商务英语汇总试题

1、商务英语汇总试题1. Perhaps the best way to think about supply chain software is  to separate it into software that helps you plan the supply chain and software helps you exe

2、cute the supply chain steps themselves. 或许看待供给链最好的方法是，把它分为能够帮助你规划供给链的软件和帮你执行供给链步骤的软件。 2、Arguably the most valuable is demand plan, which determines how much product you will make to satisfy your different customers' demand.最有价值的是需求规划，它决定你将必须生产多少产品来满足不同的客户需求，而这一点是有争议的。3、D

3、espite the undisputed importance of financial service, electronic communications and media industries, the economy still revolves around the making, moving, buying and selling of “stuff.尽管金融效劳、电子通信和媒体行业的重要性是无可争议的,但是经济依然围绕着“材料在制造、移动、购置和销售。4、If selling supply chain systems is difficult on the outside,

4、 it isn't much easier inside.如果在外销售供给链系统很难的话，那么向内销售也不会很容易。5、You need a strategy for managing all the resources that go toward meeting customer demand for your product or service.你需要一种管理全部资源的策略，以使这些资源满足客户对你产品或效劳的需求。6、ERP creats a single version of the truth that cannot be questioned because every

5、one is using the same system.ERP创造了一个单一真实的说法，不容质疑，因为所有人使用一个系统。7、That is a tall order, building a single software program that serves the needs of people in finance as well as it does the people in human resources and in the warehouse.这是一个苛刻的要求，对于建立一个单一的软件程序，要同时满足财务人员、人力资源人员和库管员的要求。8、Typically, when

6、a customer places an order , that order begin a mostly paper-based journey from in-basket to in-basket around company.一般来说，当客户下订单时，订单就开始从公司内一个文件夹到另一个文件夹的公文旅行。9、the new software could slow you down by simply replacing the old software that everyone knew with new software that no one does. 简单地用人们都不懂的新

7、软件代替人们都懂的旧软件，反而会降低你的速度。10、In the race to fix these problems, companies often lose sight of the fact that ERP packages are nothing more than generic representation of the ways a typical company does business.在争先恐后地解决这一问题的时候，公司经常会看不到这样的事实：ERP软件包只不过是典型公司业务方法的普通代表。11、Most ERP systerms were designed to b

8、e used by discrete manufacturing companies (that make physical things that can be counted ), which immediately left all the process manufacturers (oil, chemical and utility companies that measure their products by flow rather than individual units ) out in the cold.大多数的ERP都是为分散的计件公司而设计他们制造的产品是实体的，可以

9、计数，这就很快使流水线加工企业如用流量而不是用单个单位来计量产品的石油公司、化工公司及公用事业公司被撇在一边。12、With ERP, the customer service representatives are no longer just typists entering someones name into a computer and hitting the return key.后按回车键的打字员。13、There are decisions that customer service representatives have never had to make before,

10、and the answers affect the customer and every other department in the company.这些决策客户效劳代表以前根本不必做，并且他们的答案可能会影响到客户和公司的每个部门。14、Many companies ,for example, will just install all ERP finance or HR module and leave the rest of the functions for another day.例如许多公司，只会安装一个ERP财务模块或者人力资源模块，将其余局部的功能就留给以后把。15、Wh

11、en one departments finishes with the order it is automatically routed via the ERP system to the next department.当一个部门完成了订单后就通过ERP系统的路径自动地发往下一个部门。16、Human resource planning is where the human resource management strategy and the organization mission come together in determining the numbers and skill

12、sets needed for the employees.人力资源管理使人力资源管理战略和组织使命在决定员工必备的数量技能方面联系在一起。17、Human resource planning involves the following six-step process in order to forecast the human resource needs for the organization.为了预测组织所需的人力资源，人力资源方案有以下六步18、Next up is compensation as an organization needs to know how much it

13、 can compensate employees before it begins the recruitment process.接下来是补偿作为一个组织需要知道招聘过程开始之前有多少可以弥补。19、Job analysis is the systematic study of what is done in a job. 职位分析是系统地研究在做什么工作。20、The recruitment strategy should be based upon the human resource planning estimates as to the numbers,types ,and sk

14、ills sets of employees needed and upon the organizations' ability to compensate the employees.招聘战略应根据应根据人力资源方案估计的雇员的数量，类型及技能和组织补偿雇员的能力。21、The advertisement should be designed such that it attracts employees with the types of background experiences and skills desired for the job and in the number

15、s needed by the organization.招聘广告应该设计成能够吸引拥有工作所需的背景经验和技能类型的雇员以及组织所需的数量。22、 Human resource management is an area that those with an interest must plan to continue to learn and grow in knowledge and experience in order to stay current.人力资源管理是一个地区，这些利益必须方案继续学习增长了知识和经验，以保持电流。23、Human resource management

16、 is a dynamic field filled with changes in laws and rules that must be followed.人力资源管理是一个动态的领域充满了变化规律和必须遵循的根本规那么24、Performance appraisal or job evaluation may ba defined as the evaluation of record of outcomes produced on specific job or activity during a specified time period.在特定的时间段内，绩效评估或者工作评价可以被

17、定义为在特定的工作或活动的评价记录25、Compensation system may themselves have to do with any type of reward or benefit that may be received by employees and include base compensation(whether price are,hourly,or salaried),merit pay,pensions,profit sharing,health care,family and medical leave programs,vacation leave,an

18、d compensatory leave.补偿系统跟员工的任何形式的报酬或福利都有关，包括了根本薪酬不管是以工时算还是工资，绩效工资，退休金，分红，医保，医疗休假，休假许可和带薪休假26.The more useful way to think about CRM is as a process that will help bring together lots of pieces of

19、0;information about customers, sales, marketing effectiveness, responsiveness and market trends.更恰当的态度是应该把CRM看做是有助于采集各种信息的过程，包括客户信息，销售，营销效力，效应率和市场趋势等。27.The truth is that most companies have difficulty understanding

20、 and managing customer life cycles and profitability.事实是大多数公司在理解和管理客户生命周期和盈利能力存在困难。28.CRM solutions help your customers feel in control by being able to access information when, where a

21、nd how they want to. CRM解决方案帮助客户觉得在自己控制之内。可以在在他们想要的时间，地点和方式来访问信息29.For CRM to be truly effective an organization must first decide what kind of customer information it is looking f

22、or and it must decide what it intends to do with that information.为了让CRM真实有效的运转，一个组织必须首先决定正在寻找的是哪种顾客关系；并且根据上述信息，决定倾向于做什么。30.Next, the organization must look into all of the different ways

23、60;information about customers comes into a business, where and how this data is stored and how it is currently used.接下来，组织必须调查有关客户信息到达公司的各种不同的方式，这些数据存储的方式；        &

24、#160;              和这些数据如今的使用状况如何。31.For example, if someone has a mortgage, a business loan, an IRA and a large commercial checking account 

25、;with one bank,it behooves the bank to treat this person well each time it has any contact with him or her.例如，如果有人有抵押，商业贷款，个人退休账户及银行有大型商业支票账户，那么银行每次与这个人接触时都应该善待他。32.Start with a pilot&#

26、160;project that incorporates all the necessary departments and groups that get projects rolling quickly but is small enough and flexible enough to allow tinkering along the&#

27、160;way.从一个向导工程开始，该工程把全部所需部门和团体组织起来，是工程迅速滚动起来，但又足够灵活以允许在行进中修补。33、 Be thoughtful about what data is collected and stored.对 和储存什么数据要多动脑筋。34.From the beginning, lack of a communication between everyone in the 

28、;customer relationship chain can lead to incomplete picture of the customer.一开始，对客户关系链上每个人的缺乏沟通将导致对客户形成一个不完整的形象35.For example, if the sales force isnt completely sold on the systems benefits

29、, they may not input the kind of demographic data that is essential to the programs success. 例如，如果销售人员没有完全接受该系统的价值，他们可能就不会输入那种对程序成功非常重要的人口统计数据。 36、As adjunct to traditional marketing , it supports and enhances the o

30、verall marketing messages by providing comprehensive information that answers consumer questions about a particular product or service.作为传统营销的辅助，它通过提供答复客户关于特定产品或效劳问题的综合信息，以支持和提高全面的营销信息处理。37、As a pure branding tool, online ad dosesnt have the same impact as TV glossy media, because of bandwidth restr

31、ictions.作为一个纯粹的创造品牌工具，由于宽带的限制，有限广告没有电视或其他群众媒体的影响大。37、Ad success is claimed by opt-in E-mail-based marketing, where consumers request information on a particular product or service.然而，在线广告的真正力量并非在于它能够大量销售，而是它有相当的能力可以到达特定的市场和目标客户，为适当的顾客提供适宜的效劳 38、The objective of Internet marketing should be to integr

32、ate it into the overall marketing strategy, where it supported by offline marketing activities.网络营销的目的是把它整合为一个整的营销策略，它和离线营销活动相互支持。39、The key to E-mail marketing success is getting people who want the information to join a database in which they will receive regular E-mail alerts and newsletters.电子邮件

33、营销成功的关键在于让需要信息的人参加到数据库中，这样他们就会定期收到电子邮件通知和实时通信。40、The Internet is a community and it offer a tremendously powerful means for people and organizations to network.因特网是一个社区，它为个人和团体进入网络提供相当有力的方法41、The objective here is to understand consumers exact needs so that exactly the right products and service can

34、 be offered to them at exactly the right time and in exactly the right way.这里的目标是理解顾客确实切需求，以便在恰当的时间以适当的方式为顾客提供满意如意的产品和效劳42、The Internet marketer that can cut through the overloat and bring to time-starved consumers the information they need is much more likely to succeed. 只有那些能够删除超载信息，能够把确实有用的信息送给觉的

35、时间及其珍贵的网络营销人员获得成功的可能性就要大43、Using chat, discussion boards, and E-mail mailing lists to bring people together to discuss issues of interest of interest can enhance brand loyalty.使用聊天室，讨论板和电子邮件列表，把人们聚集在一起的讨论感兴趣的问题，可以提高品牌忠诚度44、Acquisition costs for visitor were high, and as the large number of visitors

36、did not translate into valuable customers, the business model collapsed for many websites. 访问者获得本钱很高，因为大量的访问者都没有变成有价值的顾客，所以许多网站的商业模式崩溃了45、i am not suggesting that an e-commerce site can ever be quite so pared down,but the principle remains valid.我并不是说,一个电子商务站点能如此减少,但是原那么仍然有效46、decide what is the mai

37、n purpose of your web site and design it accordingly.决定什么是你的网站的目的及其相应的设计。47、you can have a superb product and the best Web Site on the Internet ,but if you can't get customers to visit you site you won't make money.在互联网上，你可以有一个卓越的产品和最好的网站，但如果你不能让客户访问您的网站，你的网站就不赚钱。48、Fairly obvious you might

38、think,but this is one of the most common mistakes that small businesses make.你可能认为这是一种很明显的错误，但这却是小企业最常见的错误。49、Not everyone is a talented Web Site designer不是每个人都是一个优秀的网页设计师50、The best way to build an e-Commerce site is to hire a competent professional to do it for you建立一个电子商务网站的最好的方式是聘请一个专家为你做。51、more time on site means more sales更多的时间在网站意味着更多的销售52、The longer you can keep the user on the sit