Unit4Bigbusinesses.ppt

1、The rise of chain stores in China,chain,chain stores,chain store,Definition: a number of establishments, such as stores, theaters, or hotels, under common ownership or management (owned and controlled by the same company).,?,Different kinds of chain stores,fast-food restaurant,bakery,hotel,convenien

2、ce store,Different kinds of chain stores,dry cleaner,pharmacy/ drug store,clothing store,furniture store,chain stores mentioned in P2:,BreadTalk Lianhua Supermarket Little Sheep Hotpot （小肥羊火锅） GoMe Appliances,bakery,supermarket,restaurant,household appliance store,hotpot,Read the article on P.58,Tas

3、k1:Pay attention to the structure and good vocabulary. Task2:Find the topic sentence of each paragraph. Task3:Find the supporting details in each paragraph.,Language study,1. A place where bread is made for sale (P1) bakery 2. quickly go into (P2) pop into 3. fair, proper and appropriate (P3) reason

4、able 4. place or position (P3) location 5. (sth.) sold in small quantities to the general public (P4) retail,Language study,a wide/ large choice of a wide/ large variety of a wide range of adj. not dark; having much light When you do some reading in the evening, a well-lit room is a good choice. 这些街

5、道的照明很差。 These streets are very poorly lit.,Topic sentence: P1,The number of chain stores has greatly increased in big cities in China.,Supporting details,within a short walk,of some kind,anywhere,any kind,Topic sentence: P2,Chain stores have become part of peoples daily lives.,Supporting details,pop

6、 into Breadtalk visit Lianhua go to a little Sheep Hotpot go to GoMe,for a sweet roll for dinner for celebration for appliances,Demo: Exhausted from a weeks hard work, I invited several friends over to refresh ourselves in a Holiday Karaoke.,Chain stores: IKEA Uniqlo Yongqi Hair Salon Xiaoyangs Frie

7、d Dumpling GoMe Appliance New Oriental. What to do: take delight in pop into grab something to eat shop around select enter celebrate For what: for a new hair style for some snacks for language improvement to relax for entertainment for appliances,Topic sentence: P3,Meeting the customers needs is th

8、e reason for chain stores fast growth.,Supporting details:,_locations _ products _environment _operation _price,convenient,various,comfortable,uniform,reasonable,key factors to the success of chain stores,The high quality of products Friendly and helpful service Personnel training program Good promo

9、tion strategy ,What are the other key factors to the success of chain stores?,Comment: P4,a welcome development a new force,Outline,I. increasing (1)_ of chain stores. II. importance of chain stores in peoples (2)_ III. (3)_ of chain stores A (4)_ locations B a wide range of (5)_ C pleasant (6) _ D

10、(7) _ prices IV. Chain stores- a (8) _ development,numbers,welcome,reasonable,environment,products,convenient,advantages,daily lives,Oral composition,Say something to the manager of your favorite chain store and make some positive suggestions on it.,bakery, supermarket, fast-food restaurant, clothin

11、g store, household appliances store, tea house, coffee bar,Oral composition,Dear sir, Your .is near my home, and I always go there. I like it very much because . But there is still something to be improved. I suggest that In a word, it is a very good., and I hope it will become better and better in

12、the future.,Homework,Design your ideal chain store and try to cover the following items or add anything you like. Name of your chain stores: Product/service: Target customers: Motto: Number of outlets(分店): Environment: Logo (if you can design one): Write an essay on the chain store youve designed with 120-150 words.（use the new words and phrases as many as possible),Chai