有关奥斯卡奖的介绍英文版

WhatisanOscar?

OscarsaregivenbytheAmericanAcademyofMotionPictureArtsandSciences(AMPA)AMPAmembersvoteforOscarwinners

youmustbechosenbyothermembersthemajorityarewhite,agingmenwholiveinL.A.HowcanIbecomeanAMPAmember?第一页第二页，共29页。TheOscarsasaMediaEvent33%ofallCanadianswatchallorpartoftheOscars

(48%adultwomen,40%adultmen,12%children)第二页第三页，共29页。TheOscarsasaCommodityAnOscarisjustatinandcopper,gold-platedstatuetteofanakedmanholdingaswordandstandingonareeloffilmAnOscaronlycosts$200tomakeSowhat’sthebigdeal?Who’smakin’thebigbucks?第三页第四页，共29页。OscarMoney-Maker#1:

THEACADEMY(AMPA)earns$2millionperyearonOscarsAMPAisanon-profitorganization-sotheyspendtheprofitonfilm-relatedcauses(eg.filmrestoration)第四页第五页，共29页。OscarMoney–Maker#2:

TVNetworkthatbroadcaststheshowABCmakesmillionssellingads

($10thousandpersecond)AreTheOscarsrelativelycheaporexpensivetomake?

expensivestarsappearonTVforfreecheapertoproducethanmovieormini-series.

第五页第六页，共29页。OscarMoney-Maker#3:TheMovieIndustrypromotesHollywoodmoviesentirebroadcastisvirtuallyacommercial第六页第七页，共29页。OscarMoney-Maker#4:TheWinners!Alongwithprestigecomestrulyinternationalstardomandeconomicbenefits第七页第八页，共29页。OscarMoney-Maker#5:TheMovieStudiosWhenaremostOscarpotentialsreleased?Why?

December,tocatchtheholidayrush,andtoensurethatmoviesarestillintheatres.Whichwinningmoviesdon’tmakemuchofftheOscars?MoviesnolongerinthetheatreWinnersotherthanBestPicture第八页第九页，共29页。TheOscarsasaContestAMPASmembersnominate5andpick1winnerNominationsmadebythosewhoworkinsamecategory(eg.Directorsvoteforotherdirectors)Once5nomineesarechosenthenallmembersvoteforallcategoriesIsthereanycheating?muchpoliticking,backstabbing,influencepeddlingetc.duringvoting第九页第十页，共29页。Whowinsthecontest?

Whattypesofactors/characterstendtowin?

olderstarsoveryoungerstarsmovieswithlong-famousstarsbiographiesofremarkable

individualsportrayalsofthementallyill第十页第十一页，共29页。moviesstillplayingdocu-dramas(basedonrealeventsorpeople)actorswhosecharacterdiesduringthemovies

genresotherthanhorror,

youth,adventure,sciencefictions,actionfilmsseriousdramasratherthan“light”filmsWhowinsthecontest?

Whattypesofmoviestendtowin?

第十一页第十二页，共29页。HowaretheOscarssimilartoaRITUAL?Oscaritselfhasbecomeasacrediconwithintheindustry,prominentlydisplayedabovethe"altar"duringtheceremonyOscarsoccureveryyearatthesametimewithstricttimeline第十二页第十三页，共29页。TheOscarsasRITUALSeatingplaniscarefullycontrolled-starsseatedina"goldenhorseshoe”professionalsittershiredtofillseats第十三页第十四页，共29页。TheOscarsasRITUALparticipantsMUSTNOTmakeoverlongacceptancespeechesorreadfromascriptlectureaboutpoliticalcausesmakeafuss-500policeandciviliansenforcesecurityduringthetelecast-AMPASwantstheawardstobeseenasidealized,non-controversialandnon-ideologicalThereareSTRICTrules:第十四页第十五页，共29页。TheOscarsasRITUALParticipantsMUSTDressupandarriveinalimousine -everymaleconnectedwiththeceremony,fromstartotruckdriver,wearsatuxedo

-femalesmustwearformaleveninggownswhichhavebeenapprovedinadvancebyAMPAS'officialfashioncoordinator第十五页第十六页，共29页。TheOscarsasRITUALParticipantsMUSTParadedownaredcarpetbetweentwoblocksofbleacherscrammedwithfans,TVcameras&photographers(itcantakethebiggerstarsalmostanhourtowalkthiscarpet)第十六页第十七页，共29页。TheOscarsasRITUALAwardpresenters

MUSTNOTSAY

“…andthewinneris…”or“…theenvelopeplease…”

MUSTSAY

“..andtheOscargoesto…”(thischangeisasubtleattemptatBRANDING)第十七页第十八页，共29页。democracy

(thefamouspeoplearereallyjustpeople)equality

(anyonecanwin...)hardwork

(...aslongastheyworkhardenough)individuality

(aren’tthosestarsoriginalandfunky?)competitivenessupwardmobilityoccupationalachievementmonetarysuccessWhichvaluesdotheOscarsREALLYpromote?????Oscarsoutwardlypromote:第十八页第十九页，共29页。THEBIGBUCKPLAYERS第十九页第二十页，共29页。TOMCRUISE

Firstbigpayday:$75,000for"RiskyBusiness"(1983)

CurrentAskingPrice:$25million(pluspoints)

Worththemoney?Yes!Cruise's26filmshavegrossed$2.5billionworldwide.Heknowshisstarvehicleswillhittheessential$100millionmarkinAmericaalone,andhiscontractsnowalwaysincludepoints:Hemade$75millionfrom"Mission:Impossible2."第二十页第二十一页，共29页。TOMHANKSFIRSTBIGPAYDAY:$70,000for"Splash"(1984)

CURRENTASKINGPRICE:$25million(pluspoints)

WORTHTHEMONEY?Yes!Hecandonowrong.He'llbehard-pressed,though,tomatchthe$70millionhemadefor"ForrestGump"orthe$40millionhepocketedfor"SavingPrivateRyan."第二十一页第二十二页，共29页。JIMCARREYFIRSTBIGPAYDAY:$350,000for"AceVentura"(1994)CURRENTASKINGPRICE:$25million

WORTHTHEMONEY?Yes!Allthatandmore.Hisfilmscontinuetohitpaydirt.Hetookapaycutfor"EternalSunshineoftheSpotlessMind,”inhopesofanOscarnod.第二十二页第二十三页，共29页。MIKEMYERSAGE:40FIRSTBIGPAYDAY:$1millionfor"Wayne'sWorld"(1992)CURRENTASKINGPRICE:$25million(or21%ofthegross)

WORTHTHEMONEY?Sofar!Thebottomlinecounts.Though"CatintheHat"receivedbadreviewsitstillpassedthe$100millionbarrier.Myersisbeingpaidawhopping$10millionforhisvoicealonein"Shrek2."第二十三页第二十四页，共29页。JULIAROBERTSAGE:36FIRSTBIGPAYDAY:$50,000for"MysticPizza"(1988)CURRENTASKINGPRICE:$25million.

WORTHTHEMONEY?No!"MonaLisaSmile's"pooropeningweekendsuggestsherdaysasabox-officedrawarenumbered.Since2000's"ErinBrockovich,"Robertshaslostherbox-officemagic.Nowmarried,she'snolongerAmerica'ssweetheart.SherecentlyswitchedfromtheICMagencytoCAAinabidtogetbackontrackbeforehitting40.第二十四页第二十五页，共29页。WILLSMITHFIRSTBIGPAYDAY:$500,000for"SixDegreesofSeparation"(1993)CURRENTASKINGPRICE:$20-$25million(plus20%ofthegross)WORTHTHEMONEY?Maybe.Smith'sbreadandbuttercomesfromfanswholovetoseehimmixhumor