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整体高频原则重点单元(几乎必考写作题):建立商业关系、询价与回复、报价/报盘/还盘、订单与合同、投诉/索赔/理赔、求职信与简历、商务社交信函(致谢/祝贺/邀请)、备忘录与会议记录。高频写作题型:书信格式(含信封)、询价信、报盘信、订单确认信、投诉信、求职信、简历、邀请信、致谢信、备忘录、会议记录。理论高频考点:5C原则、商务信函结构、信封写法、报价/实盘/虚盘/还盘定义、付款方式(虽不考核但理解)、投诉与理赔类型。第一单元商务英语写作规范(Unit1BUSINESSSTYLE)一、高频考点5C原则(必考,选择/简答/翻译或写作中体现)商务信函的组织结构(Introduction–Body–Closing)二、重点内容详解1.5C原则(识记+应用)原则英文含义考试要求清晰性Clarity用词简单、句子简短、避免歧义写作中体现简洁性Conciseness避免冗词、重复写作中体现正确性Correctness语法、数字、事实、格式正确写作中体现具体性Concreteness用具体事实和数据,避免模糊写作中体现礼貌性Courtesy语气客气、积极、体谅对方写作中体现2.商务信函的三段式结构Introduction:说明写信目的或背景Body:详细说明事由、请求、信息Closing:总结、期待回复、礼貌结尾三、可能题型单选题:如“WhichCprincipleemphasizesusingsimplewordsandshortsentences?”→Clarity简答题:简述5C原则中任意两个的含义。写作题:在书信中体现5C原则(如语气礼貌、内容具体)。第二单元信函格式(Unit2LETTERFORMAT)一、高频考点商务信函的组成要素(必考,填空/选择/写作)三种主要格式(Full-Block,Blocked,Semi-Blocked)信封写法(识记+应用)二、重点内容详解1.商务信函的组成要素(需全部识记)Letterhead(信头)Date(日期)InsideNameandAddress(收信人名称地址)AttentionLine(指定收件人,可选)Salutation(称呼)Subjectline(事由行)Body(正文)ComplimentaryClosing(结尾敬语)Signature(签名)Reference(编号)Enclosure(附件)CarbonCopy(抄送)2.信函格式(应用)格式特点Full-Block所有内容左对齐,段落之间空行Blocked日期和签名右对齐,其他左对齐Semi-Blocked段落首行缩进3.信封写法(常考写作题)寄信人地址:左上角收信人地址:中央偏右邮票:右上角三、可能题型写作题:给出一段信息,要求写出完整商务信函(含所有要素)或信封。选择题:下列哪项不是商务信函的组成部分?第三单元建立商业关系(Unit3ESTABLISHINGBUSINESSRELATIONS)一、高频考点建立商业关系的常见途径公司介绍的方法建立贸易关系信函的结构(Opening–Body–Closing)二、重点内容详解1.建立商业关系的意义(简答题高频)没有客户就没有业务是对外贸易的第一步第一印象至关重要2.信函结构Opening:说明信息来源(如商会、银行推荐)Body:介绍公司业务、表达合作意愿Closing:期待回复、表达诚意3.常用句型(可能出现在选择填空或翻译中)Welearnfrom…thatyouare…Wearewritingtoestablishbusinessrelationswithyou.Yourproductshaveabrightprospectinourmarket.三、可能题型写作题:写一封建立业务关系的信函。简答题:为什么建立商业关系很重要?选词填空题:如大纲附录中的完形填空(recommend,interested,establishing等)。第四单元询问信函(Unit4REQUESTLETTERS)一、高频考点询价信(Inquiry)的写作要素回复询价信(InquiryReply)的写作常用询价术语二、重点内容详解1.询价信内容商品名称、规格、数量请求报价(价格、折扣、付款方式、交货时间)索取样册、目录2.回复询价信感谢对方询价提供所需信息表达合作意愿3.常用语句(翻译/写作高频)Pleasequoteusyourlowestpricefor…Wewouldappreciateitifyoucouldsendusyourcatalogue.Enclosedisourpricelist.三、可能题型写作题:写一封询价信或回复函。翻译题:中译英或英译中询价相关句子。第五单元报价、报盘和还盘(Unit5QUOTATION,OFFERANDCOUNTER-OFFER)一、高频考点报价(Quotation)、实盘(FirmOffer)、虚盘(Non-firmOffer)、还盘(Counter-offer)的区别价格条款(FOB,CIF,C&F,L/C)报盘信的结构与用语二、重点内容详解1.术语定义(识记,单选题/简答题)术语含义Quotation报价(一般不含承诺)FirmOffer实盘(不可撤销,有有效期)Non-firmOffer虚盘(可更改)Counter-offer还盘(对原报盘的修改)2.价格条款(必考)FOB(FreeonBoard):船上交货价CIF(Cost,InsuranceandFreight):到岸价(含保险、运费)C&F(CostandFreight):成本加运费L/C(LetterofCredit):信用证(付款方式)3.常用语句Wearemakingyouafirmofferfor…Thisofferisvalidfor10days.Yourcounter-offeristoolowtoaccept.三、可能题型写作题:写实盘报盘信或还盘信。选择题:下列哪项是实盘的特点?翻译题:中英互译价格条款或报盘句子。第六单元订单与合同(Unit6ORDERANDCONTRACT)一、高频考点订货信函的主要内容订单(PurchaseOrder)的格式确认订单(OrderAcknowledgement)销售确认书(SalesConfirmation)的基本内容二、重点内容详解1.订货信函内容商品描述、数量、价格付款方式、交货日期包装、运输要求2.确认订单感谢订单确认接受或提出修改确认交货时间3.合同/确认书常用条款商品规格、数量、单价总金额交货期付款条件三、可能题型写作题:写一封订货信或确认订单信。简答题:订货信函应包含哪些主要内容?第七单元付款与催款(Unit7PAYMENTANDCOLLECTIONLETTERS)本单元在大纲中明确列为“不作为考核内容”,但理解术语有助于其他单元。了解即可付款方式:汇付(Remittance)、托收(Collection)、信用证(L/C)催款函的语气递进:提醒→催促→最后警告第八单元投诉、索赔与理赔(Unit8COMPLAINTS,CLAIMSANDADJUSTMENTS)一、高频考点投诉的类型(延迟、破损、包装差、缺货)索赔信的结构与语气理赔的三种结果(完全、部分、拒绝)二、重点内容详解1.投诉类型(识记)延迟交货商品破损包装不良数量短缺2.索赔信写作要点客观陈述事实附上证据(订单号、发票号、照片)提出解决方案(退款、换货、折扣)3.理赔信的三种处理方式类型说明Grantingadjustment完全接受索赔Grantingpartialadjustment部分接受Refusingadjustment拒绝索赔(需合理解释)三、可能题型写作题:写一封投诉信或理赔信。简答题:写投诉信时应包含哪些内容?第九单元推销信(Unit9SALESLETTERS)一、高频考点推销信的四个基本要素推销信的结构(AIDA模型隐含)跟进信(Follow-upLetter)二、重点内容详解1.推销信的功能吸引注意力引起兴趣激发购买欲望促使行动2.结构建议Opening:吸引注意(如优惠、问题)Body:说明产品优势、客户收益Closing:呼吁行动(如立即订购)3.常用语句Youwillbeinterestedin…Thisofferisavailableforalimitedtime.Pleaseactnowto…三、可能题型写作题:写一封推销某种产品的信。简答题:推销信应具备哪些要素?第十单元求职信与履历表(Unit10JOBAPPLICATIONANDRESUME)一、高频考点(写作必考)求职信的结构与内容简历的常见格式(chronological/functional)推荐信(LettersofReference)二、重点内容详解1.求职信的四个目标吸引注意引起兴趣使对方想要录用你获得面试机会2.求职信结构开头:说明应聘职位、信息来源主体:教育背景、工作经验、技能结尾:请求面试、附上简历3.简历内容PersonalinformationObjectiveEducationWorkexperienceSkillsReferences三、可能题型写作题:根据给定信息写求职信或简历(几乎必考)。简答题:简历应包含哪些基本内容?第十一单元商务社交信函(Unit11SOCIALBUSINESSLETTERS)一、高频考点致谢信祝贺信邀请信(正式/非正式请柬)公告(Announcements)二、重点内容详解1.致谢信写作要点具体说明感谢原因表达真诚结尾再次感谢2.祝贺信开头祝贺说明为何值得祝贺表达良好祝愿3.邀请信正式邀请:第三人称、固定格式非正式邀请:第一人称、书信体需包含时间、地点、事由、回复方式三、可能题型写作题:写一封致谢信、祝贺信或邀请信(常考)。简答题:正式邀请信与非正式邀请信的区别。第十二单元备忘录和会议记录(Unit12MEMOSANDMINUTES)一、高频考点(写作必考)备忘录的格式(TO,FROM,DATE,SUBJECT)备忘录的语言特点(简洁、直接)会议记录的结构与常用语二、重点内容详解1.备忘录格式(应用)TO:

FROM:

DATE:

SUBJECT:

(空一行)

BODY2.会议记录内容会议时间、地点、主持人、记录人出席/缺席人员议程、讨论要点、决议下次会议时间3.常用记录用语Themeetingwascalledtoorderat…Itwasdecidedthat…Thefollowingwasdiscussed…三、可能题型写作题:写一份内部备忘录或会议记录。简答题:备忘录与信函的主要区别。第十三单元商业报告(Unit13BUSINESSREPORTS)本单元不作为考核内容,仅作了解。了解即可报告类型:信息式(Informational)、分析式(Analytical)报告格式:memo形式、letter形式、短报告、长报告组成部分:transmittalmemo,tableofcontents,summary,body,recommendations,appendix附录:常见题型与答题技巧总结一、单项选择题(考概念、原则、术语)常见考点:5C原则的识别实盘vs虚盘FOB/CIF含义信函组成部分备忘录格式二、选择填空题(完形填空)多出自:建立商业关系单元询价与回复单元常用句型搭配(如recommend,interested,establishing,cooperation,awaiting)三、简答题常见问题:为什么建立商业关系重要?投诉信应包含哪些内容?实盘与虚盘的区别?商务信函的基本结构?四、翻译题(中译英/英译中)高频内容:建立业务关系段落询价与报价句子感谢信、邀请信中的礼貌用语投诉与理赔中的客观陈述五、写作题(分值最高,必考)高频写作类型:类型出现概率求职信+简历⭐⭐⭐⭐⭐邀请信/致谢信/祝贺信⭐⭐⭐⭐询价信/报盘信⭐⭐⭐⭐投诉信/理赔信⭐⭐⭐备忘录/会议记录⭐⭐⭐信封/公告/推销信⭐⭐第二部分:高频句型与范文模板(按单元)第一单元:商务英语写作规范(5C原则)高频句型(写作中体现)清晰性:WearewritingtoconfirmthattheshipmentwillarrivebyMay30.|||||-|-|-|简洁性:Pleasesendthecatalog.(而非:Wouldyoubekindenoughtosendusyourcatalogifitisconvenientforyou?)|||||-|-|-|正确性:TheinvoiceNo.

is12345,datedMarch5.|||||-|-|-|具体性:Thediscountis5%forordersover500units.|||||-|-|-|礼貌性:WewouldappreciateitifyoucouldreplybyFriday.|||||-|-|-|范文模板(体现5C)DearSirs,|||||-|-|-|Weareinterestedinyourportablespeakers(ModelX200).Pleasequoteyourlowestpricefor500units,CIFShanghai.|||||-|-|-|Yourpromptreplywouldbeappreciated.|||||-|-|-|Yoursfaithfully,|||||-|-|-|[Name]|||||-|-|-|第二单元:信函格式高频句型(用于各单元通用)称呼:DearSirs/DearMr.

Smith/DearMadam|||||-|-|-|事由行:Subject:OrderNo.

123|||||-|-|-|结尾敬语:Yoursfaithfully(未知姓名)/Yourssincerely(已知姓名)|||||-|-|-|期待回复:Welookforwardtoyourearlyreply.|||||-|-|-|附件说明:Enclosedisourpricelist.|||||-|-|-|范文模板(完整商务信函)[Letterhead]|||||-|-|-|Date:May26,2026|||||-|-|-|InsideAddress:|||||-|-|-|ABCTradingCo.,Ltd.|||||-|-|-|123LondonRoad,UK|||||-|-|-|Salutation:DearSirs,|||||-|-|-|Subject:InquiryforLaptops|||||-|-|-|Body:WelearnfromtheBankofChinathatyouarealeadingsupplierofelectronicproducts.Pleasesendusyourcatalogandpricelistforlaptops.|||||-|-|-|Closing:Welookforwardtoyourreply.|||||-|-|-|ComplimentaryClose:Yoursfaithfully,|||||-|-|-|Signature:|||||-|-|-|[YourName]|||||-|-|-|Encl.:Catalogrequestform|||||-|-|-|信封模板[YourName]|||||-|-|-|[YourAddress]|||||-|-|-|[Stamp]|||||-|-|-|ABCTradingCo.,Ltd.|||||-|-|-|123LondonRoad|||||-|-|-|London,UK|||||-|-|-|第三单元:建立商业关系高频句型信息来源:WelearnfromtheChamberofCommercethatyouare…|||||-|-|-|表达意愿:Wearewritingtoestablishbusinessrelationswithyou.|||||-|-|-|公司介绍:Weareimportersofelectronicgoodswithmanyyearsofexperience.|||||-|-|-|市场前景:Weforeseeabrightprospectforyourproductsinourmarket.|||||-|-|-|期待回复:Weawaityourfavorablereply.|||||-|-|-|范文模板DearSirs,|||||-|-|-|ThroughthecourtesyoftheBankofChina,wehavelearnedthatyouarealeadingexporteroftextiles.|||||-|-|-|WeareoneofthelargestimportersinChinaandhaveastrongdemandforyourproducts.Wewouldliketoestablishlong-termbusinessrelationswithyou.|||||-|-|-|Pleasesendusyourcatalogandpricelist.|||||-|-|-|Yoursfaithfully,|||||-|-|-|[Name]|||||-|-|-|第四单元:询问信函高频句型请求报价:Pleasequoteusyourlowestpricefor…CIFShanghai.|||||-|-|-|索取样册:Pleasesendusyourlatestcatalogandsample.|||||-|-|-|请求信息:Wewouldappreciateitifyoucouldinformusofyourpaymentterms.|||||-|-|-|回复开头:Thankyouforyourinquiryof…|||||-|-|-|附上信息:Enclosedisourpricelist.|||||-|-|-|范文模板(询价信)DearSirs,|||||-|-|-|Weareinterestedinpurchasing500unitsofyourModelX200printer.|||||-|-|-|Pleasequoteusyourbestprice,CIFShanghai,andstateyourearliestdeliverydateandpaymentterms.|||||-|-|-|Yourpromptreplywouldbeappreciated.|||||-|-|-|Yoursfaithfully,|||||-|-|-|[Name]|||||-|-|-|范文模板(回复询价)DearSirs,|||||-|-|-|ThankyouforyourinquiryofMay20.Enclosedisourpricelistfortheprintersyourequested.|||||-|-|-|Thepriceis$50perunitCIFShanghai,withdeliverywithin30daysafterreceiptofL/C.|||||-|-|-|Welookforwardtoyourorder.|||||-|-|-|Yoursfaithfully,|||||-|-|-|[Name]|||||-|-|-|第五单元:报价、报盘、还盘高频句型实盘报价:Wearemakingyouafirmofferfor500unitsat$50perunit,CIFShanghai,validfor10days.|||||-|-|-|虚盘:Thisofferissubjecttoourfinalconfirmation.|||||-|-|-|还盘:Yourpriceistoohigh.Wesuggest$45perunit.|||||-|-|-|拒绝还盘:Weregretthatwecannotacceptyourcounter-offer.|||||-|-|-|范文模板(实盘报盘)DearSirs,|||||-|-|-|InreplytoyourinquiryofMay20,wearemakingyouafirmofferfor500unitsofModelX200at$50perunit,CIFShanghai,forshipmentwithin30days.|||||-|-|-|ThisofferisvaliduntilJune10.|||||-|-|-|Welookforwardtoyourorder.|||||-|-|-|Yoursfaithfully,|||||-|-|-|[Name]|||||-|-|-|范文模板(还盘)DearSirs,|||||-|-|-|ThankyouforyourofferofMay25.However,yourpriceof$50perunitistoohighforourmarket.|||||-|-|-|Wesuggest$45perunit,andwehopeyoucanacceptthiscounter-offer.|||||-|-|-|Yourearlyreplywouldbeappreciated.|||||-|-|-|Yoursfaithfully,|||||-|-|-|[Name]|||||-|-|-|第六单元:订单与合同高频句型下订单:Wearepleasedtoplaceanorderfor500unitsofModelX200.|||||-|-|-|确认订单:Thankyouforyourorder.Weconfirmacceptance.|||||-|-|-|请求修改:Duetourgentneeds,pleaseshipthegoodsearlier.|||||-|-|-|取消订单:WeregrettocancelourorderNo.

123.|||||-|-|-|范文模板(下订单)DearSirs,|||||-|-|-|Wearepleasedtoplaceanorderfor500unitsofModelX200at$50perunit,CIFShanghai,asperyourofferofMay25.|||||-|-|-|单元建议复习天数重点内容——————–———–’’’tr*}’PleasesendthegoodsbyJune30.|||||-|-|-|Yoursfaithfully,|||||-|-|-|[Name]|||||-|-|-|范文模板(确认订单)DearSirs,|||||-|-|-|ThankyouforyourorderNo.

123.Weconfirmthatwecansupply500unitsofModelX200at$50perunit,CIFShanghai,fordeliverybyJune30.|||||-|-|-|PleaseopentheL/Cassoonaspossible.|||||-|-|-|Yoursfaithfully,|||||-|-|-|[Name]|||||-|-|-|第八单元:投诉、索赔与理赔高频句型投诉延迟:ThegoodsorderedonMay1havenotarrivedyet.|||||-|-|-|投诉破损:Wefoundthat10unitswerebrokenuponarrival.|||||-|-|-|索赔要求:Pleasesendareplacementorrefundus.|||||-|-|-|完全理赔:Weapologizefortheerror.Wewillsendreplacementsimmediately.|||||-|-|-|拒绝理赔:Weregretthatwecannotacceptyourclaimbecause…|||||-|-|-|范文模板(投诉信)DearSirs,|||||-|-|-|OurorderNo.

123for500unitsofModelX200arrivedtoday,butwefound20unitswerebrokenduetopoorpacking.|||||-|-|-|Pleasesendreplacementsforthebrokenunits.|||||-|-|-|单元建议复习天数重点内容——————–———–’’’tr*}’Welookforwardtoyourpromptaction.|||||-|-|-|单元建议复习天数重点内容——————–———–’’’tr*}’Yoursfaithfully,|||||-|-|-|[Name]|||||-|-|-|范文模板(理赔信)DearSirs,|||||-|-|-|单元建议复习天数重点内容——————–———–’’’tr*}’Weregrettolearnthat20unitswerebrokeninyourorderNo.

123.Weapologizeforthepoorpacking.|||||-|-|-|Wearesendingyou20replacementunitstoday.|||||-|-|-|单元建议复习天数重点内容——————–———–’’’tr*}’Yoursfaithfully,|||||-|-|-|[Name]|||||-|-|-|第九单元:推销信高频句型吸引注意:Areyoulookingforawaytoreduceprintingcosts?|||||-|-|-|产品优势:Ournewprinteruses30%lessink.|||||-|-|-|限时优惠:Thisofferisvalidforonly15days.|||||-|-|-|呼吁行动:Ordernowandgetafreegift.|||||-|-|-|范文模板DearCustomer,|||||-|-|-|Areyoutiredofhighprintingcosts?|||||-|-|-|OurnewModelX200printeruses30%lessinkandprintstwiceasfast.Foralimitedtime,youcanbuyitata10%discount.|||||-|-|-|Ordernowbycalling123-4567.|||||-|-|-|单元建议复习天数重点内容——————–———–’’’tr*}’Sincerely,|||||-|-|-|[Name]|||||-|-|-|第十单元:求职信与简历(必考)高频句型开头:IamwritingtoapplyforthepositionofSalesManageradvertisedin…|||||-|-|-|教育背景:IgraduatedfromNanjingUniversitywithadegreeinBusinessEnglish.|||||-|-|-|工作经验:Ihavethreeyearsofexperienceininternationaltrade.|||||-|-|-|请求面试:Iwouldappreciateanopportunitytodiscussmyqualificationsataninterview.|||||-|-|-|范文模板(求职信)DearMr.

Smith,|||||-|-|-|IamwritingtoapplyfortheSalesManagerpositionadvertisedonyourwebsite.|||||-|-|-|IgraduatedfromNanjingUniversitywithadegreeinBusinessEnglish.IhavethreeyearsofexperienceinexportsalesandamfamiliarwithL/Coperations.|||||-|-|-|Enclosedismyresume.Ilookforwardtoaninterview.|||||-|-|-|Yourssincerely,|||||-|-|-|LiMing|||||-|-|-|简历模板RESUME|||||-|-|-|Name:LiMing|||||-|-|-|Address:123NanjingRoad,Shanghai|||||-|-|-|Email:\hliming@|||||-|-|-|Objective:Toobtainasalespositionininternationaltrade.|||||-|-|-|Education:|||||-|-|-|2020-2024NanjingUniversity,BAinBusinessEnglish|||||-|-|-|Experience:|||||-|-|-|2024-2026ABCTradingCo.

–SalesAssistant|||||-|-|-|Skills:FluentEnglish,MicrosoftOffice,L/Coperations|||||-|-|-|References:Availableuponrequest|||||-|-|-|第十一单元:商务社交信函高频句型致谢:Thankyouverymuchforyourhospitalityduringmyvisit.|||||-|-|-|祝贺:CongratulationsonyourpromotiontoSalesManager.|||||-|-|-|邀请:WewouldbehonoredifyoucouldattendourannualdinneronMay30.|||||-|-|-|范文模板(致谢信)DearMr.

Smith,|||||-|-|-|单元建议复习天数重点内容——————–———–’’’tr*}’ThankyouverymuchforyourwarmhospitalityduringmyvisittoLondon.|||||-|-|-|单元建议复习天数重点内容——————–———–’’’tr*}’Igreatlyenjoyedourdiscussionsandlookforwardtoworkingwithyou.|||||-|-|-|单元建议复习天数重点内容——————–———–’’’tr*}’Yourssincerely,|||||-|-|-|[Name]|||||-|-|-|范文模板(邀请信)DearMr.

Smith,|||||-|-|-|单元建议复习天数重点内容——————–———–’’’tr*}’WewouldbehonoredifyoucouldattendourannualdinneronMay30at7:00p.m.attheGrandHotel.|||||-|-|-|Pleaseletusknowifyoucanattend.|||||-|-|-|单元建议复习天数重点内容——————–———–’’’tr*}’Yourssincerely,|||||-|-|-|[Name]|||||-|-|-|第十二单元:备忘录与会议记录高频句型备忘录开头:TO:Allstaff/FROM:Manager/DATE:May26/SUBJECT:Meeting|||||-|-|-|会议记录:Themeetingwascalledtoorderat9:00a.m.|||||-|-|-|决议:Itwasdecidedthatthebudgetwouldbeincreased.|||||-|-|-|范文模板(备忘录)TO:AllSalesStaff|||||-|-|-|FROM:SalesManager|||||-|-|-|DATE:May26,2026|||||-|-|-|SUBJECT:SalesMeeting|||||-|-|-|单元建议复习天数重点内容——————–———–’’’tr*}’TherewillbeasalesmeetingonMay30at10:00a.m.inConferenceRoomA.Attendanceisrequired.|||||-|-|-|范文模板(会议记录)MINUTESOFSALESMEETING|||||-|-|-|Date:May26,2026|||||-|-|-|Time:10:00a.m.|||||-|-|-|Place:ConferenceRoomA|||||-|-|-|Chair:Mr.

Li|||||-|-|-|单元建议复习天数重点内容——————–———–’’’tr*}’AgendaDiscussionAction1.SalestargetQ1targetmetContinueplan2.NewproductLaunchinJunePreparecatalog3.BudgetIncreaseapprovedSubmitrequest单元建议复习天数重点内容——————–———–’’’tr*}’Nextmeeting:June10,10:00a.m.第二部分:分单元复习计划(6周版)总体安排总复习时长:6周(可根据你的实际时间压缩或延长)每周复习:2-3个单元每天学习时间:建议1.5-2小时第1周:基础理论与格式天数单元重点任务第1天单元15C原则背诵5C定义+写一封短邮件体现5C第2-3天单元2信函格式默写信函组成要素+手写一封完整信函+信封第4-5天单元3建立商业关系背诵常用句型+写一封建立关系信函第6-7天复习+默写默写5C、信函模板、建立关系模板第2周:询价与报价(高频写作)天数单元重点任务第1-2天单元4询价信背诵询价句型+写询价信+写回复函第3-4天单元5报盘/还盘区分实盘/虚盘+写报盘信+写还盘信第5-6天复习+对比对比询价→报价→还盘的完整流程第7天默写+自测默写两个单元的所有范文模板第3周:订单与投诉(实务高频)天数单元重点任务第1-2天单元6订单与合同背订单句型+写订单信+写确认信第3-4天单元8投诉/索赔/理赔背投诉句型+写投诉信+写理赔信(三种情况)第5-6天复习+流程串联报价→订单→投诉→理赔完整流程写作第7天默写+自测默写订单模板+投诉信模板第4周:求职与社交(必考单元)天数单元重点任务第1-3天单元10求职信+简历写一份自己的求职信+一份简历(必会)第4-5天单元11社交信函写致谢信+祝贺信+邀请信(正式/非正式)第6-7天复习+默写默写求职信模板+邀请信模板第5周:内部文书与综合复习天数单元重点任务第1-2天单元12备忘录+会议记录写一份备忘录+一份会议记录第3天单元9推销信写一封推销信(了解即可)第4-7天综合复习每天写2-3篇不同类型的书信(按考试时间限时)第6周:模拟冲刺天数任务第1天做一套完整模拟卷(含写作)第2天分析错题+背诵薄弱单元的句型第3天做第二套模拟卷第4天默写所有范文模板(重点:求职信、询价信、投诉信、邀请信、备忘录)第5-6天看错题+背诵高频术语(实盘/虚盘/FOB/CIF等)第7天放松心态,准备考试第三部分:备考小贴士写作题占分最高,建议每天至少写一篇不同体裁的短文(15-20分钟)。模板要背熟但不要死板,考试时要根据题目信息灵活替换商品名、数量、价格等。格式细节决定扣分:日期写法(May26,2026)、称呼与结尾敬语的搭配、段落空行等。5C原则贯穿所有写作,尤其注意具体性(给数字)和礼貌性(用wouldappreciate,please)。术语辨析(实盘/虚盘/还盘/FOB/CIF)在选择题和简答题中容易考到。英语应用文写作考前3天速记表第一天:基础理论+格式+建立关系+询价报价一、5C原则(选择/简答)原则关键词错误示例正确示例Clarity清晰简单词、短句TheaforementioneditemThisitemConciseness简洁无重复WewishtoexpressoursincerethanksThankyouCorrectness正确语法、数字$50.00/$5,000核对一致Concreteness具体具体数据goodquality95%purecottonCourtesy礼貌客气、积极YoufailedtosendYouhavenotsent简答题速记:5C是商务写作的基本要求,确保信息传递有效、专业、礼貌。二、商务信函格式(必考写作)组成部分(必须按顺序):Letterhead→Date→InsideAddress→Salutation→SubjectLine→Body→ComplimentaryClose→Signature→Enclosure(ifany)→CC(ifany)称呼与结尾敬语搭配:称呼结尾敬语使用场合DearSirs/DearMadamYoursfaithfully不知姓名DearMr.

SmithYourssincerely知姓名DearSirorMadamYoursfaithfully性别不明日期格式:May26,2026(美式常用)或26May2026(英式)信封写法:寄信人:左上角收信人:中央偏右邮票:右上角三、建立商业关系(写作高频)常用句型(背熟):Welearnfrom[来源]thatyouarealeadingexporter/importerof[产品].Wearewritingtoestablishbusinessrelationswithyou.Weareoneofthelargestimportersof[产品]inChina.Weforeseeabrightprospectforyourproductsinourmarket.Weawaityourfavorablereply.模板(可套用):DearSirs,ThroughthecourtesyoftheBankofChina,wehavelearnedthatyouarealeadingexporteroftextiles.WeareoneofthelargestimportersinChina.Wewouldliketoestablishlong-termbusinessrelationswithyou.Pleasesendusyourcatalogandpricelist.Yoursfaithfully,[YourName]四、询价信(必考写作)常用句型:Pleasequoteusyourlowestpricefor[商品][数量],CIF[港口].Pleasesendusyourlatestcatalogandsample.Wewouldappreciateitifyoucouldinformusofyourpaymenttermsanddeliverydate.回复询价:Thankyouforyourinquiryof[日期].Enclosedisourpricelist.Welookforwardtoyourorder.模板(询价信):DearSirs,Weareinterestedinpurchasing500unitsofyourModelX200printer.Pleasequoteyourbestprice,CIFShanghai,andstateyourearliestdeliverydateandpaymentterms.Yoursfaithfully,[Name]五、报价/报盘/还盘(选择+写作)术语定义(必背):术语英文关键点报价Quotation一般性,可更改实盘FirmOffer不可撤销,有有效期虚盘Non-firmOffer可更改,通常“subjecttoourfinalconfirmation”还盘Counter-offer对原报价的修改价格条款:缩写全称含义FOBFreeonBoard船上交货(买方付运费保险)CIFCost,Insurance,Freight到岸价(卖方付运费保险)C&FCostandFreight成本加运费(卖方付运费)实盘模板:Wearemakingyouafirmofferfor500unitsat$50perunit,CIFShanghai,validfor10days.还盘模板:Yourpriceistoohigh.Wesuggest$45perunit.第二天:订单+投诉/理赔+求职信/简历+社交信函六、订单与合同(写作)常用句型:Wearepleasedtoplaceanorderfor[商品].Thankyouforyourorder.Weconfirmacceptance.Pleasesendthegoodsby[日期].订单模板:DearSirs,Wearepleasedtoplaceanorderfor500unitsofModelX200at$50perunit,CIFShanghai.PleasesendthegoodsbyJune30.Yoursfaithfully,[Name]确认订单模板:ThankyouforyourorderNo.

123.Weconfirmthatwecansupply…PleaseopentheL/Cassoonaspossible.七、投诉、索赔与理赔(必考写作)投诉类型:delay(延迟)broken(破损)poorpacking(包装差)missinggoods(缺货)投诉信结构:陈述问题(订单号、问题描述)提出要求(换货、退款、折扣)期待行动投诉信模板:DearSirs,OurorderNo.

123arrivedtoday,butwefound20unitswerebrokenduetopoorpacking.Pleasesendreplacementsforthebrokenunits.Yoursfaithfully,[Name]理赔信模板(完全理赔):Weregrettolearnthat20unitswerebroken.Weapologize.Wearesendingyou20replacementstoday.理赔三种结果:类型英文写法要点完全接受Grantingadjustment道歉+补救措施部分接受Partialadjustment解释原因+部分补偿拒绝Refusingadjustment礼貌解释+维护关系八、求职信与简历(几乎必考)求职信结构:开头:应聘职位+信息来源主体:教育背景+工作经验+技能结尾:请求面试+附简历常用句型:Iamwritingtoapplyforthepositionof[职位]advertisedin[来源].Igraduatedfrom[大学]withadegreein[专业].Ihave[数字]yearsofexperiencein[领域].Enclosedismyresume.Ilookforwardtoaninterview.求职信模板:DearMr.

Smith,IamwritingtoapplyfortheSalesManagerpositiononyourwebsite.IgraduatedfromNanjingUniversitywithadegreeinBusinessEnglish.Ihavethreeyearsofexperienceinexportsales.Enclosedismyresume.Ilookforwardtoaninterview.Yourssincerely,LiMing简历必备内容:Name/Address/EmailObjectiveEducationExperienceSkillsReferences(availableuponrequest)简历简化模板:RESUMEName:LiMingEmail:\hliming@Objective:S

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