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1、 2008 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo ConfidentialLenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential 金头脑小组创作金头脑小组创作 Page 2 of 8Presentation Title Goes Here | 2008 Lenovo Lenovo Confidential

2、 Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo ConfidentialLenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Why为什么要产品分析？为什么要产品分析？ What产品分析是什么？产品分析是什么？ How如何进行产品分析？如何进行产品分析？ 总结 Page 3 of 8Presentation Title Goes Here | 2008 Lenov

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6、Lenovo Confidential Lenovo Confidential Lenovo Confidential Why为什么要产品分析？为什么要产品分析？ What产品分析是什么？产品分析是什么？ How如何进行产品分析？如何进行产品分析？ 总结 Page 7 of 8Presentation Title Goes Here | 2008 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo ConfidentialLenovo Confidential

7、 Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential 什么是联想产品分析？ 通过对产品品牌、功能、品质品牌、功能、品质与性能性能的挖掘，挖掘，使销售人 员迅速掌握掌握产品的固有属性固有属性和深层优势，深层优势，形成形成差异化，差异化，并达 成销售销售。 Page 8 of 8Presentation Title Goes Here | 2008 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenov

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19、vo Confidential Lenovo Confidential Lenovo Confidential 竞品竞品Lenovo C305-舒适型舒适型 HP Pavilion MS200 差价差价 图片图片 价格价格 46994999 300 颜色颜色白白/黑黑/蓝蓝/粉粉/红红黑黑 100 屏幕尺寸屏幕尺寸 20”18.5 160 显卡显卡ATI Radeon HD 4530 512M集成集成 350 光驱光驱弹出式刻录光驱弹出式刻录光驱弹出式刻录光驱弹出式刻录光驱 0 无线无线 外置外置USB无线网卡无线网卡 内置无线网卡内置无线网卡 0 遥控器遥控器 无无 无无 0 CPU AMD

20、 Althorn X2 3250eAMD Althorn X2 3250e 0 内存内存2G2G 0 硬盘硬盘320G320G 0 OS VISTA VISTA 0 触摸功能触摸功能无无无无 0 摄像头摄像头/麦克麦克有有有有 0 键鼠键鼠有线有线无线无线 -120 保修政策保修政策3+33+3（包含（包含LCDLCD）3+33+3（不包含（不包含LCDLCD） 100 比竞品至少便宜多少比竞品至少便宜多少890890 PFV对比图对比图 Page 21 of 8Presentation Title Goes Here | 2008 Lenovo Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo Confidential Lenovo ConfidentialL

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