99 商务英语写作 chapter11 business Memos 终结版ppt课件

1、Business Memo,Memo, short for memorandum, is a simple and efficient message that is used to remind of or draw someones attention to certain matters. It usually omits the letterhead, salutation, complimentary close (信尾客套话) and signature block (署名区 ) that are commonly used in business letters. It is e

2、fficient because its format conveys the writers ideas quickly and directly to the readers. A memo may communicate information, announce polices, instruct employees, make request or offer advice.,Do exercises and find the definition of business memo.,A business memo is a _ piece of writing to _ or _

3、people. It is often used in an office _. You can write a memo to: inform _ changes, inform price _, persuade people to _ a meeting, persuade people to use _ paper, meet a _, _ a current production procedure, etc.,Structure,TO: (readers names and job titles) FROM: (your name and job title) DATE: (com

4、plete and current date) SUBJECT: (what the memo is about, highlighted in some way) Content 1. Information giving 2. Action taking Problems Solutions Closing remarks,Situation: A general manager Sue Button wants to hold a meeting on quality control. The meeting will be held on 18th November, 2012. It

5、 will start at 2 oclock in the afternoon. He wants every department manager to come to the meeting, so he writes a business memo to inform everybody. The memo is as follows:,Structure analysis,Title, all in capital letters. The reader, if a single person, name and job title. The writer, name and job

6、 title The written date. Subject, a noun phrase here. It can also be a prepositional phrase, or a present participle phrase. Information about a meeting.,Write a memo with the following information: You are the Managing Director of a company whose profits have recently increased and you would like t

7、o reward staff for this. Write a memo to all staff: Thanking them for their contribution Explaining why profits increased Telling them what their reward will be. Write 4050 words,Sample for reference: MEMO To: All Staff From: Bill Gates, Managing Director Date: 7 December 2002 Subject: Staff Reward

8、The profits of our company this month went up 10% compared with the same period last year, due to your hard work and long working hours. I would like to thank you for your long devoted service. A trip to Hawaii has been arranged next month as a prize. Enjoy!,Situation Tom Brown is the marketing mana

9、ger of a foreign mobile phone producing company. In order to compete with the Chinese homemade mobile phones, the company wants to lower its prices. The price cut will take effect on 2004-1-1. In order to inform the wholesalers, Tom writes a business memo as follows.,Structure analysis: Title, all i

10、n capital letters. The reader, if a single person, name and job title. The writer, name and job title The written date. Subject, a noun phrase here. It can also be a prepositional phrase, or a present participle phrase. The problem: low price home-made mobile phones cause intensive competition. Solu

11、tion: lower prices for imported mobile phones. Closing: tell the customers about the decision. Parts 6, 7, 8 can be in just one paragraph.,Writing Assignment You are Head of Research for an international car manufacturer. You have to make an urgent trip tomorrow to visit Pierre Blanco, a colleague w

12、ho works for a subsidiary. Write a memo of 40-50 words to your secretary. telling her who you are going to see and when; asking her to book flight tickets and accommodation; telling her what work you would like her to do in your absence.,Sample for reference: MEMO To: Alice Hu, Personal Secretary From: David Guan, Head of Research Date: 1 May 2001 Subject: Urgent trip to subsidiary company I have to make an urgent trip tomorrow, 2nd May 2001, to vis