Presentation-Visual-Aids-视觉化简报---V3.ppt

1、PRESENTATION AIDS,EFFECTIVE VIUSL SLIDES,DEATH BY POWERPOINT,Lets get started with,Killing Your Audiences with PowerPoint,STOP,Boredom,Slow and painfuldeath,MOST presentations,訊息,KISS原則 (Keep It Simple and Stupid) 文字的使用 字體大小 標題的使用 勿用標點符號,縮寫的使用 數字的使用 關聯資訊的使用 圖表的使用 動畫的使用 資訊來源,簡報設計的原則是KISS (Keep It Sim

2、ple and Stupid)。其實準備簡報內容和寫文章是一樣的，訂好題目後，先列出大綱，把重要的觀念和關鍵字的關連性架構出來，接下來再加上創意，以數據、圖表、動畫等視覺工具來輔助說明。,So what was wrong ?,Too many words,No Images,Slides double as hand-outs,data dumps,Ultimate Effect?,WHY this happen ?,is 22 years old,Back then,People had to use,or,And these ,Were VERY expensive,訊息,KISS原則

3、(Keep It Simple and Stupid) 文字的使用 字體大小 標題的使用 勿用標點符號,縮寫的使用 數字的使用 關聯資訊的使用 圖表的使用 動畫的使用 資訊來源,簡報設計的原則是KISS (Keep It Simple and Stupid)。其實準備簡報內容和寫文章是一樣的，訂好題目後，先列出大綱，把重要的觀念和關鍵字的關連性架構出來，接下來再加上創意，以數據、圖表、動畫等視覺工具來輔助說明。,So people got into the habits,But, nowadays,How much a PPT slide ?,RESEARCH & STUDY,What wor

4、k best for the audiences to learn,1st,How we take in information during a presentation?,7%,55%,38%,55%,38%,7%,visual,vocal,text,2nd,What make the presentation memorable ?,Message retention after 3 days,Because a picture,“ worth a thousand words “,How people learn,Cognitive Load Theory,Limited Capaci

5、ty,+ / - 2,Information elements at once,Two receiving channels,Visual & Auditory,Images,Text,Narration,?,Narration,Visual,Narration,Text,X,If youre reading this Youre not listening.,listen,read,We can NOT do both at the same time,Narration,Text,X,Images,X,Narration,Text,Images,Treasure chest - Infor

6、mation,TOGETHER its more productive,Conclusion,Less is more,化繁為簡,Blend Data/ Image 圖文並茂,Better NOT use bullet points,BLEND DATA/ TEXT/ IMAGE,Data/ chart = logic,Images = emotion,mix & match,data,symbol& image,+,Data are convincing,2+2=4,16 =4,Symbols are compelling,Combine logic& emotion,TOGETHER Th

7、ey are good communication.,This is BAD communication,訊息,KISS原則 (Keep It Simple and Stupid) 文字的使用 字體大小 標題的使用 勿用標點符號,縮寫的使用 數字的使用 關聯資訊的使用 圖表的使用 動畫的使用 資訊來源,簡報設計的原則是KISS (Keep It Simple and Stupid)。其實準備簡報內容和寫文章是一樣的，訂好題目後，先列出大綱，把重要的觀念和關鍵字的關連性架構出來，接下來再加上創意，以數據、圖表、動畫等視覺工具來輔助說明。,This is GOOD communication,CR

8、EATE COOL SLIDES,2 Principles,Visual,Simplicity,“ Simplicity is the ultimate sophistication” Leonardo Da Vinci,Make everything as simple as possible, but not simpler.,Tips,Bullets kill, kill bullets Never use clip art Use images to carry the message and evoke emotions Only use images that match your

9、 message KISS principle a) font& Size matters Goldilocks effect c) Make only one point per slide d) Six words per slide the max e) Less is more Law of maximum contrast Choose proper colors,Slide Design Tips,Bullet points kills,Lets BREAK it down,Bullet points kills Kill bullet points,Use Images to c

10、arry the message,and evoke emotions,Use picture to communicate, not to decorate,Convey nothing, Ditch it!, FONTs are important ,Use images to carry the message and evoke emotions Never use clip art KISS principle a) font& Size matters Goldilocks effect c) Make only one point per slide d) Six words p

11、er slide the max e) Less is more Law of maximum contrast Choose proper colors,Slide Design Tips,SIZE matters, Goldilocks Effect ,This is 10 point,This is 15 point,This is 20 point,This is 25 point,This is 30 point,This is 40 point,This is 50 point,This is 60 point,Not too big,Not too big,Not too sma

12、ll,Not too big,Not too small,Just perfect,Make only ONE point per slide,Words Per Slide Max,And when it comes to words up on screen, you should try and pare it back to the minimum you can get away with. In this circumstance, less is really more,And when it comes to words up on screen, you should try

13、 and pare it back to the minimum you can get away with. In this circumstance, less is really more,Less is more,“ If you cant explain it simply, you dont understand it well enough.”,Less is more,“ Empty space is not nothing, its a powerful something ” Garr Reynolds, professor of marketing at Kansai G

14、aidai University, Law of max. contrast ,Law of maximum contrast,Law of maximum contrast,Law of maximum contrast,Law of maximum contrast,Law of maximum contrast,This is almost as bad,Maybe this will be better,Yes, this is better.,Wellhow about this?,Make sure they,JUMP,OUT, Proper Colors ,Colors convey meaning and emotion,Dependable,Trustworthy,Committed,Tranquil,Peaceful,R