工商管理专业MBALectureLecture10

1、1INTERNATIONAL CONTEXT Dr Ita ODonovan2Opportunities and Outcomes of International Strategy3Opportunities and Outcomes of International Strategy Managementproblems andriskManagementproblems andrisk4Motivations for International Expansion5Motivations for International Expansion6International Business

2、-Level Strategy: Determinants of National Advantage78Average Total R&D Expenditure: Top 20 Economies1997 - 2000 (Bil of International $)Brazil $9.8bChina $34.4bItaly $13.7bSpain $6.5bAustria$3.7bBelguim$4.6bNetherlands$7.7bIsrael $3.6bUnited Kingdom $23.9bSouth Korea$16.2bFrance $29.6bGermany $47.2b

3、United States$230.8bJapan$90.5bFinland$3.6bSwitzerland$5.3bSweden$7.2bRussia$9.3bAustralia $6.7bCanada $13.8b0100020003000400050000.00.51.01.52.02.53.03.54.0Average R&D Expenditure (% of GDP)Average Scientists & Engineers in R&D (per mil persons)910International Business-Level Strategy: Determinants

4、 of National Advantage11International Business-Level Strategy: Determinants of National Advantage12International Business-Level Strategy: Determinants of National Advantage1314Source: MIT Sloan15Source: MIT Sloan16Source: MIT Sloan1718International Corporate-Level Strategy1920International Corporate-Level Strategy: Multidomestic Strategy21International Corporate-Level Strategy: Global Strategy22International Corporate-Level Strategy: Transnational Strategy23Strategic Competitive