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1、考核方法: 平时30%(讨论、presentation) 出勤10% 期末60% 出勤: 第一次旷课扣2分,第二次扣4分,第三次扣8分,以此类推 第一次请假扣0分,第二次扣1分,第三次及以上每次扣2分 累积缺课1/3学时者取消考试资格 教材:Stephen Robbins Management 8e,作者: 孙耀君 主编 出 版 社: 江西人民出版社,作者: 张钢 编选 出 版 社: 浙江大学出版社,作者: (日)大前研一著; 刘锦秀,谢育容译 出 版 社: 中信出版社,作者: 陈志武著 出 版 社: 当代中国出版社,作者: 陈志武著 出 版 社: 国际文化出版公司 出版时间: 2009-8-
2、1,Management the process of coordinating work activities so that they are completed efficiently and effectively with and through other people Planning: where the organization wants to be in the future and how to get there. Organizing: involves the assignment of tasks, the grouping of tasks into depa
3、rtments, and the allocation of resources to departments. Leading: the use of influence to motivate employees to achieve organizational goals. Controlling: monitoring employees activities , determining whether the organization is on target toward its goals, and making corrections as necessary.,管理原理Pr
4、inciples of Management,Part 1 导论 Introduction Chapter 1 管理概述 Chapter 2 管理思想发展史 Part 2 计划 Planning Part 3 组织 Organizing Part 4 领导 Leading Part 5 控制 Controlling,彼得德鲁克 Peter Drucker,Principles of Marketing Kotler ,From the perspective of result: get more output from the given inputs. Efficiency is ofte
5、n referred to as doing things right. concerned with means Effectiveness: doing the right things. concerned with ends Effectiveness is the degree to which the organization achieves a stated goal.,management functions,Planning: where the organization wants to be in the future and how to get there. Pla
6、nning has three main components: First, the managers determine goals; Would you tell me, please, which way I ought to go from here? That depends a good deal on where you want to get to, said the Cat. I dont much care where- said Alice. Then it doesnt matter which way you go, said the Cat. Next,they
7、develop a comprehensive strategy for achieving those goals; Design tactical and operational plans for implementing the strategy.,management skills,Organizing: the portion of a managers job that is concerned with mobilizing the necessary resources to complete a particular task is known as organizing.
8、 Organizing involves the assignment of tasks, the grouping of tasks into departments, and the allocation of resources to departments. Leading is the use of influence to motivate employees to achieve organizational goals. Controlling means monitoring employees activities , determining whether the org
9、anization is on target toward its goals, and making corrections as necessary.,亨利明茨伯格(Henry Mintzberg) 人际角色 信息角色 决策角色,罗伯特孔茨 (Robert Katz) technical skills technical skills: the job-specific knowledge required to perform a task . human skills human skills are skills associated with a managers ability
10、to work well with others both as a member of a group and as a leader who gets things done through others conceptual skills are skills related to the ability to visualize the organization as a whole, discern interrelationships among the organizational parts and understand how the organization fits in
11、to the wider context of the industry, community and world.,Managing Systems, System - a set of interrelated and interdependent parts arranged in a manner that produces a unified whole provides a more general and broader picture of what managers do than the other perspectives provide Closed system -
12、not influenced by and do not interact with their environment Open system - dramatically interact with their environment organizations - take in inputs from their environments transform or process inputs into outputs outputs are distributed into the environment,Inputs,Raw Materials Human Resources Ca
13、pital Technology Information,Transformation,Employees Work Activities Management Activities Technology and Operations Methods,System,Outputs,Products and Services Financial Results Information Human Results,Feedback,Environment,Environment,The Organization as an Open System, managers must coordinate
14、 various work activities ensure that interdependent parts work together recognize and understand the impact of various external factors decisions and actions taken in one organizational area will affect other areas and vice versa Different and changing situations require managers to use different ap
15、proaches and techniques. Managing an entrepreneurial start-up requires different actions and decisions than managing a departmental work team in a large corporate setting. The contingency perspective (the situational approach) of management: because organizations are different, they face different c
16、ircumstances (contingencies) and, thus, may require different ways of managing.,Home work: 1、What is management? What the role of managers? Interview the manager at any level of a local company. Identify that managers job according to level and area. Show how planning, organizing, leading, and controlling are part of this persons job. Inquire about the managers educati
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