictationOneofthemost(1)peoplemakewhendiscussingtheirproductorserviceistousethesametypeof(2)againandagain.Theysaythesamethingineverypresentationandhopethatsomethingintheirpresentationwillattracttheprospectivecustomer.Ihavebeena(3)tothisapproachformanytimeswhenIcould(4)butlistento“canned”PowerPointpresentations.commonmistakes________________presentation___________donothing__________victim______BDictation(5);changeitslightlytoincludespecificpointsthatare(6)tothatparticularcustomer.IfyouusePowerPoint,placethecompany’slogoonyourslidesanddescribehowthekeyslidesrelatetotheirsituation.(7)

.Thismeansthatitisveryimportanttoaskyourprospectivecustomersprobingquestionsbeforeyoustart(8)

yourcompany.toeachpersonThediscussionofyourproductorservicemustbeadapted________________________________________________________________unique______Showexactlyhowyourproductorservicesolvestheirspecificproblem_______________________________________________________________talkingabout____________TaskTwo:You’regoingtohearfivesentences.Repeateachsentenceyouhear.Thenlistenagainandwritedowneachsentence.Checkyouranswerwhenyoulistenforthethirdtime.Remembertodiscussthebenefitsofyourproducts,notthefeatures.(1)___________________________________________________Knowwhatyourkeypointsareandlearnhowtomakethemquickly.(2)__________________________________________________Adullvoicecausestheotherpersontoquicklyloseinterestinyourpresentation.(3)__________________________________________________________BDictationUseaphysicaldemonstration—writedownfactsandfiguresanddrawpictures.(4)__________________________________________________________Tobelieveinyourproductisthemostcriticalcomponentofanypresentation.(5)_________________________________________________________BDictationCConversationsTaskOne:MaryhaswrittendownwhatBrownhassuggestedtoher,butmainlybykeywords.Choosetheproperkeywordstocompletethestatements.Conversation1Keywords：A.animatedandenergeticB.long-windedC.busyD.enthusiasmE.boringandunimaginativeF.connection(1)First,youshouldcreatea

betweenyourproductandthe

prospect.(2)Today’sbusinessesaretoo

tolistento

discussions.F___C___B___ScriptCConversations(3)ThemajorityofthepresentationsIhaveheardhavebeen,causingpeopletoquicklyloseinterestinthepresentation.(4)Whenyoudiscusssolutions,doyoubecomemore?(5)Doesyourbodylanguageexhibityour?E___A___D___TaskTwo:Listentotheconversationagainanddecidewhetherthefollowingstatementsaretrue(T)

orfalse(F).CConversations(1)HenryWilsonanswersthephonecall.(2)ThecallerwaitsforhalfanhourtotalktoHenryWilsononphone.(3)HenryWilsonworksinthemarketingdepartment.(4)RobertAndrewswillbeonameetinginanhour.(5)ThecallerleavesamessageforHenryWilson.F___F___T___F___T___ScriptMary:

God!I’mgoingtomakeasalespresentationformycompanynextmonth.Theonetodothejobbrokeherlegyesterday.Andthemanageraskedmetotakeherplace.IsthereanythingIneedtoknow—apartfromtheproductitself?Brown:

Yes,thereissomethingyoushouldknow.Forexample,youneedtocreateaconnectionbetweenyourproductandtheprospect.Tellyourcustomerwhattheywillgetbyusingyourproductversusyourcompetitors.Mary:

Isee.Brown:

Youshouldalsoavoidbeingtoolengthy.Trytogettothepoint.Today’sbusinesspeoplearefartoobusytolistentolong-windeddiscussions.Mary:

Well,Iunderstandthat.CConversationsBrown:

ThemajorityofsalespresentationsIhaveheardhavebeenboringandunimaginative.Thiscausestheotherpersontoquicklyloseinterestinyourpresentation.Mary:

Oh,yes.Brown:

Youmaycheckthisbyaskingyourself,whenyoudiscusssolutions,doyoubecomemoreanimatedandenergetic?Doesyourvoicedisplayexcitement?Doesyourbodylanguageexhibityourenthusiasm?Ifnot,youneedtochangeyourapproach.CConversationsConversations2TaskOne:

Listentotheconversationandthenrearrangethefollowingstepsaccordingtotheconversation.(1)Lookatindividualmembersofyouraudience.(2)Makesureyouknowhowtopronouncethewordsinyourpresentation.(3)Usenaturalgestures.(4)Checkthateveryonecanseeyouandyourvisualaids.(5)Changetheseatingarrangementifyoudon’tlikeit.(6)Arrangeyourpapersonthedesk.(7)Putyourbagandnotesinasuitableplace.Thecorrectordershouldbe：→→→→→→6___7___5___4___3___2___1___ScriptAListeningfocusScriptMary:

IknowIneedpreparation,objectiveandenthusiasminapresentation.But,arethereanydeliveryskillsIneedtoknow?Brown:

Sure.Well,firstofall,trytolookorganized.Arrangeyourpapersonthedesk.Putyourbagandnotesinasuitableplace.Changetheseatingarrangementifyoudon’tlikeit.Checkthateveryonecanseeyouandyourvisualaids.Mary:

I’llseetothat.Brown:

Andusenaturalgestures.Usethesamegesturesyouwoulduseifyouwereexplainingthesamethingtoacolleagueinaone-to-oneconversation.Don’ttrytobeagreatactor.Mary:

Iunderstand.AListeningfocusBrown:Thentheeye-contactpart.Lookatindividualmembersofyouraudience,justasifyouwerehavingaconversationwiththem.Don’tburyyourheadinyournotes.Mary:OK，Isee.Brown:Makesureyouknowhowtopronouncethewordsinyourpresentation.BeparticularlycarefulofwordsthatareusedinbothyourlanguageandEnglish.Mary:Oh,yes.Brown:Withthesetips,I’msureyou’llbeabletogiveanimpressivepresentation.Mary：Thankyousomuch.TaskTwo:

Listentotheconversationagainandchoosethebestanswer.(1)Theconversationismainlyaboutthe

ofpresentation.A.PreparationB.objectiveC.enthusiasmD.deliveryskills(2)WhichofthefollowingisNOTmentionedasasuggestion?B.Properpositionofbagsandnotes.C.Maketheseatingarrangementcomfortableforyou.D.Checkthevisualaids.A.Turnoffyourmobilephone.(3)Byusingnaturalgestures,thespeakermeansyoushould

.A.feellikeanactorC.behavelikeateacherspeakingtostudentsD.lookasifthere’snoaudienceatallB.actasifyouweretalkingtoacolleague(4)Intheeye-contactpart,youshouldavoid

.A.staringatyouraudienceC.anyreferencetoyournotesD.conversationalmannersB.buryingyourheadinyournotes(5)WhatshouldyoudoiftherearewordsthatarebothusedinEnglishandinChinese?A.PronouncetheminChinese.B.Skiptheminmypresentation.D.PronouncetheminaChinglish(Chinese-English)

way.C.Makesurehowtopronouncethembeforehand.TaskOne:Listentothepassageandgroupthesuggestionsintherightcolumnunderthecategoriesspecifiedintheleft