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考研英语模拟试卷347

一、完型填空(本题共20题,每题1.0分,共20分。)

What'syourearliestchildhoodmemory?CanyourememberlearningtowalkOrtalk?

Thefirsttimeyou[Cl]thunderorwatchedatelevisionprogram?Adults

seldom[C2]eventsmuchearlierthantheyearorsobeforeenteringschool,just

aschildrenyounger(hanthreeorfour[C3]retainanyspecific,personal

experiences.Avarietyofexplanationshavebeen[C4]bypsychologistsforthis

"childhoodamnesia"(儿童失忆症).Onearguesthatthehippocampus,theregionofthe

brainwhichisresponsibleforformingmemories,doesnotmature[C5]about

theageoftwo.Butthemostpopulartheory[C6]that,sinceadultsdonotthink

likechildren,theycannot【07】childhoodmemories.Adultsthinkinwords,and

theirlifememoriesarelikestoriesor[C8]-oneeventfollows[C9]

asinanovelorfilm.Butwhentheysearchthroughtheirmental[CIO]

forearlychildhoodmemoriestoaddtothisverballifestory,theydon'tfindany

(hatfits(he[Cl1]It'sliketryingtofindaChinesewordinanEnglish

dictionary.NowpsychologistAnnetteSimmsoftheNewYorkStateUniversityoffersa

new[C12]forchildhoodamnesia.Shearguesthattheresimply[C13]

anyearlychildhoodmemoriestorecall.AccordingtoDr.Simms,childrenneedto

learntouse[C14]spokendescriptionoftheirpersonalexperiencesinorderto

(urntheirownshort-term,quickly[C15]impressionsofthemintolong-term

memories.Inother[C16],childrenhavetotalkabouttheirexperiencesand

hearotherstalkabout[C17]—Mothertalkingabouttheafternoon[C18]

lookingforseashellsatthebeachorDadaskingthemabouttheirdayatOcean

park.Withoutthis[C19]reinforcement,saysDr.Simms,childrencannotform

[C20]______memoriesoftheirpersonalexperiences.

1、[Cl]

A^listened

B、felt

C、touched

D^heard

标准答案:D

知识点解析:A项“listen”表示“听,收听”,常见表达为力:stento”;B项“fee「表示

“感觉,触摸”,指用感觉去感觉;C项“touch”表示“接触,触摸”,指手指去感觉;

D项“hear”表示“听见,听到“,指用耳朵去感觉。由于这里修饰的宾语是“thunder”

雷声,应该用耳朵“听到”。A项是个不及物动词,不能用在这里,所以本题符合的

只有选项D。

2、[C2]

A、involve

B、interpret

C、recall

D、resolve

标准答案:C

知识点解析:A项“involve”表示“包括,潜心于";B项“interpret”表示“解释,说

明”;C项“re—cal『表示“回忆,同想”:D项“resolve”表示“解决,解答由于本文

主要讲的就是有关“儿童失忆症这句话应该讲的是:成年人很少同忆起比上学前

那一年早得多的事情。应该选用“recall"。所以应该选C。

3、[C3]

A、largely

B、rarely

C、merely

D^really

标准答案:B

知识点解析:A项“largely”表示“主要地,很大程度上”:B项“rarely”表示“很少

地,罕有地”;C项“merely”表示“仅仅,只”;D项“really”表示“真正地,实在地”。

根据"justas”可知,前后两句的意思相近,前面用到“seldom",表示很少记起以前

的事情,后面应该选用“idicly”。表示三、四岁的儿童很少记起任何具体的,涉及

个人的经历。所以应该选B。

4、[C4]

A^canceled

B、figured

C、proposed

D、witnessed

标准答案:C

知识点解析:A项“cancel”表示“取消,删去”;B项“figure”表示“描绘,塑造”;C

项“propose”表示“提议,提出";D项“witness”表示“目击,目睹。由于这里的宾语

是“explanations",所以只能用A和C;由于此处A与文章的意思相反。应该选用

“propose”。表示心理学家已经对这样的“儿童失忆症”提出了各种各样的解释。所以

应该选C。

5、[C5]

A^until

B、once

C、after

D^since

标准答案:A

知识点解析:这里与“not”搭配。“notunli『是固定搭配,表示,•直到……,”,表示

海马状突起(人脑内负责形成记忆的区域)直到两岁才发育成熟。应该选“until"。所

以应该选A。

6、[C6]

A^magnifies

B、intervenes

C、contains

D、maintains

标准答案:D

知识点解析;A项“magnify”表示“放大,扩大”;B项“intervene”表示“干涉,干

预”;C项“con-tain”表示响含,容纳”;D项“maintain”表示“主张由于主语是

“theory”理论,选用“maintain”最符合题意。所以应该选D。

7、[C7]

A^reflect

B、attain

C、access

refer

标准答案:A

知识点解析:A项“reflect”表示“反射,反映”;B项“attain”表示“获得,达到“;C项

“access”表示“得到,了解”;D项“re佗r”表示“涉及,提到”。这里对“儿童失忆症”的

解释是用大脑的海马状突起来说明的,由于成年人不像儿童那样思考,所以他们不

能反射出儿童的记忆。应该选用“reflect”作记忆的谓语动词。所以应该选A。

8、[C8]

A^narratives

B、forecasts

C、regulations

D、descriptions

标准答案:A

知识点解析:A项“narralive”表示“叙述”;B项“forecast”表示“预测,预想”;C项

“regulation”表示“规则,规章”;D项“description”表示“描写,记述由于句子中的

词用“or”连接,所以前后意思相近,所填的词应该与“stories”词义相近,表示他们

有关生活的记忆就像故事或者叙述。所以应该选用A-nan-ative^

9、[C9]

A、therest

B、another

C、theother

D、others

标准答案:B

知识点解析:这里要与“one”搭配。A项”【heresi”表示,,其余者”,指剩下来的人或

物;B项“another”表示“另一个”,通常与“one”搭配;C项“theother”表示“另一

个“,一般指两者之中的另外一个;D项“others”表示“其他的,另外的“,是复数形

式,也不与“one”搭配。从句意上来看应该表示的是“一件事紧跟一件“,所以应该

选Bo"onefbHowsanother”是习惯用法。

10、[CIO]

A^outputs

B、drcams

C、flashes

D、files

标准答案:D

知识点解析:A项“output”表示"输出,输出量'';B项"dream”表示“梦,梦想”;C

项“flash”表示“闪光,闪现”;D项“file”表示“文件,档案”。联系上下文可知,这里

用“file”最符合文意。所以应该选D。

11、[C11]

A、footstep

B、pattern

C、frame

D、landscape

标准答案:B

知识点解析:A项“footstep”表示“脚步,脚步声”;B项“pattern”表示“模式,虫

式”:C项“frame”表示“结构,设计”;D项“landscape”表示“陆上风景,山水画”。

本段讲到成人用语言思考来记忆,儿童时却缺少语言的交流和表达。所以当我们回

忆童年时就没有什么记忆。所以这里应该是“他们发现任何记录都适应不了这种方

式”。所以应该选B“pallem”。

12、[C12]

A^emphasis

B、arrangement

C、explanation

D、factor

标准答案:C

知识点解析:A项“emphasis”表示“强调,重点”;B项“arrangement”表示“排列,整

理”:C项"explanation”表示,解释,说明”;D项“factor”表示“因素,要素”。前一段

说心理学家对“儿童失忆症,•提出了各种各样的解弹。所以本句话:纽约州立大学的

心理学家安妮特・西蒙丝为儿童失忆症提出了一种新的解释。所以应该选用

Cexplanation^o

13、(C13)

A、aren't

B、weren't

C、isn't

D、wasn't

标准答案:A

知识点解析:本题可用排除法。根据“argues”可知,这句话是一般现在时态,B、D

所用的时态不对,可以排除;由于这句话的主语是“memories”,谓语动词相应的也

应该用复数形式,C也不对,应予排除。所以本题的答案应是A“arcntL

14、[C14]

A、anyoneelse

B、anyoneelse's

C、someelse

D、someoneelse's

标准答案:D

知识点解析:A项“anyoneelse”表示“任何其他人”;B项“anyoneelse飞”表示“任何

其他人的“;C项"someelse”搭配不当;D项“someoneelse's”表示“其他人的”。这里

应该用形容词来修饰名词“description",A的词性不对;B项是绝对的说法,显然

用在句中不恰当。所以本题的正确选项应是D"someoneelse's"。

15、[C15]

A、forgotten

B、remembered

C、forgetting

D、remembering

标准答案:A

知识点解析:A项“forgotten”表示“被忘却的”;B项“remembered”表示“回忆起,记

住”;C项“fbrgetting”表示“在遗忘的”;D项“remembering”表示“在记住的”。句中

“olong-termmemories”表示“把...变成长期的记忆”,由于空格前的•个

并列的词是“短暂的“,所以所填之词应该与之意思相近。又因为这里的主语是“印

象“,所用的词应该是表示被动。所以应该选A“fbrgotten”。

16、[C16]

A、senses

B、cases

C、words

D、means

标准答案:C

知识点解析:本题中所填的词要与前面的“inother”搭配。“inotherwords”是固定搭

配,表示“换句话说”,并且符合句意。所以应该选C“words”。

17、[C17]

A、him

B、theirs

C、it

D、them

标准答案:B

知识点解析:本句话意思是“儿童必须谈论自己的经历,并且要倾听别人谈

论……”,这里要填一个物主代词。文中用的是“theirexperiences“,是复数形式;

由于谈论的是他们的经历,而不是他们,应该选用“theirs"。所以应该选B。

18、[C18]

A、used

B、chosen

C、taken

D、spent

标准答案:D

知识点解析:A项“usecT浓示“被利用的”;B项“chosen”表示“被选择的”;C项

“taken”表示"被花费的",常有"ittakessomeone..1。do...”,主语是物:D项“spent”

表示“被花费的“,主语是人。A、B用来修饰“theafternoon”显然对;本句话不是“it

takessomeone…todo…"句理,用"take”也不对。在本题中应该选D"spent”。

19、[C19]

A、habitual

B、verbal

C、pretty

D^mutual

标准答案:B

知识点解析:A项“habitual”表示“习惯的,惯常的":B项“verbal”表示"口头的,言

辞上的”;C项“pretty”表示“漂亮的,美好的”;D项“mutual”表示“相互的,共有

的”。本段讲到西蒙丝博士的观点:儿童必须谈论自己的经历,并且要倾听别人谈

论自己的经历。所以在这里讲的是一种口语强化,所以应该选B“verbal”。

20、[C20]

A、permanent

B、conscious

C、subordinate

D、spiritual

标准答案:A

知识点解析:A项“pelananent”表示“永久的,持久的、B项“conscious”表示“有意

识的,故意的“;C项"subordinate”表示"次要的,附属的";D项“spiritual”表示“精

神上的这里修饰的是“memories”,根据本段中的一些观点应该是:把短暂的。

容易被遗忘的印象转变成长期的记忆。所以应该选A-peimanenf\

二、阅读(常规阅读理解)(本题共20题,每题

分,共20分。)

Peopleinbusinesscanuseforesighttoidentifynewproductsandservices,aswellas

marketsforthoseproductsandservices.Anincreaseinminoritypopulationsina

neighborhoodwouldpromplagrocerwithforesighttostockmorefoodslinkedtoethnic

tastes.Anartmuseumdirectcrwithforesightmightfollowtrendsincomputergraphicsto

makeexhibitsmoreappealingtoyoungervisitors.Foresightmayrevealpotentialthreats

thatwecanpreparetodealwithbeforetheybecomecrises.Forinstance,acorporate

managerwithforesightmightseeanalarmingriseinlocalhousingpricesthatcould

affecttheavailabilityofskilledworkersintheregion.Thepublic'schangingvaluesand

priorities,aswellasemergingtechnologies,demographicshifts,economicconstraints(or

opportunities),andenvironmentalandresourceconcernsareallpartsoftheincreasingly

complexworldsysteminwhichleadersmustlead.Peopleingovernmentalsoneed

foresighttokeepsystemsrunningsmoothly,toplanbudgets,andtopreventwars.

Governmentleaderstodaymustdealwithahostofnewprobkinsemergingfromrapid

advancesintechnology.Evenatthecommunitylevel,foresightiscritical:school

officials,forexample,needforesighttoassessnumbersofstudentstoaccommodate,

numbersofteacherstohire,neweducationaltechnologiestodeploy,andnewskillsfor

students(andtheirteachers)todevelop.Manyofthebest-knowntechniquesforforesight

weredevelopedbygovernmentplanners,especiallyinthemilitary,whenthepost-World

WarIIatomicagemadeitcriticalto"thinkabouttheunthinkable"andprepareforit.

Pioneeringfuturistsatthe:RANDCorporation(thefirst"thinktank")beganseriously

consideringwhatnewtechnologiesmightemergeinthefutureandhowthesemight

affectU.S.security.ThesepioneeringfuturistsatRAND,alongwithotherselsewhere,

refinedavarietyofnewwaysforthinkingaboutthefuture.Thefuturistsrecognizedthat

(hefutureworldiscontinuouswiththepresentworld,sowecanlearnagrealdealabout

whatmayhappeninthefuturebylookingsystematicallyatwhatishappeningnow.The

keythingtowatchisnotevents(suddendevelopmentsorone-dayoccurrences)but

trends(long-termongoingshiftsinsuchthingsaspopulation,landuse,technology,and

governmentalsystems).Usingthesetechniquesandmanyothers,futuristsnowcantellus

manythingsthatmayhappeninthefuture.Somearenearlycertaintohappen,suchasthe

uonliiiuiiigexpansionintheworld'spopulation.Olliereventsarcviewedasfarlesslikely,

hutcouldbeextremelyimportantiftheydooccur,suchasanasteroidcollidingwiththe

planet.

21、Correctlyexercisingforesightisshowninthecaseof

A、newproductsandservices.

B、anincreaseinminoritypopulations.

C、stockingmorefoodswithethnictastes.

theartmuseumdirector.

标准答案:D

知识点解析:细节题。文章第一段第三句提到“有远见的艺术博物馆馆长会遵循计

算机图像的趋势来使展览对年轻参观者更富吸引力”,由此可知正确地运用远见的

例子是”艺术博物馆馆及”新产品和服务”只是人们可以运用远见的对象,”少数

人口的增长”是文中提到的激励杂货店运用远见的原因,”储存更多富有民族口味的

食物”并未提到结果是否合适。因此这三项都与文意不符C

22、Whichofthefollowingmayberegardedaspotentialcrises?

A、Analarmingriseinlocalhousingprices.

B、Theavailabilityofskilledworkersintheregion.

C、Thelackofskilledworkersintheregion.

D^Thepublic'schangingvaluesandpriorities.

标准答案:C

知识点解析:推理题。文章第二段开头提到“远见可能会揭示那些在其成为危机前

我们可以准备好处理的潜在威励”,接着第二句提到房价的上涨可能会影响该地区

熟练工人的招聘,所以可以被看作一种潜在的危机的应是”该地区熟练工人的短映

”当地房价的一次预警性上涨”是造成危机的原因,”该地区熟练工人的可获得性

”是一种条件,而非危机,”公众正在变化的价值和优先权”是文中提到的更加复杂

的世界体系的一部分。因此这三项都与题意不符。

23、Allthefollowingarecitedasexamplesoftheimportanceofexercisingforesight

EXCEPT

A、governmentadministrators.

B、schoolofficials.

C、schoolstudentsandteachers.

D、governmentplanners.

标准答案:C

知识点解析:细节题。文章第三至五段谈到r正确运用远见的一些例子,其中包括

政府管理人员需要远见来使体系运转流畅、计划预算以及预防战争,学校官员需要

远见来评估容纳的学生数、需雇佣的教师数等等,政府机构规划人员开发出远见工

具来用于战争中,也就是选项中的其他三项都提及到了。学校师生只是作为学校官

员的工作对象有所提及,因此正确答案应为答案选项。

24According(othetext,themostimportantthingforthefuturiststograspis

A^thefutureworld.

B、thepresentworld.

C、whatishappeningnow.

D^theworldtrends.

标准答案:D

知识点解析:细节题。文章第六段开头先提到了未来学家对这个世界的认识以及对

我们的影响,接着又提到“要观察的关键东西不是事件(突然的发展或某一天发生的

事情),而是趋势(在诸如人口、土地使用、技术和政府体系之类的事物上正在进行

的长期转变)”,由此可知未来学家要把握的最重要的东西是世界的趋势,所以答案

选项符合文意。“未来世界”,”现在的世界“和“现在正在发生的事情”都与文中的意

思不符。

25、Thebesttitleforthepassagemaybe

A^TheUseofForesight.

B、HowtoExerciseForesight.

C、ForesightinBusinessandGovernment.

D、TheBest-knownTechniquesforForesight.

标准答案:A

知识点解析:主旨题。综观全文,文章总体对运用远见的重要性提出了自己的看

法,并用若干例子加以说明,所以“远见的使用“符合文意。”怎样运用远见”是一个

方法问题;”商业和政府中的远见”的范围太窄;”众所周知的远见工具”淡的是技巧

问题。因此这三项都不准确。

TheInlandRevenueonThursdayaccusedtheBritishfilmindustryofabusing

governmentaid,witheveryproductionofrecentyearsdeliberatelyover-claiiningtax

relief.Revenueofficialscalledinabout20membersofthefilmindustryandwarned

themofsevereconsequencesifthe"exploitation"oftax-reliefschemesdidnot

immediatelystop.Themove,whichaffectstheincludinglow-tohigh-budgetfilm­

makersandfinanciers,isthelatestinaseriesofattemptsbytheRevenuetoclampdown

ontaxloopholesinanattempttoraisemoremoneyfortheExchequer.Butthefilm

industryrespondedonThursdaynight,sayingtheRevenuecoulddriveproductions

overseasandwouldconfuseinvestors.Aseriesoftaxreliefschemes,introducedin1997,

enablesthoseinvolvedinthefinancingofqualifyingBritish-madefilmstoclaimthe

costsofproductionagainstfutureincome.Theschemeshavebecomepopularwith

investorsseekingataxshelter,withanestimated£400minvestedintheschemesin

1997risingtoabout£2bnla5tyear.ButtheRevenuesaid(heindustrywasexploiting

rulesontaxreliefby"double-dipping",thatis,byclaimingreliefmorethanonceagainst

asinglepieceofexpenditure.Whilenotillegal,theRevenuesaid,theindustrywas"not

playingfair".Itsaiddouble-dippingwas"againstthespirit"oflegislationdesignedto

encourageinvestmentintheBritishfilmindustry.TheRevenuesaidthepracticeof

double-dippingwas"virtuallyuniversal",with"everyqualifyingfilmithadseenfinanced

onthebasisofdouble-dipping".Itwarneditwould"takeallstepstocountersuchabuse

including,wherenecessary,advisingministersonintroducinglegislationtoputmatters

beyonddoubt"."BoththeRevenueandthegovernmentarebecomingincreasingly

exasperatedattheextenttowhichsomepartsoftheindustryareexploitingthefilm

reliefs,"theRevenuesaid."Thegovernmentremainscommittedtoencouragingfilm

productionintheUKthroughuseofthereliefsinthewayinwhichthelegislation

allows—but(hisdoesnotextendtodeliberateexploitationofthosereliefs."Largefilm

financierssaidonThursdaynightthattheRevenue'sactioncouldunderminegrowth

prospectsfor(heBritishfilmindustry.PeterJanies,managingdirectorofMovision

Entertainment,whichhasproduced16British-madefilmsinrecentyears,includingthe

soon-to-bereleased"MerchantofVenice",saidwhiletheeffectoftheRevenue'sclamp

downwouldnotbe"devastating",itcoulddrivemanyindependentfilm-makersoverseas.

IndustryobserverssaidonThursdaytheRevenue'smovewaslikelytoconfuseinvestors,

whohavebeenaccustomedtothebenefitsofdouble-dipping.

26、Wecanlearnfromthefirstthreeparagraphsthat.

A、film-makersturntothegovernmentforfinancialhelp

B、severalactionshavebeentakentostoplaxevasion

C、officialshavephonedupmanyfilm-makerstoprotest

D、moretaxreliefisneededtokeeptheindustrygoing

标准答案:B

知识点解析:这是一道简单推论题,第三段说最近这次行动是一系列行动中最近一

次,由此可见答案。

27>Accordingto(hetext,taxreliefschemeswereintendedto.

A^attractmoreinvestmentintothefilmindustry

B、ensuretheinterestsofinvestorsagainstlosses

C、checktheriseoffilmproductionexpenditures

D、preventtheinvasionofoverseasfilm-makers

标准答案:A

知识点解析:本题询问当初税收减免计划的意图,第五段开头句"involvedin〔he

financingofqualifyingBritish-madefilms"强调资助英国电影行业的投资商可以享受

税收减免,由此可见该计划的真实意图。"ensuretheinterestsofinvestorsagainst

losses”不准确,并非税收计划的真正意图。

28>TheRevenue'slastresortinsolvingtheproblemseemstobe.

A、removingtaxrelief

B、protestingmoreloudly

C、warninglasttime

D、makingnewlaws

标准答案:D

知识点解析:这是简单推论,问税务局解决问题的最后一招大概是什么。依据第七

段第二句可知,税务局说在必要时会建议部长们立法,从而最终解决问题。

removingtaxrelief太绝对了,何况段八还说"remaincommitted(oencouraging..."

29、Inthelastthreeparagraphs,thewriterintends(oshow.

A^thedisappointmentofthefilmindustryatRevenue'sdecision

B、thestateofworryinthemindsoffilminvestors

C、thereactionsto(heRevenue'smoveofpartiesconcerned

D、thewayoutofthepresentdifficultsituation

标准答案:C

知识点解析:这是一道局部提问题。综合后几段可知,其主要是介绍与电影相关的

各方对税务部门做法的反应。

30、Whichof*thefollowingisthebesttitleofthetext?

A、Film-makersAccusedofAbusingAid

B、ProblemswiththeFilmIndustry

C、InlandRevenue'sActions

D、AClash:Revenuevs.FilmIndustry

标准答案:A

知识点解析:这是一道主旨题。由于这是一篇新闻报道,第一段的信息就非常有助

于概括全文,仔细理解段一就可知道答案。

Canthishetherighttimetoinvestinluxurygoods?MiucciaPradawasobviouslybiting

hernails.ThegranddaughterofthefounderoftheItalianfashiongrouphasjustopened

spectacularnewstoresinquicksuccessioninNewYorkandLondon.Withitsmagic

mirrors,silverdisplaysandcomputer-controlledchangingrooms,Prada'stwo-month-old

shopinManhattancostastaggering$40m,sitsjustamilefromGroundZero,andsells

practicallynothing.Theluxury-goodsbusinesshasbeenindespairinhastysuccession

againstabackgroundofaweakeningglobaleconomy,anenduringslumpinJapanese

spending,andtheSeptember1lihlerrorisiauacks.TheJapanese,whousedtobuyathird

oftheworld'sluxurygoods,cuttheirforeigntravelinhalfaftertheattacksandtightened

theirLouisVuittonpurse-strings.Atthesametime,wealthyAmericansstoppedflying,

whichhasadramaticeffectontheluxury-goodspurveyorsofLondon,ParisandRome.

Athometoo,Americans'attitudestoluxurychanged,atleasttemporarily."Conspicuous

abstention"replacedgreedyconsumerismamongthefast-growing,youngerbreedof

newlyrich.Thedeclineinjobsecurity,thelowerbonusesinfinancialservices,andthe

stockmarketbustthatwipedoutmuchofthepaperwealthgeneratedinthelate1990s,

bredanewfrugality.Salesofexpensivejewelry,watchesandhandbags—theproducts

thatmakethejuiciestprofitsforthebigluxury-goodsgroups—droppedsharply.The

impacthasbeenmoststrikingamongthehandfuloflarge,quotedluxury-goods

companies.France'sLouisVuittonMoctHennessy(LVMH),theindustryleader,issued

fourprofitswarningsafterSeptember11thandendedupreportinga20%declinein

operatingprofitfor2001,afterhavingrepeatedlypromiseditsinvestorsdouble-digit

growth;andItaly'sGucciGroup,thethirdlargest,announcedthisweekthatsecond-half

profitsdroppedby33%.Meanwhile,privatelyheldPradahadtopostponeitsstock

marketflotationandwasforcedtosellarecentlyacquiredstakeinFendi,aprestigious

Italianbagmaker,inordertoreduceitsdebts.Luxuryisanunusualbusiness.Aluxury

brandcannotbeextendedindefinitely:ifitbecomestoocommon,itisdevalued,asPierre

CardinandRalphLaurenprovedbystickingtheirlabelsoneverythingfromT-shirtsto

paint.Equally,abrandnamecanbeunderminedifitisnotadvertisedconsistently,orifit

isdisplayedandsoldpoorly.SagraMaceiradeRosen,aluxury-goodsanalystatJ.P.

Morgan,arguesthat,"I.uxurycompaniesareprimarilyretailers.Inretailing,themost

importantthingisexecution,andexecutionisallaboutmanagement.Youmayhavethe

bestdesignedproduct,butifyoudon'tgelitintotherightkindofshopattherighttime,

youwillfail".

31、By"MiucciaPradawasobviouslybitinghernails"(Paragraph1),theauthormeans

A^Pradaisinadesperatesituation.

B、Pradahadhershopwell-furnished.

C、Pradaisalwaysinherbadhabit.

D、Pradaspentmuchonhernewshop.

标准答案:A

知识点解析:暂无解析

32、Whichofthefollowingcanbestdescribetheconsumptionofluxurygoodsinthe

presentsituation?

A、Outrage.

B、Lavishness.

C、Restraint.

D、Indulgence.

标准答案:C

知识点解析:暂无解析

33、Itcaninferredfromthetextthat

A、ExcessiveadvertisementresultedinthefailureofPrada'sinvestment.

B、Luxurycompaniesmustgivethoughtto(heimpactoftenoristattacks.

C、Executionisnothingbutanauxiliarypartofbusinessmanagement.

D、Outsidersalwaysholdsomemisconceptionsofluxury-goodsbusiness.

标准答案:D

知识点解析:暂无解析

34、Whenmentioning"double-digitgrowth"(Paragraph4),tlicauthoristalkingabout

A、estimatedassetsofnewstores.

B、operatingprofitsinluxurybusiness.

C、paperwealthinstockmarket.

D、fundingraisedfromnewacquisitions.

标准答案:B

知识点解析:暂无解析

35、Towhichofthefollowingistheauthorlikelytoagree?

A、Openingnewstores,onthehorizon.

B、Moreventuresbringmorerewards.

C、Tightthebelt,thesingleremedy.

D、Noteverybusinessyieldsbenefits.

标准答案:D

知识点解析:暂无解析

ForyearsInternetmerchantshavepouredmillionsofdollarsintonewtechnologiesto

maketheirsiteseasiertouse.Sowhyaren'tonlinecustomershappier?Customer

satisfactionlevelshaveremainedalmostflatthroughthelastseveralyears.Theproblem,

accordingtoLarryFreed,chiefexecutiveofaconsultingandresearchfirmcalled

ForeSeeResults,isnotsomuchthatconsumershaveignoredthemanyimprovements

madeinrecentyears.Rather,hesaid,theystillexpectmorefromInternetshoppingthan

ithasdelivered."Ifwewalkintoalocalstore,wedon'texpec:thatexperiencetobebetter

thanitwasacoupleyearsago",Mr.Freedsaid."Butweexpectsitestobebetter.Thebar

goesupeveryyear".InForcScc'slatestsurvey,releasedlastmonthJustfivec-commcrcc

sitesregisteredscoreshigherthan80outof100,andnositescoredhigherthan85.Itwas

muchthesamestoryayearago,whenjustfivescoredhigherthan80,withnosite

surpassing85."Scoreshaveinchedupovertimeforthebeste-commercecompanies,but

theoverallnumbershaven'tmoveddrastically",Mr.Freedsaid."Atthesametime

though,ifyoudon'tdoanythingyouseeyourscoresdropsteadily".Thatdynamichas

beenachallengeforonlinemerchantsandinvestors,whoadecadeagoenvisioned

Internetstoresasrelativelyinexpensive(andthereforeextremelyprofitable)operations.

Nowsomeobserverspredictafuturewhereonlineretailerswillessentiallyadopt

somethingliketheQVCmodel,withsalesstaffpitchingthesite'smerchandisewith

polishedvideopresentations,producedinahigh-techtelevisionstudio.QVC.comis

evolvinginthatdirection.TheWebsite,whichsoldmorethan$1billioninmerchandise'

in2006,hasfor(helastfiveyearsletvisitorswatchalivefeedofthenetwork's

broadcast.Butinrecentmonths,QVC.comhasalsogivenvisitorsthechancetowatch

archivesofentireshows,andinthecomingmonthsvisitorswillbeabletofindmore

videosegmentsfromrecentshows,featuringindividualproductsthatremaininstock.

BobMyers,seniorvicepresidentofQVC.com,saidtheWebsite'svideosalesmanshipis

especiallyeffectivewhencombinedwithdetailedproductinformation,customerreviews

andmultiplephotographs.Abouteightmonthsago,forinstance,acustomersaidthatshe

couldnotdeterminethesizeofahandbagfromthephotographsonthesitebecauseshe

couldnottelltheheightofthemodelwhowasholdingit.Withintwoweeksthesite

testedandintroducedanewsystem,showingthebagswithwomenofthreedifferent

heights.Theresultswereimmediate:womenwhosawthenewphotographsboughtthe

bagsatleast10percentmorefrequentlythanthosewhohadnot.Still,Mr.Myerssaid,

videoisacriticallyimportantelementtosales.HE-coinmercestartedwithtelevision

commerce",hesaid."Thesiteswhoengageandentertaincustomerswillbewinninghere

in(henearfuture".Suchaprospectisnotnecessarilydauntingtoothere-commerce

executives.GordonMagee,headofInternetmarketingforDrs.Foster&Smith,basedin

aRhinelander,Wis.saidatransitiontovideo"willbeseamlessforus".Thecompany,

Mr.Mageesaid,hasinrecentweeksdiscussedputtingsomeofitsproductonvideo”so

customerscouldseea360-degreeviewtheydon'thavetomanipulatethemselves.

36LarryFreedattributedlowcustomersatisfactiontothefactthat

A、consumersoftenfailedtoseetheeffortsmadebyInternetshops.

customers'expectationsexceedwhattheInternetshopsareoffering.

C、consumercognitivelevelsdonotriseaseasilyassellersbelieve.

D^uuslomcisexpectInlcinciniciulianlsloinvestevenmoicheavily.

标准答案:B

知识点解析:原因细节题。地位点在文章第二段末尾一句。本句有强调类词汇

rather,表明后面的内容是中心内容。这句话说:消费者仍然从互联网购物中期待

更多目前其所提供的。证明”消费者的期待超越了网络商店目前所提供的东西”,与

答案选项一致。递进类词汇,如:ra山er,indeed,infact.moreover等词后面的内

容,通常是作者要强调的内容,容易出题。

37、TheresultofForesee'srecentsurveyshowsthat

A^thereisn'tahugeincreaseincustomersatisfaction.

B、somecompanieshavetowatchtheftscoresdropsteadily.

C、E-commercecompanieswillsoonfalloutofbusiness.

D^shoppingexperienceinlocalstorescan'tbebetter.

标准答案:A

知识点解析:结果细节题。文章第三段讲到Foresee公司最近的调查结果以后,

Mr.Freed解释道:虽然最强的电子商务公司的分数有些提高,但是总体分数没有

大幅提高。而分数是顾客打出来的,这就表明顾客的满意度没有大幅增加。

38、Itcanbeinferredfromthepassagethat

A^somepeopleusedtoregardE-commerceasprofit-loaded.

B、E-commcrccisnolongerexploitableintermsofprofit.

C、QVCenvisionedtheadoptionofvideosinsalesadecadeago.

D^polishedvideopresentationsmustbemadeinahigh-techstudio.

标准答案:A

知识点解析:推理题。文章第三段首句说:网络商人和投资人10年前认为网络商

店相对便宜,因此利润也极大。说明:有些人过去认为电子商务利润丰厚。其他选

项把原文信息进行了张冠李戴式的组合,因此都是错误的。

39、Theexampleofacustomerbuyingahandbagisusedtoshowthat

A、visualconfirmationandproductspecificationshelpimproveonlinesales.

B>onlineshoppinghasitsownadvantagesaswellasdisadvantages.

C、womenaremoreattractedtophotographsofproductsthanmenbuyers.

D、photographsoftenhelptoincreaseimmediatesalesbyatleast10percent.

标准答案:A

知识点解析:目的细节题。所有例子都是用来证明观点的,文中说的顾客买手提包

的例子所证明的内容一定不要在例子里面去寻找,任何与女人、买手提包等相关的

信息都是错的。例子前面一段的最后一句才是解题关键:使用视频销售如果与详细

的产品信息、顾客反馈和多组照片结合起来会非常有效。因此,只有答案选项符合

这个意思:视觉确认(包含video和照片)以及产品明细可以帮助提高在线销售额。

40>Mr.Magee'sattitudetowardsusingvideosinE-commerceseemstobe

A^skeptical.

B、critical.

C、supportive.

D、confused.

标准答案:C

知识点解析:态度题。文章最后一段中Mr.Magee说:转向使用视频对我们太好了

(seamless)o证明他对采用视频持支持态度。

三、阅读(补全短文)(本题共5题,每题1.0分,共

5分。)

Thefollowingparagraphsaregiveninawrongorder.ForQuestions41-45,youare

requiredtoreorganizetheseparagraphsintoacoherentarticlebychoosingfromthelist

A-G.Someoftheparagraphshavebeenplacedforyou.(10points)A.Thencame

Merck'swithdrawalfromthemarketofitsblockbusteranti-inflammatorydrug,Vioxx,

becauseofanincreaseinsideeffects,includingheartattacksandstrokes.Thisledoneof

FDA'smedicalofficers,inNovembertestimonybeforetheSenateFinanceCommittee,to

accusehisowncolleaguesofdiscountingrecommendationsfromtheagency'ssafety

researchers,andofconsistentlybeingindenialwhendataindxatesafetyproblemsfrom

anapproveddrug.B.Thefirstkindoferrorishighlyvisible,causingtheregulatorstobe

attackedbythemediaandpatientgroups,andtobeinvestigatedbyCongress.Butthe

secondkindoferror-keepingapotentiallyimportantproductoulofconsumers'hands一

isusuallyanonevent,elicitinglittleattention,letaloneoutrage.C.TheFDAisafavorite

targetofcritics,whovariouslyaccuseregulatorsofexcessiverisk-aversionanddelayof

approvals,oroftoocozyarelat

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