Coca Cola 英语 品牌介绍

1、,The product that has given the world its best-known taste was born in Atlanta, Georgia, on May 8, 1886.,History of Coca Cola,Dr. John Stith Pemberton, a local pharmacist, produced the syrup for Coca-Cola, and carried a jug of the new product down the street to Jacobs Pharmacy, where it was sampled,

2、 pronounced excellent and placed on sale for five cents a glass as a soda fountain drink.,Dr.John.Pemberton,Product,first newspaper ad for Coca-Cola soon appeared in The Atlanta Journal, inviting thirsty citizens to try the new and popular soda fountain drink. Hand-painted oilcloth signs reading Coc

3、a-Cola appeared on store awnings, with the suggestion Drink added to inform passersby that the new beverage was for soda fountain refreshment. During the first year, sales averaged a modest nine drinks per day.,The Coca-Cola Company,Background,In order to celebrate The Spring Festival.Were plan to p

4、romote our product brand and awareness. We aim at all ages of consumers.,Customers,Our target is to arouse customers interests and attention thirsts, and attract them to buy our products , so that we can make more profits.,Promotion plans,Slogan Time Location Advertising Promotion process,Slogan,“De

5、licious! Refreshing! Exhilarating! Invigorating!（美味！怡神！愉悦!畅快！）” “Coca-Cola Revives and Sustains（可口可乐，唤醒活力，持久畅快）” “Refresh Yourself!（怡神畅快）”,Time Jan.1st 2015-Jan.3rd,Location Walmart Square,Advertising Leaflets/poster/internet/off-air balloon/banners/mouth to mouth,Promotion process,We ready to use coupon and draw a lottery or raffle.,Boys & Girls Clubs of America and Coca-Cola: 70 Years of PartnershipBy: Kathleen Atanasoff | Apr 11, 2016,For more than half of Coca-Colas existence, the company has invested in Americas youth through the Boys & Girls Clubs